MailerLite and SendPulse Email Deliverability Comparison

MailerLite

SendPulse

In this comparison, the deliverability of MailerLite and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.677 65.521	50.404 50.907	13.751 13.179	1.522 1.435

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.75 % 77.70 %	20.94 % 20.11 %	2.32 % 2.19 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4993 4961	3798 3876	1088 976	107 109	76.07 % 78.13 %	21.79 % 19.67 %	2.14 % 2.20 %
Elektronics	5036 4951	3928 3874	1000 974	108 103	78.00 % 78.25 %	19.86 % 19.67 %	2.14 % 2.08 %
Entertainment	5124 5077	3872 3934	1131 1030	121 113	75.57 % 77.49 %	22.07 % 20.29 %	2.36 % 2.23 %
Cosmetics & Beauty	5019 5054	3876 3971	1033 973	110 110	77.23 % 78.57 %	20.58 % 19.25 %	2.19 % 2.18 %
Food & Drink	5028 5089	3833 3929	1074 1048	121 112	76.23 % 77.21 %	21.36 % 20.59 %	2.41 % 2.20 %
Home & Garden	5018 5184	3856 3978	1042 1090	120 116	76.84 % 76.74 %	20.77 % 21.03 %	2.39 % 2.24 %
Finance	4991 5048	3979 4090	887 851	125 107	79.72 % 81.02 %	17.77 % 16.86 %	2.50 % 2.12 %
Health	5024 5057	4052 4087	859 850	113 120	80.65 % 80.82 %	17.10 % 16.81 %	2.25 % 2.37 %
Pets	5107 4983	3914 3812	1070 1064	123 107	76.64 % 76.50 %	20.95 % 21.35 %	2.41 % 2.15 %
Sport & Fitness	4917 4837	3739 3733	1053 998	125 106	76.04 % 77.18 %	21.42 % 20.63 %	2.54 % 2.19 %
Job & Career	5101 5053	3769 3779	1209 1168	123 106	73.89 % 74.79 %	23.70 % 23.11 %	2.41 % 2.10 %
Dating	5244 5039	3814 3706	1312 1225	118 108	72.73 % 73.55 %	25.02 % 24.31 %	2.25 % 2.14 %
Other	5075 5188	3974 4138	993 932	108 118	78.31 % 79.76 %	19.57 % 17.96 %	2.13 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4556 4730	3293 3484	1153 1153	110 93	72.28 % 73.66 %	25.31 % 24.38 %	2.41 % 1.97 %
Outlook Mail	4723 4582	3531 3492	1086 991	106 99	74.76 % 76.21 %	22.99 % 21.63 %	2.24 % 2.16 %
Yahoo Mail	4736 4631	3559 3546	1070 976	107 109	75.15 % 76.57 %	22.59 % 21.08 %	2.26 % 2.35 %
AOL Mail	4752 4770	3621 3701	1009 966	122 103	76.20 % 77.59 %	21.23 % 20.25 %	2.57 % 2.16 %
Mail.com	4911 4783	3808 3763	985 911	118 109	77.54 % 78.67 %	20.06 % 19.05 %	2.40 % 2.28 %
Yandex Mail	4819 4563	3674 3505	1045 962	100 96	76.24 % 76.81 %	21.68 % 21.08 %	2.08 % 2.10 %
GMX Mail	4882 4712	3677 3565	1087 1039	118 108	75.32 % 75.66 %	22.27 % 22.05 %	2.42 % 2.29 %
Zoho Mail	4470 4706	3481 3713	895 896	94 97	77.87 % 78.90 %	20.02 % 19.04 %	2.10 % 2.06 %
ProtonMail	4561 4718	3594 3802	855 802	112 114	78.80 % 80.58 %	18.75 % 17.00 %	2.46 % 2.42 %
Custom Mail	4633 4638	3716 3743	806 803	111 92	80.21 % 80.70 %	17.40 % 17.31 %	2.40 % 1.98 %
iCloud Mail	4739 4689	3509 3459	1128 1131	102 99	74.05 % 73.77 %	23.80 % 24.12 %	2.15 % 2.11 %
Tuta	4595 4589	3592 3638	890 848	113 103	78.17 % 79.28 %	19.37 % 18.48 %	2.46 % 2.24 %
Juno.com	4678 4703	3689 3751	886 848	103 104	78.86 % 79.76 %	18.94 % 18.03 %	2.20 % 2.21 %
Mailfence	4622 4707	3660 3745	856 853	106 109	79.19 % 79.56 %	18.52 % 18.12 %	2.29 % 2.32 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.