ActiveCampaign and Clever Elements Email Deliverability Comparison
In this comparison, the deliverability of ActiveCampaign and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ActiveCampaign than for Clever Elements.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
403.032
401.872
|
327.272
305.328
|
65.254
80.822
|
10.506
15.722
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ActiveCampaign beats Clever Elements in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
81.20 %
75.98 %
|
16.19 %
20.11 %
|
2.61 %
3.91 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ActiveCampaign is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
30154
31008
|
25471
24466
|
4003
5400
|
680
1142
|
84.47 %
78.90 %
|
13.28 %
17.41 %
|
2.26 %
3.68 %
|
Elektronics |
31068
30770
|
25463
23581
|
4831
6045
|
774
1144
|
81.96 %
76.64 %
|
15.55 %
19.65 %
|
2.49 %
3.72 %
|
Entertainment |
30443
30777
|
24669
23355
|
4977
6206
|
797
1216
|
81.03 %
75.88 %
|
16.35 %
20.16 %
|
2.62 %
3.95 %
|
Cosmetics & Beauty |
30878
31077
|
25019
23596
|
5032
6315
|
827
1166
|
81.03 %
75.93 %
|
16.30 %
20.32 %
|
2.68 %
3.75 %
|
Food & Drink |
30554
30807
|
25764
24286
|
4083
5393
|
707
1128
|
84.32 %
78.83 %
|
13.36 %
17.51 %
|
2.31 %
3.66 %
|
Home & Garden |
31512
31275
|
26501
24665
|
4319
5459
|
692
1151
|
84.10 %
78.86 %
|
13.71 %
17.45 %
|
2.20 %
3.68 %
|
Finance |
31241
31276
|
24329
22724
|
6001
7246
|
911
1306
|
77.88 %
72.66 %
|
19.21 %
23.17 %
|
2.92 %
4.18 %
|
Health |
30981
31054
|
24395
22858
|
5743
6995
|
843
1201
|
78.74 %
73.61 %
|
18.54 %
22.53 %
|
2.72 %
3.87 %
|
Pets |
31342
30765
|
26133
24038
|
4456
5583
|
753
1144
|
83.38 %
78.13 %
|
14.22 %
18.15 %
|
2.40 %
3.72 %
|
Sport & Fitness |
31096
30935
|
24871
23178
|
5353
6441
|
872
1316
|
79.98 %
74.92 %
|
17.21 %
20.82 %
|
2.80 %
4.25 %
|
Job & Career |
31571
30684
|
24984
22683
|
5644
6657
|
943
1344
|
79.14 %
73.92 %
|
17.88 %
21.70 %
|
2.99 %
4.38 %
|
Dating |
30780
30824
|
23532
21989
|
6325
7538
|
923
1297
|
76.45 %
71.34 %
|
20.55 %
24.45 %
|
3.00 %
4.21 %
|
Other |
31412
30620
|
26141
23909
|
4487
5544
|
784
1167
|
83.22 %
78.08 %
|
14.28 %
18.11 %
|
2.50 %
3.81 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ActiveCampaign is better than Clever Elements.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
40565
40350
|
31561
29310
|
7790
9324
|
1214
1716
|
77.80 %
72.64 %
|
19.20 %
23.11 %
|
2.99 %
4.25 %
|
Outlook Mail |
39929
39360
|
31326
28941
|
7496
8782
|
1107
1637
|
78.45 %
73.53 %
|
18.77 %
22.31 %
|
2.77 %
4.16 %
|
Yahoo Mail |
39663
40247
|
32166
30412
|
6410
8147
|
1087
1688
|
81.10 %
75.56 %
|
16.16 %
20.24 %
|
2.74 %
4.19 %
|
AOL Mail |
40277
40198
|
32556
30439
|
6615
8160
|
1106
1599
|
80.83 %
75.72 %
|
16.42 %
20.30 %
|
2.75 %
3.98 %
|
Mail.com |
40186
40449
|
32996
31026
|
6163
7842
|
1027
1581
|
82.11 %
76.70 %
|
15.34 %
19.39 %
|
2.56 %
3.91 %
|
Yandex Mail |
40043
39705
|
31889
29515
|
7011
8562
|
1143
1628
|
79.64 %
74.34 %
|
17.51 %
21.56 %
|
2.85 %
4.10 %
|
GMX Mail |
39748
39590
|
32563
30335
|
6275
7795
|
910
1460
|
81.92 %
76.62 %
|
15.79 %
19.69 %
|
2.29 %
3.69 %
|
Zoho Mail |
40599
40240
|
33651
31267
|
5985
7507
|
963
1466
|
82.89 %
77.70 %
|
14.74 %
18.66 %
|
2.37 %
3.64 %
|
ProtonMail |
40292
39849
|
33427
31063
|
5898
7393
|
967
1393
|
82.96 %
77.95 %
|
14.64 %
18.55 %
|
2.40 %
3.50 %
|
Custom Mail |
39652
39842
|
33384
31478
|
5360
6923
|
908
1441
|
84.19 %
79.01 %
|
13.52 %
17.38 %
|
2.29 %
3.62 %
|
iCloud Mail |
694
674
|
558
475
|
108
152
|
28
47
|
80.40 %
70.47 %
|
15.56 %
22.55 %
|
4.03 %
6.97 %
|
Tuta |
707
680
|
604
526
|
78
120
|
25
34
|
85.43 %
77.35 %
|
11.03 %
17.65 %
|
3.54 %
5.00 %
|
Juno.com |
677
688
|
591
541
|
65
115
|
21
32
|
87.30 %
78.63 %
|
9.60 %
16.72 %
|
3.10 %
4.65 %
|
Compare ActiveCampaign with other providers
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