Kit and Mailjet Email Deliverability Comparison

Kit

Mailjet

In this comparison, the deliverability of Kit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.621 65.532	50.314 49.814	13.738 14.051	1.569 1.667

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.67 % 76.01 %	20.94 % 21.44 %	2.39 % 2.54 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5042 5059	3840 3824	1080 1112	122 123	76.16 % 75.59 %	21.42 % 21.98 %	2.42 % 2.43 %
Elektronics	5023 5004	3896 3782	1009 1085	118 137	77.56 % 75.58 %	20.09 % 21.68 %	2.35 % 2.74 %
Entertainment	4933 4969	3725 3771	1090 1080	118 118	75.51 % 75.89 %	22.10 % 21.73 %	2.39 % 2.37 %
Cosmetics & Beauty	5085 4967	3936 3825	1031 1012	118 130	77.40 % 77.01 %	20.28 % 20.37 %	2.32 % 2.62 %
Food & Drink	5012 5088	3825 3806	1061 1157	126 125	76.32 % 74.80 %	21.17 % 22.74 %	2.51 % 2.46 %
Home & Garden	5076 5075	3873 3902	1079 1044	124 129	76.30 % 76.89 %	21.26 % 20.57 %	2.44 % 2.54 %
Finance	5014 4998	4023 3968	879 896	112 134	80.24 % 79.39 %	17.53 % 17.93 %	2.23 % 2.68 %
Health	5057 5058	4041 4023	900 910	116 125	79.91 % 79.54 %	17.80 % 17.99 %	2.29 % 2.47 %
Pets	5164 5149	3883 3864	1147 1144	134 141	75.19 % 75.04 %	22.21 % 22.22 %	2.59 % 2.74 %
Sport & Fitness	5206 5025	3990 3813	1088 1086	128 126	76.64 % 75.88 %	20.90 % 21.61 %	2.46 % 2.51 %
Job & Career	4969 4999	3680 3692	1170 1181	119 126	74.06 % 73.85 %	23.55 % 23.62 %	2.39 % 2.52 %
Dating	5040 5033	3677 3599	1244 1318	119 116	72.96 % 71.51 %	24.68 % 26.19 %	2.36 % 2.30 %
Other	5000 5108	3925 3945	960 1026	115 137	78.50 % 77.23 %	19.20 % 20.09 %	2.30 % 2.68 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4683 4608	3410 3333	1173 1160	100 115	72.82 % 72.33 %	25.05 % 25.17 %	2.14 % 2.50 %
Outlook Mail	4706 4561	3575 3382	1022 1069	109 110	75.97 % 74.15 %	21.72 % 23.44 %	2.32 % 2.41 %
Yahoo Mail	4615 4726	3487 3542	1020 1061	108 123	75.56 % 74.95 %	22.10 % 22.45 %	2.34 % 2.60 %
AOL Mail	4798 4571	3652 3427	1033 1027	113 117	76.12 % 74.97 %	21.53 % 22.47 %	2.36 % 2.56 %
Mail.com	4671 4884	3636 3802	922 960	113 122	77.84 % 77.85 %	19.74 % 19.66 %	2.42 % 2.50 %
Yandex Mail	4736 4629	3582 3472	1041 1031	113 126	75.63 % 75.01 %	21.98 % 22.27 %	2.39 % 2.72 %
GMX Mail	4508 4627	3383 3430	1021 1076	104 121	75.04 % 74.13 %	22.65 % 23.25 %	2.31 % 2.62 %
Zoho Mail	4772 4991	3720 3853	938 997	114 141	77.95 % 77.20 %	19.66 % 19.98 %	2.39 % 2.83 %
ProtonMail	4515 4702	3546 3652	851 949	118 101	78.54 % 77.67 %	18.85 % 20.18 %	2.61 % 2.15 %
Custom Mail	4563 4720	3626 3733	819 870	118 117	79.47 % 79.09 %	17.95 % 18.43 %	2.59 % 2.48 %
iCloud Mail	4728 4717	3445 3405	1173 1194	110 118	72.86 % 72.19 %	24.81 % 25.31 %	2.33 % 2.50 %
Tuta	4836 4458	3793 3506	925 843	118 109	78.43 % 78.65 %	19.13 % 18.91 %	2.44 % 2.45 %
Juno.com	4616 4647	3645 3638	859 888	112 121	78.96 % 78.29 %	18.61 % 19.11 %	2.43 % 2.60 %
Mailfence	4874 4691	3814 3639	941 926	119 126	78.25 % 77.57 %	19.31 % 19.74 %	2.44 % 2.69 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.