Clever Elements and Kit Email Deliverability Comparison

Clever Elements

Kit

In this comparison, the deliverability of Clever Elements and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.923 65.946	49.257 51.041	13.950 13.503	1.716 1.402

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.87 % 77.40 %	21.49 % 20.48 %	2.64 % 2.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4991 4980	3738 3830	1117 1049	136 101	74.89 % 76.91 %	22.38 % 21.06 %	2.72 % 2.03 %
Elektronics	4874 5025	3723 3920	1017 1000	134 105	76.38 % 78.01 %	20.87 % 19.90 %	2.75 % 2.09 %
Entertainment	5073 4935	3768 3777	1165 1052	140 106	74.28 % 76.53 %	22.96 % 21.32 %	2.76 % 2.15 %
Cosmetics & Beauty	4952 5214	3821 4061	990 1045	141 108	77.16 % 77.89 %	19.99 % 20.04 %	2.85 % 2.07 %
Food & Drink	5075 5131	3828 3948	1117 1067	130 116	75.43 % 76.94 %	22.01 % 20.80 %	2.56 % 2.26 %
Home & Garden	5075 5101	3838 3921	1110 1072	127 108	75.63 % 76.87 %	21.87 % 21.02 %	2.50 % 2.12 %
Finance	4888 5025	3891 4072	866 855	131 98	79.60 % 81.03 %	17.72 % 17.01 %	2.68 % 1.95 %
Health	4962 5187	3932 4184	899 895	131 108	79.24 % 80.66 %	18.12 % 17.25 %	2.64 % 2.08 %
Pets	5053 5110	3882 3890	1035 1104	136 116	76.83 % 76.13 %	20.48 % 21.60 %	2.69 % 2.27 %
Sport & Fitness	5069 5292	3830 4096	1104 1076	135 120	75.56 % 77.40 %	21.78 % 20.33 %	2.66 % 2.27 %
Job & Career	5088 4926	3706 3681	1246 1140	136 105	72.84 % 74.73 %	24.49 % 23.14 %	2.67 % 2.13 %
Dating	4878 5051	3474 3729	1289 1216	115 106	71.22 % 73.83 %	26.42 % 24.07 %	2.36 % 2.10 %
Other	4945 4969	3826 3932	995 932	124 105	77.37 % 79.13 %	20.12 % 18.76 %	2.51 % 2.11 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4512 4680	3238 3457	1156 1133	118 90	71.76 % 73.87 %	25.62 % 24.21 %	2.62 % 1.92 %
Outlook Mail	4561 4799	3357 3678	1087 1022	117 99	73.60 % 76.64 %	23.83 % 21.30 %	2.57 % 2.06 %
Yahoo Mail	4650 4717	3474 3592	1051 1026	125 99	74.71 % 76.15 %	22.60 % 21.75 %	2.69 % 2.10 %
AOL Mail	4759 4718	3550 3624	1076 996	133 98	74.60 % 76.81 %	22.61 % 21.11 %	2.79 % 2.08 %
Mail.com	4731 4728	3643 3731	956 895	132 102	77.00 % 78.91 %	20.21 % 18.93 %	2.79 % 2.16 %
Yandex Mail	4556 4695	3458 3578	975 1013	123 104	75.90 % 76.21 %	21.40 % 21.58 %	2.70 % 2.22 %
GMX Mail	4624 4634	3434 3514	1064 1028	126 92	74.26 % 75.83 %	23.01 % 22.18 %	2.72 % 1.99 %
Zoho Mail	4715 4700	3626 3697	958 903	131 100	76.90 % 78.66 %	20.32 % 19.21 %	2.78 % 2.13 %
ProtonMail	4649 4492	3631 3564	898 825	120 103	78.10 % 79.34 %	19.32 % 18.37 %	2.58 % 2.29 %
Custom Mail	4779 4608	3802 3690	858 815	119 103	79.56 % 80.08 %	17.95 % 17.69 %	2.49 % 2.24 %
iCloud Mail	4567 4781	3287 3518	1168 1161	112 102	71.97 % 73.58 %	25.57 % 24.28 %	2.45 % 2.13 %
Tuta	4695 4851	3635 3837	932 913	128 101	77.42 % 79.10 %	19.85 % 18.82 %	2.73 % 2.08 %
Juno.com	4637 4656	3639 3697	880 856	118 103	78.48 % 79.40 %	18.98 % 18.38 %	2.54 % 2.21 %
Mailfence	4488 4887	3483 3864	891 917	114 106	77.61 % 79.07 %	19.85 % 18.76 %	2.54 % 2.17 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.