Moosend and Klick-Tipp Email Deliverability Comparison

Moosend

Klick-Tipp

In this comparison, the deliverability of Moosend and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.929 63.873	49.619 50.389	13.190 12.397	1.603 1.516

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.62 % 78.89 %	20.63 % 19.41 %	2.51 % 2.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4959 4769	3854 3784	1013 904	125 107	77.72 % 79.35 %	20.43 % 18.96 %	2.52 % 2.24 %
Elektronics	5005 5031	3876 3986	1015 976	126 115	77.44 % 79.23 %	20.28 % 19.40 %	2.52 % 2.29 %
Entertainment	4920 4996	3794 3939	1042 970	118 123	77.11 % 78.84 %	21.18 % 19.42 %	2.40 % 2.46 %
Cosmetics & Beauty	4883 4911	3842 3859	948 988	116 115	78.68 % 78.58 %	19.41 % 20.12 %	2.38 % 2.34 %
Food & Drink	4891 4853	3809 3810	1015 945	124 119	77.88 % 78.51 %	20.75 % 19.47 %	2.54 % 2.45 %
Home & Garden	4858 4861	3750 3841	1017 945	124 110	77.19 % 79.02 %	20.93 % 19.44 %	2.55 % 2.26 %
Finance	4828 4794	3872 3891	882 806	113 122	80.20 % 81.16 %	18.27 % 16.81 %	2.34 % 2.54 %
Health	5053 5001	4051 4023	922 898	121 119	80.17 % 80.44 %	18.25 % 17.96 %	2.39 % 2.38 %
Pets	4835 4911	3722 3861	1049 944	115 116	76.98 % 78.62 %	21.70 % 19.22 %	2.38 % 2.36 %
Sport & Fitness	4897 4901	3774 3858	1009 978	137 124	77.07 % 78.72 %	20.60 % 19.96 %	2.80 % 2.53 %
Job & Career	4903 4779	3725 3678	1101 1007	124 122	75.97 % 76.96 %	22.46 % 21.07 %	2.53 % 2.55 %
Dating	4825 5057	3589 3839	1159 1118	128 114	74.38 % 75.91 %	24.02 % 22.11 %	2.65 % 2.25 %
Other	5072 5009	3961 4020	1018 918	132 110	78.10 % 80.26 %	20.07 % 18.33 %	2.60 % 2.20 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4663 4649	3484 3565	1085 1015	115 109	74.72 % 76.68 %	23.27 % 21.83 %	2.47 % 2.34 %
Outlook Mail	4677 4749	3579 3697	1014 973	119 109	76.52 % 77.85 %	21.68 % 20.49 %	2.54 % 2.30 %
Yahoo Mail	4685 4629	3631 3609	986 921	117 110	77.50 % 77.97 %	21.05 % 19.90 %	2.50 % 2.38 %
AOL Mail	4701 4730	3625 3675	987 979	119 108	77.11 % 77.70 %	21.00 % 20.70 %	2.53 % 2.28 %
Mail.com	4663 4526	3694 3634	897 803	114 106	79.22 % 80.29 %	19.24 % 17.74 %	2.44 % 2.34 %
Yandex Mail	4530 4794	3529 3770	935 958	105 110	77.90 % 78.64 %	20.64 % 19.98 %	2.32 % 2.29 %
GMX Mail	4810 4797	3657 3728	1059 991	122 112	76.03 % 77.72 %	22.02 % 20.66 %	2.54 % 2.33 %
Zoho Mail	4709 4584	3709 3665	900 852	114 108	78.76 % 79.95 %	19.11 % 18.59 %	2.42 % 2.36 %
ProtonMail	4591 4648	3632 3732	883 823	119 114	79.11 % 80.29 %	19.23 % 17.71 %	2.59 % 2.45 %
Custom Mail	4572 4668	3627 3793	862 787	119 117	79.33 % 81.26 %	18.85 % 16.86 %	2.60 % 2.51 %
iCloud Mail	4670 4577	3499 3500	1116 1022	122 116	74.93 % 76.47 %	23.90 % 22.33 %	2.61 % 2.53 %
Tuta	4800 4705	3815 3735	932 880	118 120	79.48 % 79.38 %	19.42 % 18.70 %	2.46 % 2.55 %
Juno.com	4718 4621	3703 3722	913 833	116 105	78.49 % 80.55 %	19.35 % 18.03 %	2.46 % 2.27 %
Mailfence	3140 3196	2435 2564	621 560	84 72	77.55 % 80.23 %	19.78 % 17.52 %	2.68 % 2.25 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.