MailerLite and Moosend Email Deliverability Comparison

MailerLite

Moosend

In this comparison, the deliverability of MailerLite and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.744 76.293	59.777 59.235	15.423 15.451	1.544 1.607

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.89 % 77.64 %	20.10 % 20.25 %	2.01 % 2.11 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6067 6072	4723 4687	1221 1252	123 133	77.85 % 77.19 %	20.13 % 20.62 %	2.03 % 2.19 %
Elektronics	5834 5802	4616 4538	1102 1137	116 127	79.12 % 78.21 %	18.89 % 19.60 %	1.99 % 2.19 %
Entertainment	5963 5937	4621 4582	1227 1233	115 122	77.49 % 77.18 %	20.58 % 20.77 %	1.93 % 2.05 %
Cosmetics & Beauty	5945 5813	4651 4553	1171 1135	123 125	78.23 % 78.32 %	19.70 % 19.53 %	2.07 % 2.15 %
Food & Drink	5739 5845	4454 4500	1173 1229	112 116	77.61 % 76.99 %	20.44 % 21.03 %	1.95 % 1.98 %
Home & Garden	5937 5705	4597 4400	1211 1191	129 114	77.43 % 77.13 %	20.40 % 20.88 %	2.17 % 2.00 %
Finance	5903 6010	4759 4857	1017 1031	127 122	80.62 % 80.82 %	17.23 % 17.15 %	2.15 % 2.03 %
Health	6051 6029	4929 4886	1010 1014	112 129	81.46 % 81.04 %	16.69 % 16.82 %	1.85 % 2.14 %
Pets	5904 5807	4585 4459	1206 1232	113 116	77.66 % 76.79 %	20.43 % 21.22 %	1.91 % 2.00 %
Sport & Fitness	5775 5779	4437 4477	1212 1175	126 127	76.83 % 77.47 %	20.99 % 20.33 %	2.18 % 2.20 %
Job & Career	5807 5844	4345 4420	1343 1301	119 123	74.82 % 75.63 %	23.13 % 22.26 %	2.05 % 2.10 %
Dating	5908 5741	4353 4203	1439 1412	116 126	73.68 % 73.21 %	24.36 % 24.60 %	1.96 % 2.19 %
Other	5911 5909	4707 4673	1091 1109	113 127	79.63 % 79.08 %	18.46 % 18.77 %	1.91 % 2.15 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5497 5391	4064 3994	1322 1275	111 122	73.93 % 74.09 %	24.05 % 23.65 %	2.02 % 2.26 %
Outlook Mail	5388 5586	4101 4245	1176 1230	111 111	76.11 % 75.99 %	21.83 % 22.02 %	2.06 % 1.99 %
Yahoo Mail	5506 5515	4239 4257	1158 1143	109 115	76.99 % 77.19 %	21.03 % 20.73 %	1.98 % 2.09 %
AOL Mail	5564 5475	4315 4209	1132 1157	117 109	77.55 % 76.88 %	20.35 % 21.13 %	2.10 % 1.99 %
Mail.com	5504 5346	4349 4203	1041 1033	114 110	79.02 % 78.62 %	18.91 % 19.32 %	2.07 % 2.06 %
Yandex Mail	5338 5171	4118 3971	1105 1091	115 109	77.14 % 76.79 %	20.70 % 21.10 %	2.15 % 2.11 %
GMX Mail	5713 5357	4333 4063	1266 1182	114 112	75.84 % 75.84 %	22.16 % 22.06 %	2.00 % 2.09 %
Zoho Mail	5462 5340	4317 4209	1030 1025	115 106	79.04 % 78.82 %	18.86 % 19.19 %	2.11 % 1.99 %
ProtonMail	5390 5631	4321 4473	956 1031	113 127	80.17 % 79.44 %	17.74 % 18.31 %	2.10 % 2.26 %
Custom Mail	5552 5567	4485 4461	961 980	106 126	80.78 % 80.13 %	17.31 % 17.60 %	1.91 % 2.26 %
iCloud Mail	5592 5355	4150 3956	1337 1290	105 109	74.21 % 73.87 %	23.91 % 24.09 %	1.88 % 2.04 %
Tuta	5345 5478	4294 4370	944 998	107 110	80.34 % 79.77 %	17.66 % 18.22 %	2.00 % 2.01 %
Juno.com	5385 5467	4269 4329	1017 1015	99 123	79.28 % 79.18 %	18.89 % 18.57 %	1.84 % 2.25 %
Mailfence	5508 5614	4422 4495	978 1001	108 118	80.28 % 80.07 %	17.76 % 17.83 %	1.96 % 2.10 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.