Mailify and Postmark Email Deliverability Comparison
In this comparison, the deliverability of Mailify and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Mailify.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
393.150
62.077
|
302.866
50.973
|
76.964
8.694
|
13.320
2.410
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Mailify in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.04 %
82.11 %
|
19.58 %
14.01 %
|
3.39 %
3.88 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29688
4830
|
23784
4056
|
5024
592
|
880
182
|
80.11 %
83.98 %
|
16.92 %
12.26 %
|
2.96 %
3.77 %
|
Elektronics |
30694
4784
|
23911
3986
|
5854
631
|
929
167
|
77.90 %
83.32 %
|
19.07 %
13.19 %
|
3.03 %
3.49 %
|
Entertainment |
30167
4674
|
23222
3825
|
5902
665
|
1043
184
|
76.98 %
81.84 %
|
19.56 %
14.23 %
|
3.46 %
3.94 %
|
Cosmetics & Beauty |
30530
4777
|
23551
3902
|
6004
679
|
975
196
|
77.14 %
81.68 %
|
19.67 %
14.21 %
|
3.19 %
4.10 %
|
Food & Drink |
30519
4630
|
24459
3945
|
5133
545
|
927
140
|
80.14 %
85.21 %
|
16.82 %
11.77 %
|
3.04 %
3.02 %
|
Home & Garden |
30222
4818
|
24200
4086
|
5111
570
|
911
162
|
80.07 %
84.81 %
|
16.91 %
11.83 %
|
3.01 %
3.36 %
|
Finance |
30341
4847
|
22294
3831
|
6899
783
|
1148
233
|
73.48 %
79.04 %
|
22.74 %
16.15 %
|
3.78 %
4.81 %
|
Health |
29945
4745
|
22376
3829
|
6489
712
|
1080
204
|
74.72 %
80.70 %
|
21.67 %
15.01 %
|
3.61 %
4.30 %
|
Pets |
30312
4821
|
23940
4013
|
5353
627
|
1019
181
|
78.98 %
83.24 %
|
17.66 %
13.01 %
|
3.36 %
3.75 %
|
Sport & Fitness |
29754
4709
|
22668
3824
|
6059
710
|
1027
175
|
76.18 %
81.21 %
|
20.36 %
15.08 %
|
3.45 %
3.72 %
|
Job & Career |
30434
4745
|
22773
3782
|
6473
759
|
1188
204
|
74.83 %
79.70 %
|
21.27 %
16.00 %
|
3.90 %
4.30 %
|
Dating |
30388
4746
|
21850
3771
|
7353
765
|
1185
210
|
71.90 %
79.46 %
|
24.20 %
16.12 %
|
3.90 %
4.42 %
|
Other |
30156
4951
|
23838
4123
|
5310
656
|
1008
172
|
79.05 %
83.28 %
|
17.61 %
13.25 %
|
3.34 %
3.47 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Mailify.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39832
4728
|
29370
3610
|
8994
871
|
1468
247
|
73.73 %
76.35 %
|
22.58 %
18.42 %
|
3.69 %
5.22 %
|
Outlook Mail |
39308
4561
|
29211
3660
|
8600
713
|
1497
188
|
74.31 %
80.25 %
|
21.88 %
15.63 %
|
3.81 %
4.12 %
|
Yahoo Mail |
39728
4764
|
30512
3877
|
7852
699
|
1364
188
|
76.80 %
81.38 %
|
19.76 %
14.67 %
|
3.43 %
3.95 %
|
AOL Mail |
39483
4865
|
30274
3963
|
7780
705
|
1429
197
|
76.68 %
81.46 %
|
19.70 %
14.49 %
|
3.62 %
4.05 %
|
Mail.com |
39166
4799
|
30496
3957
|
7320
651
|
1350
191
|
77.86 %
82.45 %
|
18.69 %
13.57 %
|
3.45 %
3.98 %
|
Yandex Mail |
38650
4676
|
29125
3761
|
8096
724
|
1429
191
|
75.36 %
80.43 %
|
20.95 %
15.48 %
|
3.70 %
4.08 %
|
GMX Mail |
39013
4739
|
30376
3982
|
7420
585
|
1217
172
|
77.86 %
84.03 %
|
19.02 %
12.34 %
|
3.12 %
3.63 %
|
Zoho Mail |
38996
4909
|
30789
4131
|
7018
614
|
1189
164
|
78.95 %
84.15 %
|
18.00 %
12.51 %
|
3.05 %
3.34 %
|
ProtonMail |
39917
4740
|
31451
4028
|
7261
546
|
1205
166
|
78.79 %
84.98 %
|
18.19 %
11.52 %
|
3.02 %
3.50 %
|
Custom Mail |
39057
4800
|
31262
4082
|
6623
561
|
1172
157
|
80.04 %
85.04 %
|
16.96 %
11.69 %
|
3.00 %
3.27 %
|
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