Moosend and Klick-Tipp Email Deliverability Comparison

Moosend

Klick-Tipp

In this comparison, the deliverability of Moosend and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.612 76.844	58.377 59.840	16.441 15.308	1.794 1.696

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.20 % 77.87 %	21.46 % 19.92 %	2.34 % 2.21 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6033 5920	4604 4634	1291 1165	138 121	76.31 % 78.28 %	21.40 % 19.68 %	2.29 % 2.04 %
Elektronics	5956 5999	4579 4686	1239 1190	138 123	76.88 % 78.11 %	20.80 % 19.84 %	2.32 % 2.05 %
Entertainment	6071 6121	4576 4756	1359 1217	136 148	75.37 % 77.70 %	22.39 % 19.88 %	2.24 % 2.42 %
Cosmetics & Beauty	5958 5965	4605 4641	1222 1191	131 133	77.29 % 77.80 %	20.51 % 19.97 %	2.20 % 2.23 %
Food & Drink	5729 5904	4364 4567	1227 1211	138 126	76.17 % 77.35 %	21.42 % 20.51 %	2.41 % 2.13 %
Home & Garden	5764 5922	4357 4591	1273 1205	134 126	75.59 % 77.52 %	22.09 % 20.35 %	2.32 % 2.13 %
Finance	5871 5992	4685 4887	1055 962	131 143	79.80 % 81.56 %	17.97 % 16.05 %	2.23 % 2.39 %
Health	5943 5874	4728 4738	1075 1002	140 134	79.56 % 80.66 %	18.09 % 17.06 %	2.36 % 2.28 %
Pets	5777 5829	4360 4529	1285 1176	132 124	75.47 % 77.70 %	22.24 % 20.17 %	2.28 % 2.13 %
Sport & Fitness	5848 5847	4429 4513	1270 1199	149 135	75.74 % 77.18 %	21.72 % 20.51 %	2.55 % 2.31 %
Job & Career	5919 5670	4337 4261	1445 1279	137 130	73.27 % 75.15 %	24.41 % 22.56 %	2.31 % 2.29 %
Dating	5773 5877	4136 4318	1500 1430	137 129	71.64 % 73.47 %	25.98 % 24.33 %	2.37 % 2.19 %
Other	5970 5924	4617 4719	1200 1081	153 124	77.34 % 79.66 %	20.10 % 18.25 %	2.56 % 2.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5417 5344	3909 3983	1381 1249	127 112	72.16 % 74.53 %	25.49 % 23.37 %	2.34 % 2.10 %
Outlook Mail	5431 5634	4036 4312	1263 1197	132 125	74.31 % 76.54 %	23.26 % 21.25 %	2.43 % 2.22 %
Yahoo Mail	5522 5524	4180 4259	1211 1142	131 123	75.70 % 77.10 %	21.93 % 20.67 %	2.37 % 2.23 %
AOL Mail	5450 5670	4092 4327	1233 1218	125 125	75.08 % 76.31 %	22.62 % 21.48 %	2.29 % 2.20 %
Mail.com	5527 5373	4277 4274	1125 973	125 126	77.38 % 79.55 %	20.35 % 18.11 %	2.26 % 2.35 %
Yandex Mail	5256 5667	3975 4355	1166 1200	115 112	75.63 % 76.85 %	22.18 % 21.18 %	2.19 % 1.98 %
GMX Mail	5522 5599	4070 4271	1316 1204	136 124	73.71 % 76.28 %	23.83 % 21.50 %	2.46 % 2.21 %
Zoho Mail	5544 5261	4333 4119	1082 1026	129 116	78.16 % 78.29 %	19.52 % 19.50 %	2.33 % 2.20 %
ProtonMail	5469 5552	4286 4411	1052 1017	131 124	78.37 % 79.45 %	19.24 % 18.32 %	2.40 % 2.23 %
Custom Mail	5479 5460	4315 4448	1030 885	134 127	78.76 % 81.47 %	18.80 % 16.21 %	2.45 % 2.33 %
iCloud Mail	5551 5336	4019 3965	1400 1246	132 125	72.40 % 74.31 %	25.22 % 23.35 %	2.38 % 2.34 %
Tuta	5408 5525	4253 4352	1033 1048	122 125	78.64 % 78.77 %	19.10 % 18.97 %	2.26 % 2.26 %
Juno.com	5538 5467	4332 4394	1080 958	126 115	78.22 % 80.37 %	19.50 % 17.52 %	2.28 % 2.10 %
Mailfence	5498 5432	4300 4370	1069 945	129 117	78.21 % 80.45 %	19.44 % 17.40 %	2.35 % 2.15 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.