MailerLite and SendPulse Email Deliverability Comparison

MailerLite

SendPulse

In this comparison, the deliverability of MailerLite and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.596 65.545	50.480 50.781	13.577 13.336	1.539 1.428

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.96 % 77.48 %	20.70 % 20.35 %	2.35 % 2.18 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4944 5035	3755 3913	1079 1009	110 113	75.95 % 77.72 %	21.82 % 20.04 %	2.22 % 2.24 %
Elektronics	5146 4968	4020 3882	1011 991	115 95	78.12 % 78.14 %	19.65 % 19.95 %	2.23 % 1.91 %
Entertainment	4977 5195	3776 4013	1084 1067	117 115	75.87 % 77.25 %	21.78 % 20.54 %	2.35 % 2.21 %
Cosmetics & Beauty	5023 4954	3895 3908	1016 947	112 99	77.54 % 78.89 %	20.23 % 19.12 %	2.23 % 2.00 %
Food & Drink	4972 5162	3790 3968	1056 1080	126 114	76.23 % 76.87 %	21.24 % 20.92 %	2.53 % 2.21 %
Home & Garden	5094 5130	3929 3919	1043 1098	122 113	77.13 % 76.39 %	20.48 % 21.40 %	2.39 % 2.20 %
Finance	4988 5131	4003 4147	854 871	131 113	80.25 % 80.82 %	17.12 % 16.98 %	2.63 % 2.20 %
Health	4991 4987	4043 4009	838 859	110 119	81.01 % 80.39 %	16.79 % 17.22 %	2.20 % 2.39 %
Pets	5297 4996	4057 3809	1110 1077	130 110	76.59 % 76.24 %	20.96 % 21.56 %	2.45 % 2.20 %
Sport & Fitness	4889 4862	3725 3731	1039 1022	125 109	76.19 % 76.74 %	21.25 % 21.02 %	2.56 % 2.24 %
Job & Career	5045 5070	3753 3786	1176 1175	116 109	74.39 % 74.67 %	23.31 % 23.18 %	2.30 % 2.15 %
Dating	5146 4997	3749 3662	1285 1225	112 110	72.85 % 73.28 %	24.97 % 24.51 %	2.18 % 2.20 %
Other	5084 5058	3985 4034	986 915	113 109	78.38 % 79.75 %	19.39 % 18.09 %	2.22 % 2.16 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4689 4732	3410 3471	1163 1165	116 96	72.72 % 73.35 %	24.80 % 24.62 %	2.47 % 2.03 %
Outlook Mail	4758 4549	3584 3454	1066 999	108 96	75.33 % 75.93 %	22.40 % 21.96 %	2.27 % 2.11 %
Yahoo Mail	4647 4638	3509 3525	1033 1008	105 105	75.51 % 76.00 %	22.23 % 21.73 %	2.26 % 2.26 %
AOL Mail	4645 4717	3560 3639	959 977	126 101	76.64 % 77.15 %	20.65 % 20.71 %	2.71 % 2.14 %
Mail.com	4900 4769	3809 3748	975 916	116 105	77.73 % 78.59 %	19.90 % 19.21 %	2.37 % 2.20 %
Yandex Mail	4801 4566	3678 3508	1024 965	99 93	76.61 % 76.83 %	21.33 % 21.13 %	2.06 % 2.04 %
GMX Mail	4834 4737	3636 3577	1078 1050	120 110	75.22 % 75.51 %	22.30 % 22.17 %	2.48 % 2.32 %
Zoho Mail	4439 4659	3456 3659	892 901	91 99	77.86 % 78.54 %	20.09 % 19.34 %	2.05 % 2.12 %
ProtonMail	4591 4857	3619 3885	861 858	111 114	78.83 % 79.99 %	18.75 % 17.67 %	2.42 % 2.35 %
Custom Mail	4664 4631	3751 3700	800 833	113 98	80.42 % 79.90 %	17.15 % 17.99 %	2.42 % 2.12 %
iCloud Mail	4693 4644	3476 3430	1112 1117	105 97	74.07 % 73.86 %	23.69 % 24.05 %	2.24 % 2.09 %
Tuta	4581 4587	3590 3656	874 827	117 104	78.37 % 79.70 %	19.08 % 18.03 %	2.55 % 2.27 %
Juno.com	4755 4745	3757 3768	891 872	107 105	79.01 % 79.41 %	18.74 % 18.38 %	2.25 % 2.21 %
Mailfence	4599 4714	3645 3761	849 848	105 105	79.26 % 79.78 %	18.46 % 17.99 %	2.28 % 2.23 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.