Mailify and Postmark Email Deliverability Comparison
In this comparison, the deliverability of Mailify and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Mailify.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
393.150
8.760
|
302.866
7.088
|
76.964
1.300
|
13.320
372
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Mailify in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.04 %
80.91 %
|
19.58 %
14.84 %
|
3.39 %
4.25 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29688
680
|
23784
565
|
5024
90
|
880
25
|
80.11 %
83.09 %
|
16.92 %
13.24 %
|
2.96 %
3.68 %
|
Elektronics |
30694
698
|
23911
582
|
5854
94
|
929
22
|
77.90 %
83.38 %
|
19.07 %
13.47 %
|
3.03 %
3.15 %
|
Entertainment |
30167
677
|
23222
548
|
5902
102
|
1043
27
|
76.98 %
80.95 %
|
19.56 %
15.07 %
|
3.46 %
3.99 %
|
Cosmetics & Beauty |
30530
634
|
23551
506
|
6004
99
|
975
29
|
77.14 %
79.81 %
|
19.67 %
15.62 %
|
3.19 %
4.57 %
|
Food & Drink |
30519
656
|
24459
553
|
5133
85
|
927
18
|
80.14 %
84.30 %
|
16.82 %
12.96 %
|
3.04 %
2.74 %
|
Home & Garden |
30222
697
|
24200
580
|
5111
88
|
911
29
|
80.07 %
83.21 %
|
16.91 %
12.63 %
|
3.01 %
4.16 %
|
Finance |
30341
724
|
22294
555
|
6899
123
|
1148
46
|
73.48 %
76.66 %
|
22.74 %
16.99 %
|
3.78 %
6.35 %
|
Health |
29945
657
|
22376
523
|
6489
104
|
1080
30
|
74.72 %
79.60 %
|
21.67 %
15.83 %
|
3.61 %
4.57 %
|
Pets |
30312
706
|
23940
576
|
5353
100
|
1019
30
|
78.98 %
81.59 %
|
17.66 %
14.16 %
|
3.36 %
4.25 %
|
Sport & Fitness |
29754
621
|
22668
505
|
6059
95
|
1027
21
|
76.18 %
81.32 %
|
20.36 %
15.30 %
|
3.45 %
3.38 %
|
Job & Career |
30434
702
|
22773
547
|
6473
120
|
1188
35
|
74.83 %
77.92 %
|
21.27 %
17.09 %
|
3.90 %
4.99 %
|
Dating |
30388
625
|
21850
493
|
7353
103
|
1185
29
|
71.90 %
78.88 %
|
24.20 %
16.48 %
|
3.90 %
4.64 %
|
Other |
30156
683
|
23838
555
|
5310
97
|
1008
31
|
79.05 %
81.26 %
|
17.61 %
14.20 %
|
3.34 %
4.54 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Mailify.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39832
691
|
29370
516
|
8994
135
|
1468
40
|
73.73 %
74.67 %
|
22.58 %
19.54 %
|
3.69 %
5.79 %
|
Outlook Mail |
39308
657
|
29211
514
|
8600
109
|
1497
34
|
74.31 %
78.23 %
|
21.88 %
16.59 %
|
3.81 %
5.18 %
|
Yahoo Mail |
39728
636
|
30512
510
|
7852
99
|
1364
27
|
76.80 %
80.19 %
|
19.76 %
15.57 %
|
3.43 %
4.25 %
|
AOL Mail |
39483
656
|
30274
526
|
7780
102
|
1429
28
|
76.68 %
80.18 %
|
19.70 %
15.55 %
|
3.62 %
4.27 %
|
Mail.com |
39166
679
|
30496
557
|
7320
96
|
1350
26
|
77.86 %
82.03 %
|
18.69 %
14.14 %
|
3.45 %
3.83 %
|
Yandex Mail |
38650
590
|
29125
467
|
8096
98
|
1429
25
|
75.36 %
79.15 %
|
20.95 %
16.61 %
|
3.70 %
4.24 %
|
GMX Mail |
39013
688
|
30376
567
|
7420
93
|
1217
28
|
77.86 %
82.41 %
|
19.02 %
13.52 %
|
3.12 %
4.07 %
|
Zoho Mail |
38996
691
|
30789
573
|
7018
93
|
1189
25
|
78.95 %
82.92 %
|
18.00 %
13.46 %
|
3.05 %
3.62 %
|
ProtonMail |
39917
678
|
31451
580
|
7261
81
|
1205
17
|
78.79 %
85.55 %
|
18.19 %
11.95 %
|
3.02 %
2.51 %
|
Custom Mail |
39057
692
|
31262
573
|
6623
88
|
1172
31
|
80.04 %
82.80 %
|
16.96 %
12.72 %
|
3.00 %
4.48 %
|
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