Amazon SES and MailerLite Email Deliverability Comparison

Amazon SES

MailerLite

In this comparison, the deliverability of Amazon SES and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.195 65.886	49.906 50.829	14.478 13.573	1.811 1.484

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.39 % 77.15 %	21.87 % 20.60 %	2.74 % 2.25 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5319 5143	3992 3936	1177 1102	150 105	75.05 % 76.53 %	22.13 % 21.43 %	2.82 % 2.04 %
Elektronics	4743 5103	3580 4010	1025 989	138 104	75.48 % 78.58 %	21.61 % 19.38 %	2.91 % 2.04 %
Entertainment	5189 5048	3919 3834	1133 1102	137 112	75.53 % 75.95 %	21.83 % 21.83 %	2.64 % 2.22 %
Cosmetics & Beauty	4842 4978	3673 3872	1047 996	122 110	75.86 % 77.78 %	21.62 % 20.01 %	2.52 % 2.21 %
Food & Drink	5176 4953	3874 3806	1153 1031	149 116	74.85 % 76.84 %	22.28 % 20.82 %	2.88 % 2.34 %
Home & Garden	5130 5044	3815 3910	1172 1018	143 116	74.37 % 77.52 %	22.85 % 20.18 %	2.79 % 2.30 %
Finance	5025 5096	3974 4081	921 888	130 127	79.08 % 80.08 %	18.33 % 17.43 %	2.59 % 2.49 %
Health	5079 5175	3983 4187	960 877	136 111	78.42 % 80.91 %	18.90 % 16.95 %	2.68 % 2.14 %
Pets	4968 5085	3726 3897	1110 1071	132 117	75.00 % 76.64 %	22.34 % 21.06 %	2.66 % 2.30 %
Sport & Fitness	5085 4904	3829 3724	1114 1059	142 121	75.30 % 75.94 %	21.91 % 21.59 %	2.79 % 2.47 %
Job & Career	5105 5113	3750 3787	1214 1204	141 122	73.46 % 74.07 %	23.78 % 23.55 %	2.76 % 2.39 %
Dating	5238 5191	3750 3797	1349 1278	139 116	71.59 % 73.15 %	25.75 % 24.62 %	2.65 % 2.23 %
Other	5296 5053	4041 3988	1103 958	152 107	76.30 % 78.92 %	20.83 % 18.96 %	2.87 % 2.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4881 4560	3533 3322	1214 1133	134 105	72.38 % 72.85 %	24.87 % 24.85 %	2.75 % 2.30 %
Outlook Mail	4740 4606	3515 3455	1096 1045	129 106	74.16 % 75.01 %	23.12 % 22.69 %	2.72 % 2.30 %
Yahoo Mail	4752 4809	3511 3657	1108 1045	133 107	73.88 % 76.04 %	23.32 % 21.73 %	2.80 % 2.22 %
AOL Mail	4761 4829	3579 3700	1058 1009	124 120	75.17 % 76.62 %	22.22 % 20.89 %	2.60 % 2.48 %
Mail.com	4663 5000	3553 3891	985 996	125 113	76.20 % 77.82 %	21.12 % 19.92 %	2.68 % 2.26 %
Yandex Mail	4708 4718	3534 3618	1056 1003	118 97	75.06 % 76.69 %	22.43 % 21.26 %	2.51 % 2.06 %
GMX Mail	4685 4897	3453 3693	1110 1090	122 114	73.70 % 75.41 %	23.69 % 22.26 %	2.60 % 2.33 %
Zoho Mail	4670 4583	3547 3583	992 903	131 97	75.95 % 78.18 %	21.24 % 19.70 %	2.81 % 2.12 %
ProtonMail	4822 4563	3765 3608	924 847	133 108	78.08 % 79.07 %	19.16 % 18.56 %	2.76 % 2.37 %
Custom Mail	4433 4720	3458 3807	853 803	122 110	78.01 % 80.66 %	19.24 % 17.01 %	2.75 % 2.33 %
iCloud Mail	4799 4719	3441 3500	1219 1122	139 97	71.70 % 74.17 %	25.40 % 23.78 %	2.90 % 2.06 %
Tuta	4878 4497	3785 3563	953 826	140 108	77.59 % 79.23 %	19.54 % 18.37 %	2.87 % 2.40 %
Juno.com	4576 4761	3501 3766	946 895	129 100	76.51 % 79.10 %	20.67 % 18.80 %	2.82 % 2.10 %
Mailfence	4827 4624	3731 3666	964 856	132 102	77.29 % 79.28 %	19.97 % 18.51 %	2.73 % 2.21 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.