MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.416 393.150	329.481 302.866	90.984 76.964	16.951 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.32 % 77.04 %	20.80 % 19.58 %	3.88 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33633 29688	26296 23784	6156 5024	1181 880	78.19 % 80.11 %	18.30 % 16.92 %	3.51 % 2.96 %
Elektronics	33067 30694	25160 23911	6626 5854	1281 929	76.09 % 77.90 %	20.04 % 19.07 %	3.87 % 3.03 %
Entertainment	33409 30167	25210 23222	6969 5902	1230 1043	75.46 % 76.98 %	20.86 % 19.56 %	3.68 % 3.46 %
Cosmetics & Beauty	33960 30530	25482 23551	7148 6004	1330 975	75.04 % 77.14 %	21.05 % 19.67 %	3.92 % 3.19 %
Food & Drink	33869 30519	26477 24459	6211 5133	1181 927	78.17 % 80.14 %	18.34 % 16.82 %	3.49 % 3.04 %
Home & Garden	33702 30222	26380 24200	6105 5111	1217 911	78.27 % 80.07 %	18.11 % 16.91 %	3.61 % 3.01 %
Finance	34196 30341	24579 22294	8119 6899	1498 1148	71.88 % 73.48 %	23.74 % 22.74 %	4.38 % 3.78 %
Health	33761 29945	24613 22376	7808 6489	1340 1080	72.90 % 74.72 %	23.13 % 21.67 %	3.97 % 3.61 %
Pets	33650 30312	26030 23940	6397 5353	1223 1019	77.36 % 78.98 %	19.01 % 17.66 %	3.63 % 3.36 %
Sport & Fitness	33697 29754	24975 22668	7388 6059	1334 1027	74.12 % 76.18 %	21.92 % 20.36 %	3.96 % 3.45 %
Job & Career	33798 30434	24807 22773	7583 6473	1408 1188	73.40 % 74.83 %	22.44 % 21.27 %	4.17 % 3.90 %
Dating	33250 30388	23583 21850	8193 7353	1474 1185	70.93 % 71.90 %	24.64 % 24.20 %	4.43 % 3.90 %
Other	33424 30156	25889 23838	6281 5310	1254 1008	77.46 % 79.05 %	18.79 % 17.61 %	3.75 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, MailerLite is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42689 39832	30666 29370	10156 8994	1867 1468	71.84 % 73.73 %	23.79 % 22.58 %	4.37 % 3.69 %
Outlook Mail	43000 39308	31337 29211	9886 8600	1777 1497	72.88 % 74.31 %	22.99 % 21.88 %	4.13 % 3.81 %
Yahoo Mail	42602 39728	31885 30512	8997 7852	1720 1364	74.84 % 76.80 %	21.12 % 19.76 %	4.04 % 3.43 %
AOL Mail	42494 39483	31852 30274	8983 7780	1659 1429	74.96 % 76.68 %	21.14 % 19.70 %	3.90 % 3.62 %
Mail.com	42966 39166	32673 30496	8651 7320	1642 1350	76.04 % 77.86 %	20.13 % 18.69 %	3.82 % 3.45 %
Yandex Mail	42282 38650	31171 29125	9402 8096	1709 1429	73.72 % 75.36 %	22.24 % 20.95 %	4.04 % 3.70 %
GMX Mail	42859 39013	32630 30376	8704 7420	1525 1217	76.13 % 77.86 %	20.31 % 19.02 %	3.56 % 3.12 %
Zoho Mail	42621 38996	32915 30789	8178 7018	1528 1189	77.23 % 78.95 %	19.19 % 18.00 %	3.59 % 3.05 %
ProtonMail	42689 39917	32934 31451	8292 7261	1463 1205	77.15 % 78.79 %	19.42 % 18.19 %	3.43 % 3.02 %
Custom Mail	43034 39057	33615 31262	7894 6623	1525 1172	78.11 % 80.04 %	18.34 % 16.96 %	3.54 % 3.00 %
iCloud Mail	3440	2473	751	216	71.89 % %	21.83 % %	6.28 % %
Tuta	3392	2696	554	142	79.48 % %	16.33 % %	4.19 % %
Juno.com	3348	2634	536	178	78.67 % %	16.01 % %	5.32 % %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.