Postmark and Klick-Tipp Email Deliverability Comparison

Postmark

Klick-Tipp

In this comparison, the deliverability of Postmark and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.445 63.873	50.822 50.389	11.778 12.397	1.354 1.516

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.10 % 78.89 %	18.56 % 19.41 %	2.13 % 2.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4784 4769	3827 3784	896 904	102 107	80.00 % 79.35 %	18.73 % 18.96 %	2.13 % 2.24 %
Elektronics	4743 5031	3808 3986	875 976	101 115	80.29 % 79.23 %	18.45 % 19.40 %	2.13 % 2.29 %
Entertainment	5083 4996	4042 3939	963 970	120 123	79.52 % 78.84 %	18.95 % 19.42 %	2.36 % 2.46 %
Cosmetics & Beauty	4728 4911	3806 3859	876 988	96 115	80.50 % 78.58 %	18.53 % 20.12 %	2.03 % 2.34 %
Food & Drink	4798 4853	3836 3810	913 945	93 119	79.95 % 78.51 %	19.03 % 19.47 %	1.94 % 2.45 %
Home & Garden	4796 4861	3857 3841	863 945	104 110	80.42 % 79.02 %	17.99 % 19.44 %	2.17 % 2.26 %
Finance	4978 4794	4085 3891	845 806	103 122	82.06 % 81.16 %	16.97 % 16.81 %	2.07 % 2.54 %
Health	4709 5001	3895 4023	721 898	98 119	82.71 % 80.44 %	15.31 % 17.96 %	2.08 % 2.38 %
Pets	4983 4911	3962 3861	938 944	113 116	79.51 % 78.62 %	18.82 % 19.22 %	2.27 % 2.36 %
Sport & Fitness	5096 4901	4048 3858	976 978	108 124	79.43 % 78.72 %	19.15 % 19.96 %	2.12 % 2.53 %
Job & Career	4854 4779	3814 3678	983 1007	101 122	78.57 % 76.96 %	20.25 % 21.07 %	2.08 % 2.55 %
Dating	4857 5057	3741 3839	1049 1118	103 114	77.02 % 75.91 %	21.60 % 22.11 %	2.12 % 2.25 %
Other	5036 5009	4101 4020	880 918	112 110	81.43 % 80.26 %	17.47 % 18.33 %	2.22 % 2.20 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4638 4649	3591 3565	1000 1015	93 109	77.43 % 76.68 %	21.56 % 21.83 %	2.01 % 2.34 %
Outlook Mail	4562 4749	3585 3697	909 973	101 109	78.58 % 77.85 %	19.93 % 20.49 %	2.21 % 2.30 %
Yahoo Mail	4625 4629	3657 3609	908 921	101 110	79.07 % 77.97 %	19.63 % 19.90 %	2.18 % 2.38 %
AOL Mail	4633 4730	3688 3675	873 979	95 108	79.60 % 77.70 %	18.84 % 20.70 %	2.05 % 2.28 %
Mail.com	4620 4526	3772 3634	766 803	97 106	81.65 % 80.29 %	16.58 % 17.74 %	2.10 % 2.34 %
Yandex Mail	4706 4794	3758 3770	882 958	101 110	79.86 % 78.64 %	18.74 % 19.98 %	2.15 % 2.29 %
GMX Mail	4690 4797	3679 3728	928 991	111 112	78.44 % 77.72 %	19.79 % 20.66 %	2.37 % 2.33 %
Zoho Mail	4704 4584	3835 3665	817 852	99 108	81.53 % 79.95 %	17.37 % 18.59 %	2.10 % 2.36 %
ProtonMail	4536 4648	3702 3732	801 823	94 114	81.61 % 80.29 %	17.66 % 17.71 %	2.07 % 2.45 %
Custom Mail	4667 4668	3866 3793	748 787	103 117	82.84 % 81.26 %	16.03 % 16.86 %	2.21 % 2.51 %
iCloud Mail	4614 4577	3582 3500	966 1022	99 116	77.63 % 76.47 %	20.94 % 22.33 %	2.15 % 2.53 %
Tuta	4645 4705	3785 3735	801 880	99 120	81.49 % 79.38 %	17.24 % 18.70 %	2.13 % 2.55 %
Juno.com	4779 4621	3901 3722	834 833	101 105	81.63 % 80.55 %	17.45 % 18.03 %	2.11 % 2.27 %
Mailfence	3026 3196	2421 2564	545 560	60 72	80.01 % 80.23 %	18.01 % 17.52 %	1.98 % 2.25 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.