CampaignMonitor and mailtrap Email Deliverability Comparison

CampaignMonitor

mailtrap

In this comparison, the deliverability of CampaignMonitor and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for mailtrap than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.477 64.364	50.429 50.801	12.942 12.496	1.320 1.364

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. mailtrap beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.21 % 78.93 %	20.07 % 19.41 %	2.05 % 2.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, mailtrap is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5276 4816	4149 3783	1052 935	110 97	78.64 % 78.55 %	19.94 % 19.41 %	2.08 % 2.01 %
Elektronics	5059 5011	3912 3995	1052 932	101 101	77.33 % 79.72 %	20.79 % 18.60 %	2.00 % 2.02 %
Entertainment	4903 5115	3828 4033	974 1010	96 101	78.07 % 78.85 %	19.87 % 19.75 %	1.96 % 1.97 %
Cosmetics & Beauty	5043 4888	3986 3856	978 935	99 113	79.04 % 78.89 %	19.39 % 19.13 %	1.96 % 2.31 %
Food & Drink	5077 4803	3955 3762	1032 958	100 102	77.90 % 78.33 %	20.33 % 19.95 %	1.97 % 2.12 %
Home & Garden	4976 4922	3870 3862	1039 980	102 114	77.77 % 78.46 %	20.88 % 19.91 %	2.05 % 2.32 %
Finance	4986 4783	4017 3895	880 808	112 93	80.57 % 81.43 %	17.65 % 16.89 %	2.25 % 1.94 %
Health	4821 5040	3930 4107	809 851	99 103	81.52 % 81.49 %	16.78 % 16.88 %	2.05 % 2.04 %
Pets	4871 5040	3791 3988	989 972	104 108	77.83 % 79.13 %	20.30 % 19.29 %	2.14 % 2.14 %
Sport & Fitness	5025 5073	3882 3979	1043 1011	102 105	77.25 % 78.43 %	20.76 % 19.93 %	2.03 % 2.07 %
Job & Career	4737 5017	3630 3862	1038 1069	99 111	76.63 % 76.98 %	21.91 % 21.31 %	2.09 % 2.21 %
Dating	4843 4940	3620 3735	1131 1135	103 111	74.75 % 75.61 %	23.35 % 22.98 %	2.13 % 2.25 %
Other	4860 4916	3859 3944	925 900	93 105	79.40 % 80.23 %	19.03 % 18.31 %	1.91 % 2.14 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, mailtrap is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4420 4690	3303 3570	1041 1052	88 111	74.73 % 76.12 %	23.55 % 22.43 %	1.99 % 2.37 %
Outlook Mail	4609 4718	3515 3622	1024 1020	97 94	76.26 % 76.77 %	22.22 % 21.62 %	2.10 % 1.99 %
Yahoo Mail	4760 4756	3672 3731	986 948	95 104	77.14 % 78.45 %	20.71 % 19.93 %	2.00 % 2.19 %
AOL Mail	4801 4666	3696 3663	1022 922	98 101	76.98 % 78.50 %	21.29 % 19.76 %	2.04 % 2.16 %
Mail.com	4635 4691	3660 3767	882 852	90 94	78.96 % 80.30 %	19.03 % 18.16 %	1.94 % 2.00 %
Yandex Mail	4526 4685	3511 3670	948 950	92 96	77.57 % 78.34 %	20.95 % 20.28 %	2.03 % 2.05 %
GMX Mail	4596 4720	3528 3689	984 963	87 101	76.76 % 78.16 %	21.41 % 20.40 %	1.89 % 2.14 %
Zoho Mail	4783 4639	3837 3693	874 862	99 95	80.22 % 79.61 %	18.27 % 18.58 %	2.07 % 2.05 %
ProtonMail	4756 4425	3820 3579	873 766	106 93	80.32 % 80.88 %	18.36 % 17.31 %	2.23 % 2.10 %
Custom Mail	4613 4707	3739 3827	809 806	94 98	81.05 % 81.30 %	17.54 % 17.12 %	2.04 % 2.08 %
iCloud Mail	4633 4615	3481 3520	1072 1011	96 102	75.13 % 76.27 %	23.14 % 21.91 %	2.07 % 2.21 %
Tuta	4744 4526	3772 3643	887 806	97 93	79.51 % 80.49 %	18.70 % 17.81 %	2.04 % 2.05 %
Juno.com	4898 4618	3932 3721	875 817	106 101	80.28 % 80.58 %	17.86 % 17.69 %	2.16 % 2.19 %
Mailfence	3703 3908	2963 3106	665 721	75 81	80.02 % 79.48 %	17.96 % 18.45 %	2.03 % 2.07 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.