Amazon SES and MailerLite Email Deliverability Comparison

Amazon SES

MailerLite

In this comparison, the deliverability of Amazon SES and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.044 76.567	58.352 59.079	16.710 15.733	1.982 1.755

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.74 % 77.16 %	21.69 % 20.55 %	2.57 % 2.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6007 5770	4524 4396	1330 1246	153 128	75.31 % 76.19 %	22.14 % 21.59 %	2.55 % 2.22 %
Elektronics	5772 5932	4373 4641	1248 1156	151 135	75.76 % 78.24 %	21.62 % 19.49 %	2.62 % 2.28 %
Entertainment	5892 5800	4489 4414	1260 1253	143 133	76.19 % 76.10 %	21.38 % 21.60 %	2.43 % 2.29 %
Cosmetics & Beauty	5882 5908	4494 4609	1248 1173	140 126	76.40 % 78.01 %	21.22 % 19.85 %	2.38 % 2.13 %
Food & Drink	6119 5789	4595 4429	1365 1218	159 142	75.09 % 76.51 %	22.31 % 21.04 %	2.60 % 2.45 %
Home & Garden	5851 5875	4367 4540	1330 1200	154 135	74.64 % 77.28 %	22.73 % 20.43 %	2.63 % 2.30 %
Finance	5938 5845	4736 4707	1054 992	148 146	79.76 % 80.53 %	17.75 % 16.97 %	2.49 % 2.50 %
Health	5959 5855	4738 4738	1071 988	150 129	79.51 % 80.92 %	17.97 % 16.87 %	2.52 % 2.20 %
Pets	5855 6171	4408 4742	1296 1280	151 149	75.29 % 76.84 %	22.13 % 20.74 %	2.58 % 2.41 %
Sport & Fitness	5967 5758	4490 4402	1320 1214	157 142	75.25 % 76.45 %	22.12 % 21.08 %	2.63 % 2.47 %
Job & Career	5968 5919	4377 4419	1436 1370	155 130	73.34 % 74.66 %	24.06 % 23.15 %	2.60 % 2.20 %
Dating	5915 6008	4218 4384	1541 1497	156 127	71.31 % 72.97 %	26.05 % 24.92 %	2.64 % 2.11 %
Other	5919 5937	4543 4658	1211 1146	165 133	76.75 % 78.46 %	20.46 % 19.30 %	2.79 % 2.24 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5658 5507	4080 4029	1431 1345	147 133	72.11 % 73.16 %	25.29 % 24.42 %	2.60 % 2.42 %
Outlook Mail	5458 5522	4051 4161	1267 1237	140 124	74.22 % 75.35 %	23.21 % 22.40 %	2.57 % 2.25 %
Yahoo Mail	5422 5436	4075 4123	1201 1191	146 122	75.16 % 75.85 %	22.15 % 21.91 %	2.69 % 2.24 %
AOL Mail	5648 5452	4257 4195	1251 1121	140 136	75.37 % 76.94 %	22.15 % 20.56 %	2.48 % 2.49 %
Mail.com	5338 5721	4104 4466	1101 1123	133 132	76.88 % 78.06 %	20.63 % 19.63 %	2.49 % 2.31 %
Yandex Mail	5596 5528	4201 4237	1260 1176	135 115	75.07 % 76.65 %	22.52 % 21.27 %	2.41 % 2.08 %
GMX Mail	5379 5643	3993 4271	1250 1238	136 134	74.23 % 75.69 %	23.24 % 21.94 %	2.53 % 2.37 %
Zoho Mail	5471 5283	4177 4120	1156 1053	138 110	76.35 % 77.99 %	21.13 % 19.93 %	2.52 % 2.08 %
ProtonMail	5612 5337	4383 4218	1085 993	144 126	78.10 % 79.03 %	19.33 % 18.61 %	2.57 % 2.36 %
Custom Mail	5236 5406	4110 4346	997 932	129 128	78.50 % 80.39 %	19.04 % 17.24 %	2.46 % 2.37 %
iCloud Mail	5686 5432	4080 4030	1446 1276	160 126	71.76 % 74.19 %	25.43 % 23.49 %	2.81 % 2.32 %
Tuta	5642 5398	4371 4247	1115 1016	156 135	77.47 % 78.68 %	19.76 % 18.82 %	2.76 % 2.50 %
Juno.com	5430 5555	4222 4395	1066 1040	142 120	77.75 % 79.12 %	19.63 % 18.72 %	2.62 % 2.16 %
Mailfence	5468 5347	4248 4241	1084 992	136 114	77.69 % 79.32 %	19.82 % 18.55 %	2.49 % 2.13 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.