Brevo and Clever Elements Email Deliverability Comparison

Brevo

Clever Elements

In this comparison, the deliverability of Brevo and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.820 64.923	51.806 49.257	12.761 13.950	1.253 1.716

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.71 % 75.87 %	19.39 % 21.49 %	1.90 % 2.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5172 4991	4073 3738	1008 1117	91 136	78.75 % 74.89 %	19.49 % 22.38 %	1.76 % 2.72 %
Elektronics	5042 4874	4032 3723	909 1017	101 134	79.97 % 76.38 %	18.03 % 20.87 %	2.00 % 2.75 %
Entertainment	4959 5073	3875 3768	985 1165	99 140	78.14 % 74.28 %	19.86 % 22.96 %	2.00 % 2.76 %
Cosmetics & Beauty	5154 4952	4072 3821	991 990	91 141	79.01 % 77.16 %	19.23 % 19.99 %	1.77 % 2.85 %
Food & Drink	5019 5075	3939 3828	984 1117	96 130	78.48 % 75.43 %	19.61 % 22.01 %	1.91 % 2.56 %
Home & Garden	5010 5075	3906 3838	1009 1110	95 127	77.96 % 75.63 %	20.14 % 21.87 %	1.90 % 2.50 %
Finance	4754 4888	3909 3891	757 866	88 131	82.23 % 79.60 %	15.92 % 17.72 %	1.85 % 2.68 %
Health	5205 4962	4277 3932	826 899	102 131	82.17 % 79.24 %	15.87 % 18.12 %	1.96 % 2.64 %
Pets	4950 5053	3849 3882	1010 1035	91 136	77.76 % 76.83 %	20.40 % 20.48 %	1.84 % 2.69 %
Sport & Fitness	5244 5069	4105 3830	1039 1104	100 135	78.28 % 75.56 %	19.81 % 21.78 %	1.91 % 2.66 %
Job & Career	5199 5088	3930 3706	1162 1246	107 136	75.59 % 72.84 %	22.35 % 24.49 %	2.06 % 2.67 %
Dating	5190 4878	3893 3474	1200 1289	97 115	75.01 % 71.22 %	23.12 % 26.42 %	1.87 % 2.36 %
Other	4922 4945	3946 3826	881 995	95 124	80.17 % 77.37 %	17.90 % 20.12 %	1.93 % 2.51 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4591 4512	3447 3238	1050 1156	94 118	75.08 % 71.76 %	22.87 % 25.62 %	2.05 % 2.62 %
Outlook Mail	4712 4561	3633 3357	995 1087	84 117	77.10 % 73.60 %	21.12 % 23.83 %	1.78 % 2.57 %
Yahoo Mail	4814 4650	3762 3474	962 1051	90 125	78.15 % 74.71 %	19.98 % 22.60 %	1.87 % 2.69 %
AOL Mail	4686 4759	3668 3550	930 1076	88 133	78.28 % 74.60 %	19.85 % 22.61 %	1.88 % 2.79 %
Mail.com	4793 4731	3796 3643	897 956	100 132	79.20 % 77.00 %	18.71 % 20.21 %	2.09 % 2.79 %
Yandex Mail	4669 4556	3624 3458	960 975	85 123	77.62 % 75.90 %	20.56 % 21.40 %	1.82 % 2.70 %
GMX Mail	4666 4624	3601 3434	986 1064	79 126	77.18 % 74.26 %	21.13 % 23.01 %	1.69 % 2.72 %
Zoho Mail	4712 4715	3766 3626	854 958	92 131	79.92 % 76.90 %	18.12 % 20.32 %	1.95 % 2.78 %
ProtonMail	4649 4649	3743 3631	816 898	90 120	80.51 % 78.10 %	17.55 % 19.32 %	1.94 % 2.58 %
Custom Mail	4944 4779	4057 3802	793 858	94 119	82.06 % 79.56 %	16.04 % 17.95 %	1.90 % 2.49 %
iCloud Mail	4660 4567	3484 3287	1085 1168	91 112	74.76 % 71.97 %	23.28 % 25.57 %	1.95 % 2.45 %
Tuta	4650 4695	3766 3635	798 932	86 128	80.99 % 77.42 %	17.16 % 19.85 %	1.85 % 2.73 %
Juno.com	4538 4637	3654 3639	798 880	86 118	80.52 % 78.48 %	17.58 % 18.98 %	1.90 % 2.54 %
Mailfence	4736 4488	3805 3483	837 891	94 114	80.34 % 77.61 %	17.67 % 19.85 %	1.98 % 2.54 %

Compare Brevo with other providers

Compare the email deliverability of Brevo with other providers.