AWeber and MailChimp Email Deliverability Comparison

AWeber

MailChimp

In this comparison, the deliverability of AWeber and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailChimp than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.634 76.959	58.286 59.487	15.675 15.878	1.673 1.594

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailChimp beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.06 % 77.30 %	20.72 % 20.63 %	2.21 % 2.07 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailChimp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5866 6000	4479 4650	1266 1219	121 131	76.36 % 77.50 %	21.58 % 20.32 %	2.06 % 2.18 %
Elektronics	5968 5883	4643 4607	1193 1161	132 115	77.80 % 78.31 %	19.99 % 19.73 %	2.21 % 1.95 %
Entertainment	5829 5935	4482 4556	1212 1250	135 129	76.89 % 76.76 %	20.79 % 21.06 %	2.32 % 2.17 %
Cosmetics & Beauty	5781 5962	4454 4613	1197 1217	130 132	77.05 % 77.37 %	20.71 % 20.41 %	2.25 % 2.21 %
Food & Drink	5718 5877	4401 4530	1185 1223	132 124	76.97 % 77.08 %	20.72 % 20.81 %	2.31 % 2.11 %
Home & Garden	5480 5876	4176 4533	1187 1218	117 125	76.20 % 77.14 %	21.66 % 20.73 %	2.14 % 2.13 %
Finance	5742 5828	4622 4709	985 1005	135 114	80.49 % 80.80 %	17.15 % 17.24 %	2.35 % 1.96 %
Health	5858 5965	4717 4812	1019 1037	122 116	80.52 % 80.67 %	17.40 % 17.38 %	2.08 % 1.94 %
Pets	5866 5918	4478 4536	1265 1259	123 123	76.34 % 76.65 %	21.56 % 21.27 %	2.10 % 2.08 %
Sport & Fitness	5773 5894	4432 4500	1208 1275	133 119	76.77 % 76.35 %	20.92 % 21.63 %	2.30 % 2.02 %
Job & Career	6152 6055	4596 4585	1420 1341	136 129	74.71 % 75.72 %	23.08 % 22.15 %	2.21 % 2.13 %
Dating	5792 5860	4246 4263	1424 1486	122 111	73.31 % 72.75 %	24.59 % 25.36 %	2.11 % 1.89 %
Other	5809 5906	4560 4593	1114 1187	135 126	78.50 % 77.77 %	19.18 % 20.10 %	2.32 % 2.13 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailChimp is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5339 5624	3889 4158	1332 1348	118 118	72.84 % 73.93 %	24.95 % 23.97 %	2.21 % 2.10 %
Outlook Mail	5400 5631	4064 4270	1228 1245	108 116	75.26 % 75.83 %	22.74 % 22.11 %	2.00 % 2.06 %
Yahoo Mail	5774 5381	4404 4091	1243 1175	127 115	76.27 % 76.03 %	21.53 % 21.84 %	2.20 % 2.14 %
AOL Mail	5345 5499	4109 4208	1119 1173	117 118	76.88 % 76.52 %	20.94 % 21.33 %	2.19 % 2.15 %
Mail.com	5439 5538	4253 4376	1053 1048	133 114	78.19 % 79.02 %	19.36 % 18.92 %	2.45 % 2.06 %
Yandex Mail	5309 5381	4057 4133	1121 1149	131 99	76.42 % 76.81 %	21.12 % 21.35 %	2.47 % 1.84 %
GMX Mail	5419 5464	4077 4128	1229 1219	113 117	75.24 % 75.55 %	22.68 % 22.31 %	2.09 % 2.14 %
Zoho Mail	5231 5556	4100 4351	1010 1090	121 115	78.38 % 78.31 %	19.31 % 19.62 %	2.31 % 2.07 %
ProtonMail	5498 5564	4375 4405	1006 1043	117 116	79.57 % 79.17 %	18.30 % 18.75 %	2.13 % 2.08 %
Custom Mail	5248 5358	4195 4305	945 944	108 109	79.94 % 80.35 %	18.01 % 17.62 %	2.06 % 2.03 %
iCloud Mail	5509 5424	4023 3991	1370 1320	116 113	73.03 % 73.58 %	24.87 % 24.34 %	2.11 % 2.08 %
Tuta	5308 5520	4234 4346	954 1060	120 114	79.77 % 78.73 %	17.97 % 19.20 %	2.26 % 2.07 %
Juno.com	5428 5487	4259 4361	1046 999	123 127	78.46 % 79.48 %	19.27 % 18.21 %	2.27 % 2.31 %
Mailfence	5387 5532	4247 4364	1019 1065	121 103	78.84 % 78.89 %	18.92 % 19.25 %	2.25 % 1.86 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.