Moosend and SendPulse Email Deliverability Comparison

Moosend

SendPulse

In this comparison, the deliverability of Moosend and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.364 76.294	59.208 58.803	15.539 15.719	1.617 1.772

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.53 % 77.07 %	20.35 % 20.60 %	2.12 % 2.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6164 5685	4766 4390	1268 1157	130 138	77.32 % 77.22 %	20.57 % 20.35 %	2.11 % 2.43 %
Elektronics	5805 5616	4537 4308	1137 1170	131 138	78.16 % 76.71 %	19.59 % 20.83 %	2.26 % 2.46 %
Entertainment	5977 5869	4613 4518	1242 1219	122 132	77.18 % 76.98 %	20.78 % 20.77 %	2.04 % 2.25 %
Cosmetics & Beauty	5792 6038	4518 4671	1152 1221	122 146	78.00 % 77.36 %	19.89 % 20.22 %	2.11 % 2.42 %
Food & Drink	5844 5714	4496 4386	1228 1201	120 127	76.93 % 76.76 %	21.01 % 21.02 %	2.05 % 2.22 %
Home & Garden	5747 6021	4435 4627	1195 1244	117 150	77.17 % 76.85 %	20.79 % 20.66 %	2.04 % 2.49 %
Finance	6003 5828	4859 4693	1024 1003	120 132	80.94 % 80.53 %	17.06 % 17.21 %	2.00 % 2.26 %
Health	5978 5935	4828 4739	1023 1050	127 146	80.76 % 79.85 %	17.11 % 17.69 %	2.12 % 2.46 %
Pets	5760 5872	4414 4504	1230 1235	116 133	76.63 % 76.70 %	21.35 % 21.03 %	2.01 % 2.26 %
Sport & Fitness	5819 5628	4501 4323	1188 1178	130 127	77.35 % 76.81 %	20.42 % 20.93 %	2.23 % 2.26 %
Job & Career	5891 6073	4439 4516	1326 1418	126 139	75.35 % 74.36 %	22.51 % 23.35 %	2.14 % 2.29 %
Dating	5746 5989	4200 4370	1421 1493	125 126	73.09 % 72.97 %	24.73 % 24.93 %	2.18 % 2.10 %
Other	5838 6026	4602 4758	1105 1130	131 138	78.83 % 78.96 %	18.93 % 18.75 %	2.24 % 2.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5421 5491	4006 4026	1295 1343	120 122	73.90 % 73.32 %	23.89 % 24.46 %	2.21 % 2.22 %
Outlook Mail	5571 5429	4221 4069	1234 1235	116 125	75.77 % 74.95 %	22.15 % 22.75 %	2.08 % 2.30 %
Yahoo Mail	5492 5400	4239 4093	1135 1176	118 131	77.18 % 75.80 %	20.67 % 21.78 %	2.15 % 2.43 %
AOL Mail	5421 5475	4157 4183	1156 1163	108 129	76.68 % 76.40 %	21.32 % 21.24 %	1.99 % 2.36 %
Mail.com	5356 5368	4202 4214	1041 1027	113 127	78.45 % 78.50 %	19.44 % 19.13 %	2.11 % 2.37 %
Yandex Mail	5145 5335	3927 4024	1108 1186	110 125	76.33 % 75.43 %	21.54 % 22.23 %	2.14 % 2.34 %
GMX Mail	5418 5479	4107 4148	1195 1212	116 119	75.80 % 75.71 %	22.06 % 22.12 %	2.14 % 2.17 %
Zoho Mail	5420 5412	4278 4256	1034 1036	108 120	78.93 % 78.64 %	19.08 % 19.14 %	1.99 % 2.22 %
ProtonMail	5644 5485	4473 4385	1045 962	126 138	79.25 % 79.95 %	18.52 % 17.54 %	2.23 % 2.52 %
Custom Mail	5565 5425	4445 4334	993 978	127 113	79.87 % 79.89 %	17.84 % 18.03 %	2.28 % 2.08 %
iCloud Mail	5381 5395	3971 3957	1299 1312	111 126	73.80 % 73.35 %	24.14 % 24.32 %	2.06 % 2.34 %
Tuta	5537 5543	4425 4374	1006 1034	106 135	79.92 % 78.91 %	18.17 % 18.65 %	1.91 % 2.44 %
Juno.com	5377 5416	4267 4302	989 984	121 130	79.36 % 79.43 %	18.39 % 18.17 %	2.25 % 2.40 %
Mailfence	5616 5641	4490 4438	1009 1071	117 132	79.95 % 78.67 %	17.97 % 18.99 %	2.08 % 2.34 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.