Klick-Tipp and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.246 40.838	350.700 28.449	73.945 11.943	12.601 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.21 % 69.66 %	16.91 % 29.24 %	2.88 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33405 3108	27843 2310	4745 763	817 35	83.35 % 74.32 %	14.20 % 24.55 %	2.45 % 1.13 %
Elektronics	33963 3168	27513 2203	5526 930	924 35	81.01 % 69.54 %	16.27 % 29.36 %	2.72 % 1.10 %
Entertainment	33717 3097	27009 2149	5744 920	964 28	80.10 % 69.39 %	17.04 % 29.71 %	2.86 % 0.90 %
Cosmetics & Beauty	33276 3104	26702 2138	5661 928	913 38	80.24 % 68.88 %	17.01 % 29.90 %	2.74 % 1.22 %
Food & Drink	33556 2988	27910 2221	4815 729	831 38	83.17 % 74.33 %	14.35 % 24.40 %	2.48 % 1.27 %
Home & Garden	33604 3198	27925 2374	4784 790	895 34	83.10 % 74.23 %	14.24 % 24.70 %	2.66 % 1.06 %
Finance	33516 3213	25792 2065	6589 1111	1135 37	76.95 % 64.27 %	19.66 % 34.58 %	3.39 % 1.15 %
Health	33534 3194	26116 2052	6345 1109	1073 33	77.88 % 64.25 %	18.92 % 34.72 %	3.20 % 1.03 %
Pets	33421 3075	27499 2277	5038 768	884 30	82.28 % 74.05 %	15.07 % 24.98 %	2.65 % 0.98 %
Sport & Fitness	33797 3244	26626 2247	6096 961	1075 36	78.78 % 69.27 %	18.04 % 29.62 %	3.18 % 1.11 %
Job & Career	34505 3038	26947 2106	6465 898	1093 34	78.10 % 69.32 %	18.74 % 29.56 %	3.17 % 1.12 %
Dating	33195 3120	25073 1854	7010 1226	1112 40	75.53 % 59.42 %	21.12 % 39.29 %	3.35 % 1.28 %
Other	33757 3291	27745 2453	5127 810	885 28	82.19 % 74.54 %	15.19 % 24.61 %	2.62 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42825 3918	32907 2512	8547 1366	1371 40	76.84 % 64.11 %	19.96 % 34.86 %	3.20 % 1.02 %
Outlook Mail	43304 4078	33529 2660	8395 1375	1380 43	77.43 % 65.23 %	19.39 % 33.72 %	3.19 % 1.05 %
Yahoo Mail	42395 4200	33820 2966	7271 1187	1304 47	79.77 % 70.62 %	17.15 % 28.26 %	3.08 % 1.12 %
AOL Mail	42809 4366	34178 3106	7359 1213	1272 47	79.84 % 71.14 %	17.19 % 27.78 %	2.97 % 1.08 %
Mail.com	42703 4218	34555 3033	6932 1137	1216 48	80.92 % 71.91 %	16.23 % 26.96 %	2.85 % 1.14 %
Yandex Mail	42643 4051	33425 2782	7871 1223	1347 46	78.38 % 68.67 %	18.46 % 30.19 %	3.16 % 1.14 %
GMX Mail	42550 4002	34450 2712	6998 1243	1102 47	80.96 % 67.77 %	16.45 % 31.06 %	2.59 % 1.17 %
Zoho Mail	42546 3898	34871 2817	6539 1038	1136 43	81.96 % 72.27 %	15.37 % 26.63 %	2.67 % 1.10 %
ProtonMail	43266 3953	35448 2797	6744 1112	1074 44	81.93 % 70.76 %	15.59 % 28.13 %	2.48 % 1.11 %
Custom Mail	42066 4154	35066 3064	5958 1049	1042 41	83.36 % 73.76 %	14.16 % 25.25 %	2.48 % 0.99 %
iCloud Mail	3352	2653	561	138	79.15 % %	16.74 % %	4.12 % %
Tuta	3386	2880	400	106	85.06 % %	11.81 % %	3.13 % %
Juno.com	3401	2918	370	113	85.80 % %	10.88 % %	3.32 % %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.