MailerLite and Mailgun Email Deliverability Comparison

MailerLite

Mailgun

In this comparison, the deliverability of MailerLite and Mailgun is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Mailgun.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.130 63.999	50.230 49.508	12.956 13.525	1.469 1.496

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Mailgun in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.33 % 77.36 %	20.20 % 21.13 %	2.29 % 2.34 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4814 5051	3744 3954	1001 1018	105 113	77.77 % 78.28 %	20.79 % 20.15 %	2.18 % 2.24 %
Elektronics	4954 5044	3895 3932	968 1037	116 130	78.62 % 77.95 %	19.54 % 20.56 %	2.34 % 2.58 %
Entertainment	4872 4979	3770 3850	1025 1060	109 114	77.38 % 77.32 %	21.04 % 21.29 %	2.24 % 2.29 %
Cosmetics & Beauty	4881 4990	3859 3870	956 1021	104 115	79.06 % 77.56 %	19.59 % 20.46 %	2.13 % 2.30 %
Food & Drink	4995 4820	3887 3750	1025 1007	120 115	77.82 % 77.80 %	20.52 % 20.89 %	2.40 % 2.39 %
Home & Garden	4860 4971	3826 3832	986 1069	111 112	78.72 % 77.09 %	20.29 % 21.50 %	2.28 % 2.25 %
Finance	4835 4885	3889 3928	854 915	116 114	80.43 % 80.41 %	17.66 % 18.73 %	2.40 % 2.33 %
Health	4912 4897	3965 3866	887 948	107 109	80.72 % 78.95 %	18.06 % 19.36 %	2.18 % 2.23 %
Pets	5155 4883	4057 3717	1006 1085	123 116	78.70 % 76.12 %	19.52 % 22.22 %	2.39 % 2.38 %
Sport & Fitness	4882 4858	3804 3731	1006 1040	120 120	77.92 % 76.80 %	20.61 % 21.41 %	2.46 % 2.47 %
Job & Career	4973 4694	3807 3523	1108 1090	109 106	76.55 % 75.05 %	22.28 % 23.22 %	2.19 % 2.26 %
Dating	5014 4718	3764 3480	1184 1156	110 112	75.07 % 73.76 %	23.61 % 24.50 %	2.19 % 2.37 %
Other	4983 5209	3963 4075	950 1079	119 120	79.53 % 78.23 %	19.06 % 20.71 %	2.39 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Mailgun.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4697 4749	3532 3539	1085 1123	115 114	75.20 % 74.52 %	23.10 % 23.65 %	2.45 % 2.40 %
Outlook Mail	4718 4801	3633 3655	1018 1057	104 116	77.00 % 76.13 %	21.58 % 22.02 %	2.20 % 2.42 %
Yahoo Mail	4713 4664	3671 3558	976 1011	107 106	77.89 % 76.29 %	20.71 % 21.68 %	2.27 % 2.27 %
AOL Mail	4709 4512	3677 3477	960 958	110 105	78.08 % 77.06 %	20.39 % 21.23 %	2.34 % 2.33 %
Mail.com	4720 4477	3737 3516	906 887	107 107	79.17 % 78.53 %	19.19 % 19.81 %	2.27 % 2.39 %
Yandex Mail	4810 4816	3752 3693	983 1054	103 107	78.00 % 76.68 %	20.44 % 21.89 %	2.14 % 2.22 %
GMX Mail	4668 4582	3604 3495	999 1042	108 109	77.21 % 76.28 %	21.40 % 22.74 %	2.31 % 2.38 %
Zoho Mail	4656 4636	3695 3606	914 969	99 115	79.36 % 77.78 %	19.63 % 20.90 %	2.13 % 2.48 %
ProtonMail	4703 4685	3763 3681	897 940	109 106	80.01 % 78.57 %	19.07 % 20.06 %	2.32 % 2.26 %
Custom Mail	4629 4758	3717 3782	829 895	111 100	80.30 % 79.49 %	17.91 % 18.81 %	2.40 % 2.10 %
iCloud Mail	4594 4667	3520 3484	1025 1136	108 111	76.62 % 74.65 %	22.31 % 24.34 %	2.35 % 2.38 %
Tuta	4650 4667	3676 3699	888 929	116 112	79.05 % 79.26 %	19.10 % 19.91 %	2.49 % 2.40 %
Juno.com	4784 4673	3811 3679	903 927	108 117	79.66 % 78.73 %	18.88 % 19.84 %	2.26 % 2.50 %
Mailfence	3079 3312	2442 2644	573 597	64 71	79.31 % 79.83 %	18.61 % 18.03 %	2.08 % 2.14 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.