MailerLite and SendPulse Email Deliverability Comparison

MailerLite

SendPulse

In this comparison, the deliverability of MailerLite and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.744 76.331	59.777 58.885	15.423 15.684	1.544 1.762

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.89 % 77.14 %	20.10 % 20.55 %	2.01 % 2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6067 5701	4723 4397	1221 1168	123 136	77.85 % 77.13 %	20.13 % 20.49 %	2.03 % 2.39 %
Elektronics	5834 5683	4616 4364	1102 1181	116 138	79.12 % 76.79 %	18.89 % 20.78 %	1.99 % 2.43 %
Entertainment	5963 5767	4621 4431	1227 1205	115 131	77.49 % 76.83 %	20.58 % 20.89 %	1.93 % 2.27 %
Cosmetics & Beauty	5945 5984	4651 4619	1171 1225	123 140	78.23 % 77.19 %	19.70 % 20.47 %	2.07 % 2.34 %
Food & Drink	5739 5663	4454 4351	1173 1186	112 126	77.61 % 76.83 %	20.44 % 20.94 %	1.95 % 2.22 %
Home & Garden	5937 5869	4597 4521	1211 1205	129 143	77.43 % 77.03 %	20.40 % 20.53 %	2.17 % 2.44 %
Finance	5903 5836	4759 4713	1017 993	127 130	80.62 % 80.76 %	17.23 % 17.02 %	2.15 % 2.23 %
Health	6051 6030	4929 4830	1010 1055	112 145	81.46 % 80.10 %	16.69 % 17.50 %	1.85 % 2.40 %
Pets	5904 6023	4585 4644	1206 1240	113 139	77.66 % 77.10 %	20.43 % 20.59 %	1.91 % 2.31 %
Sport & Fitness	5775 5663	4437 4348	1212 1186	126 129	76.83 % 76.78 %	20.99 % 20.94 %	2.18 % 2.28 %
Job & Career	5807 6141	4345 4597	1343 1405	119 139	74.82 % 74.86 %	23.13 % 22.88 %	2.05 % 2.26 %
Dating	5908 6047	4353 4414	1439 1503	116 130	73.68 % 72.99 %	24.36 % 24.86 %	1.96 % 2.15 %
Other	5911 5924	4707 4656	1091 1132	113 136	79.63 % 78.60 %	18.46 % 19.11 %	1.91 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5497 5493	4064 4040	1322 1333	111 120	73.93 % 73.55 %	24.05 % 24.27 %	2.02 % 2.18 %
Outlook Mail	5388 5410	4101 4049	1176 1237	111 124	76.11 % 74.84 %	21.83 % 22.87 %	2.06 % 2.29 %
Yahoo Mail	5506 5466	4239 4147	1158 1190	109 129	76.99 % 75.87 %	21.03 % 21.77 %	1.98 % 2.36 %
AOL Mail	5564 5437	4315 4172	1132 1139	117 126	77.55 % 76.73 %	20.35 % 20.95 %	2.10 % 2.32 %
Mail.com	5504 5301	4349 4163	1041 1014	114 124	79.02 % 78.53 %	18.91 % 19.13 %	2.07 % 2.34 %
Yandex Mail	5338 5331	4118 4021	1105 1187	115 123	77.14 % 75.43 %	20.70 % 22.27 %	2.15 % 2.31 %
GMX Mail	5713 5449	4333 4126	1266 1205	114 118	75.84 % 75.72 %	22.16 % 22.11 %	2.00 % 2.17 %
Zoho Mail	5462 5544	4317 4368	1030 1053	115 123	79.04 % 78.79 %	18.86 % 18.99 %	2.11 % 2.22 %
ProtonMail	5390 5452	4321 4368	956 949	113 135	80.17 % 80.12 %	17.74 % 17.41 %	2.10 % 2.48 %
Custom Mail	5552 5361	4485 4278	961 974	106 109	80.78 % 79.80 %	17.31 % 18.17 %	1.91 % 2.03 %
iCloud Mail	5592 5400	4150 3973	1337 1298	105 129	74.21 % 73.57 %	23.91 % 24.04 %	1.88 % 2.39 %
Tuta	5345 5566	4294 4402	944 1033	107 131	80.34 % 79.09 %	17.66 % 18.56 %	2.00 % 2.35 %
Juno.com	5385 5419	4269 4290	1017 999	99 130	79.28 % 79.17 %	18.89 % 18.44 %	1.84 % 2.40 %
Mailfence	5508 5702	4422 4488	978 1073	108 141	80.28 % 78.71 %	17.76 % 18.82 %	1.96 % 2.47 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.