Benchmark Email and CleverReach Email Deliverability Comparison

Benchmark Email

CleverReach

In this comparison, the deliverability of Benchmark Email and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.291 65.591	51.770 51.083	13.154 13.168	1.367 1.340

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.10 % 77.88 %	19.84 % 20.08 %	2.06 % 2.04 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5153 5176	3949 3986	1101 1089	103 101	76.63 % 77.01 %	21.37 % 21.04 %	2.00 % 1.95 %
Elektronics	4958 5079	3899 3994	954 978	105 107	78.64 % 78.64 %	19.24 % 19.26 %	2.12 % 2.11 %
Entertainment	5001 5099	3898 3952	999 1029	104 118	77.94 % 77.51 %	19.98 % 20.18 %	2.08 % 2.31 %
Cosmetics & Beauty	5061 4855	3979 3794	977 964	105 97	78.62 % 78.15 %	19.30 % 19.86 %	2.07 % 2.00 %
Food & Drink	4952 5054	3841 3934	1009 1026	102 94	77.56 % 77.84 %	20.38 % 20.30 %	2.06 % 1.86 %
Home & Garden	5025 4930	3920 3827	1000 997	105 106	78.01 % 77.63 %	19.90 % 20.22 %	2.09 % 2.15 %
Finance	5173 5052	4182 4098	877 850	114 104	80.84 % 81.12 %	16.95 % 16.83 %	2.20 % 2.06 %
Health	5211 5385	4237 4332	876 949	98 104	81.31 % 80.45 %	16.81 % 17.62 %	1.88 % 1.93 %
Pets	5136 5176	4006 4012	1021 1063	109 101	78.00 % 77.51 %	19.88 % 20.54 %	2.12 % 1.95 %
Sport & Fitness	5048 4783	3934 3736	1011 950	103 97	77.93 % 78.11 %	20.03 % 19.86 %	2.04 % 2.03 %
Job & Career	5114 4963	3877 3751	1127 1108	110 104	75.81 % 75.58 %	22.04 % 22.33 %	2.15 % 2.10 %
Dating	5323 4853	3953 3566	1265 1196	105 91	74.26 % 73.48 %	23.76 % 24.64 %	1.97 % 1.88 %
Other	5136 5186	4095 4101	937 969	104 116	79.73 % 79.08 %	18.24 % 18.68 %	2.02 % 2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4828 4758	3620 3508	1113 1160	95 90	74.98 % 73.73 %	23.05 % 24.38 %	1.97 % 1.89 %
Outlook Mail	4793 4440	3670 3390	1023 960	100 90	76.57 % 76.35 %	21.34 % 21.62 %	2.09 % 2.03 %
Yahoo Mail	4663 4735	3610 3664	951 966	102 105	77.42 % 77.38 %	20.39 % 20.40 %	2.19 % 2.22 %
AOL Mail	4530 4668	3509 3624	925 949	96 95	77.46 % 77.63 %	20.42 % 20.33 %	2.12 % 2.04 %
Mail.com	4778 4759	3765 3743	917 918	96 98	78.80 % 78.65 %	19.19 % 19.29 %	2.01 % 2.06 %
Yandex Mail	4812 4645	3721 3561	1001 993	90 91	77.33 % 76.66 %	20.80 % 21.38 %	1.87 % 1.96 %
GMX Mail	4740 4689	3594 3543	1056 1039	90 107	75.82 % 75.56 %	22.28 % 22.16 %	1.90 % 2.28 %
Zoho Mail	4651 4660	3695 3669	862 905	94 86	79.45 % 78.73 %	18.53 % 19.42 %	2.02 % 1.85 %
ProtonMail	4801 4930	3838 3945	857 883	106 102	79.94 % 80.02 %	17.85 % 17.91 %	2.21 % 2.07 %
Custom Mail	4694 4755	3817 3824	782 829	95 102	81.32 % 80.42 %	16.66 % 17.43 %	2.02 % 2.15 %
iCloud Mail	4792 4483	3550 3326	1133 1059	109 98	74.08 % 74.19 %	23.64 % 23.62 %	2.27 % 2.19 %
Tuta	4790 4691	3848 3781	841 828	101 82	80.33 % 80.60 %	17.56 % 17.65 %	2.11 % 1.75 %
Juno.com	4723 4708	3772 3758	851 850	100 100	79.86 % 79.82 %	18.02 % 18.05 %	2.12 % 2.12 %
Mailfence	4696 4670	3761 3747	842 829	93 94	80.09 % 80.24 %	17.93 % 17.75 %	1.98 % 2.01 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.