Clever Elements and Amazon SES Email Deliverability Comparison

Clever Elements

Amazon SES

In this comparison, the deliverability of Clever Elements and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.923 66.270	49.257 49.732	13.950 14.713	1.716 1.825

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.87 % 75.04 %	21.49 % 22.20 %	2.64 % 2.75 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4991 5161	3738 3853	1117 1166	136 142	74.89 % 74.66 %	22.38 % 22.59 %	2.72 % 2.75 %
Elektronics	4874 4919	3723 3684	1017 1096	134 139	76.38 % 74.89 %	20.87 % 22.28 %	2.75 % 2.83 %
Entertainment	5073 5074	3768 3837	1165 1108	140 129	74.28 % 75.62 %	22.96 % 21.84 %	2.76 % 2.54 %
Cosmetics & Beauty	4952 5010	3821 3781	990 1100	141 129	77.16 % 75.47 %	19.99 % 21.96 %	2.85 % 2.57 %
Food & Drink	5075 5249	3828 3892	1117 1211	130 146	75.43 % 74.15 %	22.01 % 23.07 %	2.56 % 2.78 %
Home & Garden	5075 5026	3838 3721	1110 1161	127 144	75.63 % 74.04 %	21.87 % 23.10 %	2.50 % 2.87 %
Finance	4888 5013	3891 3974	866 907	131 132	79.60 % 79.27 %	17.72 % 18.09 %	2.68 % 2.63 %
Health	4962 5091	3932 4000	899 958	131 133	79.24 % 78.57 %	18.12 % 18.82 %	2.64 % 2.61 %
Pets	5053 5099	3882 3796	1035 1160	136 143	76.83 % 74.45 %	20.48 % 22.75 %	2.69 % 2.80 %
Sport & Fitness	5069 5198	3830 3885	1104 1168	135 145	75.56 % 74.74 %	21.78 % 22.47 %	2.66 % 2.79 %
Job & Career	5088 5173	3706 3762	1246 1267	136 144	72.84 % 72.72 %	24.49 % 24.49 %	2.67 % 2.78 %
Dating	4878 5160	3474 3657	1289 1357	115 146	71.22 % 70.87 %	26.42 % 26.30 %	2.36 % 2.83 %
Other	4945 5097	3826 3890	995 1054	124 153	77.37 % 76.32 %	20.12 % 20.68 %	2.51 % 3.00 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Clever Elements is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4512 4853	3238 3466	1156 1250	118 137	71.76 % 71.42 %	25.62 % 25.76 %	2.62 % 2.82 %
Outlook Mail	4561 4676	3357 3438	1087 1110	117 128	73.60 % 73.52 %	23.83 % 23.74 %	2.57 % 2.74 %
Yahoo Mail	4650 4671	3474 3475	1051 1060	125 136	74.71 % 74.40 %	22.60 % 22.69 %	2.69 % 2.91 %
AOL Mail	4759 4862	3550 3626	1076 1105	133 131	74.60 % 74.58 %	22.61 % 22.73 %	2.79 % 2.69 %
Mail.com	4731 4623	3643 3525	956 976	132 122	77.00 % 76.25 %	20.21 % 21.11 %	2.79 % 2.64 %
Yandex Mail	4556 4795	3458 3572	975 1101	123 122	75.90 % 74.49 %	21.40 % 22.96 %	2.70 % 2.54 %
GMX Mail	4624 4634	3434 3410	1064 1098	126 126	74.26 % 73.59 %	23.01 % 23.69 %	2.72 % 2.72 %
Zoho Mail	4715 4727	3626 3577	958 1021	131 129	76.90 % 75.67 %	20.32 % 21.60 %	2.78 % 2.73 %
ProtonMail	4649 4841	3631 3750	898 958	120 133	78.10 % 77.46 %	19.32 % 19.79 %	2.58 % 2.75 %
Custom Mail	4779 4458	3802 3464	858 878	119 116	79.56 % 77.70 %	17.95 % 19.69 %	2.49 % 2.60 %
iCloud Mail	4567 4921	3287 3505	1168 1269	112 147	71.97 % 71.23 %	25.57 % 25.79 %	2.45 % 2.99 %
Tuta	4695 4834	3635 3701	932 992	128 141	77.42 % 76.56 %	19.85 % 20.52 %	2.73 % 2.92 %
Juno.com	4637 4628	3639 3560	880 937	118 131	78.48 % 76.92 %	18.98 % 20.25 %	2.54 % 2.83 %
Mailfence	4488 4747	3483 3663	891 958	114 126	77.61 % 77.16 %	19.85 % 20.18 %	2.54 % 2.65 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.