MailerLite and AWeber Email Deliverability Comparison

MailerLite

AWeber

In this comparison, the deliverability of MailerLite and AWeber is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.677 64.880	50.404 50.089	13.751 13.406	1.522 1.385

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.75 % 77.20 %	20.94 % 20.66 %	2.32 % 2.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4993 5227	3798 4021	1088 1091	107 115	76.07 % 76.93 %	21.79 % 20.87 %	2.14 % 2.20 %
Elektronics	5036 5277	3928 4116	1000 1053	108 108	78.00 % 78.00 %	19.86 % 19.95 %	2.14 % 2.05 %
Entertainment	5124 5135	3872 3914	1131 1107	121 114	75.57 % 76.22 %	22.07 % 21.56 %	2.36 % 2.22 %
Cosmetics & Beauty	5019 4831	3876 3741	1033 973	110 117	77.23 % 77.44 %	20.58 % 20.14 %	2.19 % 2.42 %
Food & Drink	5028 4799	3833 3666	1074 1023	121 110	76.23 % 76.39 %	21.36 % 21.32 %	2.41 % 2.29 %
Home & Garden	5018 4861	3856 3701	1042 1058	120 102	76.84 % 76.14 %	20.77 % 21.77 %	2.39 % 2.10 %
Finance	4991 4897	3979 3953	887 833	125 111	79.72 % 80.72 %	17.77 % 17.01 %	2.50 % 2.27 %
Health	5024 4863	4052 3940	859 834	113 89	80.65 % 81.02 %	17.10 % 17.15 %	2.25 % 1.83 %
Pets	5107 4991	3914 3847	1070 1043	123 101	76.64 % 77.08 %	20.95 % 20.90 %	2.41 % 2.02 %
Sport & Fitness	4917 5078	3739 3893	1053 1067	125 118	76.04 % 76.66 %	21.42 % 21.01 %	2.54 % 2.32 %
Job & Career	5101 5169	3769 3878	1209 1185	123 106	73.89 % 75.02 %	23.70 % 22.93 %	2.41 % 2.05 %
Dating	5244 4807	3814 3538	1312 1170	118 99	72.73 % 73.60 %	25.02 % 24.34 %	2.25 % 2.06 %
Other	5075 4945	3974 3881	993 969	108 95	78.31 % 78.48 %	19.57 % 19.60 %	2.13 % 1.92 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, AWeber is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4556 4564	3293 3349	1153 1115	110 100	72.28 % 73.38 %	25.31 % 24.43 %	2.41 % 2.19 %
Outlook Mail	4723 4497	3531 3407	1086 1004	106 86	74.76 % 75.76 %	22.99 % 22.33 %	2.24 % 1.91 %
Yahoo Mail	4736 4901	3559 3753	1070 1049	107 99	75.15 % 76.58 %	22.59 % 21.40 %	2.26 % 2.02 %
AOL Mail	4752 4582	3621 3524	1009 955	122 103	76.20 % 76.91 %	21.23 % 20.84 %	2.57 % 2.25 %
Mail.com	4911 4663	3808 3676	985 882	118 105	77.54 % 78.83 %	20.06 % 18.91 %	2.40 % 2.25 %
Yandex Mail	4819 4624	3674 3537	1045 987	100 100	76.24 % 76.49 %	21.68 % 21.35 %	2.08 % 2.16 %
GMX Mail	4882 4597	3677 3435	1087 1065	118 97	75.32 % 74.72 %	22.27 % 23.17 %	2.42 % 2.11 %
Zoho Mail	4470 4359	3481 3422	895 844	94 93	77.87 % 78.50 %	20.02 % 19.36 %	2.10 % 2.13 %
ProtonMail	4561 4636	3594 3691	855 843	112 102	78.80 % 79.62 %	18.75 % 18.18 %	2.46 % 2.20 %
Custom Mail	4633 4615	3716 3677	806 839	111 99	80.21 % 79.67 %	17.40 % 18.18 %	2.40 % 2.15 %
iCloud Mail	4739 4783	3509 3489	1128 1202	102 92	74.05 % 72.95 %	23.80 % 25.13 %	2.15 % 1.92 %
Tuta	4595 4542	3592 3624	890 815	113 103	78.17 % 79.79 %	19.37 % 17.94 %	2.46 % 2.27 %
Juno.com	4678 4855	3689 3827	886 928	103 100	78.86 % 78.83 %	18.94 % 19.11 %	2.20 % 2.06 %
Mailfence	4622 4662	3660 3678	856 878	106 106	79.19 % 78.89 %	18.52 % 18.83 %	2.29 % 2.27 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.