AWeber and Brevo Email Deliverability Comparison

In this comparison, the deliverability of AWeber and Brevo is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Brevo.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.311 62.018	365.356 48.115	75.295 10.986	14.660 2.917

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Brevo in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.24 % 77.58 %	16.54 % 17.71 %	3.22 % 4.70 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35535 4808	29520 3847	4973 764	1042 197	83.07 % 80.01 %	13.99 % 15.89 %	2.93 % 4.10 %
Elektronics	35384 4675	28619 3687	5657 784	1108 204	80.88 % 78.87 %	15.99 % 16.77 %	3.13 % 4.36 %
Entertainment	34754 4694	27772 3637	5821 828	1161 229	79.91 % 77.48 %	16.75 % 17.64 %	3.34 % 4.88 %
Cosmetics & Beauty	34903 4781	28006 3703	5774 855	1123 223	80.24 % 77.45 %	16.54 % 17.88 %	3.22 % 4.66 %
Food & Drink	34868 4717	29022 3777	4863 741	983 199	83.23 % 80.07 %	13.95 % 15.71 %	2.82 % 4.22 %
Home & Garden	35221 4649	29300 3756	4883 720	1038 173	83.19 % 80.79 %	13.86 % 15.49 %	2.95 % 3.72 %
Finance	35014 4845	26974 3611	6790 956	1250 278	77.04 % 74.53 %	19.39 % 19.73 %	3.57 % 5.74 %
Health	34836 4808	27119 3679	6527 900	1190 229	77.85 % 76.52 %	18.74 % 18.72 %	3.42 % 4.76 %
Pets	35107 4847	28890 3807	5169 817	1048 223	82.29 % 78.54 %	14.72 % 16.86 %	2.99 % 4.60 %
Sport & Fitness	34437 4748	27255 3612	6013 905	1169 231	79.14 % 76.07 %	17.46 % 19.06 %	3.39 % 4.87 %
Job & Career	34861 4903	27256 3700	6345 969	1260 234	78.18 % 75.46 %	18.20 % 19.76 %	3.61 % 4.77 %
Dating	34875 4790	26392 3591	7239 949	1244 250	75.68 % 74.97 %	20.76 % 19.81 %	3.57 % 5.22 %
Other	35516 4753	29231 3708	5241 798	1044 247	82.30 % 78.01 %	14.76 % 16.79 %	2.94 % 5.20 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, AWeber is better than Brevo.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	43872 4787	33670 3450	8606 1058	1596 279	76.75 % 72.07 %	19.62 % 22.10 %	3.64 % 5.83 %
Outlook Mail	44416 4827	34379 3638	8397 928	1640 261	77.40 % 75.37 %	18.91 % 19.23 %	3.69 % 5.41 %
Yahoo Mail	44194 4650	35335 3535	7463 848	1396 267	79.95 % 76.02 %	16.89 % 18.24 %	3.16 % 5.74 %
AOL Mail	43715 4715	34957 3657	7339 853	1419 205	79.97 % 77.56 %	16.79 % 18.09 %	3.25 % 4.35 %
Mail.com	44509 4920	36071 3862	7076 851	1362 207	81.04 % 78.50 %	15.90 % 17.30 %	3.06 % 4.21 %
Yandex Mail	44316 4747	34749 3620	8021 918	1546 209	78.41 % 76.26 %	18.10 % 19.34 %	3.49 % 4.40 %
GMX Mail	44462 4709	35979 3759	7152 755	1331 195	80.92 % 79.83 %	16.09 % 16.03 %	2.99 % 4.14 %
Zoho Mail	44136 4688	36145 3734	6702 764	1289 190	81.89 % 79.65 %	15.18 % 16.30 %	2.92 % 4.05 %
ProtonMail	43748 4695	35872 3784	6606 729	1270 182	82.00 % 80.60 %	15.10 % 15.53 %	2.90 % 3.88 %
Custom Mail	43817 4865	36397 3905	6134 752	1286 208	83.07 % 80.27 %	14.00 % 15.46 %	2.93 % 4.28 %
iCloud Mail	4637 4723	3664 3462	757 995	216 266	79.02 % 73.30 %	16.33 % 21.07 %	4.66 % 5.63 %
Tuta	4767 4846	4065 3832	543 787	159 227	85.27 % 79.08 %	11.39 % 16.24 %	3.34 % 4.68 %
Juno.com	4722 4846	4073 3877	499 748	150 221	86.26 % 80.00 %	10.57 % 15.44 %	3.18 % 4.56 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.