AWeber and MailChimp Email Deliverability Comparison

AWeber

MailChimp

In this comparison, the deliverability of AWeber and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailChimp than for AWeber.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.880 66.082	50.089 51.160	13.406 13.535	1.385 1.387

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailChimp beats AWeber in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.20 % 77.42 %	20.66 % 20.48 %	2.13 % 2.10 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailChimp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5227 5136	4021 3984	1091 1035	115 117	76.93 % 77.57 %	20.87 % 20.15 %	2.20 % 2.28 %
Elektronics	5277 4977	4116 3884	1053 992	108 101	78.00 % 78.04 %	19.95 % 19.93 %	2.05 % 2.03 %
Entertainment	5135 5090	3914 3923	1107 1055	114 112	76.22 % 77.07 %	21.56 % 20.73 %	2.22 % 2.20 %
Cosmetics & Beauty	4831 5184	3741 4023	973 1054	117 107	77.44 % 77.60 %	20.14 % 20.33 %	2.42 % 2.06 %
Food & Drink	4799 5275	3666 4053	1023 1108	110 114	76.39 % 76.83 %	21.32 % 21.00 %	2.29 % 2.16 %
Home & Garden	4861 4841	3701 3737	1058 1002	102 102	76.14 % 77.19 %	21.77 % 20.70 %	2.10 % 2.11 %
Finance	4897 4984	3953 4024	833 864	111 96	80.72 % 80.74 %	17.01 % 17.34 %	2.27 % 1.93 %
Health	4863 5118	3940 4140	834 872	89 106	81.02 % 80.89 %	17.15 % 17.04 %	1.83 % 2.07 %
Pets	4991 4994	3847 3849	1043 1034	101 111	77.08 % 77.07 %	20.90 % 20.70 %	2.02 % 2.22 %
Sport & Fitness	5078 5103	3893 3901	1067 1104	118 98	76.66 % 76.45 %	21.01 % 21.63 %	2.32 % 1.92 %
Job & Career	5169 5105	3878 3861	1185 1133	106 111	75.02 % 75.63 %	22.93 % 22.19 %	2.05 % 2.17 %
Dating	4807 5136	3538 3754	1170 1280	99 102	73.60 % 73.09 %	24.34 % 24.92 %	2.06 % 1.99 %
Other	4945 5139	3881 4027	969 1002	95 110	78.48 % 78.36 %	19.60 % 19.50 %	1.92 % 2.14 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailChimp is better than AWeber.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4564 4768	3349 3505	1115 1166	100 97	73.38 % 73.51 %	24.43 % 24.45 %	2.19 % 2.03 %
Outlook Mail	4497 4707	3407 3566	1004 1045	86 96	75.76 % 75.76 %	22.33 % 22.20 %	1.91 % 2.04 %
Yahoo Mail	4901 4679	3753 3546	1049 1029	99 104	76.58 % 75.79 %	21.40 % 21.99 %	2.02 % 2.22 %
AOL Mail	4582 4750	3524 3617	955 1018	103 115	76.91 % 76.15 %	20.84 % 21.43 %	2.25 % 2.42 %
Mail.com	4663 4786	3676 3790	882 898	105 98	78.83 % 79.19 %	18.91 % 18.76 %	2.25 % 2.05 %
Yandex Mail	4624 4665	3537 3606	987 963	100 96	76.49 % 77.30 %	21.35 % 20.64 %	2.16 % 2.06 %
GMX Mail	4597 4801	3435 3630	1065 1074	97 97	74.72 % 75.61 %	23.17 % 22.37 %	2.11 % 2.02 %
Zoho Mail	4359 4693	3422 3693	844 896	93 104	78.50 % 78.69 %	19.36 % 19.09 %	2.13 % 2.22 %
ProtonMail	4636 4705	3691 3720	843 887	102 98	79.62 % 79.06 %	18.18 % 18.85 %	2.20 % 2.08 %
Custom Mail	4615 4677	3677 3780	839 807	99 90	79.67 % 80.82 %	18.18 % 17.25 %	2.15 % 1.92 %
iCloud Mail	4783 4582	3489 3382	1202 1110	92 90	72.95 % 73.81 %	25.13 % 24.23 %	1.92 % 1.96 %
Tuta	4542 4734	3624 3727	815 908	103 99	79.79 % 78.73 %	17.94 % 19.18 %	2.27 % 2.09 %
Juno.com	4855 4865	3827 3883	928 874	100 108	78.83 % 79.82 %	19.11 % 17.97 %	2.06 % 2.22 %
Mailfence	4662 4670	3678 3715	878 860	106 95	78.89 % 79.55 %	18.83 % 18.42 %	2.27 % 2.03 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.