MailerLite and Postmark Email Deliverability Comparison

MailerLite

Postmark

In this comparison, the deliverability of MailerLite and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Postmark.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.744 77.301	59.777 59.644	15.423 15.881	1.544 1.776

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Postmark in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.89 % 77.16 %	20.10 % 20.54 %	2.01 % 2.30 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6067 6223	4723 4769	1221 1314	123 140	77.85 % 76.64 %	20.13 % 21.12 %	2.03 % 2.25 %
Elektronics	5834 5871	4616 4570	1102 1167	116 134	79.12 % 77.84 %	18.89 % 19.88 %	1.99 % 2.28 %
Entertainment	5963 5960	4621 4591	1227 1247	115 122	77.49 % 77.03 %	20.58 % 20.92 %	1.93 % 2.05 %
Cosmetics & Beauty	5945 5909	4651 4594	1171 1189	123 126	78.23 % 77.75 %	19.70 % 20.12 %	2.07 % 2.13 %
Food & Drink	5739 5893	4454 4518	1173 1249	112 126	77.61 % 76.67 %	20.44 % 21.19 %	1.95 % 2.14 %
Home & Garden	5937 6020	4597 4626	1211 1255	129 139	77.43 % 76.84 %	20.40 % 20.85 %	2.17 % 2.31 %
Finance	5903 5866	4759 4707	1017 1016	127 143	80.62 % 80.24 %	17.23 % 17.32 %	2.15 % 2.44 %
Health	6051 6028	4929 4852	1010 1041	112 135	81.46 % 80.49 %	16.69 % 17.27 %	1.85 % 2.24 %
Pets	5904 6083	4585 4634	1206 1310	113 139	77.66 % 76.18 %	20.43 % 21.54 %	1.91 % 2.29 %
Sport & Fitness	5775 5716	4437 4412	1212 1165	126 139	76.83 % 77.19 %	20.99 % 20.38 %	2.18 % 2.43 %
Job & Career	5807 5918	4345 4407	1343 1369	119 142	74.82 % 74.47 %	23.13 % 23.13 %	2.05 % 2.40 %
Dating	5908 5907	4353 4330	1439 1439	116 138	73.68 % 73.30 %	24.36 % 24.36 %	1.96 % 2.34 %
Other	5911 5907	4707 4634	1091 1120	113 153	79.63 % 78.45 %	18.46 % 18.96 %	1.91 % 2.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Postmark.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5497 5360	4064 3949	1322 1278	111 133	73.93 % 73.68 %	24.05 % 23.84 %	2.02 % 2.48 %
Outlook Mail	5388 5461	4101 4108	1176 1232	111 121	76.11 % 75.22 %	21.83 % 22.56 %	2.06 % 2.22 %
Yahoo Mail	5506 5550	4239 4209	1158 1223	109 118	76.99 % 75.84 %	21.03 % 22.04 %	1.98 % 2.13 %
AOL Mail	5564 5429	4315 4148	1132 1153	117 128	77.55 % 76.40 %	20.35 % 21.24 %	2.10 % 2.36 %
Mail.com	5504 5528	4349 4361	1041 1042	114 125	79.02 % 78.89 %	18.91 % 18.85 %	2.07 % 2.26 %
Yandex Mail	5338 5569	4118 4255	1105 1192	115 122	77.14 % 76.41 %	20.70 % 21.40 %	2.15 % 2.19 %
GMX Mail	5713 5418	4333 4051	1266 1244	114 123	75.84 % 74.77 %	22.16 % 22.96 %	2.00 % 2.27 %
Zoho Mail	5462 5521	4317 4308	1030 1088	115 125	79.04 % 78.03 %	18.86 % 19.71 %	2.11 % 2.26 %
ProtonMail	5390 5639	4321 4482	956 1032	113 125	80.17 % 79.48 %	17.74 % 18.30 %	2.10 % 2.22 %
Custom Mail	5552 5386	4485 4313	961 957	106 116	80.78 % 80.08 %	17.31 % 17.77 %	1.91 % 2.15 %
iCloud Mail	5592 5534	4150 4043	1337 1354	105 137	74.21 % 73.06 %	23.91 % 24.47 %	1.88 % 2.48 %
Tuta	5345 5675	4294 4483	944 1062	107 130	80.34 % 79.00 %	17.66 % 18.71 %	2.00 % 2.29 %
Juno.com	5385 5728	4269 4584	1017 998	99 146	79.28 % 80.03 %	18.89 % 17.42 %	1.84 % 2.55 %
Mailfence	5508 5503	4422 4350	978 1026	108 127	80.28 % 79.05 %	17.76 % 18.64 %	1.96 % 2.31 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.