CampaignMonitor and mailtrap Email Deliverability Comparison

CampaignMonitor

mailtrap

In this comparison, the deliverability of CampaignMonitor and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for mailtrap.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.293 64.339	50.958 49.599	13.015 13.283	1.320 1.457

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats mailtrap in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.05 % 77.09 %	19.93 % 20.65 %	2.02 % 2.26 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5020 4906	3919 3763	994 1039	107 104	78.07 % 76.70 %	19.80 % 21.18 %	2.13 % 2.12 %
Elektronics	5236 5247	4051 4073	1073 1055	112 119	77.37 % 77.63 %	20.49 % 20.11 %	2.14 % 2.27 %
Entertainment	5088 5049	3969 3918	1014 1019	105 112	78.01 % 77.60 %	19.93 % 20.18 %	2.06 % 2.22 %
Cosmetics & Beauty	5233 4855	4143 3723	992 1013	98 119	79.17 % 76.68 %	18.96 % 20.87 %	1.87 % 2.45 %
Food & Drink	5174 4989	4021 3819	1056 1051	97 119	77.72 % 76.55 %	20.41 % 21.07 %	1.87 % 2.39 %
Home & Garden	4985 4872	3871 3742	1017 1022	97 108	77.65 % 76.81 %	20.40 % 20.98 %	1.95 % 2.22 %
Finance	4989 4798	4025 3841	856 859	108 98	80.68 % 80.05 %	17.16 % 17.90 %	2.16 % 2.04 %
Health	4911 4968	4017 4019	785 839	109 110	81.80 % 80.90 %	15.98 % 16.89 %	2.22 % 2.21 %
Pets	4962 5064	3860 3872	1005 1078	97 114	77.79 % 76.46 %	20.25 % 21.29 %	1.95 % 2.25 %
Sport & Fitness	4982 4916	3844 3751	1032 1050	106 115	77.16 % 76.30 %	20.71 % 21.36 %	2.13 % 2.34 %
Job & Career	4950 4828	3752 3629	1099 1090	99 109	75.80 % 75.17 %	22.20 % 22.58 %	2.00 % 2.26 %
Dating	4948 4994	3642 3652	1213 1221	93 121	73.61 % 73.13 %	24.51 % 24.45 %	1.88 % 2.42 %
Other	4815 4853	3844 3797	879 947	92 109	79.83 % 78.24 %	18.26 % 19.51 %	1.91 % 2.25 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than mailtrap.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4649 4718	3433 3470	1120 1133	96 115	73.84 % 73.55 %	24.09 % 24.01 %	2.06 % 2.44 %
Outlook Mail	4767 4652	3618 3502	1052 1038	97 112	75.90 % 75.28 %	22.07 % 22.31 %	2.03 % 2.41 %
Yahoo Mail	4593 4641	3558 3548	940 985	95 108	77.47 % 76.45 %	20.47 % 21.22 %	2.07 % 2.33 %
AOL Mail	4641 4789	3583 3647	966 1028	92 114	77.20 % 76.15 %	20.81 % 21.47 %	1.98 % 2.38 %
Mail.com	4691 4609	3707 3613	892 901	92 95	79.02 % 78.39 %	19.02 % 19.55 %	1.96 % 2.06 %
Yandex Mail	4491 4777	3462 3631	934 1033	95 113	77.09 % 76.01 %	20.80 % 21.62 %	2.12 % 2.37 %
GMX Mail	4708 4588	3600 3487	1017 999	91 102	76.47 % 76.00 %	21.60 % 21.77 %	1.93 % 2.22 %
Zoho Mail	4719 4524	3752 3504	874 920	93 100	79.51 % 77.45 %	18.52 % 20.34 %	1.97 % 2.21 %
ProtonMail	4715 4578	3769 3638	845 839	101 101	79.94 % 79.47 %	17.92 % 18.33 %	2.14 % 2.21 %
Custom Mail	4723 4531	3829 3641	804 787	90 103	81.07 % 80.36 %	17.02 % 17.37 %	1.91 % 2.27 %
iCloud Mail	4569 4482	3396 3315	1081 1068	92 99	74.33 % 73.96 %	23.66 % 23.83 %	2.01 % 2.21 %
Tuta	4713 4533	3749 3592	868 840	96 101	79.55 % 79.24 %	18.42 % 18.53 %	2.04 % 2.23 %
Juno.com	4754 4441	3830 3492	827 848	97 101	80.56 % 78.63 %	17.40 % 19.09 %	2.04 % 2.27 %
Mailfence	4560 4476	3672 3519	795 864	93 93	80.53 % 78.62 %	17.43 % 19.30 %	2.04 % 2.08 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.