Kit and Sarbacane Email Deliverability Comparison

Kit

Sarbacane

In this comparison, the deliverability of Kit and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.811 76.950	59.546 60.324	15.637 15.163	1.628 1.463

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.52 % 78.39 %	20.36 % 19.71 %	2.12 % 1.90 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6037 6050	4646 4690	1262 1247	129 113	76.96 % 77.52 %	20.90 % 20.61 %	2.14 % 1.87 %
Elektronics	5734 5807	4509 4580	1103 1117	122 110	78.64 % 78.87 %	19.24 % 19.24 %	2.13 % 1.89 %
Entertainment	5794 5873	4426 4552	1248 1201	120 120	76.39 % 77.51 %	21.54 % 20.45 %	2.07 % 2.04 %
Cosmetics & Beauty	5934 6037	4640 4753	1172 1163	122 121	78.19 % 78.73 %	19.75 % 19.26 %	2.06 % 2.00 %
Food & Drink	5909 6129	4558 4802	1222 1210	129 117	77.14 % 78.35 %	20.68 % 19.74 %	2.18 % 1.91 %
Home & Garden	5900 5749	4561 4463	1210 1179	129 107	77.31 % 77.63 %	20.51 % 20.51 %	2.19 % 1.86 %
Finance	5815 5933	4713 4880	982 948	120 105	81.05 % 82.25 %	16.89 % 15.98 %	2.06 % 1.77 %
Health	5884 5834	4769 4759	989 957	126 118	81.05 % 81.57 %	16.81 % 16.40 %	2.14 % 2.02 %
Pets	6051 5893	4624 4603	1293 1177	134 113	76.42 % 78.11 %	21.37 % 19.97 %	2.21 % 1.92 %
Sport & Fitness	6014 6056	4628 4741	1258 1205	128 110	76.95 % 78.29 %	20.92 % 19.90 %	2.13 % 1.82 %
Job & Career	6016 5839	4514 4457	1371 1278	131 104	75.03 % 76.33 %	22.79 % 21.89 %	2.18 % 1.78 %
Dating	5987 5873	4416 4344	1447 1421	124 108	73.76 % 73.97 %	24.17 % 24.20 %	2.07 % 1.84 %
Other	5736 5877	4542 4700	1080 1060	114 117	79.18 % 79.97 %	18.83 % 18.04 %	1.99 % 1.99 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5374 5420	3962 4021	1308 1297	104 102	73.73 % 74.19 %	24.34 % 23.93 %	1.94 % 1.88 %
Outlook Mail	5566 5529	4246 4236	1206 1194	114 99	76.28 % 76.61 %	21.67 % 21.60 %	2.05 % 1.79 %
Yahoo Mail	5573 5724	4248 4459	1210 1165	115 100	76.22 % 77.90 %	21.71 % 20.35 %	2.06 % 1.75 %
AOL Mail	5492 5566	4219 4340	1159 1128	114 98	76.82 % 77.97 %	21.10 % 20.27 %	2.08 % 1.76 %
Mail.com	5453 5404	4295 4312	1040 994	118 98	78.76 % 79.79 %	19.07 % 18.39 %	2.16 % 1.81 %
Yandex Mail	5432 5312	4159 4107	1163 1099	110 106	76.56 % 77.32 %	21.41 % 20.69 %	2.03 % 2.00 %
GMX Mail	5425 5343	4118 4061	1193 1168	114 114	75.91 % 76.01 %	21.99 % 21.86 %	2.10 % 2.13 %
Zoho Mail	5553 5399	4363 4326	1069 968	121 105	78.57 % 80.13 %	19.25 % 17.93 %	2.18 % 1.94 %
ProtonMail	5414 5542	4308 4464	979 971	127 107	79.57 % 80.55 %	18.08 % 17.52 %	2.35 % 1.93 %
Custom Mail	5273 5598	4240 4536	914 960	119 102	80.41 % 81.03 %	17.33 % 17.15 %	2.26 % 1.82 %
iCloud Mail	5457 5449	4062 4073	1286 1270	109 106	74.44 % 74.75 %	23.57 % 23.31 %	2.00 % 1.95 %
Tuta	5719 5343	4521 4305	1075 946	123 92	79.05 % 80.57 %	18.80 % 17.71 %	2.15 % 1.72 %
Juno.com	5479 5580	4386 4456	975 1007	118 117	80.05 % 79.86 %	17.80 % 18.05 %	2.15 % 2.10 %
Mailfence	5601 5741	4419 4628	1060 996	122 117	78.90 % 80.61 %	18.93 % 17.35 %	2.18 % 2.04 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.