MailerLite and Sarbacane Email Deliverability Comparison

MailerLite

Sarbacane

In this comparison, the deliverability of MailerLite and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.886 65.975	50.829 51.577	13.573 13.109	1.484 1.289

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.15 % 78.18 %	20.60 % 19.87 %	2.25 % 1.95 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5143 5191	3936 4023	1102 1069	105 99	76.53 % 77.50 %	21.43 % 20.59 %	2.04 % 1.91 %
Elektronics	5103 5010	4010 3941	989 974	104 95	78.58 % 78.66 %	19.38 % 19.44 %	2.04 % 1.90 %
Entertainment	5048 4979	3834 3838	1102 1035	112 106	75.95 % 77.08 %	21.83 % 20.79 %	2.22 % 2.13 %
Cosmetics & Beauty	4978 5125	3872 4024	996 997	110 104	77.78 % 78.52 %	20.01 % 19.45 %	2.21 % 2.03 %
Food & Drink	4953 5280	3806 4137	1031 1037	116 106	76.84 % 78.35 %	20.82 % 19.64 %	2.34 % 2.01 %
Home & Garden	5044 4947	3910 3828	1018 1023	116 96	77.52 % 77.38 %	20.18 % 20.68 %	2.30 % 1.94 %
Finance	5096 5105	4081 4183	888 830	127 92	80.08 % 81.94 %	17.43 % 16.26 %	2.49 % 1.80 %
Health	5175 5036	4187 4094	877 837	111 105	80.91 % 81.29 %	16.95 % 16.62 %	2.14 % 2.08 %
Pets	5085 4994	3897 3903	1071 992	117 99	76.64 % 78.15 %	21.06 % 19.86 %	2.30 % 1.98 %
Sport & Fitness	4904 5208	3724 4060	1059 1051	121 97	75.94 % 77.96 %	21.59 % 20.18 %	2.47 % 1.86 %
Job & Career	5113 5055	3787 3850	1204 1113	122 92	74.07 % 76.16 %	23.55 % 22.02 %	2.39 % 1.82 %
Dating	5191 5042	3797 3707	1278 1239	116 96	73.15 % 73.52 %	24.62 % 24.57 %	2.23 % 1.90 %
Other	5053 5003	3988 3989	958 912	107 102	78.92 % 79.73 %	18.96 % 18.23 %	2.12 % 2.04 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4560 4610	3322 3401	1133 1119	105 90	72.85 % 73.77 %	24.85 % 24.27 %	2.30 % 1.95 %
Outlook Mail	4606 4731	3455 3604	1045 1041	106 86	75.01 % 76.18 %	22.69 % 22.00 %	2.30 % 1.82 %
Yahoo Mail	4809 4827	3657 3749	1045 989	107 89	76.04 % 77.67 %	21.73 % 20.49 %	2.22 % 1.84 %
AOL Mail	4829 4779	3700 3707	1009 985	120 87	76.62 % 77.57 %	20.89 % 20.61 %	2.48 % 1.82 %
Mail.com	5000 4624	3891 3683	996 853	113 88	77.82 % 79.65 %	19.92 % 18.45 %	2.26 % 1.90 %
Yandex Mail	4718 4631	3618 3578	1003 961	97 92	76.69 % 77.26 %	21.26 % 20.75 %	2.06 % 1.99 %
GMX Mail	4897 4603	3693 3488	1090 1014	114 101	75.41 % 75.78 %	22.26 % 22.03 %	2.33 % 2.19 %
Zoho Mail	4583 4641	3583 3721	903 828	97 92	78.18 % 80.18 %	19.70 % 17.84 %	2.12 % 1.98 %
ProtonMail	4563 4755	3608 3824	847 837	108 94	79.07 % 80.42 %	18.56 % 17.60 %	2.37 % 1.98 %
Custom Mail	4720 4843	3807 3917	803 835	110 91	80.66 % 80.88 %	17.01 % 17.24 %	2.33 % 1.88 %
iCloud Mail	4719 4706	3500 3502	1122 1110	97 94	74.17 % 74.42 %	23.78 % 23.59 %	2.06 % 2.00 %
Tuta	4497 4565	3563 3668	826 815	108 82	79.23 % 80.35 %	18.37 % 17.85 %	2.40 % 1.80 %
Juno.com	4761 4780	3766 3812	895 863	100 105	79.10 % 79.75 %	18.80 % 18.05 %	2.10 % 2.20 %
Mailfence	4624 4880	3666 3923	856 859	102 98	79.28 % 80.39 %	18.51 % 17.60 %	2.21 % 2.01 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.