Clever Elements and Brevo Email Deliverability Comparison

Clever Elements

Brevo

In this comparison, the deliverability of Clever Elements and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.847 65.359	49.164 51.606	13.326 12.735	1.624 1.306

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.00 % 78.96 %	20.87 % 19.48 %	2.54 % 2.00 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4810 5014	3674 3945	1029 994	123 93	76.38 % 78.68 %	21.39 % 19.82 %	2.56 % 1.85 %
Elektronics	4870 5092	3781 4074	969 947	131 102	77.64 % 80.01 %	19.90 % 18.60 %	2.69 % 2.00 %
Entertainment	4855 4934	3686 3860	1069 1005	124 99	75.92 % 78.23 %	22.02 % 20.37 %	2.55 % 2.01 %
Cosmetics & Beauty	4920 5064	3833 4028	971 956	133 98	77.91 % 79.54 %	19.74 % 18.88 %	2.70 % 1.94 %
Food & Drink	4941 4890	3783 3853	1057 970	118 98	76.56 % 78.79 %	21.39 % 19.84 %	2.39 % 2.00 %
Home & Garden	4950 5163	3806 4040	1040 1040	124 106	76.89 % 78.25 %	21.01 % 20.14 %	2.51 % 2.05 %
Finance	4907 4876	3912 4002	883 807	126 97	79.72 % 82.08 %	17.99 % 16.55 %	2.57 % 1.99 %
Health	5052 5228	4054 4284	898 859	126 115	80.25 % 81.94 %	17.78 % 16.43 %	2.49 % 2.20 %
Pets	4918 4797	3817 3735	1002 969	122 93	77.61 % 77.86 %	20.37 % 20.20 %	2.48 % 1.94 %
Sport & Fitness	4970 5157	3811 4043	1062 1045	130 104	76.68 % 78.40 %	21.37 % 20.26 %	2.62 % 2.02 %
Job & Career	5005 5102	3734 3896	1163 1114	130 107	74.61 % 76.36 %	23.24 % 21.83 %	2.60 % 2.10 %
Dating	4817 5040	3517 3817	1202 1135	112 89	73.01 % 75.73 %	24.95 % 22.52 %	2.33 % 1.77 %
Other	4832 5002	3756 4029	981 894	125 105	77.73 % 80.55 %	20.30 % 17.87 %	2.59 % 2.10 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4586 4721	3363 3588	1124 1066	121 96	73.33 % 76.00 %	24.51 % 22.58 %	2.64 % 2.03 %
Outlook Mail	4420 4768	3320 3709	997 997	112 89	75.11 % 77.79 %	22.56 % 20.91 %	2.53 % 1.87 %
Yahoo Mail	4438 4755	3399 3738	959 954	106 96	76.59 % 78.61 %	21.61 % 20.06 %	2.39 % 2.02 %
AOL Mail	4808 4612	3653 3622	1040 910	125 93	75.98 % 78.53 %	21.63 % 19.73 %	2.60 % 2.02 %
Mail.com	4712 4872	3686 3882	922 897	121 104	78.23 % 79.68 %	19.57 % 18.41 %	2.57 % 2.13 %
Yandex Mail	4433 4755	3415 3714	915 974	115 97	77.04 % 78.11 %	20.64 % 20.48 %	2.59 % 2.04 %
GMX Mail	4637 4684	3502 3623	1025 983	123 92	75.52 % 77.35 %	22.10 % 20.99 %	2.65 % 1.96 %
Zoho Mail	4808 4711	3756 3771	954 857	124 96	78.12 % 80.05 %	19.84 % 18.19 %	2.58 % 2.04 %
ProtonMail	4650 4654	3668 3761	900 817	112 99	78.88 % 80.81 %	19.35 % 17.55 %	2.41 % 2.13 %
Custom Mail	4706 4750	3755 3883	864 800	114 94	79.79 % 81.75 %	18.36 % 16.84 %	2.42 % 1.98 %
iCloud Mail	4671 4883	3430 3712	1148 1103	120 96	73.43 % 76.02 %	24.58 % 22.59 %	2.57 % 1.97 %
Tuta	4660 4720	3660 3797	905 857	121 91	78.54 % 80.44 %	19.42 % 18.16 %	2.60 % 1.93 %
Juno.com	4639 4587	3692 3687	853 826	116 89	79.59 % 80.38 %	18.39 % 18.01 %	2.50 % 1.94 %
Mailfence	3679 3887	2865 3119	720 694	94 74	77.87 % 80.24 %	19.57 % 17.85 %	2.56 % 1.90 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.