MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.086 393.150	350.548 302.866	95.358 76.964	18.180 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.54 % 77.04 %	20.55 % 19.58 %	3.92 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35672 29688	27961 23784	6451 5024	1260 880	78.38 % 80.11 %	18.08 % 16.92 %	3.53 % 2.96 %
Elektronics	35120 30694	26831 23911	6939 5854	1350 929	76.40 % 77.90 %	19.76 % 19.07 %	3.84 % 3.03 %
Entertainment	35392 30167	26791 23222	7296 5902	1305 1043	75.70 % 76.98 %	20.61 % 19.56 %	3.69 % 3.46 %
Cosmetics & Beauty	35992 30530	27069 23551	7485 6004	1438 975	75.21 % 77.14 %	20.80 % 19.67 %	4.00 % 3.19 %
Food & Drink	35937 30519	28143 24459	6513 5133	1281 927	78.31 % 80.14 %	18.12 % 16.82 %	3.56 % 3.04 %
Home & Garden	35768 30222	28057 24200	6402 5111	1309 911	78.44 % 80.07 %	17.90 % 16.91 %	3.66 % 3.01 %
Finance	36237 30341	26131 22294	8496 6899	1610 1148	72.11 % 73.48 %	23.45 % 22.74 %	4.44 % 3.78 %
Health	35861 29945	26256 22376	8174 6489	1431 1080	73.22 % 74.72 %	22.79 % 21.67 %	3.99 % 3.61 %
Pets	35725 30312	27690 23940	6719 5353	1316 1019	77.51 % 78.98 %	18.81 % 17.66 %	3.68 % 3.36 %
Sport & Fitness	35735 29754	26553 22668	7746 6059	1436 1027	74.31 % 76.18 %	21.68 % 20.36 %	4.02 % 3.45 %
Job & Career	35825 30434	26352 22773	7956 6473	1517 1188	73.56 % 74.83 %	22.21 % 21.27 %	4.23 % 3.90 %
Dating	35402 30388	25218 21850	8596 7353	1588 1185	71.23 % 71.90 %	24.28 % 24.20 %	4.49 % 3.90 %
Other	35420 30156	27496 23838	6585 5310	1339 1008	77.63 % 79.05 %	18.59 % 17.61 %	3.78 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, MailerLite is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44744 39832	32175 29370	10586 8994	1983 1468	71.91 % 73.73 %	23.66 % 22.58 %	4.43 % 3.69 %
Outlook Mail	45008 39308	32889 29211	10246 8600	1873 1497	73.07 % 74.31 %	22.76 % 21.88 %	4.16 % 3.81 %
Yahoo Mail	44729 39728	33546 30512	9362 7852	1821 1364	75.00 % 76.80 %	20.93 % 19.76 %	4.07 % 3.43 %
AOL Mail	44548 39483	33471 30274	9329 7780	1748 1429	75.13 % 76.68 %	20.94 % 19.70 %	3.92 % 3.62 %
Mail.com	44909 39166	34208 30496	8958 7320	1743 1350	76.17 % 77.86 %	19.95 % 18.69 %	3.88 % 3.45 %
Yandex Mail	44352 38650	32756 29125	9773 8096	1823 1429	73.85 % 75.36 %	22.04 % 20.95 %	4.11 % 3.70 %
GMX Mail	44905 39013	34287 30376	9010 7420	1608 1217	76.35 % 77.86 %	20.06 % 19.02 %	3.58 % 3.12 %
Zoho Mail	44739 38996	34627 30789	8495 7018	1617 1189	77.40 % 78.95 %	18.99 % 18.00 %	3.61 % 3.05 %
ProtonMail	44907 39917	34752 31451	8606 7261	1549 1205	77.39 % 78.79 %	19.16 % 18.19 %	3.45 % 3.02 %
Custom Mail	45066 39057	35291 31262	8179 6623	1596 1172	78.31 % 80.04 %	18.15 % 16.96 %	3.54 % 3.00 %
iCloud Mail	5372	3908	1137	327	72.75 % %	21.17 % %	6.09 % %
Tuta	5467	4367	865	235	79.88 % %	15.82 % %	4.30 % %
Juno.com	5340	4271	812	257	79.98 % %	15.21 % %	4.81 % %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.