MailerLite and Postmark Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for MailerLite.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
65.596
65.027
|
50.480
50.616
|
13.577
13.085
|
1.539
1.326
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats MailerLite in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
76.96 %
77.84 %
|
20.70 %
20.12 %
|
2.35 %
2.04 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
4944
4970
|
3755
3843
|
1079
1033
|
110
94
|
75.95 %
77.32 %
|
21.82 %
20.78 %
|
2.22 %
1.89 %
|
| Elektronics |
5146
4862
|
4020
3785
|
1011
983
|
115
94
|
78.12 %
77.85 %
|
19.65 %
20.22 %
|
2.23 %
1.93 %
|
| Entertainment |
4977
4997
|
3776
3877
|
1084
1015
|
117
105
|
75.87 %
77.59 %
|
21.78 %
20.31 %
|
2.35 %
2.10 %
|
| Cosmetics & Beauty |
5023
4939
|
3895
3869
|
1016
976
|
112
94
|
77.54 %
78.34 %
|
20.23 %
19.76 %
|
2.23 %
1.90 %
|
| Food & Drink |
4972
5061
|
3790
3882
|
1056
1078
|
126
101
|
76.23 %
76.70 %
|
21.24 %
21.30 %
|
2.53 %
2.00 %
|
| Home & Garden |
5094
5067
|
3929
3946
|
1043
1012
|
122
109
|
77.13 %
77.88 %
|
20.48 %
19.97 %
|
2.39 %
2.15 %
|
| Finance |
4988
5190
|
4003
4199
|
854
884
|
131
107
|
80.25 %
80.91 %
|
17.12 %
17.03 %
|
2.63 %
2.06 %
|
| Health |
4991
4964
|
4043
4038
|
838
818
|
110
108
|
81.01 %
81.35 %
|
16.79 %
16.48 %
|
2.20 %
2.18 %
|
| Pets |
5297
5115
|
4057
3960
|
1110
1051
|
130
104
|
76.59 %
77.42 %
|
20.96 %
20.55 %
|
2.45 %
2.03 %
|
| Sport & Fitness |
4889
4997
|
3725
3891
|
1039
1008
|
125
98
|
76.19 %
77.87 %
|
21.25 %
20.17 %
|
2.56 %
1.96 %
|
| Job & Career |
5045
4970
|
3753
3720
|
1176
1149
|
116
101
|
74.39 %
74.85 %
|
23.31 %
23.12 %
|
2.30 %
2.03 %
|
| Dating |
5146
4915
|
3749
3632
|
1285
1185
|
112
98
|
72.85 %
73.90 %
|
24.97 %
24.11 %
|
2.18 %
1.99 %
|
| Other |
5084
4980
|
3985
3974
|
986
893
|
113
113
|
78.38 %
79.80 %
|
19.39 %
17.93 %
|
2.22 %
2.27 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than MailerLite.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
4689
4525
|
3410
3346
|
1163
1094
|
116
85
|
72.72 %
73.94 %
|
24.80 %
24.18 %
|
2.47 %
1.88 %
|
| Outlook Mail |
4758
4546
|
3584
3464
|
1066
993
|
108
89
|
75.33 %
76.20 %
|
22.40 %
21.84 %
|
2.27 %
1.96 %
|
| Yahoo Mail |
4647
4730
|
3509
3610
|
1033
1018
|
105
102
|
75.51 %
76.32 %
|
22.23 %
21.52 %
|
2.26 %
2.16 %
|
| AOL Mail |
4645
4744
|
3560
3664
|
959
980
|
126
100
|
76.64 %
77.23 %
|
20.65 %
20.66 %
|
2.71 %
2.11 %
|
| Mail.com |
4900
4897
|
3809
3912
|
975
888
|
116
97
|
77.73 %
79.89 %
|
19.90 %
18.13 %
|
2.37 %
1.98 %
|
| Yandex Mail |
4801
4667
|
3678
3569
|
1024
1003
|
99
95
|
76.61 %
76.47 %
|
21.33 %
21.49 %
|
2.06 %
2.04 %
|
| GMX Mail |
4834
4666
|
3636
3499
|
1078
1066
|
120
101
|
75.22 %
74.99 %
|
22.30 %
22.85 %
|
2.48 %
2.16 %
|
| Zoho Mail |
4439
4684
|
3456
3686
|
892
906
|
91
92
|
77.86 %
78.69 %
|
20.09 %
19.34 %
|
2.05 %
1.96 %
|
| ProtonMail |
4591
4568
|
3619
3673
|
861
810
|
111
85
|
78.83 %
80.41 %
|
18.75 %
17.73 %
|
2.42 %
1.86 %
|
| Custom Mail |
4664
4630
|
3751
3781
|
800
744
|
113
105
|
80.42 %
81.66 %
|
17.15 %
16.07 %
|
2.42 %
2.27 %
|
| iCloud Mail |
4693
4587
|
3476
3396
|
1112
1093
|
105
98
|
74.07 %
74.04 %
|
23.69 %
23.83 %
|
2.24 %
2.14 %
|
| Tuta |
4581
4684
|
3590
3760
|
874
826
|
117
98
|
78.37 %
80.27 %
|
19.08 %
17.63 %
|
2.55 %
2.09 %
|
| Juno.com |
4755
4737
|
3757
3776
|
891
866
|
107
95
|
79.01 %
79.71 %
|
18.74 %
18.28 %
|
2.25 %
2.01 %
|
| Mailfence |
4599
4362
|
3645
3480
|
849
798
|
105
84
|
79.26 %
79.78 %
|
18.46 %
18.29 %
|
2.28 %
1.93 %
|
Compare MailerLite with other providers
Compare the email deliverability of MailerLite with other providers.
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