Kit and Sarbacane Email Deliverability Comparison

In this comparison, the deliverability of Kit and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Sarbacane.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
44.416 53.202	37.223 42.014	5.651 8.822	1.542 2.366

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Sarbacane in this comparison.

Inbox (%)	Spam (%)	Lost (%)
83.81 % 78.97 %	12.72 % 16.58 %	3.47 % 4.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	3361 4184	2910 3404	364 613	87 167	86.58 % 81.36 %	10.83 % 14.65 %	2.59 % 3.99 %
Elektronics	3377 4102	2860 3309	395 643	122 150	84.69 % 80.67 %	11.70 % 15.68 %	3.61 % 3.66 %
Entertainment	3442 4113	2884 3239	441 691	117 183	83.79 % 78.75 %	12.81 % 16.80 %	3.40 % 4.45 %
Cosmetics & Beauty	3421 4071	2855 3204	435 672	131 195	83.46 % 78.70 %	12.72 % 16.51 %	3.83 % 4.79 %
Food & Drink	3326 4137	2853 3347	358 607	115 183	85.78 % 80.90 %	10.76 % 14.67 %	3.46 % 4.42 %
Home & Garden	3577 4011	3070 3237	387 593	120 181	85.83 % 80.70 %	10.82 % 14.78 %	3.35 % 4.51 %
Finance	3282 4093	2664 3136	486 764	132 193	81.17 % 76.62 %	14.81 % 18.67 %	4.02 % 4.72 %
Health	3448 4070	2836 3178	472 720	140 172	82.25 % 78.08 %	13.69 % 17.69 %	4.06 % 4.23 %
Pets	3305 4084	2824 3291	386 635	95 158	85.45 % 80.58 %	11.68 % 15.55 %	2.87 % 3.87 %
Sport & Fitness	3596 3996	2991 3090	495 706	110 200	83.18 % 77.33 %	13.77 % 17.67 %	3.06 % 5.01 %
Job & Career	3377 4106	2745 3130	497 772	135 204	81.29 % 76.23 %	14.72 % 18.80 %	4.00 % 4.97 %
Dating	3528 4074	2873 3103	526 760	129 211	81.43 % 76.17 %	14.91 % 18.65 %	3.66 % 5.18 %
Other	3376 4161	2858 3346	409 646	109 169	84.66 % 80.41 %	12.11 % 15.53 %	3.23 % 4.06 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than Sarbacane.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	3407 4040	2669 2983	586 847	152 210	78.34 % 73.84 %	17.20 % 20.97 %	4.46 % 5.20 %
Outlook Mail	3397 4107	2807 3161	476 745	114 201	82.63 % 76.97 %	14.01 % 18.14 %	3.36 % 4.89 %
Yahoo Mail	3466 4100	2863 3219	453 697	150 184	82.60 % 78.51 %	13.07 % 17.00 %	4.33 % 4.49 %
AOL Mail	3328 3994	2760 3124	448 682	120 188	82.93 % 78.22 %	13.46 % 17.08 %	3.61 % 4.71 %
Mail.com	3516 4139	2966 3301	429 672	121 166	84.36 % 79.75 %	12.20 % 16.24 %	3.44 % 4.01 %
Yandex Mail	3515 4077	2901 3140	489 739	125 198	82.53 % 77.02 %	13.91 % 18.13 %	3.56 % 4.86 %
GMX Mail	3380 4158	2895 3367	382 625	103 166	85.65 % 80.98 %	11.30 % 15.03 %	3.05 % 3.99 %
Zoho Mail	3340 4073	2867 3300	377 612	96 161	85.84 % 81.02 %	11.29 % 15.03 %	2.87 % 3.95 %
ProtonMail	3548 4068	3058 3317	378 580	112 171	86.19 % 81.54 %	10.65 % 14.26 %	3.16 % 4.20 %
Custom Mail	3393 4161	2934 3415	350 597	109 149	86.47 % 82.07 %	10.32 % 14.35 %	3.21 % 3.58 %
iCloud Mail	3427 4084	2715 3015	562 820	150 249	79.22 % 73.82 %	16.40 % 20.08 %	4.38 % 6.10 %
Tuta	3335 4227	2867 3420	369 638	99 169	85.97 % 80.91 %	11.06 % 15.09 %	2.97 % 4.00 %
Juno.com	3364 3974	2921 3252	352 568	91 154	86.83 % 81.83 %	10.46 % 14.29 %	2.71 % 3.88 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.