CleverReach and Brevo Email Deliverability Comparison

CleverReach

Brevo

In this comparison, the deliverability of CleverReach and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.729 65.578	50.913 51.753	13.357 12.631	1.459 1.194

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.46 % 78.92 %	20.32 % 19.26 %	2.22 % 1.82 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5259 5182	4021 4097	1128 996	110 89	76.46 % 79.06 %	21.45 % 19.22 %	2.09 % 1.72 %
Elektronics	5138 5040	4002 4045	1024 899	112 96	77.89 % 80.26 %	19.93 % 17.84 %	2.18 % 1.90 %
Entertainment	5158 4982	3953 3910	1085 980	120 92	76.64 % 78.48 %	21.04 % 19.67 %	2.33 % 1.85 %
Cosmetics & Beauty	4764 5151	3702 4082	950 982	112 87	77.71 % 79.25 %	19.94 % 19.06 %	2.35 % 1.69 %
Food & Drink	5000 4897	3882 3839	1010 967	108 91	77.64 % 78.39 %	20.20 % 19.75 %	2.16 % 1.86 %
Home & Garden	5031 5029	3882 3953	1031 984	118 92	77.16 % 78.60 %	20.49 % 19.57 %	2.35 % 1.83 %
Finance	4910 4812	3965 3960	832 770	113 82	80.75 % 82.29 %	16.95 % 16.00 %	2.30 % 1.70 %
Health	5441 5213	4393 4301	936 814	112 98	80.74 % 82.51 %	17.20 % 15.61 %	2.06 % 1.88 %
Pets	5288 4967	4072 3872	1103 1007	113 88	77.00 % 77.95 %	20.86 % 20.27 %	2.14 % 1.77 %
Sport & Fitness	4911 5093	3821 3996	988 1003	102 94	77.80 % 78.46 %	20.12 % 19.69 %	2.08 % 1.85 %
Job & Career	4867 5138	3650 3893	1108 1145	109 100	74.99 % 75.77 %	22.77 % 22.28 %	2.24 % 1.95 %
Dating	5016 5156	3678 3875	1231 1185	107 96	73.33 % 75.16 %	24.54 % 22.98 %	2.13 % 1.86 %
Other	4946 4918	3892 3930	931 899	123 89	78.69 % 79.91 %	18.82 % 18.28 %	2.49 % 1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4701 4637	3438 3495	1165 1051	98 91	73.13 % 75.37 %	24.78 % 22.67 %	2.08 % 1.96 %
Outlook Mail	4574 4702	3470 3636	1006 984	98 82	75.86 % 77.33 %	21.99 % 20.93 %	2.14 % 1.74 %
Yahoo Mail	4802 4771	3693 3739	994 946	115 86	76.91 % 78.37 %	20.70 % 19.83 %	2.39 % 1.80 %
AOL Mail	4735 4770	3639 3738	989 949	107 83	76.85 % 78.36 %	20.89 % 19.90 %	2.26 % 1.74 %
Mail.com	4660 4638	3649 3689	901 856	110 93	78.30 % 79.54 %	19.33 % 18.46 %	2.36 % 2.01 %
Yandex Mail	4633 4560	3555 3546	981 932	97 82	76.73 % 77.76 %	21.17 % 20.44 %	2.09 % 1.80 %
GMX Mail	4622 4698	3501 3639	1013 982	108 77	75.75 % 77.46 %	21.92 % 20.90 %	2.34 % 1.64 %
Zoho Mail	4787 4680	3738 3753	953 841	96 86	78.09 % 80.19 %	19.91 % 17.97 %	2.01 % 1.84 %
ProtonMail	4774 4616	3807 3733	865 801	102 82	79.74 % 80.87 %	18.12 % 17.35 %	2.14 % 1.78 %
Custom Mail	4719 4908	3784 4036	825 781	110 91	80.19 % 82.23 %	17.48 % 15.91 %	2.33 % 1.85 %
iCloud Mail	4673 4575	3437 3430	1127 1059	109 86	73.55 % 74.97 %	24.12 % 23.15 %	2.33 % 1.88 %
Tuta	4758 4778	3801 3894	861 801	96 83	79.89 % 81.50 %	18.10 % 16.76 %	2.02 % 1.74 %
Juno.com	4742 4482	3777 3593	859 809	106 80	79.65 % 80.17 %	18.11 % 18.05 %	2.24 % 1.78 %
Mailfence	4549 4763	3624 3832	818 839	107 92	79.67 % 80.45 %	17.98 % 17.61 %	2.35 % 1.93 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.