Kit and Sarbacane Email Deliverability Comparison

Kit

Sarbacane

In this comparison, the deliverability of Kit and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.682 65.728	50.857 51.728	13.425 12.814	1.400 1.186

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.43 % 78.70 %	20.44 % 19.50 %	2.13 % 1.80 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4934 4958	3803 3893	1032 974	99 91	77.08 % 78.52 %	20.92 % 19.65 %	2.01 % 1.84 %
Elektronics	5055 5130	3941 4065	1011 980	103 85	77.96 % 79.24 %	20.00 % 19.10 %	2.04 % 1.66 %
Entertainment	4928 5117	3792 4021	1035 996	101 100	76.95 % 78.58 %	21.00 % 19.46 %	2.05 % 1.95 %
Cosmetics & Beauty	5118 5089	3991 4029	1023 972	104 88	77.98 % 79.17 %	19.99 % 19.10 %	2.03 % 1.73 %
Food & Drink	5034 5219	3884 4088	1036 1032	114 99	77.16 % 78.33 %	20.58 % 19.77 %	2.26 % 1.90 %
Home & Garden	5153 5097	3928 3967	1118 1043	107 87	76.23 % 77.83 %	21.70 % 20.46 %	2.08 % 1.71 %
Finance	4996 4889	4055 4039	837 767	104 83	81.16 % 82.61 %	16.75 % 15.69 %	2.08 % 1.70 %
Health	5193 5007	4178 4094	905 815	110 98	80.45 % 81.77 %	17.43 % 16.28 %	2.12 % 1.96 %
Pets	5084 5079	3890 3986	1078 997	116 96	76.51 % 78.48 %	21.20 % 19.63 %	2.28 % 1.89 %
Sport & Fitness	5108 5129	3960 4018	1035 1026	113 85	77.53 % 78.34 %	20.26 % 20.00 %	2.21 % 1.66 %
Job & Career	4965 4829	3736 3719	1122 1023	107 87	75.25 % 77.01 %	22.60 % 21.18 %	2.16 % 1.80 %
Dating	5067 5015	3721 3706	1233 1222	113 87	73.44 % 73.90 %	24.33 % 24.37 %	2.23 % 1.73 %
Other	5047 5170	3978 4103	960 967	109 100	78.82 % 79.36 %	19.02 % 18.70 %	2.16 % 1.93 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4611 4604	3416 3440	1106 1075	89 89	74.08 % 74.72 %	23.99 % 23.35 %	1.93 % 1.93 %
Outlook Mail	4718 4643	3624 3574	996 991	98 78	76.81 % 76.98 %	21.11 % 21.34 %	2.08 % 1.68 %
Yahoo Mail	4739 4707	3614 3701	1025 928	100 78	76.26 % 78.63 %	21.63 % 19.72 %	2.11 % 1.66 %
AOL Mail	4678 4653	3600 3641	979 925	99 87	76.96 % 78.25 %	20.93 % 19.88 %	2.12 % 1.87 %
Mail.com	4706 4650	3722 3705	879 864	105 81	79.09 % 79.68 %	18.68 % 18.58 %	2.23 % 1.74 %
Yandex Mail	4695 4836	3578 3761	1010 989	107 86	76.21 % 77.77 %	21.51 % 20.45 %	2.28 % 1.78 %
GMX Mail	4660 4677	3523 3571	1042 1014	95 92	75.60 % 76.35 %	22.36 % 21.68 %	2.04 % 1.97 %
Zoho Mail	4695 4728	3696 3784	904 856	95 88	78.72 % 80.03 %	19.25 % 18.10 %	2.02 % 1.86 %
ProtonMail	4557 4850	3621 3897	834 864	102 89	79.46 % 80.35 %	18.30 % 17.81 %	2.24 % 1.84 %
Custom Mail	4681 4782	3745 3894	830 795	106 93	80.00 % 81.43 %	17.73 % 16.62 %	2.26 % 1.94 %
iCloud Mail	4774 4459	3490 3350	1184 1024	100 85	73.10 % 75.13 %	24.80 % 22.96 %	2.09 % 1.91 %
Tuta	4811 4547	3803 3678	907 803	101 66	79.05 % 80.89 %	18.85 % 17.66 %	2.10 % 1.45 %
Juno.com	4612 4758	3652 3840	853 831	107 87	79.18 % 80.71 %	18.50 % 17.47 %	2.32 % 1.83 %
Mailfence	4745 4834	3773 3892	876 855	96 87	79.52 % 80.51 %	18.46 % 17.69 %	2.02 % 1.80 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.