Postmark and Rapidmail Email Deliverability Comparison

Postmark

Rapidmail

In this comparison, the deliverability of Postmark and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.961 64.021	50.217 49.316	12.619 13.356	1.413 1.567

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.51 % 77.03 %	19.73 % 20.86 %	2.21 % 2.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4804 4985	3757 3830	971 1035	105 124	78.21 % 76.83 %	20.21 % 20.76 %	2.19 % 2.49 %
Elektronics	4766 5060	3746 3907	946 1060	106 122	78.60 % 77.21 %	19.85 % 20.95 %	2.22 % 2.41 %
Entertainment	5025 4845	3920 3701	1009 1032	117 119	78.01 % 76.39 %	20.08 % 21.30 %	2.33 % 2.46 %
Cosmetics & Beauty	4806 5111	3784 3966	947 1033	99 127	78.73 % 77.60 %	19.70 % 20.21 %	2.06 % 2.48 %
Food & Drink	4939 4783	3846 3675	1009 1021	104 122	77.87 % 76.83 %	20.43 % 21.35 %	2.11 % 2.55 %
Home & Garden	4853 4833	3813 3704	939 1025	111 120	78.57 % 76.64 %	19.35 % 21.21 %	2.29 % 2.48 %
Finance	5124 4883	4152 3918	892 860	110 119	81.03 % 80.24 %	17.41 % 17.61 %	2.15 % 2.44 %
Health	4903 4902	4012 3912	783 888	108 125	81.83 % 79.80 %	15.97 % 18.12 %	2.20 % 2.55 %
Pets	4994 5097	3887 3900	1004 1086	115 127	77.83 % 76.52 %	20.10 % 21.31 %	2.30 % 2.49 %
Sport & Fitness	4948 4851	3871 3737	997 1004	106 110	78.23 % 77.04 %	20.15 % 20.70 %	2.14 % 2.27 %
Job & Career	4860 5045	3703 3757	1080 1205	109 120	76.19 % 74.47 %	22.22 % 23.89 %	2.24 % 2.38 %
Dating	4816 4829	3616 3546	1124 1175	106 110	75.08 % 73.43 %	23.34 % 24.33 %	2.20 % 2.28 %
Other	5123 4797	4110 3763	918 932	117 122	80.23 % 78.44 %	17.92 % 19.43 %	2.28 % 2.54 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4572 4707	3436 3506	1061 1115	95 117	75.15 % 74.48 %	23.21 % 23.69 %	2.08 % 2.49 %
Outlook Mail	4560 4355	3490 3297	972 972	105 107	76.54 % 75.71 %	21.32 % 22.32 %	2.30 % 2.46 %
Yahoo Mail	4647 4606	3595 3508	968 1008	104 113	77.36 % 76.16 %	20.83 % 21.88 %	2.24 % 2.45 %
AOL Mail	4668 4688	3635 3547	949 1024	100 117	77.87 % 75.66 %	20.33 % 21.84 %	2.14 % 2.50 %
Mail.com	4676 4611	3755 3569	833 933	103 113	80.30 % 77.40 %	17.81 % 20.23 %	2.20 % 2.45 %
Yandex Mail	4591 4520	3565 3454	944 969	102 99	77.65 % 76.42 %	20.56 % 21.44 %	2.22 % 2.19 %
GMX Mail	4634 4676	3552 3552	994 1053	110 114	76.65 % 75.96 %	21.45 % 22.52 %	2.37 % 2.44 %
Zoho Mail	4714 4606	3774 3622	866 880	102 118	80.06 % 78.64 %	18.37 % 19.11 %	2.16 % 2.56 %
ProtonMail	4452 4471	3567 3508	824 870	93 106	80.12 % 78.46 %	18.51 % 19.46 %	2.09 % 2.37 %
Custom Mail	4631 4583	3783 3656	756 827	108 109	81.69 % 79.77 %	16.32 % 18.04 %	2.33 % 2.38 %
iCloud Mail	4587 4730	3469 3498	1035 1134	102 116	75.63 % 73.95 %	22.56 % 23.97 %	2.22 % 2.45 %
Tuta	4657 5008	3750 3942	833 969	106 125	80.52 % 78.71 %	17.89 % 19.35 %	2.28 % 2.50 %
Juno.com	4828 4631	3877 3658	887 869	105 116	80.30 % 78.99 %	18.37 % 18.76 %	2.17 % 2.50 %
Mailfence	3744 3829	2969 2999	697 733	78 97	79.30 % 78.32 %	18.62 % 19.14 %	2.08 % 2.53 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.