MailerLite and SendGrid Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendGrid than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.114 62.600	343.434 49.846	93.932 10.115	17.748 2.639

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendGrid beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.46 % 79.63 %	20.64 % 16.16 %	3.90 % 4.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendGrid is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	34964 4926	27382 4050	6352 706	1230 170	78.31 % 82.22 %	18.17 % 14.33 %	3.52 % 3.45 %
Elektronics	34435 4870	26270 3891	6837 755	1328 224	76.29 % 79.90 %	19.85 % 15.50 %	3.86 % 4.60 %
Entertainment	34728 4832	26257 3841	7190 788	1281 203	75.61 % 79.49 %	20.70 % 16.31 %	3.69 % 4.20 %
Cosmetics & Beauty	35343 4831	26556 3848	7385 785	1402 198	75.14 % 79.65 %	20.90 % 16.25 %	3.97 % 4.10 %
Food & Drink	35228 4850	27562 3981	6413 691	1253 178	78.24 % 82.08 %	18.20 % 14.25 %	3.56 % 3.67 %
Home & Garden	35059 4866	27476 3970	6305 693	1278 203	78.37 % 81.59 %	17.98 % 14.24 %	3.65 % 4.17 %
Finance	35532 4748	25601 3655	8366 869	1565 224	72.05 % 76.98 %	23.54 % 18.30 %	4.40 % 4.72 %
Health	35163 4733	25712 3723	8056 810	1395 200	73.12 % 78.66 %	22.91 % 17.11 %	3.97 % 4.23 %
Pets	34990 4681	27103 3788	6607 703	1280 190	77.46 % 80.92 %	18.88 % 15.02 %	3.66 % 4.06 %
Sport & Fitness	35068 4964	26032 3898	7633 854	1403 212	74.23 % 78.53 %	21.77 % 17.20 %	4.00 % 4.27 %
Job & Career	35154 4779	25839 3691	7835 877	1480 211	73.50 % 77.23 %	22.29 % 18.35 %	4.21 % 4.42 %
Dating	34735 4790	24708 3681	8476 863	1551 246	71.13 % 76.85 %	24.40 % 18.02 %	4.47 % 5.14 %
Other	34715 4730	26936 3829	6477 721	1302 180	77.59 % 80.95 %	18.66 % 15.24 %	3.75 % 3.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendGrid is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44038 4720	31661 3489	10441 979	1936 252	71.89 % 73.92 %	23.71 % 20.74 %	4.40 % 5.34 %
Outlook Mail	44353 4764	32388 3697	10127 842	1838 225	73.02 % 77.60 %	22.83 % 17.67 %	4.14 % 4.72 %
Yahoo Mail	43961 4881	32939 3866	9233 807	1789 208	74.93 % 79.21 %	21.00 % 16.53 %	4.07 % 4.26 %
AOL Mail	43857 5010	32923 3936	9220 834	1714 240	75.07 % 78.56 %	21.02 % 16.65 %	3.91 % 4.79 %
Mail.com	44241 4802	33685 3848	8856 748	1700 206	76.14 % 80.13 %	20.02 % 15.58 %	3.84 % 4.29 %
Yandex Mail	43691 4750	32244 3699	9657 836	1790 215	73.80 % 77.87 %	22.10 % 17.60 %	4.10 % 4.53 %
GMX Mail	44227 4695	33728 3848	8913 679	1586 168	76.26 % 81.96 %	20.15 % 14.46 %	3.59 % 3.58 %
Zoho Mail	44018 4771	34041 3879	8391 699	1586 193	77.33 % 81.30 %	19.06 % 14.65 %	3.60 % 4.05 %
ProtonMail	44154 4917	34132 4076	8502 679	1520 162	77.30 % 82.90 %	19.26 % 13.81 %	3.44 % 3.29 %
Custom Mail	44380 4805	34721 3942	8088 676	1571 187	78.24 % 82.04 %	18.22 % 14.07 %	3.54 % 3.89 %
iCloud Mail	4725 4874	3428 3717	1011 956	286 201	72.55 % 76.26 %	21.40 % 19.61 %	6.05 % 4.12 %
Tuta	4751 4790	3788 3887	763 700	200 203	79.73 % 81.15 %	16.06 % 14.61 %	4.21 % 4.24 %
Juno.com	4718 4821	3756 3962	730 680	232 179	79.61 % 82.18 %	15.47 % 14.10 %	4.92 % 3.71 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.