MailerLite and Rapidmail Email Deliverability Comparison

MailerLite

Rapidmail

In this comparison, the deliverability of MailerLite and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.886 65.064	50.829 50.510	13.573 13.220	1.484 1.334

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.15 % 77.63 %	20.60 % 20.32 %	2.25 % 2.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5143 5173	3936 4009	1102 1050	105 114	76.53 % 77.50 %	21.43 % 20.30 %	2.04 % 2.20 %
Elektronics	5103 5154	4010 4063	989 996	104 95	78.58 % 78.83 %	19.38 % 19.32 %	2.04 % 1.84 %
Entertainment	5048 4829	3834 3721	1102 1008	112 100	75.95 % 77.06 %	21.83 % 20.87 %	2.22 % 2.07 %
Cosmetics & Beauty	4978 5047	3872 3943	996 1003	110 101	77.78 % 78.13 %	20.01 % 19.87 %	2.21 % 2.00 %
Food & Drink	4953 4964	3806 3839	1031 1012	116 113	76.84 % 77.34 %	20.82 % 20.39 %	2.34 % 2.28 %
Home & Garden	5044 4925	3910 3776	1018 1048	116 101	77.52 % 76.67 %	20.18 % 21.28 %	2.30 % 2.05 %
Finance	5096 4940	4081 4020	888 818	127 102	80.08 % 81.38 %	17.43 % 16.56 %	2.49 % 2.06 %
Health	5175 5003	4187 4089	877 810	111 104	80.91 % 81.73 %	16.95 % 16.19 %	2.14 % 2.08 %
Pets	5085 5030	3897 3869	1071 1068	117 93	76.64 % 76.92 %	21.06 % 21.23 %	2.30 % 1.85 %
Sport & Fitness	4904 5007	3724 3853	1059 1048	121 106	75.94 % 76.95 %	21.59 % 20.93 %	2.47 % 2.12 %
Job & Career	5113 4938	3787 3688	1204 1152	122 98	74.07 % 74.69 %	23.55 % 23.33 %	2.39 % 1.98 %
Dating	5191 4934	3797 3605	1278 1233	116 96	73.15 % 73.06 %	24.62 % 24.99 %	2.23 % 1.95 %
Other	5053 5120	3988 4035	958 974	107 111	78.92 % 78.81 %	18.96 % 19.02 %	2.12 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4560 4655	3322 3458	1133 1101	105 96	72.85 % 74.29 %	24.85 % 23.65 %	2.30 % 2.06 %
Outlook Mail	4606 4604	3455 3490	1045 1025	106 89	75.01 % 75.80 %	22.69 % 22.26 %	2.30 % 1.93 %
Yahoo Mail	4809 4609	3657 3525	1045 994	107 90	76.04 % 76.48 %	21.73 % 21.57 %	2.22 % 1.95 %
AOL Mail	4829 4597	3700 3499	1009 1003	120 95	76.62 % 76.11 %	20.89 % 21.82 %	2.48 % 2.07 %
Mail.com	5000 4744	3891 3742	996 907	113 95	77.82 % 78.88 %	19.92 % 19.12 %	2.26 % 2.00 %
Yandex Mail	4718 4811	3618 3703	1003 1006	97 102	76.69 % 76.97 %	21.26 % 20.91 %	2.06 % 2.12 %
GMX Mail	4897 4695	3693 3525	1090 1067	114 103	75.41 % 75.08 %	22.26 % 22.73 %	2.33 % 2.19 %
Zoho Mail	4583 4693	3583 3694	903 899	97 100	78.18 % 78.71 %	19.70 % 19.16 %	2.12 % 2.13 %
ProtonMail	4563 4452	3608 3573	847 789	108 90	79.07 % 80.26 %	18.56 % 17.72 %	2.37 % 2.02 %
Custom Mail	4720 4476	3807 3620	803 768	110 88	80.66 % 80.88 %	17.01 % 17.16 %	2.33 % 1.97 %
iCloud Mail	4719 4681	3500 3456	1122 1125	97 100	74.17 % 73.83 %	23.78 % 24.03 %	2.06 % 2.14 %
Tuta	4497 4778	3563 3830	826 861	108 87	79.23 % 80.16 %	18.37 % 18.02 %	2.40 % 1.82 %
Juno.com	4761 4690	3766 3749	895 840	100 101	79.10 % 79.94 %	18.80 % 17.91 %	2.10 % 2.15 %
Mailfence	4624 4579	3666 3646	856 835	102 98	79.28 % 79.62 %	18.51 % 18.24 %	2.21 % 2.14 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.