Clever Elements and Kit Email Deliverability Comparison

Clever Elements

Kit

In this comparison, the deliverability of Clever Elements and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.792 76.811	56.950 59.546	16.721 15.637	2.121 1.628

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.14 % 77.52 %	22.06 % 20.36 %	2.80 % 2.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5910 6037	4396 4646	1342 1262	172 129	74.38 % 76.96 %	22.71 % 20.90 %	2.91 % 2.14 %
Elektronics	5771 5734	4335 4509	1268 1103	168 122	75.12 % 78.64 %	21.97 % 19.24 %	2.91 % 2.13 %
Entertainment	5870 5794	4353 4426	1352 1248	165 120	74.16 % 76.39 %	23.03 % 21.54 %	2.81 % 2.07 %
Cosmetics & Beauty	5808 5934	4424 4640	1207 1172	177 122	76.17 % 78.19 %	20.78 % 19.75 %	3.05 % 2.06 %
Food & Drink	5830 5909	4345 4558	1324 1222	161 129	74.53 % 77.14 %	22.71 % 20.68 %	2.76 % 2.18 %
Home & Garden	5923 5900	4482 4561	1290 1210	151 129	75.67 % 77.31 %	21.78 % 20.51 %	2.55 % 2.19 %
Finance	5633 5815	4445 4713	1037 982	151 120	78.91 % 81.05 %	18.41 % 16.89 %	2.68 % 2.06 %
Health	5800 5884	4569 4769	1071 989	160 126	78.78 % 81.05 %	18.47 % 16.81 %	2.76 % 2.14 %
Pets	5898 6051	4444 4624	1293 1293	161 134	75.35 % 76.42 %	21.92 % 21.37 %	2.73 % 2.21 %
Sport & Fitness	5914 6014	4409 4628	1345 1258	160 128	74.55 % 76.95 %	22.74 % 20.92 %	2.71 % 2.13 %
Job & Career	6042 6016	4347 4514	1516 1371	179 131	71.95 % 75.03 %	25.09 % 22.79 %	2.96 % 2.18 %
Dating	5650 5987	3986 4416	1511 1447	153 124	70.55 % 73.76 %	26.74 % 24.17 %	2.71 % 2.07 %
Other	5743 5736	4415 4542	1165 1080	163 114	76.88 % 79.18 %	20.29 % 18.83 %	2.84 % 1.99 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5327 5374	3816 3962	1364 1308	147 104	71.64 % 73.73 %	25.61 % 24.34 %	2.76 % 1.94 %
Outlook Mail	5586 5566	4076 4246	1355 1206	155 114	72.97 % 76.28 %	24.26 % 21.67 %	2.77 % 2.05 %
Yahoo Mail	5267 5573	3886 4248	1238 1210	143 115	73.78 % 76.22 %	23.50 % 21.71 %	2.72 % 2.06 %
AOL Mail	5437 5492	4051 4219	1225 1159	161 114	74.51 % 76.82 %	22.53 % 21.10 %	2.96 % 2.08 %
Mail.com	5351 5453	4083 4295	1103 1040	165 118	76.30 % 78.76 %	20.61 % 19.07 %	3.08 % 2.16 %
Yandex Mail	5422 5432	4051 4159	1225 1163	146 110	74.71 % 76.56 %	22.59 % 21.41 %	2.69 % 2.03 %
GMX Mail	5369 5425	3911 4118	1305 1193	153 114	72.84 % 75.91 %	24.31 % 21.99 %	2.85 % 2.10 %
Zoho Mail	5391 5553	4127 4363	1110 1069	154 121	76.55 % 78.57 %	20.59 % 19.25 %	2.86 % 2.18 %
ProtonMail	5365 5414	4158 4308	1057 979	150 127	77.50 % 79.57 %	19.70 % 18.08 %	2.80 % 2.35 %
Custom Mail	5680 5273	4481 4240	1041 914	158 119	78.89 % 80.41 %	18.33 % 17.33 %	2.78 % 2.26 %
iCloud Mail	5415 5457	3843 4062	1431 1286	141 109	70.97 % 74.44 %	26.43 % 23.57 %	2.60 % 2.00 %
Tuta	5314 5719	4094 4521	1071 1075	149 123	77.04 % 79.05 %	20.15 % 18.80 %	2.80 % 2.15 %
Juno.com	5437 5479	4183 4386	1107 975	147 118	76.94 % 80.05 %	20.36 % 17.80 %	2.70 % 2.15 %
Mailfence	5431 5601	4190 4419	1089 1060	152 122	77.15 % 78.90 %	20.05 % 18.93 %	2.80 % 2.18 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.