Brevo and Clever Elements Email Deliverability Comparison

Brevo

Clever Elements

In this comparison, the deliverability of Brevo and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Brevo than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.773 64.718	51.817 49.115	12.742 13.894	1.214 1.709

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Brevo beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.78 % 75.89 %	19.37 % 21.47 %	1.85 % 2.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Brevo is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5098 4902	4004 3678	1005 1091	89 133	78.54 % 75.03 %	19.71 % 22.26 %	1.75 % 2.71 %
Elektronics	5027 4963	4033 3803	900 1022	94 138	80.23 % 76.63 %	17.90 % 20.59 %	1.87 % 2.78 %
Entertainment	4956 4883	3874 3653	990 1100	92 130	78.17 % 74.81 %	19.98 % 22.53 %	1.86 % 2.66 %
Cosmetics & Beauty	5185 5010	4113 3862	981 1004	91 144	79.32 % 77.09 %	18.92 % 20.04 %	1.76 % 2.87 %
Food & Drink	4881 5055	3831 3817	960 1107	90 131	78.49 % 75.51 %	19.67 % 21.90 %	1.84 % 2.59 %
Home & Garden	5066 5024	3952 3813	1017 1085	97 126	78.01 % 75.90 %	20.08 % 21.60 %	1.91 % 2.51 %
Finance	4793 4863	3944 3852	765 880	84 131	82.29 % 79.21 %	15.96 % 18.10 %	1.75 % 2.69 %
Health	5258 5040	4319 3993	834 915	105 132	82.14 % 79.23 %	15.86 % 18.15 %	2.00 % 2.62 %
Pets	4920 5054	3831 3864	1000 1058	89 132	77.87 % 76.45 %	20.33 % 20.93 %	1.81 % 2.61 %
Sport & Fitness	5293 5074	4141 3835	1054 1104	98 135	78.24 % 75.58 %	19.91 % 21.76 %	1.85 % 2.66 %
Job & Career	5193 5003	3925 3650	1164 1223	104 130	75.58 % 72.96 %	22.41 % 24.45 %	2.00 % 2.60 %
Dating	5104 4935	3831 3531	1185 1285	88 119	75.06 % 71.55 %	23.22 % 26.04 %	1.72 % 2.41 %
Other	4999 4912	4019 3764	887 1020	93 128	80.40 % 76.63 %	17.74 % 20.77 %	1.86 % 2.61 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Brevo is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4652 4566	3486 3262	1073 1179	93 125	74.94 % 71.44 %	23.07 % 25.82 %	2.00 % 2.74 %
Outlook Mail	4710 4403	3630 3244	997 1044	83 115	77.07 % 73.68 %	21.17 % 23.71 %	1.76 % 2.61 %
Yahoo Mail	4766 4507	3727 3381	951 1010	88 116	78.20 % 75.02 %	19.95 % 22.41 %	1.85 % 2.57 %
AOL Mail	4563 4771	3577 3563	905 1075	81 133	78.39 % 74.68 %	19.83 % 22.53 %	1.78 % 2.79 %
Mail.com	4838 4707	3851 3622	893 957	94 128	79.60 % 76.95 %	18.46 % 20.33 %	1.94 % 2.72 %
Yandex Mail	4670 4522	3629 3450	956 955	85 117	77.71 % 76.29 %	20.47 % 21.12 %	1.82 % 2.59 %
GMX Mail	4708 4592	3635 3400	988 1063	85 129	77.21 % 74.04 %	20.99 % 23.15 %	1.81 % 2.81 %
Zoho Mail	4698 4787	3763 3681	850 974	85 132	80.10 % 76.90 %	18.09 % 20.35 %	1.81 % 2.76 %
ProtonMail	4601 4700	3722 3669	790 909	89 122	80.90 % 78.06 %	17.17 % 19.34 %	1.93 % 2.60 %
Custom Mail	4813 4723	3948 3730	774 872	91 121	82.03 % 78.98 %	16.08 % 18.46 %	1.89 % 2.56 %
iCloud Mail	4752 4690	3560 3392	1104 1179	88 119	74.92 % 72.32 %	23.23 % 25.14 %	1.85 % 2.54 %
Tuta	4731 4642	3821 3612	825 906	85 124	80.77 % 77.81 %	17.44 % 19.52 %	1.80 % 2.67 %
Juno.com	4601 4601	3701 3612	818 875	82 114	80.44 % 78.50 %	17.78 % 19.02 %	1.78 % 2.48 %
Mailfence	4670 4507	3767 3497	818 896	85 114	80.66 % 77.59 %	17.52 % 19.88 %	1.82 % 2.53 %

Compare Brevo with other providers

Compare the email deliverability of Brevo with other providers.