Clever Elements and Amazon SES Email Deliverability Comparison

Clever Elements

Amazon SES

In this comparison, the deliverability of Clever Elements and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.718 66.041	49.115 49.987	13.894 14.393	1.709 1.661

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.89 % 75.69 %	21.47 % 21.79 %	2.64 % 2.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4902 5176	3678 3891	1091 1157	133 128	75.03 % 75.17 %	22.26 % 22.35 %	2.71 % 2.47 %
Elektronics	4963 4959	3803 3758	1022 1073	138 128	76.63 % 75.78 %	20.59 % 21.64 %	2.78 % 2.58 %
Entertainment	4883 5013	3653 3809	1100 1089	130 115	74.81 % 75.98 %	22.53 % 21.72 %	2.66 % 2.29 %
Cosmetics & Beauty	5010 5082	3862 3884	1004 1083	144 115	77.09 % 76.43 %	20.04 % 21.31 %	2.87 % 2.26 %
Food & Drink	5055 5138	3817 3866	1107 1142	131 130	75.51 % 75.24 %	21.90 % 22.23 %	2.59 % 2.53 %
Home & Garden	5024 5077	3813 3810	1085 1135	126 132	75.90 % 75.04 %	21.60 % 22.36 %	2.51 % 2.60 %
Finance	4863 5091	3852 4065	880 896	131 130	79.21 % 79.85 %	18.10 % 17.60 %	2.69 % 2.55 %
Health	5040 5068	3993 4017	915 926	132 125	79.23 % 79.26 %	18.15 % 18.27 %	2.62 % 2.47 %
Pets	5054 5058	3864 3791	1058 1140	132 127	76.45 % 74.95 %	20.93 % 22.54 %	2.61 % 2.51 %
Sport & Fitness	5074 5116	3835 3846	1104 1137	135 133	75.58 % 75.18 %	21.76 % 22.22 %	2.66 % 2.60 %
Job & Career	5003 5150	3650 3767	1223 1254	130 129	72.96 % 73.15 %	24.45 % 24.35 %	2.60 % 2.50 %
Dating	4935 5017	3531 3560	1285 1324	119 133	71.55 % 70.96 %	26.04 % 26.39 %	2.41 % 2.65 %
Other	4912 5096	3764 3923	1020 1037	128 136	76.63 % 76.98 %	20.77 % 20.35 %	2.61 % 2.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Clever Elements is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4566 4870	3262 3514	1179 1235	125 121	71.44 % 72.16 %	25.82 % 25.36 %	2.74 % 2.48 %
Outlook Mail	4403 4676	3244 3471	1044 1085	115 120	73.68 % 74.23 %	23.71 % 23.20 %	2.61 % 2.57 %
Yahoo Mail	4507 4648	3381 3511	1010 1016	116 121	75.02 % 75.54 %	22.41 % 21.86 %	2.57 % 2.60 %
AOL Mail	4771 4816	3563 3634	1075 1067	133 115	74.68 % 75.46 %	22.53 % 22.16 %	2.79 % 2.39 %
Mail.com	4707 4564	3622 3498	957 956	128 110	76.95 % 76.64 %	20.33 % 20.95 %	2.72 % 2.41 %
Yandex Mail	4522 4786	3450 3583	955 1090	117 113	76.29 % 74.86 %	21.12 % 22.77 %	2.59 % 2.36 %
GMX Mail	4592 4640	3400 3440	1063 1080	129 120	74.04 % 74.14 %	23.15 % 23.28 %	2.81 % 2.59 %
Zoho Mail	4787 4693	3681 3563	974 1013	132 117	76.90 % 75.92 %	20.35 % 21.59 %	2.76 % 2.49 %
ProtonMail	4700 4856	3669 3783	909 951	122 122	78.06 % 77.90 %	19.34 % 19.58 %	2.60 % 2.51 %
Custom Mail	4723 4542	3730 3565	872 868	121 109	78.98 % 78.49 %	18.46 % 19.11 %	2.56 % 2.40 %
iCloud Mail	4690 4782	3392 3421	1179 1231	119 130	72.32 % 71.54 %	25.14 % 25.74 %	2.54 % 2.72 %
Tuta	4642 4850	3612 3751	906 968	124 131	77.81 % 77.34 %	19.52 % 19.96 %	2.67 % 2.70 %
Juno.com	4601 4636	3612 3609	875 908	114 119	78.50 % 77.85 %	19.02 % 19.59 %	2.48 % 2.57 %
Mailfence	4507 4682	3497 3644	896 925	114 113	77.59 % 77.83 %	19.88 % 19.76 %	2.53 % 2.41 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.