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Newsletter2Go and Sarbacane Email Deliverability Comparison

  Newsletter2Go
  Sarbacane

In this comparison, the deliverability of Newsletter2Go and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  40.838
  80.139
  28.449
  63.219
  11.943
  13.357
  446
  3.563

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.66 %
  78.89 %
  29.24 %
  16.67 %
  1.09 %
  4.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  3108
  6312
  2310
  5118
  763
  934
  35
  260
  74.32 %
  81.08 %
  24.55 %
  14.80 %
  1.13 %
  4.12 %
Elektronics
  3168
  6147
  2203
  4944
  930
  962
  35
  241
  69.54 %
  80.43 %
  29.36 %
  15.65 %
  1.10 %
  3.92 %
Entertainment
  3097
  6187
  2149
  4879
  920
  1045
  28
  263
  69.39 %
  78.86 %
  29.71 %
  16.89 %
  0.90 %
  4.25 %
Cosmetics & Beauty
  3104
  6230
  2138
  4894
  928
  1038
  38
  298
  68.88 %
  78.56 %
  29.90 %
  16.66 %
  1.22 %
  4.78 %
Food & Drink
  2988
  6146
  2221
  4994
  729
  906
  38
  246
  74.33 %
  81.26 %
  24.40 %
  14.74 %
  1.27 %
  4.00 %
Home & Garden
  3198
  6086
  2374
  4920
  790
  905
  34
  261
  74.23 %
  80.84 %
  24.70 %
  14.87 %
  1.06 %
  4.29 %
Finance
  3213
  6129
  2065
  4671
  1111
  1150
  37
  308
  64.27 %
  76.21 %
  34.58 %
  18.76 %
  1.15 %
  5.03 %
Health
  3194
  6139
  2052
  4790
  1109
  1091
  33
  258
  64.25 %
  78.03 %
  34.72 %
  17.77 %
  1.03 %
  4.20 %
Pets
  3075
  6069
  2277
  4880
  768
  950
  30
  239
  74.05 %
  80.41 %
  24.98 %
  15.65 %
  0.98 %
  3.94 %
Sport & Fitness
  3244
  6087
  2247
  4711
  961
  1083
  36
  293
  69.27 %
  77.39 %
  29.62 %
  17.79 %
  1.11 %
  4.81 %
Job & Career
  3038
  6233
  2106
  4728
  898
  1171
  34
  334
  69.32 %
  75.85 %
  29.56 %
  18.79 %
  1.12 %
  5.36 %
Dating
  3120
  6117
  1854
  4676
  1226
  1143
  40
  298
  59.42 %
  76.44 %
  39.29 %
  18.69 %
  1.28 %
  4.87 %
Other
  3291
  6257
  2453
  5014
  810
  979
  28
  264
  74.54 %
  80.13 %
  24.61 %
  15.65 %
  0.85 %
  4.22 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Sarbacane is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  3918
  6147
  2512
  4530
  1366
  1296
  40
  321
  64.11 %
  73.69 %
  34.86 %
  21.08 %
  1.02 %
  5.22 %
Outlook Mail
  4078
  6144
  2660
  4726
  1375
  1120
  43
  298
  65.23 %
  76.92 %
  33.72 %
  18.23 %
  1.05 %
  4.85 %
Yahoo Mail
  4200
  6171
  2966
  4853
  1187
  1056
  47
  262
  70.62 %
  78.64 %
  28.26 %
  17.11 %
  1.12 %
  4.25 %
AOL Mail
  4366
  6059
  3106
  4742
  1213
  1041
  47
  276
  71.14 %
  78.26 %
  27.78 %
  17.18 %
  1.08 %
  4.56 %
Mail.com
  4218
  6173
  3033
  4926
  1137
  1005
  48
  242
  71.91 %
  79.80 %
  26.96 %
  16.28 %
  1.14 %
  3.92 %
Yandex Mail
  4051
  6156
  2782
  4732
  1223
  1118
  46
  306
  68.67 %
  76.87 %
  30.19 %
  18.16 %
  1.14 %
  4.97 %
GMX Mail
  4002
  6255
  2712
  5045
  1243
  950
  47
  260
  67.77 %
  80.66 %
  31.06 %
  15.19 %
  1.17 %
  4.16 %
Zoho Mail
  3898
  6180
  2817
  5001
  1038
  935
  43
  244
  72.27 %
  80.92 %
  26.63 %
  15.13 %
  1.10 %
  3.95 %
ProtonMail
  3953
  6210
  2797
  5049
  1112
  892
  44
  269
  70.76 %
  81.30 %
  28.13 %
  14.36 %
  1.11 %
  4.33 %
Custom Mail
  4154
  6202
  3064
  5085
  1049
  888
  41
  229
  73.76 %
  81.99 %
  25.25 %
  14.32 %
  0.99 %
  3.69 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.