Clever Elements and Kit Email Deliverability Comparison

Clever Elements

Kit

In this comparison, the deliverability of Clever Elements and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.847 64.911	49.164 50.481	13.326 13.230	1.624 1.420

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.00 % 77.77 %	20.87 % 20.38 %	2.54 % 2.19 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4810 4894	3674 3792	1029 1020	123 105	76.38 % 77.48 %	21.39 % 20.84 %	2.56 % 2.15 %
Elektronics	4870 5030	3781 3922	969 1020	131 105	77.64 % 77.97 %	19.90 % 20.28 %	2.69 % 2.09 %
Entertainment	4855 4908	3686 3808	1069 1006	124 106	75.92 % 77.59 %	22.02 % 20.50 %	2.55 % 2.16 %
Cosmetics & Beauty	4920 5065	3833 3980	971 1006	133 100	77.91 % 78.58 %	19.74 % 19.86 %	2.70 % 1.97 %
Food & Drink	4941 4988	3783 3861	1057 1016	118 114	76.56 % 77.41 %	21.39 % 20.37 %	2.39 % 2.29 %
Home & Garden	4950 5048	3806 3865	1040 1080	124 107	76.89 % 76.56 %	21.01 % 21.39 %	2.51 % 2.12 %
Finance	4907 4952	3912 3998	883 864	126 108	79.72 % 80.74 %	17.99 % 17.45 %	2.57 % 2.18 %
Health	5052 5084	4054 4083	898 910	126 110	80.25 % 80.31 %	17.78 % 17.90 %	2.49 % 2.16 %
Pets	4918 5014	3817 3851	1002 1061	122 118	77.61 % 76.80 %	20.37 % 21.16 %	2.48 % 2.35 %
Sport & Fitness	4970 5062	3811 3947	1062 1014	130 115	76.68 % 77.97 %	21.37 % 20.03 %	2.62 % 2.27 %
Job & Career	5005 4864	3734 3697	1163 1084	130 107	74.61 % 76.01 %	23.24 % 22.29 %	2.60 % 2.20 %
Dating	4817 5008	3517 3728	1202 1187	112 111	73.01 % 74.44 %	24.95 % 23.70 %	2.33 % 2.22 %
Other	4832 4994	3756 3949	981 962	125 114	77.73 % 79.07 %	20.30 % 19.26 %	2.59 % 2.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4586 4615	3363 3460	1124 1070	121 95	73.33 % 74.97 %	24.51 % 23.19 %	2.64 % 2.06 %
Outlook Mail	4420 4732	3320 3659	997 972	112 106	75.11 % 77.32 %	22.56 % 20.54 %	2.53 % 2.24 %
Yahoo Mail	4438 4596	3399 3525	959 976	106 99	76.59 % 76.70 %	21.61 % 21.24 %	2.39 % 2.15 %
AOL Mail	4808 4786	3653 3707	1040 993	125 103	75.98 % 77.46 %	21.63 % 20.75 %	2.60 % 2.15 %
Mail.com	4712 4724	3686 3756	922 884	121 104	78.23 % 79.51 %	19.57 % 18.71 %	2.57 % 2.20 %
Yandex Mail	4433 4809	3415 3687	915 1032	115 108	77.04 % 76.67 %	20.64 % 21.46 %	2.59 % 2.25 %
GMX Mail	4637 4636	3502 3545	1025 1018	123 99	75.52 % 76.47 %	22.10 % 21.96 %	2.65 % 2.14 %
Zoho Mail	4808 4604	3756 3626	954 901	124 98	78.12 % 78.76 %	19.84 % 19.57 %	2.58 % 2.13 %
ProtonMail	4650 4602	3668 3648	900 873	112 100	78.88 % 79.27 %	19.35 % 18.97 %	2.41 % 2.17 %
Custom Mail	4706 4653	3755 3729	864 838	114 107	79.79 % 80.14 %	18.36 % 18.01 %	2.42 % 2.30 %
iCloud Mail	4671 4683	3430 3462	1148 1135	120 105	73.43 % 73.93 %	24.58 % 24.24 %	2.57 % 2.24 %
Tuta	4660 4804	3660 3807	905 907	121 107	78.54 % 79.25 %	19.42 % 18.88 %	2.60 % 2.23 %
Juno.com	4639 4682	3692 3714	853 883	116 108	79.59 % 79.33 %	18.39 % 18.86 %	2.50 % 2.31 %
Mailfence	3679 3985	2865 3156	720 748	94 81	77.87 % 79.20 %	19.57 % 18.77 %	2.56 % 2.03 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.