Klick-Tipp and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.246 436.190	350.700 343.348	73.945 79.100	12.601 13.742

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.21 % 78.72 %	16.91 % 18.13 %	2.88 % 3.15 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33405 33701	27843 27559	4745 5247	817 895	83.35 % 81.78 %	14.20 % 15.57 %	2.45 % 2.66 %
Elektronics	33963 33461	27513 26609	5526 5850	924 1002	81.01 % 79.52 %	16.27 % 17.48 %	2.72 % 2.99 %
Entertainment	33717 33394	27009 26225	5744 6072	964 1097	80.10 % 78.53 %	17.04 % 18.18 %	2.86 % 3.29 %
Cosmetics & Beauty	33276 33640	26702 26388	5661 6156	913 1096	80.24 % 78.44 %	17.01 % 18.30 %	2.74 % 3.26 %
Food & Drink	33556 33931	27910 27601	4815 5369	831 961	83.17 % 81.34 %	14.35 % 15.82 %	2.48 % 2.83 %
Home & Garden	33604 33678	27925 27517	4784 5222	895 939	83.10 % 81.71 %	14.24 % 15.51 %	2.66 % 2.79 %
Finance	33516 33034	25792 24939	6589 6901	1135 1194	76.95 % 75.49 %	19.66 % 20.89 %	3.39 % 3.61 %
Health	33534 33169	26116 25307	6345 6764	1073 1098	77.88 % 76.30 %	18.92 % 20.39 %	3.20 % 3.31 %
Pets	33421 33710	27499 27220	5038 5524	884 966	82.28 % 80.75 %	15.07 % 16.39 %	2.65 % 2.87 %
Sport & Fitness	33797 33722	26626 26166	6096 6462	1075 1094	78.78 % 77.59 %	18.04 % 19.16 %	3.18 % 3.24 %
Job & Career	34505 33729	26947 25902	6465 6663	1093 1164	78.10 % 76.79 %	18.74 % 19.75 %	3.17 % 3.45 %
Dating	33195 33411	25073 24742	7010 7452	1112 1217	75.53 % 74.05 %	21.12 % 22.30 %	3.35 % 3.64 %
Other	33757 33610	27745 27173	5127 5418	885 1019	82.19 % 80.85 %	15.19 % 16.12 %	2.62 % 3.03 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42825 42459	32907 32013	8547 8979	1371 1467	76.84 % 75.40 %	19.96 % 21.15 %	3.20 % 3.46 %
Outlook Mail	43304 42675	33529 32474	8395 8706	1380 1495	77.43 % 76.10 %	19.39 % 20.40 %	3.19 % 3.50 %
Yahoo Mail	42395 42367	33820 33166	7271 7822	1304 1379	79.77 % 78.28 %	17.15 % 18.46 %	3.08 % 3.25 %
AOL Mail	42809 42978	34178 33608	7359 7959	1272 1411	79.84 % 78.20 %	17.19 % 18.52 %	2.97 % 3.28 %
Mail.com	42703 42878	34555 34039	6932 7537	1216 1302	80.92 % 79.39 %	16.23 % 17.58 %	2.85 % 3.04 %
Yandex Mail	42643 42491	33425 32674	7871 8361	1347 1456	78.38 % 76.90 %	18.46 % 19.68 %	3.16 % 3.43 %
GMX Mail	42550 42555	34450 33775	6998 7535	1102 1245	80.96 % 79.37 %	16.45 % 17.71 %	2.59 % 2.93 %
Zoho Mail	42546 43076	34871 34550	6539 7232	1136 1294	81.96 % 80.21 %	15.37 % 16.79 %	2.67 % 3.00 %
ProtonMail	43266 42480	35448 34228	6744 7072	1074 1180	81.93 % 80.57 %	15.59 % 16.65 %	2.48 % 2.78 %
Custom Mail	42066 42254	35066 34559	5958 6553	1042 1142	83.36 % 81.79 %	14.16 % 15.51 %	2.48 % 2.70 %
iCloud Mail	3352 3321	2653 2602	561 562	138 157	79.15 % 78.35 %	16.74 % 16.92 %	4.12 % 4.73 %
Tuta	3386 3421	2880 2894	400 414	106 113	85.06 % 84.60 %	11.81 % 12.10 %	3.13 % 3.30 %
Juno.com	3401 3235	2918 2766	370 368	113 101	85.80 % 85.50 %	10.88 % 11.38 %	3.32 % 3.12 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.