Brevo and Clever Elements Email Deliverability Comparison

In this comparison, the deliverability of Brevo and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
44.158 437.179	34.180 334.402	7.863 85.777	2.115 17.000

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.40 % 76.49 %	17.81 % 19.62 %	4.79 % 3.89 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	3437 33687	2740 26744	548 5726	149 1217	79.72 % 79.39 %	15.94 % 17.00 %	4.34 % 3.61 %
Elektronics	3290 33528	2592 25883	552 6410	146 1235	78.78 % 77.20 %	16.78 % 19.12 %	4.44 % 3.68 %
Entertainment	3303 33497	2567 25590	581 6598	155 1309	77.72 % 76.39 %	17.59 % 19.70 %	4.69 % 3.91 %
Cosmetics & Beauty	3448 33741	2671 25775	620 6688	157 1278	77.47 % 76.39 %	17.98 % 19.82 %	4.55 % 3.79 %
Food & Drink	3411 33511	2730 26594	542 5711	139 1206	80.04 % 79.36 %	15.89 % 17.04 %	4.08 % 3.60 %
Home & Garden	3330 34102	2687 27064	519 5808	124 1230	80.69 % 79.36 %	15.59 % 17.03 %	3.72 % 3.61 %
Finance	3425 33965	2531 24855	678 7682	216 1428	73.90 % 73.18 %	19.80 % 22.62 %	6.31 % 4.20 %
Health	3439 33736	2622 25017	646 7395	171 1324	76.24 % 74.16 %	18.78 % 21.92 %	4.97 % 3.92 %
Pets	3398 33412	2657 26253	576 5924	165 1235	78.19 % 78.57 %	16.95 % 17.73 %	4.86 % 3.70 %
Sport & Fitness	3350 33593	2540 25336	644 6836	166 1421	75.82 % 75.42 %	19.22 % 20.35 %	4.96 % 4.23 %
Job & Career	3480 33408	2615 24860	694 7098	171 1450	75.14 % 74.41 %	19.94 % 21.25 %	4.91 % 4.34 %
Dating	3407 33575	2548 24173	681 7985	178 1417	74.79 % 72.00 %	19.99 % 23.78 %	5.22 % 4.22 %
Other	3440 33424	2680 26258	582 5916	178 1250	77.91 % 78.56 %	16.92 % 17.70 %	5.17 % 3.74 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Brevo.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	3462 43067	2481 31403	768 9825	213 1839	71.66 % 72.92 %	22.18 % 22.81 %	6.15 % 4.27 %
Outlook Mail	3429 42029	2568 31088	663 9195	198 1746	74.89 % 73.97 %	19.34 % 21.88 %	5.77 % 4.15 %
Yahoo Mail	3324 42936	2529 32605	612 8540	183 1791	76.08 % 75.94 %	18.41 % 19.89 %	5.51 % 4.17 %
AOL Mail	3362 43017	2613 32731	608 8570	141 1716	77.72 % 76.09 %	18.08 % 19.92 %	4.19 % 3.99 %
Mail.com	3452 43219	2712 33315	603 8213	137 1691	78.56 % 77.08 %	17.47 % 19.00 %	3.97 % 3.91 %
Yandex Mail	3312 42432	2515 31690	644 8994	153 1748	75.94 % 74.68 %	19.44 % 21.20 %	4.62 % 4.12 %
GMX Mail	3429 42218	2733 32552	550 8126	146 1540	79.70 % 77.10 %	16.04 % 19.25 %	4.26 % 3.65 %
Zoho Mail	3359 42953	2661 33567	549 7838	149 1548	79.22 % 78.15 %	16.34 % 18.25 %	4.44 % 3.60 %
ProtonMail	3319 42563	2661 33380	520 7714	138 1469	80.17 % 78.42 %	15.67 % 18.12 %	4.16 % 3.45 %
Custom Mail	3495 42540	2797 33793	548 7239	150 1508	80.03 % 79.44 %	15.68 % 17.02 %	4.29 % 3.54 %
iCloud Mail	3337 3366	2444 2578	705 622	188 166	73.24 % 76.59 %	21.13 % 18.48 %	5.63 % 4.93 %
Tuta	3424 3389	2706 2797	555 467	163 125	79.03 % 82.53 %	16.21 % 13.78 %	4.76 % 3.69 %
Juno.com	3454 3450	2760 2903	538 434	156 113	79.91 % 84.14 %	15.58 % 12.58 %	4.52 % 3.28 %

Compare Brevo with other providers

Compare the email deliverability of Brevo with other providers.