MailerLite and SendPulse Email Deliverability Comparison

MailerLite

SendPulse

In this comparison, the deliverability of MailerLite and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.692 76.294	59.573 58.803	15.500 15.719	1.619 1.772

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.68 % 77.07 %	20.21 % 20.60 %	2.11 % 2.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5987 5685	4637 4390	1225 1157	125 138	77.45 % 77.22 %	20.46 % 20.35 %	2.09 % 2.43 %
Elektronics	5846 5616	4605 4308	1122 1170	119 138	78.77 % 76.71 %	19.19 % 20.83 %	2.04 % 2.46 %
Entertainment	5868 5869	4533 4518	1216 1219	119 132	77.25 % 76.98 %	20.72 % 20.77 %	2.03 % 2.25 %
Cosmetics & Beauty	5895 6038	4608 4671	1161 1221	126 146	78.17 % 77.36 %	19.69 % 20.22 %	2.14 % 2.42 %
Food & Drink	5809 5714	4491 4386	1195 1201	123 127	77.31 % 76.76 %	20.57 % 21.02 %	2.12 % 2.22 %
Home & Garden	5907 6021	4581 4627	1194 1244	132 150	77.55 % 76.85 %	20.21 % 20.66 %	2.23 % 2.49 %
Finance	5977 5828	4825 4693	1020 1003	132 132	80.73 % 80.53 %	17.07 % 17.21 %	2.21 % 2.26 %
Health	5891 5935	4772 4739	1002 1050	117 146	81.00 % 79.85 %	17.01 % 17.69 %	1.99 % 2.46 %
Pets	5809 5872	4488 4504	1200 1235	121 133	77.26 % 76.70 %	20.66 % 21.03 %	2.08 % 2.26 %
Sport & Fitness	5749 5628	4404 4323	1214 1178	131 127	76.60 % 76.81 %	21.12 % 20.93 %	2.28 % 2.26 %
Job & Career	6002 6073	4490 4516	1379 1418	133 139	74.81 % 74.36 %	22.98 % 23.35 %	2.22 % 2.29 %
Dating	5969 5989	4393 4370	1454 1493	122 126	73.60 % 72.97 %	24.36 % 24.93 %	2.04 % 2.10 %
Other	5983 6026	4746 4758	1118 1130	119 138	79.32 % 78.96 %	18.69 % 18.75 %	1.99 % 2.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5419 5491	3986 4026	1318 1343	115 122	73.56 % 73.32 %	24.32 % 24.46 %	2.12 % 2.22 %
Outlook Mail	5295 5429	4018 4069	1162 1235	115 125	75.88 % 74.95 %	21.95 % 22.75 %	2.17 % 2.30 %
Yahoo Mail	5420 5400	4137 4093	1169 1176	114 131	76.33 % 75.80 %	21.57 % 21.78 %	2.10 % 2.43 %
AOL Mail	5539 5475	4278 4183	1137 1163	124 129	77.23 % 76.40 %	20.53 % 21.24 %	2.24 % 2.36 %
Mail.com	5555 5368	4390 4214	1047 1027	118 127	79.03 % 78.50 %	18.85 % 19.13 %	2.12 % 2.37 %
Yandex Mail	5331 5335	4100 4024	1115 1186	116 125	76.91 % 75.43 %	20.92 % 22.23 %	2.18 % 2.34 %
GMX Mail	5759 5479	4374 4148	1262 1212	123 119	75.95 % 75.71 %	21.91 % 22.12 %	2.14 % 2.17 %
Zoho Mail	5455 5412	4298 4256	1040 1036	117 120	78.79 % 78.64 %	19.07 % 19.14 %	2.14 % 2.22 %
ProtonMail	5395 5485	4308 4385	971 962	116 138	79.85 % 79.95 %	18.00 % 17.54 %	2.15 % 2.52 %
Custom Mail	5470 5425	4428 4334	932 978	110 113	80.95 % 79.89 %	17.04 % 18.03 %	2.01 % 2.08 %
iCloud Mail	5683 5395	4222 3957	1347 1312	114 126	74.29 % 73.35 %	23.70 % 24.32 %	2.01 % 2.34 %
Tuta	5417 5543	4318 4374	980 1034	119 135	79.71 % 78.91 %	18.09 % 18.65 %	2.20 % 2.44 %
Juno.com	5492 5416	4360 4302	1027 984	105 130	79.39 % 79.43 %	18.70 % 18.17 %	1.91 % 2.40 %
Mailfence	5462 5641	4356 4438	993 1071	113 132	79.75 % 78.67 %	18.18 % 18.99 %	2.07 % 2.34 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.