Amazon SES and MailerLite Email Deliverability Comparison

Amazon SES

MailerLite

In this comparison, the deliverability of Amazon SES and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.915 76.517	58.159 59.197	16.629 15.635	2.127 1.685

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.61 % 77.36 %	21.62 % 20.43 %	2.77 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6114 5998	4603 4604	1336 1270	175 124	75.29 % 76.76 %	21.85 % 21.17 %	2.86 % 2.07 %
Elektronics	5727 5858	4319 4602	1237 1134	171 122	75.41 % 78.56 %	21.60 % 19.36 %	2.99 % 2.08 %
Entertainment	5928 5850	4505 4477	1263 1242	160 131	76.00 % 76.53 %	21.31 % 21.23 %	2.70 % 2.24 %
Cosmetics & Beauty	5686 5878	4333 4580	1202 1171	151 127	76.20 % 77.92 %	21.14 % 19.92 %	2.66 % 2.16 %
Food & Drink	6029 5736	4542 4409	1310 1201	177 126	75.34 % 76.87 %	21.73 % 20.94 %	2.94 % 2.20 %
Home & Garden	5919 5948	4427 4614	1327 1195	165 139	74.79 % 77.57 %	22.42 % 20.09 %	2.79 % 2.34 %
Finance	5822 5938	4623 4772	1048 1023	151 143	79.41 % 80.36 %	18.00 % 17.23 %	2.59 % 2.41 %
Health	5742 5940	4494 4809	1093 1011	155 120	78.27 % 80.96 %	19.04 % 17.02 %	2.70 % 2.02 %
Pets	5837 5892	4411 4534	1270 1227	156 131	75.57 % 76.95 %	21.76 % 20.82 %	2.67 % 2.22 %
Sport & Fitness	5959 5648	4485 4298	1305 1214	169 136	75.26 % 76.10 %	21.90 % 21.49 %	2.84 % 2.41 %
Job & Career	5969 5908	4390 4407	1414 1363	165 138	73.55 % 74.59 %	23.69 % 23.07 %	2.76 % 2.34 %
Dating	6086 5958	4336 4373	1589 1458	161 127	71.25 % 73.40 %	26.11 % 24.47 %	2.65 % 2.13 %
Other	6097 5965	4691 4718	1235 1126	171 121	76.94 % 79.09 %	20.26 % 18.88 %	2.80 % 2.03 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5594 5338	4047 3908	1389 1315	158 115	72.35 % 73.21 %	24.83 % 24.63 %	2.82 % 2.15 %
Outlook Mail	5617 5325	4164 4024	1300 1183	153 118	74.13 % 75.57 %	23.14 % 22.22 %	2.72 % 2.22 %
Yahoo Mail	5486 5490	4073 4183	1257 1187	156 120	74.24 % 76.19 %	22.91 % 21.62 %	2.84 % 2.19 %
AOL Mail	5505 5525	4127 4255	1232 1139	146 131	74.97 % 77.01 %	22.38 % 20.62 %	2.65 % 2.37 %
Mail.com	5447 5680	4168 4438	1131 1116	148 126	76.52 % 78.13 %	20.76 % 19.65 %	2.72 % 2.22 %
Yandex Mail	5546 5358	4197 4107	1215 1130	134 121	75.68 % 76.65 %	21.91 % 21.09 %	2.42 % 2.26 %
GMX Mail	5485 5737	4068 4344	1275 1265	142 128	74.17 % 75.72 %	23.25 % 22.05 %	2.59 % 2.23 %
Zoho Mail	5364 5448	4118 4266	1094 1062	152 120	76.77 % 78.30 %	20.40 % 19.49 %	2.83 % 2.20 %
ProtonMail	5613 5261	4375 4176	1078 962	160 123	77.94 % 79.38 %	19.21 % 18.29 %	2.85 % 2.34 %
Custom Mail	5239 5556	4086 4498	999 941	154 117	77.99 % 80.96 %	19.07 % 16.94 %	2.94 % 2.11 %
iCloud Mail	5587 5502	3997 4068	1429 1316	161 118	71.54 % 73.94 %	25.58 % 23.92 %	2.88 % 2.14 %
Tuta	5710 5284	4463 4194	1082 969	165 121	78.16 % 79.37 %	18.95 % 18.34 %	2.89 % 2.29 %
Juno.com	5302 5559	4078 4397	1076 1052	148 110	76.91 % 79.10 %	20.29 % 18.92 %	2.79 % 1.98 %
Mailfence	5420 5454	4198 4339	1072 998	150 117	77.45 % 79.56 %	19.78 % 18.30 %	2.77 % 2.15 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.