CleverReach and Benchmark Email Email Deliverability Comparison

CleverReach

Benchmark Email

In this comparison, the deliverability of CleverReach and Benchmark Email is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.591 66.291	51.083 51.770	13.168 13.154	1.340 1.367

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.88 % 78.10 %	20.08 % 19.84 %	2.04 % 2.06 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5176 5153	3986 3949	1089 1101	101 103	77.01 % 76.63 %	21.04 % 21.37 %	1.95 % 2.00 %
Elektronics	5079 4958	3994 3899	978 954	107 105	78.64 % 78.64 %	19.26 % 19.24 %	2.11 % 2.12 %
Entertainment	5099 5001	3952 3898	1029 999	118 104	77.51 % 77.94 %	20.18 % 19.98 %	2.31 % 2.08 %
Cosmetics & Beauty	4855 5061	3794 3979	964 977	97 105	78.15 % 78.62 %	19.86 % 19.30 %	2.00 % 2.07 %
Food & Drink	5054 4952	3934 3841	1026 1009	94 102	77.84 % 77.56 %	20.30 % 20.38 %	1.86 % 2.06 %
Home & Garden	4930 5025	3827 3920	997 1000	106 105	77.63 % 78.01 %	20.22 % 19.90 %	2.15 % 2.09 %
Finance	5052 5173	4098 4182	850 877	104 114	81.12 % 80.84 %	16.83 % 16.95 %	2.06 % 2.20 %
Health	5385 5211	4332 4237	949 876	104 98	80.45 % 81.31 %	17.62 % 16.81 %	1.93 % 1.88 %
Pets	5176 5136	4012 4006	1063 1021	101 109	77.51 % 78.00 %	20.54 % 19.88 %	1.95 % 2.12 %
Sport & Fitness	4783 5048	3736 3934	950 1011	97 103	78.11 % 77.93 %	19.86 % 20.03 %	2.03 % 2.04 %
Job & Career	4963 5114	3751 3877	1108 1127	104 110	75.58 % 75.81 %	22.33 % 22.04 %	2.10 % 2.15 %
Dating	4853 5323	3566 3953	1196 1265	91 105	73.48 % 74.26 %	24.64 % 23.76 %	1.88 % 1.97 %
Other	5186 5136	4101 4095	969 937	116 104	79.08 % 79.73 %	18.68 % 18.24 %	2.24 % 2.02 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4758 4828	3508 3620	1160 1113	90 95	73.73 % 74.98 %	24.38 % 23.05 %	1.89 % 1.97 %
Outlook Mail	4440 4793	3390 3670	960 1023	90 100	76.35 % 76.57 %	21.62 % 21.34 %	2.03 % 2.09 %
Yahoo Mail	4735 4663	3664 3610	966 951	105 102	77.38 % 77.42 %	20.40 % 20.39 %	2.22 % 2.19 %
AOL Mail	4668 4530	3624 3509	949 925	95 96	77.63 % 77.46 %	20.33 % 20.42 %	2.04 % 2.12 %
Mail.com	4759 4778	3743 3765	918 917	98 96	78.65 % 78.80 %	19.29 % 19.19 %	2.06 % 2.01 %
Yandex Mail	4645 4812	3561 3721	993 1001	91 90	76.66 % 77.33 %	21.38 % 20.80 %	1.96 % 1.87 %
GMX Mail	4689 4740	3543 3594	1039 1056	107 90	75.56 % 75.82 %	22.16 % 22.28 %	2.28 % 1.90 %
Zoho Mail	4660 4651	3669 3695	905 862	86 94	78.73 % 79.45 %	19.42 % 18.53 %	1.85 % 2.02 %
ProtonMail	4930 4801	3945 3838	883 857	102 106	80.02 % 79.94 %	17.91 % 17.85 %	2.07 % 2.21 %
Custom Mail	4755 4694	3824 3817	829 782	102 95	80.42 % 81.32 %	17.43 % 16.66 %	2.15 % 2.02 %
iCloud Mail	4483 4792	3326 3550	1059 1133	98 109	74.19 % 74.08 %	23.62 % 23.64 %	2.19 % 2.27 %
Tuta	4691 4790	3781 3848	828 841	82 101	80.60 % 80.33 %	17.65 % 17.56 %	1.75 % 2.11 %
Juno.com	4708 4723	3758 3772	850 851	100 100	79.82 % 79.86 %	18.05 % 18.02 %	2.12 % 2.12 %
Mailfence	4670 4696	3747 3761	829 842	94 93	80.24 % 80.09 %	17.75 % 17.93 %	2.01 % 1.98 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.