Clever Elements and Kit Email Deliverability Comparison

Clever Elements

Kit

In this comparison, the deliverability of Clever Elements and Kit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.539 76.532	57.767 59.301	16.731 15.612	2.041 1.619

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.47 % 77.49 %	21.86 % 20.40 %	2.67 % 2.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5876 5912	4388 4544	1323 1241	165 127	74.68 % 76.86 %	22.52 % 20.99 %	2.81 % 2.15 %
Elektronics	5871 5766	4445 4517	1262 1128	164 121	75.71 % 78.34 %	21.50 % 19.56 %	2.79 % 2.10 %
Entertainment	6057 5963	4562 4535	1331 1304	164 124	75.32 % 76.05 %	21.97 % 21.87 %	2.71 % 2.08 %
Cosmetics & Beauty	5913 5998	4527 4673	1221 1202	165 123	76.56 % 77.91 %	20.65 % 20.04 %	2.79 % 2.05 %
Food & Drink	5984 5958	4488 4579	1341 1250	155 129	75.00 % 76.85 %	22.41 % 20.98 %	2.59 % 2.17 %
Home & Garden	5959 5970	4497 4625	1311 1217	151 128	75.47 % 77.47 %	22.00 % 20.39 %	2.53 % 2.14 %
Finance	5899 5740	4674 4653	1082 968	143 119	79.23 % 81.06 %	18.34 % 16.86 %	2.42 % 2.07 %
Health	5832 5751	4612 4689	1069 936	151 126	79.08 % 81.53 %	18.33 % 16.28 %	2.59 % 2.19 %
Pets	5767 5989	4335 4607	1280 1252	152 130	75.17 % 76.92 %	22.20 % 20.90 %	2.64 % 2.17 %
Sport & Fitness	5789 5853	4303 4490	1325 1239	161 124	74.33 % 76.71 %	22.89 % 21.17 %	2.78 % 2.12 %
Job & Career	6014 5995	4357 4501	1490 1360	167 134	72.45 % 75.08 %	24.78 % 22.69 %	2.78 % 2.24 %
Dating	5686 5933	4041 4377	1495 1430	150 126	71.07 % 73.77 %	26.29 % 24.10 %	2.64 % 2.12 %
Other	5892 5704	4538 4511	1201 1085	153 108	77.02 % 79.08 %	20.38 % 19.02 %	2.60 % 1.89 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5583 5520	4014 4092	1424 1319	145 109	71.90 % 74.13 %	25.51 % 23.89 %	2.60 % 1.97 %
Outlook Mail	5519 5479	4042 4158	1326 1211	151 110	73.24 % 75.89 %	24.03 % 22.10 %	2.74 % 2.01 %
Yahoo Mail	5449 5595	4075 4278	1228 1203	146 114	74.78 % 76.46 %	22.54 % 21.50 %	2.68 % 2.04 %
AOL Mail	5486 5586	4092 4286	1249 1184	145 116	74.59 % 76.73 %	22.77 % 21.20 %	2.64 % 2.08 %
Mail.com	5424 5302	4162 4177	1106 1014	156 111	76.73 % 78.78 %	20.39 % 19.12 %	2.88 % 2.09 %
Yandex Mail	5460 5317	4114 4061	1212 1150	134 106	75.35 % 76.38 %	22.20 % 21.63 %	2.45 % 1.99 %
GMX Mail	5409 5513	3939 4162	1322 1232	148 119	72.82 % 75.49 %	24.44 % 22.35 %	2.74 % 2.16 %
Zoho Mail	5386 5551	4135 4352	1108 1075	143 124	76.77 % 78.40 %	20.57 % 19.37 %	2.66 % 2.23 %
ProtonMail	5371 5360	4187 4252	1041 985	143 123	77.96 % 79.33 %	19.38 % 18.38 %	2.66 % 2.29 %
Custom Mail	5769 5286	4552 4241	1056 931	161 114	78.90 % 80.23 %	18.30 % 17.61 %	2.79 % 2.16 %
iCloud Mail	5412 5371	3865 3988	1410 1275	137 108	71.42 % 74.25 %	26.05 % 23.74 %	2.53 % 2.01 %
Tuta	5362 5665	4130 4487	1085 1057	147 121	77.02 % 79.21 %	20.23 % 18.66 %	2.74 % 2.14 %
Juno.com	5301 5545	4099 4458	1067 967	135 120	77.33 % 80.40 %	20.13 % 17.44 %	2.55 % 2.16 %
Mailfence	5608 5442	4361 4309	1097 1009	150 124	77.76 % 79.18 %	19.56 % 18.54 %	2.67 % 2.28 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.