AWeber and MailChimp Email Deliverability Comparison

AWeber

MailChimp

In this comparison, the deliverability of AWeber and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailChimp than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.225 66.170	50.312 51.279	13.493 13.498	1.420 1.393

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailChimp beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.14 % 77.50 %	20.69 % 20.40 %	2.18 % 2.11 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailChimp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5095 5120	3924 3951	1062 1056	109 113	77.02 % 77.17 %	20.84 % 20.63 %	2.14 % 2.21 %
Elektronics	5128 4901	4016 3847	1005 956	107 98	78.32 % 78.49 %	19.60 % 19.51 %	2.09 % 2.00 %
Entertainment	5173 5184	3952 3990	1106 1082	115 112	76.40 % 76.97 %	21.38 % 20.87 %	2.22 % 2.16 %
Cosmetics & Beauty	4954 5182	3827 4025	1005 1048	122 109	77.25 % 77.67 %	20.29 % 20.22 %	2.46 % 2.10 %
Food & Drink	4875 5293	3711 4058	1055 1117	109 118	76.12 % 76.67 %	21.64 % 21.10 %	2.24 % 2.23 %
Home & Garden	5043 4882	3814 3759	1122 1017	107 106	75.63 % 77.00 %	22.25 % 20.83 %	2.12 % 2.17 %
Finance	4948 5029	3973 4060	867 872	108 97	80.30 % 80.73 %	17.52 % 17.34 %	2.18 % 1.93 %
Health	4874 5101	3945 4143	833 850	96 108	80.94 % 81.22 %	17.09 % 16.66 %	1.97 % 2.12 %
Pets	5005 4972	3853 3836	1044 1029	108 107	76.98 % 77.15 %	20.86 % 20.70 %	2.16 % 2.15 %
Sport & Fitness	5130 5219	3948 3994	1062 1119	120 106	76.96 % 76.53 %	20.70 % 21.44 %	2.34 % 2.03 %
Job & Career	5199 5106	3900 3866	1186 1133	113 107	75.01 % 75.71 %	22.81 % 22.19 %	2.17 % 2.10 %
Dating	4863 5048	3558 3711	1198 1239	107 98	73.16 % 73.51 %	24.63 % 24.54 %	2.20 % 1.94 %
Other	4938 5133	3891 4039	948 980	99 114	78.80 % 78.69 %	19.20 % 19.09 %	2.00 % 2.22 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailChimp is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4720 4838	3468 3557	1145 1183	107 98	73.47 % 73.52 %	24.26 % 24.45 %	2.27 % 2.03 %
Outlook Mail	4516 4761	3417 3595	1013 1070	86 96	75.66 % 75.51 %	22.43 % 22.47 %	1.90 % 2.02 %
Yahoo Mail	4857 4634	3702 3501	1054 1024	101 109	76.22 % 75.55 %	21.70 % 22.10 %	2.08 % 2.35 %
AOL Mail	4673 4734	3597 3611	967 1018	109 105	76.97 % 76.28 %	20.69 % 21.50 %	2.33 % 2.22 %
Mail.com	4617 4888	3614 3873	897 908	106 107	78.28 % 79.23 %	19.43 % 18.58 %	2.30 % 2.19 %
Yandex Mail	4538 4597	3461 3554	975 945	102 98	76.27 % 77.31 %	21.49 % 20.56 %	2.25 % 2.13 %
GMX Mail	4698 4857	3541 3686	1056 1076	101 95	75.37 % 75.89 %	22.48 % 22.15 %	2.15 % 1.96 %
Zoho Mail	4498 4694	3513 3687	882 902	103 105	78.10 % 78.55 %	19.61 % 19.22 %	2.29 % 2.24 %
ProtonMail	4589 4821	3656 3833	830 890	103 98	79.67 % 79.51 %	18.09 % 18.46 %	2.24 % 2.03 %
Custom Mail	4545 4634	3623 3781	825 764	97 89	79.71 % 81.59 %	18.15 % 16.49 %	2.13 % 1.92 %
iCloud Mail	4722 4504	3444 3317	1185 1099	93 88	72.94 % 73.65 %	25.10 % 24.40 %	1.97 % 1.95 %
Tuta	4662 4738	3723 3741	829 899	110 98	79.86 % 78.96 %	17.78 % 18.97 %	2.36 % 2.07 %
Juno.com	4866 4781	3841 3831	927 843	98 107	78.94 % 80.13 %	19.05 % 17.63 %	2.01 % 2.24 %
Mailfence	4724 4689	3712 3712	908 877	104 100	78.58 % 79.16 %	19.22 % 18.70 %	2.20 % 2.13 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.