Moosend and SendGrid Email Deliverability Comparison

Moosend

SendGrid

In this comparison, the deliverability of Moosend and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.364 76.020	59.208 57.862	15.539 16.204	1.617 1.954

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.53 % 76.11 %	20.35 % 21.32 %	2.12 % 2.57 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6164 5890	4766 4437	1268 1303	130 150	77.32 % 75.33 %	20.57 % 22.12 %	2.11 % 2.55 %
Elektronics	5805 6048	4537 4622	1137 1268	131 158	78.16 % 76.42 %	19.59 % 20.97 %	2.26 % 2.61 %
Entertainment	5977 5622	4613 4257	1242 1227	122 138	77.18 % 75.72 %	20.78 % 21.82 %	2.04 % 2.45 %
Cosmetics & Beauty	5792 5858	4518 4497	1152 1202	122 159	78.00 % 76.77 %	19.89 % 20.52 %	2.11 % 2.71 %
Food & Drink	5844 5897	4496 4470	1228 1282	120 145	76.93 % 75.80 %	21.01 % 21.74 %	2.05 % 2.46 %
Home & Garden	5747 5664	4435 4264	1195 1249	117 151	77.17 % 75.28 %	20.79 % 22.05 %	2.04 % 2.67 %
Finance	6003 5843	4859 4644	1024 1041	120 158	80.94 % 79.48 %	17.06 % 17.82 %	2.00 % 2.70 %
Health	5978 5767	4828 4577	1023 1043	127 147	80.76 % 79.37 %	17.11 % 18.09 %	2.12 % 2.55 %
Pets	5760 5816	4414 4417	1230 1258	116 141	76.63 % 75.95 %	21.35 % 21.63 %	2.01 % 2.42 %
Sport & Fitness	5819 5815	4501 4441	1188 1221	130 153	77.35 % 76.37 %	20.42 % 21.00 %	2.23 % 2.63 %
Job & Career	5891 5804	4439 4254	1326 1399	126 151	75.35 % 73.29 %	22.51 % 24.10 %	2.14 % 2.60 %
Dating	5746 5947	4200 4274	1421 1532	125 141	73.09 % 71.87 %	24.73 % 25.76 %	2.18 % 2.37 %
Other	5838 6049	4602 4708	1105 1179	131 162	78.83 % 77.83 %	18.93 % 19.49 %	2.24 % 2.68 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5421 5282	4006 3834	1295 1320	120 128	73.90 % 72.59 %	23.89 % 24.99 %	2.21 % 2.42 %
Outlook Mail	5571 5454	4221 4062	1234 1254	116 138	75.77 % 74.48 %	22.15 % 22.99 %	2.08 % 2.53 %
Yahoo Mail	5492 5391	4239 4040	1135 1215	118 136	77.18 % 74.94 %	20.67 % 22.54 %	2.15 % 2.52 %
AOL Mail	5421 5521	4157 4151	1156 1226	108 144	76.68 % 75.19 %	21.32 % 22.21 %	1.99 % 2.61 %
Mail.com	5356 5367	4202 4152	1041 1084	113 131	78.45 % 77.36 %	19.44 % 20.20 %	2.11 % 2.44 %
Yandex Mail	5145 5350	3927 4037	1108 1180	110 133	76.33 % 75.46 %	21.54 % 22.06 %	2.14 % 2.49 %
GMX Mail	5418 5582	4107 4153	1195 1275	116 154	75.80 % 74.40 %	22.06 % 22.84 %	2.14 % 2.76 %
Zoho Mail	5420 5323	4278 4111	1034 1079	108 133	78.93 % 77.23 %	19.08 % 20.27 %	1.99 % 2.50 %
ProtonMail	5644 5454	4473 4278	1045 1039	126 137	79.25 % 78.44 %	18.52 % 19.05 %	2.23 % 2.51 %
Custom Mail	5565 5505	4445 4348	993 1016	127 141	79.87 % 78.98 %	17.84 % 18.46 %	2.28 % 2.56 %
iCloud Mail	5381 5399	3971 3902	1299 1359	111 138	73.80 % 72.27 %	24.14 % 25.17 %	2.06 % 2.56 %
Tuta	5537 5338	4425 4173	1006 1019	106 146	79.92 % 78.18 %	18.17 % 19.09 %	1.91 % 2.74 %
Juno.com	5377 5551	4267 4322	989 1075	121 154	79.36 % 77.86 %	18.39 % 19.37 %	2.25 % 2.77 %
Mailfence	5616 5503	4490 4299	1009 1063	117 141	79.95 % 78.12 %	17.97 % 19.32 %	2.08 % 2.56 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.