Postmark and Klick-Tipp Email Deliverability Comparison

Postmark

Klick-Tipp

In this comparison, the deliverability of Postmark and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
74.056 74.865	58.676 59.172	14.219 14.450	1.670 1.672

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.23 % 79.04 %	19.20 % 19.30 %	2.26 % 2.23 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5555 5618	4390 4463	1081 1060	125 121	79.03 % 79.44 %	19.46 % 18.87 %	2.25 % 2.15 %
Elektronics	5584 5914	4424 4700	1076 1133	125 127	79.23 % 79.47 %	19.27 % 19.16 %	2.24 % 2.15 %
Entertainment	5873 5835	4632 4605	1143 1129	140 137	78.87 % 78.92 %	19.46 % 19.35 %	2.38 % 2.35 %
Cosmetics & Beauty	5539 5829	4406 4593	1067 1160	116 127	79.55 % 78.80 %	19.26 % 19.90 %	2.09 % 2.18 %
Food & Drink	5689 5802	4484 4557	1129 1131	120 135	78.82 % 78.54 %	19.85 % 19.49 %	2.11 % 2.33 %
Home & Garden	5638 5741	4473 4539	1061 1114	132 123	79.34 % 79.06 %	18.82 % 19.40 %	2.34 % 2.14 %
Finance	5887 5699	4790 4653	1023 937	129 134	81.37 % 81.65 %	17.38 % 16.44 %	2.19 % 2.35 %
Health	5577 5815	4576 4697	879 1025	127 132	82.05 % 80.77 %	15.76 % 17.63 %	2.28 % 2.27 %
Pets	5778 5668	4541 4455	1130 1098	137 125	78.59 % 78.60 %	19.56 % 19.37 %	2.37 % 2.21 %
Sport & Fitness	5793 5709	4570 4495	1131 1138	128 135	78.89 % 78.74 %	19.52 % 19.93 %	2.21 % 2.36 %
Job & Career	5649 5559	4365 4283	1202 1175	126 129	77.27 % 77.05 %	21.28 % 21.14 %	2.23 % 2.32 %
Dating	5618 5861	4285 4452	1242 1299	127 124	76.27 % 75.96 %	22.11 % 22.16 %	2.26 % 2.12 %
Other	5876 5815	4740 4680	1055 1051	138 123	80.67 % 80.48 %	17.95 % 18.07 %	2.35 % 2.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5348 5393	4096 4141	1185 1174	113 118	76.59 % 76.78 %	22.16 % 21.77 %	2.11 % 2.19 %
Outlook Mail	5330 5535	4128 4312	1108 1133	127 120	77.45 % 77.90 %	20.79 % 20.47 %	2.38 % 2.17 %
Yahoo Mail	5409 5409	4230 4226	1095 1071	125 123	78.20 % 78.13 %	20.24 % 19.80 %	2.31 % 2.27 %
AOL Mail	5434 5516	4278 4302	1059 1127	120 119	78.73 % 77.99 %	19.49 % 20.43 %	2.21 % 2.16 %
Mail.com	5388 5233	4348 4197	936 935	119 118	80.70 % 80.20 %	17.37 % 17.87 %	2.21 % 2.25 %
Yandex Mail	5492 5650	4321 4436	1083 1137	123 121	78.68 % 78.51 %	19.72 % 20.12 %	2.24 % 2.14 %
GMX Mail	5411 5620	4197 4373	1111 1156	131 125	77.56 % 77.81 %	20.53 % 20.57 %	2.42 % 2.22 %
Zoho Mail	5465 5370	4410 4299	982 992	120 120	80.70 % 80.06 %	17.97 % 18.47 %	2.20 % 2.23 %
ProtonMail	5230 5424	4224 4362	954 961	113 122	80.76 % 80.42 %	18.24 % 17.72 %	2.16 % 2.25 %
Custom Mail	5415 5414	4451 4421	886 893	128 129	82.20 % 81.66 %	16.36 % 16.49 %	2.36 % 2.38 %
iCloud Mail	5346 5402	4109 4130	1148 1204	122 129	76.86 % 76.45 %	21.47 % 22.29 %	2.28 % 2.39 %
Tuta	5442 5486	4397 4367	960 1021	125 128	80.80 % 79.60 %	17.64 % 18.61 %	2.30 % 2.33 %
Juno.com	5602 5475	4518 4435	1015 962	126 117	80.65 % 81.00 %	18.12 % 17.57 %	2.25 % 2.14 %
Mailfence	3744 3938	2969 3171	697 684	78 83	79.30 % 80.52 %	18.62 % 17.37 %	2.08 % 2.11 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.