CampaignMonitor and mailtrap Email Deliverability Comparison

CampaignMonitor

mailtrap

In this comparison, the deliverability of CampaignMonitor and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for mailtrap.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.813 75.185	58.738 57.581	15.451 15.855	1.624 1.749

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats mailtrap in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.48 % 76.59 %	20.38 % 21.09 %	2.14 % 2.33 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5945 5837	4606 4437	1214 1273	125 127	77.48 % 76.02 %	20.42 % 21.81 %	2.10 % 2.18 %
Elektronics	5979 6010	4579 4600	1269 1268	131 142	76.58 % 76.54 %	21.22 % 21.10 %	2.19 % 2.36 %
Entertainment	5820 5923	4490 4570	1204 1217	126 136	77.15 % 77.16 %	20.69 % 20.55 %	2.16 % 2.30 %
Cosmetics & Beauty	5868 5687	4594 4350	1151 1193	123 144	78.29 % 76.49 %	19.61 % 20.98 %	2.10 % 2.53 %
Food & Drink	5972 5844	4599 4458	1250 1250	123 136	77.01 % 76.28 %	20.93 % 21.39 %	2.06 % 2.33 %
Home & Garden	5834 5734	4509 4384	1205 1217	120 133	77.29 % 76.46 %	20.65 % 21.22 %	2.06 % 2.32 %
Finance	5673 5731	4550 4565	990 1041	133 125	80.20 % 79.65 %	17.45 % 18.16 %	2.34 % 2.18 %
Health	5751 5818	4677 4653	944 1037	130 128	81.32 % 79.98 %	16.41 % 17.82 %	2.26 % 2.20 %
Pets	5801 5837	4497 4437	1181 1262	123 138	77.52 % 76.02 %	20.36 % 21.62 %	2.12 % 2.36 %
Sport & Fitness	5761 5733	4415 4345	1219 1246	127 142	76.64 % 75.79 %	21.16 % 21.73 %	2.20 % 2.48 %
Job & Career	5947 5747	4488 4281	1335 1338	124 128	75.47 % 74.49 %	22.45 % 23.28 %	2.09 % 2.23 %
Dating	5757 5685	4197 4108	1440 1437	120 140	72.90 % 72.26 %	25.01 % 25.28 %	2.08 % 2.46 %
Other	5705 5599	4537 4393	1049 1076	119 130	79.53 % 78.46 %	18.39 % 19.22 %	2.09 % 2.32 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than mailtrap.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5433 5574	3965 4050	1350 1380	118 144	72.98 % 72.66 %	24.85 % 24.76 %	2.17 % 2.58 %
Outlook Mail	5462 5462	4139 4073	1204 1255	119 134	75.78 % 74.57 %	22.04 % 22.98 %	2.18 % 2.45 %
Yahoo Mail	5426 5304	4167 4022	1137 1159	122 123	76.80 % 75.83 %	20.95 % 21.85 %	2.25 % 2.32 %
AOL Mail	5448 5594	4176 4257	1154 1204	118 133	76.65 % 76.10 %	21.18 % 21.52 %	2.17 % 2.38 %
Mail.com	5457 5286	4272 4095	1077 1078	108 113	78.28 % 77.47 %	19.74 % 20.39 %	1.98 % 2.14 %
Yandex Mail	5191 5635	3973 4238	1105 1265	113 132	76.54 % 75.21 %	21.29 % 22.45 %	2.18 % 2.34 %
GMX Mail	5530 5294	4219 3973	1193 1202	118 119	76.29 % 75.05 %	21.57 % 22.70 %	2.13 % 2.25 %
Zoho Mail	5361 5421	4231 4174	1019 1119	111 128	78.92 % 77.00 %	19.01 % 20.64 %	2.07 % 2.36 %
ProtonMail	5510 5263	4373 4160	1013 984	124 119	79.36 % 79.04 %	18.38 % 18.70 %	2.25 % 2.26 %
Custom Mail	5357 5237	4305 4196	943 917	109 124	80.36 % 80.12 %	17.60 % 17.51 %	2.03 % 2.37 %
iCloud Mail	5307 5332	3913 3931	1280 1287	114 114	73.73 % 73.72 %	24.12 % 24.14 %	2.15 % 2.14 %
Tuta	5470 5336	4325 4216	1028 998	117 122	79.07 % 79.01 %	18.79 % 18.70 %	2.14 % 2.29 %
Juno.com	5437 5160	4363 4059	959 976	115 125	80.25 % 78.66 %	17.64 % 18.91 %	2.12 % 2.42 %
Mailfence	5424 5287	4317 4137	989 1031	118 119	79.59 % 78.25 %	18.23 % 19.50 %	2.18 % 2.25 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.