Amazon SES and Clever Elements Email Deliverability Comparison

In this comparison, the deliverability of Amazon SES and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Amazon SES than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
8.930 401.872	7.419 305.328	1.179 80.822	332 15.722

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Amazon SES beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
83.08 % 75.98 %	13.20 % 20.11 %	3.72 % 3.91 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Amazon SES is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	617 31008	527 24466	68 5400	22 1142	85.41 % 78.90 %	11.02 % 17.41 %	3.57 % 3.68 %
Elektronics	707 30770	595 23581	87 6045	25 1144	84.16 % 76.64 %	12.31 % 19.65 %	3.54 % 3.72 %
Entertainment	677 30777	568 23355	88 6206	21 1216	83.90 % 75.88 %	13.00 % 20.16 %	3.10 % 3.95 %
Cosmetics & Beauty	743 31077	613 23596	97 6315	33 1166	82.50 % 75.93 %	13.06 % 20.32 %	4.44 % 3.75 %
Food & Drink	625 30807	545 24286	69 5393	11 1128	87.20 % 78.83 %	11.04 % 17.51 %	1.76 % 3.66 %
Home & Garden	714 31275	607 24665	81 5459	26 1151	85.01 % 78.86 %	11.34 % 17.45 %	3.64 % 3.68 %
Finance	699 31276	564 22724	106 7246	29 1306	80.69 % 72.66 %	15.16 % 23.17 %	4.15 % 4.18 %
Health	703 31054	560 22858	106 6995	37 1201	79.66 % 73.61 %	15.08 % 22.53 %	5.26 % 3.87 %
Pets	671 30765	565 24038	83 5583	23 1144	84.20 % 78.13 %	12.37 % 18.15 %	3.43 % 3.72 %
Sport & Fitness	712 30935	585 23178	101 6441	26 1316	82.16 % 74.92 %	14.19 % 20.82 %	3.65 % 4.25 %
Job & Career	687 30684	563 22683	103 6657	21 1344	81.95 % 73.92 %	14.99 % 21.70 %	3.06 % 4.38 %
Dating	677 30824	545 21989	103 7538	29 1297	80.50 % 71.34 %	15.21 % 24.45 %	4.28 % 4.21 %
Other	698 30620	582 23909	87 5544	29 1167	83.38 % 78.08 %	12.46 % 18.11 %	4.15 % 3.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Amazon SES is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	681 40350	522 29310	120 9324	39 1716	76.65 % 72.64 %	17.62 % 23.11 %	5.73 % 4.25 %
Outlook Mail	682 39360	557 28941	100 8782	25 1637	81.67 % 73.53 %	14.66 % 22.31 %	3.67 % 4.16 %
Yahoo Mail	743 40247	603 30412	101 8147	39 1688	81.16 % 75.56 %	13.59 % 20.24 %	5.25 % 4.19 %
AOL Mail	679 40198	569 30439	91 8160	19 1599	83.80 % 75.72 %	13.40 % 20.30 %	2.80 % 3.98 %
Mail.com	682 40449	563 31026	85 7842	34 1581	82.55 % 76.70 %	12.46 % 19.39 %	4.99 % 3.91 %
Yandex Mail	674 39705	550 29515	100 8562	24 1628	81.60 % 74.34 %	14.84 % 21.56 %	3.56 % 4.10 %
GMX Mail	677 39590	574 30335	79 7795	24 1460	84.79 % 76.62 %	11.67 % 19.69 %	3.55 % 3.69 %
Zoho Mail	717 40240	609 31267	84 7507	24 1466	84.94 % 77.70 %	11.72 % 18.66 %	3.35 % 3.64 %
ProtonMail	690 39849	590 31063	76 7393	24 1393	85.51 % 77.95 %	11.01 % 18.55 %	3.48 % 3.50 %
Custom Mail	636 39842	556 31478	69 6923	11 1441	87.42 % 79.01 %	10.85 % 17.38 %	1.73 % 3.62 %
iCloud Mail	716 674	569 475	122 152	25 47	79.47 % 70.47 %	17.04 % 22.55 %	3.49 % 6.97 %
Tuta	689 680	584 526	80 120	25 34	84.76 % 77.35 %	11.61 % 17.65 %	3.63 % 5.00 %
Juno.com	664 688	573 541	72 115	19 32	86.30 % 78.63 %	10.84 % 16.72 %	2.86 % 4.65 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.