Moosend and SendPulse Email Deliverability Comparison

Moosend

SendPulse

In this comparison, the deliverability of Moosend and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.293 76.331	59.235 58.885	15.451 15.684	1.607 1.762

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.64 % 77.14 %	20.25 % 20.55 %	2.11 % 2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6072 5701	4687 4397	1252 1168	133 136	77.19 % 77.13 %	20.62 % 20.49 %	2.19 % 2.39 %
Elektronics	5802 5683	4538 4364	1137 1181	127 138	78.21 % 76.79 %	19.60 % 20.78 %	2.19 % 2.43 %
Entertainment	5937 5767	4582 4431	1233 1205	122 131	77.18 % 76.83 %	20.77 % 20.89 %	2.05 % 2.27 %
Cosmetics & Beauty	5813 5984	4553 4619	1135 1225	125 140	78.32 % 77.19 %	19.53 % 20.47 %	2.15 % 2.34 %
Food & Drink	5845 5663	4500 4351	1229 1186	116 126	76.99 % 76.83 %	21.03 % 20.94 %	1.98 % 2.22 %
Home & Garden	5705 5869	4400 4521	1191 1205	114 143	77.13 % 77.03 %	20.88 % 20.53 %	2.00 % 2.44 %
Finance	6010 5836	4857 4713	1031 993	122 130	80.82 % 80.76 %	17.15 % 17.02 %	2.03 % 2.23 %
Health	6029 6030	4886 4830	1014 1055	129 145	81.04 % 80.10 %	16.82 % 17.50 %	2.14 % 2.40 %
Pets	5807 6023	4459 4644	1232 1240	116 139	76.79 % 77.10 %	21.22 % 20.59 %	2.00 % 2.31 %
Sport & Fitness	5779 5663	4477 4348	1175 1186	127 129	77.47 % 76.78 %	20.33 % 20.94 %	2.20 % 2.28 %
Job & Career	5844 6141	4420 4597	1301 1405	123 139	75.63 % 74.86 %	22.26 % 22.88 %	2.10 % 2.26 %
Dating	5741 6047	4203 4414	1412 1503	126 130	73.21 % 72.99 %	24.60 % 24.86 %	2.19 % 2.15 %
Other	5909 5924	4673 4656	1109 1132	127 136	79.08 % 78.60 %	18.77 % 19.11 %	2.15 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5391 5493	3994 4040	1275 1333	122 120	74.09 % 73.55 %	23.65 % 24.27 %	2.26 % 2.18 %
Outlook Mail	5586 5410	4245 4049	1230 1237	111 124	75.99 % 74.84 %	22.02 % 22.87 %	1.99 % 2.29 %
Yahoo Mail	5515 5466	4257 4147	1143 1190	115 129	77.19 % 75.87 %	20.73 % 21.77 %	2.09 % 2.36 %
AOL Mail	5475 5437	4209 4172	1157 1139	109 126	76.88 % 76.73 %	21.13 % 20.95 %	1.99 % 2.32 %
Mail.com	5346 5301	4203 4163	1033 1014	110 124	78.62 % 78.53 %	19.32 % 19.13 %	2.06 % 2.34 %
Yandex Mail	5171 5331	3971 4021	1091 1187	109 123	76.79 % 75.43 %	21.10 % 22.27 %	2.11 % 2.31 %
GMX Mail	5357 5449	4063 4126	1182 1205	112 118	75.84 % 75.72 %	22.06 % 22.11 %	2.09 % 2.17 %
Zoho Mail	5340 5544	4209 4368	1025 1053	106 123	78.82 % 78.79 %	19.19 % 18.99 %	1.99 % 2.22 %
ProtonMail	5631 5452	4473 4368	1031 949	127 135	79.44 % 80.12 %	18.31 % 17.41 %	2.26 % 2.48 %
Custom Mail	5567 5361	4461 4278	980 974	126 109	80.13 % 79.80 %	17.60 % 18.17 %	2.26 % 2.03 %
iCloud Mail	5355 5400	3956 3973	1290 1298	109 129	73.87 % 73.57 %	24.09 % 24.04 %	2.04 % 2.39 %
Tuta	5478 5566	4370 4402	998 1033	110 131	79.77 % 79.09 %	18.22 % 18.56 %	2.01 % 2.35 %
Juno.com	5467 5419	4329 4290	1015 999	123 130	79.18 % 79.17 %	18.57 % 18.44 %	2.25 % 2.40 %
Mailfence	5614 5702	4495 4488	1001 1073	118 141	80.07 % 78.71 %	17.83 % 18.82 %	2.10 % 2.47 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.