Newsletter2Go and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of Newsletter2Go and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
40.838 439.390	28.449 330.501	11.943 92.288	446 16.601

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
69.66 % 75.22 %	29.24 % 21.00 %	1.09 % 3.78 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	3108 34340	2310 26802	763 6351	35 1187	74.32 % 78.05 %	24.55 % 18.49 %	1.13 % 3.46 %
Elektronics	3168 33911	2203 25707	930 6961	35 1243	69.54 % 75.81 %	29.36 % 20.53 %	1.10 % 3.67 %
Entertainment	3097 34260	2149 25682	920 7310	28 1268	69.39 % 74.96 %	29.71 % 21.34 %	0.90 % 3.70 %
Cosmetics & Beauty	3104 33277	2138 25012	928 6969	38 1296	68.88 % 75.16 %	29.90 % 20.94 %	1.22 % 3.89 %
Food & Drink	2988 33621	2221 26234	729 6200	38 1187	74.33 % 78.03 %	24.40 % 18.44 %	1.27 % 3.53 %
Home & Garden	3198 33727	2374 26372	790 6211	34 1144	74.23 % 78.19 %	24.70 % 18.42 %	1.06 % 3.39 %
Finance	3213 33627	2065 24254	1111 8048	37 1325	64.27 % 72.13 %	34.58 % 23.93 %	1.15 % 3.94 %
Health	3194 33648	2052 24512	1109 7806	33 1330	64.25 % 72.85 %	34.72 % 23.20 %	1.03 % 3.95 %
Pets	3075 33917	2277 26190	768 6463	30 1264	74.05 % 77.22 %	24.98 % 19.06 %	0.98 % 3.73 %
Sport & Fitness	3244 33488	2247 24798	961 7280	36 1410	69.27 % 74.05 %	29.62 % 21.74 %	1.11 % 4.21 %
Job & Career	3038 33669	2106 24712	898 7603	34 1354	69.32 % 73.40 %	29.56 % 22.58 %	1.12 % 4.02 %
Dating	3120 33860	1854 23954	1226 8484	40 1422	59.42 % 70.74 %	39.29 % 25.06 %	1.28 % 4.20 %
Other	3291 34045	2453 26272	810 6602	28 1171	74.54 % 77.17 %	24.61 % 19.39 %	0.85 % 3.44 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	3918 43756	2512 31407	1366 10618	40 1731	64.11 % 71.78 %	34.86 % 24.27 %	1.02 % 3.96 %
Outlook Mail	4078 43038	2660 31259	1375 10010	43 1769	65.23 % 72.63 %	33.72 % 23.26 %	1.05 % 4.11 %
Yahoo Mail	4200 42807	2966 32126	1187 9084	47 1597	70.62 % 75.05 %	28.26 % 21.22 %	1.12 % 3.73 %
AOL Mail	4366 42726	3106 31934	1213 9080	47 1712	71.14 % 74.74 %	27.78 % 21.25 %	1.08 % 4.01 %
Mail.com	4218 42813	3033 32602	1137 8631	48 1580	71.91 % 76.15 %	26.96 % 20.16 %	1.14 % 3.69 %
Yandex Mail	4051 43122	2782 31692	1223 9724	46 1706	68.67 % 73.49 %	30.19 % 22.55 %	1.14 % 3.96 %
GMX Mail	4002 42698	2712 32354	1243 8797	47 1547	67.77 % 75.77 %	31.06 % 20.60 %	1.17 % 3.62 %
Zoho Mail	3898 42887	2817 33071	1038 8330	43 1486	72.27 % 77.11 %	26.63 % 19.42 %	1.10 % 3.46 %
ProtonMail	3953 42457	2797 32713	1112 8268	44 1476	70.76 % 77.05 %	28.13 % 19.47 %	1.11 % 3.48 %
Custom Mail	4154 42797	3064 33318	1049 7965	41 1514	73.76 % 77.85 %	25.25 % 18.61 %	0.99 % 3.54 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.