MailerLite and Rapidmail Email Deliverability Comparison

MailerLite

Rapidmail

In this comparison, the deliverability of MailerLite and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.782 75.984	58.982 59.005	15.987 15.410	1.813 1.569

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.82 % 77.65 %	20.82 % 20.28 %	2.36 % 2.06 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5999 6026	4570 4670	1295 1222	134 134	76.18 % 77.50 %	21.59 % 20.28 %	2.23 % 2.22 %
Elektronics	5878 5985	4594 4712	1157 1157	127 116	78.16 % 78.73 %	19.68 % 19.33 %	2.16 % 1.94 %
Entertainment	5895 5674	4466 4369	1290 1184	139 121	75.76 % 77.00 %	21.88 % 20.87 %	2.36 % 2.13 %
Cosmetics & Beauty	5906 5816	4573 4553	1198 1145	135 118	77.43 % 78.28 %	20.28 % 19.69 %	2.29 % 2.03 %
Food & Drink	5742 5782	4389 4478	1213 1174	140 130	76.44 % 77.45 %	21.13 % 20.30 %	2.44 % 2.25 %
Home & Garden	5963 5826	4599 4465	1218 1239	146 122	77.13 % 76.64 %	20.43 % 21.27 %	2.45 % 2.09 %
Finance	5987 5870	4771 4778	1062 974	154 118	79.69 % 81.40 %	17.74 % 16.59 %	2.57 % 2.01 %
Health	6005 5796	4832 4723	1040 949	133 124	80.47 % 81.49 %	17.32 % 16.37 %	2.21 % 2.14 %
Pets	5865 5867	4490 4519	1235 1241	140 107	76.56 % 77.02 %	21.06 % 21.15 %	2.39 % 1.82 %
Sport & Fitness	5692 5831	4289 4485	1255 1221	148 125	75.35 % 76.92 %	22.05 % 20.94 %	2.60 % 2.14 %
Job & Career	5948 5718	4395 4270	1406 1337	147 111	73.89 % 74.68 %	23.64 % 23.38 %	2.47 % 1.94 %
Dating	6001 5775	4367 4232	1493 1430	141 113	72.77 % 73.28 %	24.88 % 24.76 %	2.35 % 1.96 %
Other	5901 6018	4647 4751	1125 1137	129 130	78.75 % 78.95 %	19.06 % 18.89 %	2.19 % 2.16 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5357 5475	3890 4055	1337 1310	130 110	72.62 % 74.06 %	24.96 % 23.93 %	2.43 % 2.01 %
Outlook Mail	5383 5393	4032 4084	1222 1201	129 108	74.90 % 75.73 %	22.70 % 22.27 %	2.40 % 2.00 %
Yahoo Mail	5570 5328	4220 4070	1221 1153	129 105	75.76 % 76.39 %	21.92 % 21.64 %	2.32 % 1.97 %
AOL Mail	5521 5392	4229 4116	1154 1164	138 112	76.60 % 76.34 %	20.90 % 21.59 %	2.50 % 2.08 %
Mail.com	5756 5597	4464 4414	1155 1067	137 116	77.55 % 78.86 %	20.07 % 19.06 %	2.38 % 2.07 %
Yandex Mail	5494 5608	4184 4337	1188 1150	122 121	76.16 % 77.34 %	21.62 % 20.51 %	2.22 % 2.16 %
GMX Mail	5715 5475	4292 4114	1286 1245	137 116	75.10 % 75.14 %	22.50 % 22.74 %	2.40 % 2.12 %
Zoho Mail	5415 5508	4221 4347	1073 1040	121 121	77.95 % 78.92 %	19.82 % 18.88 %	2.23 % 2.20 %
ProtonMail	5288 5243	4167 4211	989 927	132 105	78.80 % 80.32 %	18.70 % 17.68 %	2.50 % 2.00 %
Custom Mail	5542 5207	4454 4215	955 886	133 106	80.37 % 80.95 %	17.23 % 17.02 %	2.40 % 2.04 %
iCloud Mail	5593 5483	4111 4034	1357 1335	125 114	73.50 % 73.57 %	24.26 % 24.35 %	2.23 % 2.08 %
Tuta	5238 5533	4126 4433	979 997	133 103	78.77 % 80.12 %	18.69 % 18.02 %	2.54 % 1.86 %
Juno.com	5541 5450	4351 4357	1067 976	123 117	78.52 % 79.94 %	19.26 % 17.91 %	2.22 % 2.15 %
Mailfence	5369 5292	4241 4218	1004 959	124 115	78.99 % 79.71 %	18.70 % 18.12 %	2.31 % 2.17 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.