Clever Elements and Brevo Email Deliverability Comparison

Clever Elements

Brevo

In this comparison, the deliverability of Clever Elements and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.792 76.599	56.950 59.740	16.721 15.263	2.121 1.596

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.14 % 77.99 %	22.06 % 19.93 %	2.80 % 2.08 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5910 6220	4396 4836	1342 1257	172 127	74.38 % 77.75 %	22.71 % 20.21 %	2.91 % 2.04 %
Elektronics	5771 5786	4335 4580	1268 1078	168 128	75.12 % 79.16 %	21.97 % 18.63 %	2.91 % 2.21 %
Entertainment	5870 5998	4353 4669	1352 1193	165 136	74.16 % 77.84 %	23.03 % 19.89 %	2.81 % 2.27 %
Cosmetics & Beauty	5808 5849	4424 4575	1207 1165	177 109	76.17 % 78.22 %	20.78 % 19.92 %	3.05 % 1.86 %
Food & Drink	5830 5894	4345 4598	1324 1176	161 120	74.53 % 78.01 %	22.71 % 19.95 %	2.76 % 2.04 %
Home & Garden	5923 5783	4482 4504	1290 1157	151 122	75.67 % 77.88 %	21.78 % 20.01 %	2.55 % 2.11 %
Finance	5633 5673	4445 4617	1037 946	151 110	78.91 % 81.39 %	18.41 % 16.68 %	2.68 % 1.94 %
Health	5800 6113	4569 4994	1071 987	160 132	78.78 % 81.69 %	18.47 % 16.15 %	2.76 % 2.16 %
Pets	5898 5881	4444 4526	1293 1233	161 122	75.35 % 76.96 %	21.92 % 20.97 %	2.73 % 2.07 %
Sport & Fitness	5914 5830	4409 4503	1345 1204	160 123	74.55 % 77.24 %	22.74 % 20.65 %	2.71 % 2.11 %
Job & Career	6042 5877	4347 4448	1516 1308	179 121	71.95 % 75.68 %	25.09 % 22.26 %	2.96 % 2.06 %
Dating	5650 5955	3986 4378	1511 1450	153 127	70.55 % 73.52 %	26.74 % 24.35 %	2.71 % 2.13 %
Other	5743 5740	4415 4512	1165 1109	163 119	76.88 % 78.61 %	20.29 % 19.32 %	2.84 % 2.07 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5327 5291	3816 3956	1364 1218	147 117	71.64 % 74.77 %	25.61 % 23.02 %	2.76 % 2.21 %
Outlook Mail	5586 5479	4076 4183	1355 1191	155 105	72.97 % 76.35 %	24.26 % 21.74 %	2.77 % 1.92 %
Yahoo Mail	5267 5528	3886 4284	1238 1133	143 111	73.78 % 77.50 %	23.50 % 20.50 %	2.72 % 2.01 %
AOL Mail	5437 5615	4051 4344	1225 1154	161 117	74.51 % 77.36 %	22.53 % 20.55 %	2.96 % 2.08 %
Mail.com	5351 5527	4083 4348	1103 1054	165 125	76.30 % 78.67 %	20.61 % 19.07 %	3.08 % 2.26 %
Yandex Mail	5422 5285	4051 4064	1225 1114	146 107	74.71 % 76.90 %	22.59 % 21.08 %	2.69 % 2.02 %
GMX Mail	5369 5521	3911 4231	1305 1179	153 111	72.84 % 76.63 %	24.31 % 21.35 %	2.85 % 2.01 %
Zoho Mail	5391 5514	4127 4347	1110 1045	154 122	76.55 % 78.84 %	20.59 % 18.95 %	2.86 % 2.21 %
ProtonMail	5365 5370	4158 4296	1057 967	150 107	77.50 % 80.00 %	19.70 % 18.01 %	2.80 % 1.99 %
Custom Mail	5680 5515	4481 4490	1041 908	158 117	78.89 % 81.41 %	18.33 % 16.46 %	2.78 % 2.12 %
iCloud Mail	5415 5429	3843 4041	1431 1273	141 115	70.97 % 74.43 %	26.43 % 23.45 %	2.60 % 2.12 %
Tuta	5314 5533	4094 4442	1071 987	149 104	77.04 % 80.28 %	20.15 % 17.84 %	2.80 % 1.88 %
Juno.com	5437 5298	4183 4196	1107 992	147 110	76.94 % 79.20 %	20.36 % 18.72 %	2.70 % 2.08 %
Mailfence	5431 5694	4190 4518	1089 1048	152 128	77.15 % 79.35 %	20.05 % 18.41 %	2.80 % 2.25 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.