Amazon SES and Clever Elements Email Deliverability Comparison

In this comparison, the deliverability of Amazon SES and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Amazon SES than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
70.711 463.900	60.903 356.916	7.663 89.057	2.145 17.927

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Amazon SES beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
86.13 % 76.94 %	10.84 % 19.20 %	3.03 % 3.86 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Amazon SES is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5366 35786	4775 28566	467 5941	124 1279	88.99 % 79.82 %	8.70 % 16.60 %	2.31 % 3.57 %
Elektronics	5513 35531	4825 27604	546 6634	142 1293	87.52 % 77.69 %	9.90 % 18.67 %	2.58 % 3.64 %
Entertainment	5474 35604	4714 27359	595 6857	165 1388	86.12 % 76.84 %	10.87 % 19.26 %	3.01 % 3.90 %
Cosmetics & Beauty	5483 35769	4703 27489	600 6936	180 1344	85.77 % 76.85 %	10.94 % 19.39 %	3.28 % 3.76 %
Food & Drink	5431 35551	4821 28355	481 5924	129 1272	88.77 % 79.76 %	8.86 % 16.66 %	2.38 % 3.58 %
Home & Garden	5531 36223	4903 28903	490 6027	138 1293	88.65 % 79.79 %	8.86 % 16.64 %	2.50 % 3.57 %
Finance	5441 36068	4533 26556	710 7988	198 1524	83.31 % 73.63 %	13.05 % 22.15 %	3.64 % 4.23 %
Health	5394 35791	4563 26728	643 7672	188 1391	84.59 % 74.68 %	11.92 % 21.44 %	3.49 % 3.89 %
Pets	5401 35304	4707 27865	528 6138	166 1301	87.15 % 78.93 %	9.78 % 17.39 %	3.07 % 3.69 %
Sport & Fitness	5481 35660	4646 27040	660 7115	175 1505	84.77 % 75.83 %	12.04 % 19.95 %	3.19 % 4.22 %
Job & Career	5387 35440	4514 26526	698 7389	175 1525	83.79 % 74.85 %	12.96 % 20.85 %	3.25 % 4.30 %
Dating	5355 35628	4472 25851	691 8279	192 1498	83.51 % 72.56 %	12.90 % 23.24 %	3.59 % 4.20 %
Other	5454 35545	4727 28074	554 6157	173 1314	86.67 % 78.98 %	10.16 % 17.32 %	3.17 % 3.70 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Amazon SES is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5509 45084	4434 32986	837 10164	238 1934	80.49 % 73.17 %	15.19 % 22.54 %	4.32 % 4.29 %
Outlook Mail	5392 44088	4570 32776	661 9480	161 1832	84.76 % 74.34 %	12.26 % 21.50 %	2.99 % 4.16 %
Yahoo Mail	5500 44941	4705 34270	621 8802	174 1869	85.55 % 76.26 %	11.29 % 19.59 %	3.16 % 4.16 %
AOL Mail	5323 45128	4562 34489	601 8841	160 1798	85.70 % 76.42 %	11.29 % 19.59 %	3.01 % 3.98 %
Mail.com	5465 45298	4730 35084	569 8462	166 1752	86.55 % 77.45 %	10.41 % 18.68 %	3.04 % 3.87 %
Yandex Mail	5401 44496	4542 33402	673 9274	186 1820	84.10 % 75.07 %	12.46 % 20.84 %	3.44 % 4.09 %
GMX Mail	5407 44253	4757 34314	500 8342	150 1597	87.98 % 77.54 %	9.25 % 18.85 %	2.77 % 3.61 %
Zoho Mail	5584 44946	4922 35286	515 8050	147 1610	88.14 % 78.51 %	9.22 % 17.91 %	2.63 % 3.58 %
ProtonMail	5388 44685	4781 35226	464 7926	143 1533	88.73 % 78.83 %	8.61 % 17.74 %	2.65 % 3.43 %
Custom Mail	5329 44666	4744 35648	461 7451	124 1567	89.02 % 79.81 %	8.65 % 16.68 %	2.33 % 3.51 %
iCloud Mail	5558 5480	4547 4262	802 955	209 263	81.81 % 77.77 %	14.43 % 17.43 %	3.76 % 4.80 %
Tuta	5383 5379	4747 4523	492 673	144 183	88.19 % 84.09 %	9.14 % 12.51 %	2.68 % 3.40 %
Juno.com	5472 5456	4862 4650	467 637	143 169	88.85 % 85.23 %	8.53 % 11.68 %	2.61 % 3.10 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.