Amazon SES and Clever Elements Email Deliverability Comparison

Amazon SES

Clever Elements

In this comparison, the deliverability of Amazon SES and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.915 76.285	58.159 57.714	16.629 16.539	2.127 2.032

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.61 % 75.66 %	21.62 % 21.68 %	2.77 % 2.66 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6114 5890	4603 4414	1336 1316	175 160	75.29 % 74.94 %	21.85 % 22.34 %	2.86 % 2.72 %
Elektronics	5727 5860	4319 4427	1237 1272	171 161	75.41 % 75.55 %	21.60 % 21.71 %	2.99 % 2.75 %
Entertainment	5928 5993	4505 4520	1263 1307	160 166	76.00 % 75.42 %	21.31 % 21.81 %	2.70 % 2.77 %
Cosmetics & Beauty	5686 5833	4333 4480	1202 1187	151 166	76.20 % 76.80 %	21.14 % 20.35 %	2.66 % 2.85 %
Food & Drink	6029 5882	4542 4418	1310 1305	177 159	75.34 % 75.11 %	21.73 % 22.19 %	2.94 % 2.70 %
Home & Garden	5919 5974	4427 4541	1327 1287	165 146	74.79 % 76.01 %	22.42 % 21.54 %	2.79 % 2.44 %
Finance	5822 5827	4623 4625	1048 1059	151 143	79.41 % 79.37 %	18.00 % 18.17 %	2.59 % 2.45 %
Health	5742 5886	4494 4669	1093 1063	155 154	78.27 % 79.32 %	19.04 % 18.06 %	2.70 % 2.62 %
Pets	5837 5843	4411 4412	1270 1281	156 150	75.57 % 75.51 %	21.76 % 21.92 %	2.67 % 2.57 %
Sport & Fitness	5959 5846	4485 4369	1305 1321	169 156	75.26 % 74.73 %	21.90 % 22.60 %	2.84 % 2.67 %
Job & Career	5969 5994	4390 4335	1414 1491	165 168	73.55 % 72.32 %	23.69 % 24.87 %	2.76 % 2.80 %
Dating	6086 5663	4336 4026	1589 1487	161 150	71.25 % 71.09 %	26.11 % 26.26 %	2.65 % 2.65 %
Other	6097 5794	4691 4478	1235 1163	171 153	76.94 % 77.29 %	20.26 % 20.07 %	2.80 % 2.64 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Clever Elements is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5594 5457	4047 3932	1389 1378	158 147	72.35 % 72.05 %	24.83 % 25.25 %	2.82 % 2.69 %
Outlook Mail	5617 5535	4164 4065	1300 1319	153 151	74.13 % 73.44 %	23.14 % 23.83 %	2.72 % 2.73 %
Yahoo Mail	5486 5269	4073 3925	1257 1202	156 142	74.24 % 74.49 %	22.91 % 22.81 %	2.84 % 2.70 %
AOL Mail	5505 5426	4127 4054	1232 1219	146 153	74.97 % 74.71 %	22.38 % 22.47 %	2.65 % 2.82 %
Mail.com	5447 5355	4168 4115	1131 1087	148 153	76.52 % 76.84 %	20.76 % 20.30 %	2.72 % 2.86 %
Yandex Mail	5546 5484	4197 4123	1215 1224	134 137	75.68 % 75.18 %	21.91 % 22.32 %	2.42 % 2.50 %
GMX Mail	5485 5365	4068 3928	1275 1292	142 145	74.17 % 73.22 %	23.25 % 24.08 %	2.59 % 2.70 %
Zoho Mail	5364 5505	4118 4252	1094 1108	152 145	76.77 % 77.24 %	20.40 % 20.13 %	2.83 % 2.63 %
ProtonMail	5613 5436	4375 4246	1078 1043	160 147	77.94 % 78.11 %	19.21 % 19.19 %	2.85 % 2.70 %
Custom Mail	5239 5722	4086 4533	999 1033	154 156	77.99 % 79.22 %	19.07 % 18.05 %	2.94 % 2.73 %
iCloud Mail	5587 5448	3997 3900	1429 1415	161 133	71.54 % 71.59 %	25.58 % 25.97 %	2.88 % 2.44 %
Tuta	5710 5297	4463 4104	1082 1055	165 138	78.16 % 77.48 %	18.95 % 19.92 %	2.89 % 2.61 %
Juno.com	5302 5479	4078 4259	1076 1081	148 139	76.91 % 77.73 %	20.29 % 19.73 %	2.79 % 2.54 %
Mailfence	5420 5507	4198 4278	1072 1083	150 146	77.45 % 77.68 %	19.78 % 19.67 %	2.77 % 2.65 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.