Moosend and SendGrid Email Deliverability Comparison

Moosend

SendGrid

In this comparison, the deliverability of Moosend and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendGrid.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.511 76.060	59.015 58.104	15.796 16.008	1.700 1.948

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendGrid in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.13 % 76.39 %	20.65 % 21.05 %	2.22 % 2.56 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6046 5920	4628 4466	1284 1304	134 150	76.55 % 75.44 %	21.24 % 22.03 %	2.22 % 2.53 %
Elektronics	5883 6080	4593 4671	1153 1248	137 161	78.07 % 76.83 %	19.60 % 20.53 %	2.33 % 2.65 %
Entertainment	6029 5696	4635 4328	1267 1220	127 148	76.88 % 75.98 %	21.02 % 21.42 %	2.11 % 2.60 %
Cosmetics & Beauty	5875 5831	4563 4492	1183 1183	129 156	77.67 % 77.04 %	20.14 % 20.29 %	2.20 % 2.68 %
Food & Drink	5803 5938	4450 4519	1225 1272	128 147	76.68 % 76.10 %	21.11 % 21.42 %	2.21 % 2.48 %
Home & Garden	5746 5605	4396 4257	1226 1206	124 142	76.51 % 75.95 %	21.34 % 21.52 %	2.16 % 2.53 %
Finance	5973 5835	4806 4637	1036 1042	131 156	80.46 % 79.47 %	17.34 % 17.86 %	2.19 % 2.67 %
Health	5962 5816	4788 4649	1032 1018	142 149	80.31 % 79.93 %	17.31 % 17.50 %	2.38 % 2.56 %
Pets	5687 5821	4349 4443	1220 1241	118 137	76.47 % 76.33 %	21.45 % 21.32 %	2.07 % 2.35 %
Sport & Fitness	5900 5852	4543 4474	1223 1225	134 153	77.00 % 76.45 %	20.73 % 20.93 %	2.27 % 2.61 %
Job & Career	5977 5698	4464 4193	1384 1364	129 141	74.69 % 73.59 %	23.16 % 23.94 %	2.16 % 2.47 %
Dating	5729 5975	4167 4290	1435 1541	127 144	72.74 % 71.80 %	25.05 % 25.79 %	2.22 % 2.41 %
Other	5901 5993	4633 4685	1128 1144	140 164	78.51 % 78.17 %	19.12 % 19.09 %	2.37 % 2.74 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than SendGrid.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5416 5250	3974 3818	1316 1308	126 124	73.38 % 72.72 %	24.30 % 24.91 %	2.33 % 2.36 %
Outlook Mail	5509 5514	4154 4135	1232 1237	123 142	75.40 % 74.99 %	22.36 % 22.43 %	2.23 % 2.58 %
Yahoo Mail	5441 5260	4176 3954	1142 1172	123 134	76.75 % 75.17 %	20.99 % 22.28 %	2.26 % 2.55 %
AOL Mail	5505 5457	4193 4105	1198 1210	114 142	76.17 % 75.22 %	21.76 % 22.17 %	2.07 % 2.60 %
Mail.com	5391 5460	4208 4233	1062 1091	121 136	78.06 % 77.53 %	19.70 % 19.98 %	2.24 % 2.49 %
Yandex Mail	5210 5380	3947 4061	1145 1186	118 133	75.76 % 75.48 %	21.98 % 22.04 %	2.26 % 2.47 %
GMX Mail	5434 5467	4081 4087	1226 1234	127 146	75.10 % 74.76 %	22.56 % 22.57 %	2.34 % 2.67 %
Zoho Mail	5487 5426	4317 4201	1055 1092	115 133	78.68 % 77.42 %	19.23 % 20.13 %	2.10 % 2.45 %
ProtonMail	5637 5425	4452 4264	1055 1025	130 136	78.98 % 78.60 %	18.72 % 18.89 %	2.31 % 2.51 %
Custom Mail	5586 5513	4461 4405	995 967	130 141	79.86 % 79.90 %	17.81 % 17.54 %	2.33 % 2.56 %
iCloud Mail	5372 5455	3967 3973	1294 1341	111 141	73.85 % 72.83 %	24.09 % 24.58 %	2.07 % 2.58 %
Tuta	5467 5400	4353 4241	1000 1016	114 143	79.62 % 78.54 %	18.29 % 18.81 %	2.09 % 2.65 %
Juno.com	5517 5523	4364 4308	1022 1062	131 153	79.10 % 78.00 %	18.52 % 19.23 %	2.37 % 2.77 %
Mailfence	5539 5530	4368 4319	1054 1067	117 144	78.86 % 78.10 %	19.03 % 19.29 %	2.11 % 2.60 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.