MailerLite and Sarbacane Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.416 53.202	329.481 42.014	90.984 8.822	16.951 2.366

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.32 % 78.97 %	20.80 % 16.58 %	3.88 % 4.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33633 4184	26296 3404	6156 613	1181 167	78.19 % 81.36 %	18.30 % 14.65 %	3.51 % 3.99 %
Elektronics	33067 4102	25160 3309	6626 643	1281 150	76.09 % 80.67 %	20.04 % 15.68 %	3.87 % 3.66 %
Entertainment	33409 4113	25210 3239	6969 691	1230 183	75.46 % 78.75 %	20.86 % 16.80 %	3.68 % 4.45 %
Cosmetics & Beauty	33960 4071	25482 3204	7148 672	1330 195	75.04 % 78.70 %	21.05 % 16.51 %	3.92 % 4.79 %
Food & Drink	33869 4137	26477 3347	6211 607	1181 183	78.17 % 80.90 %	18.34 % 14.67 %	3.49 % 4.42 %
Home & Garden	33702 4011	26380 3237	6105 593	1217 181	78.27 % 80.70 %	18.11 % 14.78 %	3.61 % 4.51 %
Finance	34196 4093	24579 3136	8119 764	1498 193	71.88 % 76.62 %	23.74 % 18.67 %	4.38 % 4.72 %
Health	33761 4070	24613 3178	7808 720	1340 172	72.90 % 78.08 %	23.13 % 17.69 %	3.97 % 4.23 %
Pets	33650 4084	26030 3291	6397 635	1223 158	77.36 % 80.58 %	19.01 % 15.55 %	3.63 % 3.87 %
Sport & Fitness	33697 3996	24975 3090	7388 706	1334 200	74.12 % 77.33 %	21.92 % 17.67 %	3.96 % 5.01 %
Job & Career	33798 4106	24807 3130	7583 772	1408 204	73.40 % 76.23 %	22.44 % 18.80 %	4.17 % 4.97 %
Dating	33250 4074	23583 3103	8193 760	1474 211	70.93 % 76.17 %	24.64 % 18.65 %	4.43 % 5.18 %
Other	33424 4161	25889 3346	6281 646	1254 169	77.46 % 80.41 %	18.79 % 15.53 %	3.75 % 4.06 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Sarbacane is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42689 4040	30666 2983	10156 847	1867 210	71.84 % 73.84 %	23.79 % 20.97 %	4.37 % 5.20 %
Outlook Mail	43000 4107	31337 3161	9886 745	1777 201	72.88 % 76.97 %	22.99 % 18.14 %	4.13 % 4.89 %
Yahoo Mail	42602 4100	31885 3219	8997 697	1720 184	74.84 % 78.51 %	21.12 % 17.00 %	4.04 % 4.49 %
AOL Mail	42494 3994	31852 3124	8983 682	1659 188	74.96 % 78.22 %	21.14 % 17.08 %	3.90 % 4.71 %
Mail.com	42966 4139	32673 3301	8651 672	1642 166	76.04 % 79.75 %	20.13 % 16.24 %	3.82 % 4.01 %
Yandex Mail	42282 4077	31171 3140	9402 739	1709 198	73.72 % 77.02 %	22.24 % 18.13 %	4.04 % 4.86 %
GMX Mail	42859 4158	32630 3367	8704 625	1525 166	76.13 % 80.98 %	20.31 % 15.03 %	3.56 % 3.99 %
Zoho Mail	42621 4073	32915 3300	8178 612	1528 161	77.23 % 81.02 %	19.19 % 15.03 %	3.59 % 3.95 %
ProtonMail	42689 4068	32934 3317	8292 580	1463 171	77.15 % 81.54 %	19.42 % 14.26 %	3.43 % 4.20 %
Custom Mail	43034 4161	33615 3415	7894 597	1525 149	78.11 % 82.07 %	18.34 % 14.35 %	3.54 % 3.58 %
iCloud Mail	3440 4084	2473 3015	751 820	216 249	71.89 % 73.82 %	21.83 % 20.08 %	6.28 % 6.10 %
Tuta	3392 4227	2696 3420	554 638	142 169	79.48 % 80.91 %	16.33 % 15.09 %	4.19 % 4.00 %
Juno.com	3348 3974	2634 3252	536 568	178 154	78.67 % 81.83 %	16.01 % 14.29 %	5.32 % 3.88 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.