CampaignMonitor and mailtrap Email Deliverability Comparison

CampaignMonitor

mailtrap

In this comparison, the deliverability of CampaignMonitor and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for mailtrap.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.162 76.316	58.907 58.485	15.592 16.034	1.663 1.797

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats mailtrap in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.34 % 76.64 %	20.47 % 21.01 %	2.18 % 2.35 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5925 5892	4584 4476	1216 1286	125 130	77.37 % 75.97 %	20.52 % 21.83 %	2.11 % 2.21 %
Elektronics	5732 5947	4416 4575	1197 1226	119 146	77.04 % 76.93 %	20.88 % 20.62 %	2.08 % 2.46 %
Entertainment	5825 5912	4475 4538	1215 1236	135 138	76.82 % 76.76 %	20.86 % 20.91 %	2.32 % 2.33 %
Cosmetics & Beauty	5804 5795	4515 4451	1158 1200	131 144	77.79 % 76.81 %	19.95 % 20.71 %	2.26 % 2.48 %
Food & Drink	5830 5939	4464 4534	1238 1274	128 131	76.57 % 76.34 %	21.23 % 21.45 %	2.20 % 2.21 %
Home & Garden	5930 5853	4587 4457	1220 1261	123 135	77.35 % 76.15 %	20.57 % 21.54 %	2.07 % 2.31 %
Finance	5659 5858	4584 4672	946 1038	129 148	81.00 % 79.75 %	16.72 % 17.72 %	2.28 % 2.53 %
Health	5828 5846	4727 4670	972 1034	129 142	81.11 % 79.88 %	16.68 % 17.69 %	2.21 % 2.43 %
Pets	5943 5998	4596 4582	1221 1278	126 138	77.33 % 76.39 %	20.55 % 21.31 %	2.12 % 2.30 %
Sport & Fitness	5927 5585	4548 4255	1254 1190	125 140	76.73 % 76.19 %	21.16 % 21.31 %	2.11 % 2.51 %
Job & Career	6052 5959	4538 4437	1379 1396	135 126	74.98 % 74.46 %	22.79 % 23.43 %	2.23 % 2.11 %
Dating	5957 5917	4323 4265	1505 1509	129 143	72.57 % 72.08 %	25.26 % 25.50 %	2.17 % 2.42 %
Other	5750 5815	4550 4573	1071 1106	129 136	79.13 % 78.64 %	18.63 % 19.02 %	2.24 % 2.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than mailtrap.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5579 5538	4096 4036	1361 1364	122 138	73.42 % 72.88 %	24.40 % 24.63 %	2.19 % 2.49 %
Outlook Mail	5504 5599	4167 4175	1220 1285	117 139	75.71 % 74.57 %	22.17 % 22.95 %	2.13 % 2.48 %
Yahoo Mail	5397 5398	4143 4102	1133 1175	121 121	76.76 % 75.99 %	20.99 % 21.77 %	2.24 % 2.24 %
AOL Mail	5275 5562	4044 4247	1116 1185	115 130	76.66 % 76.36 %	21.16 % 21.31 %	2.18 % 2.34 %
Mail.com	5383 5464	4213 4228	1058 1112	112 124	78.26 % 77.38 %	19.65 % 20.35 %	2.08 % 2.27 %
Yandex Mail	5288 5402	4022 4086	1157 1184	109 132	76.06 % 75.64 %	21.88 % 21.92 %	2.06 % 2.44 %
GMX Mail	5572 5378	4272 4007	1174 1245	126 126	76.67 % 74.51 %	21.07 % 23.15 %	2.26 % 2.34 %
Zoho Mail	5385 5409	4242 4176	1025 1113	118 120	78.77 % 77.20 %	19.03 % 20.58 %	2.19 % 2.22 %
ProtonMail	5356 5489	4214 4328	1022 1034	120 127	78.68 % 78.85 %	19.08 % 18.84 %	2.24 % 2.31 %
Custom Mail	5499 5339	4427 4282	954 929	118 128	80.51 % 80.20 %	17.35 % 17.40 %	2.15 % 2.40 %
iCloud Mail	5432 5550	3998 4075	1316 1351	118 124	73.60 % 73.42 %	24.23 % 24.34 %	2.17 % 2.23 %
Tuta	5521 5500	4353 4351	1047 1017	121 132	78.84 % 79.11 %	18.96 % 18.49 %	2.19 % 2.40 %
Juno.com	5500 5235	4389 4105	994 1004	117 126	79.80 % 78.41 %	18.07 % 19.18 %	2.13 % 2.41 %
Mailfence	5471 5453	4327 4287	1015 1036	129 130	79.09 % 78.62 %	18.55 % 19.00 %	2.36 % 2.38 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.