Kit and Mailjet Email Deliverability Comparison

Kit

Mailjet

In this comparison, the deliverability of Kit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.911 64.204	50.481 50.113	13.230 12.867	1.420 1.421

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.77 % 78.05 %	20.38 % 20.04 %	2.19 % 2.21 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4894 4978	3792 3868	1020 1027	105 106	77.48 % 77.70 %	20.84 % 20.63 %	2.15 % 2.13 %
Elektronics	5030 4832	3922 3769	1020 954	105 109	77.97 % 78.00 %	20.28 % 19.74 %	2.09 % 2.26 %
Entertainment	4908 4791	3808 3718	1006 989	106 102	77.59 % 77.60 %	20.50 % 20.64 %	2.16 % 2.13 %
Cosmetics & Beauty	5065 4985	3980 3929	1006 965	100 106	78.58 % 78.82 %	19.86 % 19.36 %	1.97 % 2.13 %
Food & Drink	4988 4971	3861 3834	1016 1051	114 109	77.41 % 77.13 %	20.37 % 21.14 %	2.29 % 2.19 %
Home & Garden	5048 5054	3865 3925	1080 1029	107 111	76.56 % 77.66 %	21.39 % 20.36 %	2.12 % 2.20 %
Finance	4952 4944	3998 4034	864 816	108 119	80.74 % 81.59 %	17.45 % 16.50 %	2.18 % 2.41 %
Health	5084 4803	4083 3909	910 801	110 102	80.31 % 81.39 %	17.90 % 16.68 %	2.16 % 2.12 %
Pets	5014 4908	3851 3795	1061 1007	118 117	76.80 % 77.32 %	21.16 % 20.52 %	2.35 % 2.38 %
Sport & Fitness	5062 4877	3947 3812	1014 971	115 110	77.97 % 78.16 %	20.03 % 19.91 %	2.27 % 2.26 %
Job & Career	4864 5067	3697 3861	1084 1110	107 116	76.01 % 76.20 %	22.29 % 21.91 %	2.20 % 2.29 %
Dating	5008 5094	3728 3802	1187 1198	111 103	74.44 % 74.64 %	23.70 % 23.52 %	2.22 % 2.02 %
Other	4994 4900	3949 3857	962 949	114 111	79.07 % 78.71 %	19.26 % 19.37 %	2.28 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailjet is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4615 4569	3460 3415	1070 1075	95 100	74.97 % 74.74 %	23.19 % 23.53 %	2.06 % 2.19 %
Outlook Mail	4732 4610	3659 3524	972 1005	106 93	77.32 % 76.44 %	20.54 % 21.80 %	2.24 % 2.02 %
Yahoo Mail	4596 4580	3525 3571	976 928	99 109	76.70 % 77.97 %	21.24 % 20.26 %	2.15 % 2.38 %
AOL Mail	4786 4705	3707 3634	993 976	103 103	77.46 % 77.24 %	20.75 % 20.74 %	2.15 % 2.19 %
Mail.com	4724 4744	3756 3757	884 890	104 108	79.51 % 79.19 %	18.71 % 18.76 %	2.20 % 2.28 %
Yandex Mail	4809 4658	3687 3611	1032 938	108 109	76.67 % 77.52 %	21.46 % 20.14 %	2.25 % 2.34 %
GMX Mail	4636 4665	3545 3583	1018 995	99 106	76.47 % 76.81 %	21.96 % 21.33 %	2.14 % 2.27 %
Zoho Mail	4604 4688	3626 3691	901 905	98 115	78.76 % 78.73 %	19.57 % 19.30 %	2.13 % 2.45 %
ProtonMail	4602 4551	3648 3629	873 841	100 95	79.27 % 79.74 %	18.97 % 18.48 %	2.17 % 2.09 %
Custom Mail	4653 4735	3729 3814	838 853	107 102	80.14 % 80.55 %	18.01 % 18.01 %	2.30 % 2.15 %
iCloud Mail	4683 4658	3462 3490	1135 1093	105 96	73.93 % 74.92 %	24.24 % 23.47 %	2.24 % 2.06 %
Tuta	4804 4600	3807 3669	907 826	107 98	79.25 % 79.76 %	18.88 % 17.96 %	2.23 % 2.13 %
Juno.com	4682 4593	3714 3679	883 820	108 107	79.33 % 80.10 %	18.86 % 17.85 %	2.31 % 2.33 %
Mailfence	3985 3848	3156 3046	748 722	81 80	79.20 % 79.16 %	18.77 % 18.76 %	2.03 % 2.08 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.