Kit and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of Kit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
70.870 464.354	59.155 370.365	9.240 80.080	2.475 13.909

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
83.47 % 79.76 %	13.04 % 17.25 %	3.49 % 3.00 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5419 35372	4672 29320	594 5092	153 960	86.22 % 82.89 %	10.96 % 14.40 %	2.82 % 2.71 %
Elektronics	5399 35762	4553 28800	653 5962	193 1000	84.33 % 80.53 %	12.09 % 16.67 %	3.57 % 2.80 %
Entertainment	5474 35313	4567 28171	723 6124	184 1018	83.43 % 79.78 %	13.21 % 17.34 %	3.36 % 2.88 %
Cosmetics & Beauty	5397 35998	4495 28687	700 6232	202 1079	83.29 % 79.69 %	12.97 % 17.31 %	3.74 % 3.00 %
Food & Drink	5336 35519	4555 29329	595 5274	186 916	85.36 % 82.57 %	11.15 % 14.85 %	3.49 % 2.58 %
Home & Garden	5656 35581	4848 29436	632 5238	176 907	85.71 % 82.73 %	11.17 % 14.72 %	3.11 % 2.55 %
Finance	5244 35816	4237 27351	799 7226	208 1239	80.80 % 76.37 %	15.24 % 20.18 %	3.97 % 3.46 %
Health	5525 35814	4526 27665	779 6983	220 1166	81.92 % 77.25 %	14.10 % 19.50 %	3.98 % 3.26 %
Pets	5343 35882	4543 29409	639 5503	161 970	85.03 % 81.96 %	11.96 % 15.34 %	3.01 % 2.70 %
Sport & Fitness	5709 35857	4717 28286	803 6455	189 1116	82.62 % 78.89 %	14.07 % 18.00 %	3.31 % 3.11 %
Job & Career	5371 35714	4339 27661	811 6795	221 1258	80.79 % 77.45 %	15.10 % 19.03 %	4.11 % 3.52 %
Dating	5570 35582	4524 26757	850 7575	196 1250	81.22 % 75.20 %	15.26 % 21.29 %	3.52 % 3.51 %
Other	5427 36144	4579 29493	662 5621	186 1030	84.37 % 81.60 %	12.20 % 15.55 %	3.43 % 2.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5434 44574	4230 33977	948 9069	256 1528	77.84 % 76.23 %	17.45 % 20.35 %	4.71 % 3.43 %
Outlook Mail	5466 44754	4487 34437	784 8821	195 1496	82.09 % 76.95 %	14.34 % 19.71 %	3.57 % 3.34 %
Yahoo Mail	5430 44338	4481 35214	732 7776	217 1348	82.52 % 79.42 %	13.48 % 17.54 %	4.00 % 3.04 %
AOL Mail	5480 44912	4543 35605	749 7926	188 1381	82.90 % 79.28 %	13.67 % 17.65 %	3.43 % 3.07 %
Mail.com	5555 44967	4664 36274	699 7435	192 1258	83.96 % 80.67 %	12.58 % 16.53 %	3.46 % 2.80 %
Yandex Mail	5623 44845	4613 34840	806 8475	204 1530	82.04 % 77.69 %	14.33 % 18.90 %	3.63 % 3.41 %
GMX Mail	5401 45377	4587 36431	629 7719	185 1227	84.93 % 80.29 %	11.65 % 17.01 %	3.43 % 2.70 %
Zoho Mail	5360 44162	4584 35984	614 6959	162 1219	85.52 % 81.48 %	11.46 % 15.76 %	3.02 % 2.76 %
ProtonMail	5605 45200	4829 36806	608 7208	168 1186	86.16 % 81.43 %	10.85 % 15.95 %	3.00 % 2.62 %
Custom Mail	5428 44762	4684 36856	578 6706	166 1200	86.29 % 82.34 %	10.65 % 14.98 %	3.06 % 2.68 %
iCloud Mail	5431 5534	4295 4420	906 878	230 236	79.08 % 79.87 %	16.68 % 15.87 %	4.23 % 4.26 %
Tuta	5351 5563	4577 4827	613 582	161 154	85.54 % 86.77 %	11.46 % 10.46 %	3.01 % 2.77 %
Juno.com	5306 5366	4581 4694	574 526	151 146	86.34 % 87.48 %	10.82 % 9.80 %	2.85 % 2.72 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.