Clever Elements and Amazon SES Email Deliverability Comparison

Clever Elements

Amazon SES

In this comparison, the deliverability of Clever Elements and Amazon SES is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.285 76.915	57.714 58.159	16.539 16.629	2.032 2.127

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.66 % 75.61 %	21.68 % 21.62 %	2.66 % 2.77 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5890 6114	4414 4603	1316 1336	160 175	74.94 % 75.29 %	22.34 % 21.85 %	2.72 % 2.86 %
Elektronics	5860 5727	4427 4319	1272 1237	161 171	75.55 % 75.41 %	21.71 % 21.60 %	2.75 % 2.99 %
Entertainment	5993 5928	4520 4505	1307 1263	166 160	75.42 % 76.00 %	21.81 % 21.31 %	2.77 % 2.70 %
Cosmetics & Beauty	5833 5686	4480 4333	1187 1202	166 151	76.80 % 76.20 %	20.35 % 21.14 %	2.85 % 2.66 %
Food & Drink	5882 6029	4418 4542	1305 1310	159 177	75.11 % 75.34 %	22.19 % 21.73 %	2.70 % 2.94 %
Home & Garden	5974 5919	4541 4427	1287 1327	146 165	76.01 % 74.79 %	21.54 % 22.42 %	2.44 % 2.79 %
Finance	5827 5822	4625 4623	1059 1048	143 151	79.37 % 79.41 %	18.17 % 18.00 %	2.45 % 2.59 %
Health	5886 5742	4669 4494	1063 1093	154 155	79.32 % 78.27 %	18.06 % 19.04 %	2.62 % 2.70 %
Pets	5843 5837	4412 4411	1281 1270	150 156	75.51 % 75.57 %	21.92 % 21.76 %	2.57 % 2.67 %
Sport & Fitness	5846 5959	4369 4485	1321 1305	156 169	74.73 % 75.26 %	22.60 % 21.90 %	2.67 % 2.84 %
Job & Career	5994 5969	4335 4390	1491 1414	168 165	72.32 % 73.55 %	24.87 % 23.69 %	2.80 % 2.76 %
Dating	5663 6086	4026 4336	1487 1589	150 161	71.09 % 71.25 %	26.26 % 26.11 %	2.65 % 2.65 %
Other	5794 6097	4478 4691	1163 1235	153 171	77.29 % 76.94 %	20.07 % 20.26 %	2.64 % 2.80 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Clever Elements is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5457 5594	3932 4047	1378 1389	147 158	72.05 % 72.35 %	25.25 % 24.83 %	2.69 % 2.82 %
Outlook Mail	5535 5617	4065 4164	1319 1300	151 153	73.44 % 74.13 %	23.83 % 23.14 %	2.73 % 2.72 %
Yahoo Mail	5269 5486	3925 4073	1202 1257	142 156	74.49 % 74.24 %	22.81 % 22.91 %	2.70 % 2.84 %
AOL Mail	5426 5505	4054 4127	1219 1232	153 146	74.71 % 74.97 %	22.47 % 22.38 %	2.82 % 2.65 %
Mail.com	5355 5447	4115 4168	1087 1131	153 148	76.84 % 76.52 %	20.30 % 20.76 %	2.86 % 2.72 %
Yandex Mail	5484 5546	4123 4197	1224 1215	137 134	75.18 % 75.68 %	22.32 % 21.91 %	2.50 % 2.42 %
GMX Mail	5365 5485	3928 4068	1292 1275	145 142	73.22 % 74.17 %	24.08 % 23.25 %	2.70 % 2.59 %
Zoho Mail	5505 5364	4252 4118	1108 1094	145 152	77.24 % 76.77 %	20.13 % 20.40 %	2.63 % 2.83 %
ProtonMail	5436 5613	4246 4375	1043 1078	147 160	78.11 % 77.94 %	19.19 % 19.21 %	2.70 % 2.85 %
Custom Mail	5722 5239	4533 4086	1033 999	156 154	79.22 % 77.99 %	18.05 % 19.07 %	2.73 % 2.94 %
iCloud Mail	5448 5587	3900 3997	1415 1429	133 161	71.59 % 71.54 %	25.97 % 25.58 %	2.44 % 2.88 %
Tuta	5297 5710	4104 4463	1055 1082	138 165	77.48 % 78.16 %	19.92 % 18.95 %	2.61 % 2.89 %
Juno.com	5479 5302	4259 4078	1081 1076	139 148	77.73 % 76.91 %	19.73 % 20.29 %	2.54 % 2.79 %
Mailfence	5507 5420	4278 4198	1083 1072	146 150	77.68 % 77.45 %	19.67 % 19.78 %	2.65 % 2.77 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.