Mailify and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
393.150
40.838
|
302.866
28.449
|
76.964
11.943
|
13.320
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.04 %
69.66 %
|
19.58 %
29.24 %
|
3.39 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29688
3108
|
23784
2310
|
5024
763
|
880
35
|
80.11 %
74.32 %
|
16.92 %
24.55 %
|
2.96 %
1.13 %
|
Elektronics |
30694
3168
|
23911
2203
|
5854
930
|
929
35
|
77.90 %
69.54 %
|
19.07 %
29.36 %
|
3.03 %
1.10 %
|
Entertainment |
30167
3097
|
23222
2149
|
5902
920
|
1043
28
|
76.98 %
69.39 %
|
19.56 %
29.71 %
|
3.46 %
0.90 %
|
Cosmetics & Beauty |
30530
3104
|
23551
2138
|
6004
928
|
975
38
|
77.14 %
68.88 %
|
19.67 %
29.90 %
|
3.19 %
1.22 %
|
Food & Drink |
30519
2988
|
24459
2221
|
5133
729
|
927
38
|
80.14 %
74.33 %
|
16.82 %
24.40 %
|
3.04 %
1.27 %
|
Home & Garden |
30222
3198
|
24200
2374
|
5111
790
|
911
34
|
80.07 %
74.23 %
|
16.91 %
24.70 %
|
3.01 %
1.06 %
|
Finance |
30341
3213
|
22294
2065
|
6899
1111
|
1148
37
|
73.48 %
64.27 %
|
22.74 %
34.58 %
|
3.78 %
1.15 %
|
Health |
29945
3194
|
22376
2052
|
6489
1109
|
1080
33
|
74.72 %
64.25 %
|
21.67 %
34.72 %
|
3.61 %
1.03 %
|
Pets |
30312
3075
|
23940
2277
|
5353
768
|
1019
30
|
78.98 %
74.05 %
|
17.66 %
24.98 %
|
3.36 %
0.98 %
|
Sport & Fitness |
29754
3244
|
22668
2247
|
6059
961
|
1027
36
|
76.18 %
69.27 %
|
20.36 %
29.62 %
|
3.45 %
1.11 %
|
Job & Career |
30434
3038
|
22773
2106
|
6473
898
|
1188
34
|
74.83 %
69.32 %
|
21.27 %
29.56 %
|
3.90 %
1.12 %
|
Dating |
30388
3120
|
21850
1854
|
7353
1226
|
1185
40
|
71.90 %
59.42 %
|
24.20 %
39.29 %
|
3.90 %
1.28 %
|
Other |
30156
3291
|
23838
2453
|
5310
810
|
1008
28
|
79.05 %
74.54 %
|
17.61 %
24.61 %
|
3.34 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39832
3918
|
29370
2512
|
8994
1366
|
1468
40
|
73.73 %
64.11 %
|
22.58 %
34.86 %
|
3.69 %
1.02 %
|
Outlook Mail |
39308
4078
|
29211
2660
|
8600
1375
|
1497
43
|
74.31 %
65.23 %
|
21.88 %
33.72 %
|
3.81 %
1.05 %
|
Yahoo Mail |
39728
4200
|
30512
2966
|
7852
1187
|
1364
47
|
76.80 %
70.62 %
|
19.76 %
28.26 %
|
3.43 %
1.12 %
|
AOL Mail |
39483
4366
|
30274
3106
|
7780
1213
|
1429
47
|
76.68 %
71.14 %
|
19.70 %
27.78 %
|
3.62 %
1.08 %
|
Mail.com |
39166
4218
|
30496
3033
|
7320
1137
|
1350
48
|
77.86 %
71.91 %
|
18.69 %
26.96 %
|
3.45 %
1.14 %
|
Yandex Mail |
38650
4051
|
29125
2782
|
8096
1223
|
1429
46
|
75.36 %
68.67 %
|
20.95 %
30.19 %
|
3.70 %
1.14 %
|
GMX Mail |
39013
4002
|
30376
2712
|
7420
1243
|
1217
47
|
77.86 %
67.77 %
|
19.02 %
31.06 %
|
3.12 %
1.17 %
|
Zoho Mail |
38996
3898
|
30789
2817
|
7018
1038
|
1189
43
|
78.95 %
72.27 %
|
18.00 %
26.63 %
|
3.05 %
1.10 %
|
ProtonMail |
39917
3953
|
31451
2797
|
7261
1112
|
1205
44
|
78.79 %
70.76 %
|
18.19 %
28.13 %
|
3.02 %
1.11 %
|
Custom Mail |
39057
4154
|
31262
3064
|
6623
1049
|
1172
41
|
80.04 %
73.76 %
|
16.96 %
25.25 %
|
3.00 %
0.99 %
|
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