Kit and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of Kit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
44.416 438.019	37.223 348.262	5.651 76.745	1.542 13.012

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
83.81 % 79.51 %	12.72 % 17.52 %	3.47 % 2.97 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	3361 33358	2910 27594	364 4877	87 887	86.58 % 82.72 %	10.83 % 14.62 %	2.59 % 2.66 %
Elektronics	3377 33696	2860 27031	395 5728	122 937	84.69 % 80.22 %	11.70 % 17.00 %	3.61 % 2.78 %
Entertainment	3442 33364	2884 26523	441 5877	117 964	83.79 % 79.50 %	12.81 % 17.61 %	3.40 % 2.89 %
Cosmetics & Beauty	3421 33908	2855 26923	435 5969	131 1016	83.46 % 79.40 %	12.72 % 17.60 %	3.83 % 3.00 %
Food & Drink	3326 33580	2853 27659	358 5067	115 854	85.78 % 82.37 %	10.76 % 15.09 %	3.46 % 2.54 %
Home & Garden	3577 33611	3070 27734	387 5023	120 854	85.83 % 82.51 %	10.82 % 14.94 %	3.35 % 2.54 %
Finance	3282 33805	2664 25711	486 6926	132 1168	81.17 % 76.06 %	14.81 % 20.49 %	4.02 % 3.46 %
Health	3448 33768	2836 25990	472 6694	140 1084	82.25 % 76.97 %	13.69 % 19.82 %	4.06 % 3.21 %
Pets	3305 33812	2824 27645	386 5248	95 919	85.45 % 81.76 %	11.68 % 15.52 %	2.87 % 2.72 %
Sport & Fitness	3596 33790	2991 26572	495 6179	110 1039	83.18 % 78.64 %	13.77 % 18.29 %	3.06 % 3.07 %
Job & Career	3377 33687	2745 26026	497 6496	135 1165	81.29 % 77.26 %	14.72 % 19.28 %	4.00 % 3.46 %
Dating	3528 33527	2873 25090	526 7275	129 1162	81.43 % 74.84 %	14.91 % 21.70 %	3.66 % 3.47 %
Other	3376 34113	2858 27764	409 5386	109 963	84.66 % 81.39 %	12.11 % 15.79 %	3.23 % 2.82 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	3407 42551	2669 32409	586 8719	152 1423	78.34 % 76.17 %	17.20 % 20.49 %	4.46 % 3.34 %
Outlook Mail	3397 42769	2807 32802	476 8539	114 1428	82.63 % 76.70 %	14.01 % 19.97 %	3.36 % 3.34 %
Yahoo Mail	3466 42293	2863 33509	453 7503	150 1281	82.60 % 79.23 %	13.07 % 17.74 %	4.33 % 3.03 %
AOL Mail	3328 42916	2760 33951	448 7659	120 1306	82.93 % 79.11 %	13.46 % 17.85 %	3.61 % 3.04 %
Mail.com	3516 42938	2966 34545	429 7191	121 1202	84.36 % 80.45 %	12.20 % 16.75 %	3.44 % 2.80 %
Yandex Mail	3515 42780	2901 33138	489 8186	125 1456	82.53 % 77.46 %	13.91 % 19.14 %	3.56 % 3.40 %
GMX Mail	3380 43418	2895 34750	382 7506	103 1162	85.65 % 80.04 %	11.30 % 17.29 %	3.05 % 2.68 %
Zoho Mail	3340 42142	2867 34261	377 6732	96 1149	85.84 % 81.30 %	11.29 % 15.97 %	2.87 % 2.73 %
ProtonMail	3548 43037	3058 34933	378 6982	112 1122	86.19 % 81.17 %	10.65 % 16.22 %	3.16 % 2.61 %
Custom Mail	3393 42712	2934 35080	350 6494	109 1138	86.47 % 82.13 %	10.32 % 15.20 %	3.21 % 2.66 %
iCloud Mail	3427 3500	2715 2804	562 542	150 154	79.22 % 80.11 %	16.40 % 15.49 %	4.38 % 4.40 %
Tuta	3335 3567	2867 3106	369 365	99 96	85.97 % 87.08 %	11.06 % 10.23 %	2.97 % 2.69 %
Juno.com	3364 3396	2921 2974	352 327	91 95	86.83 % 87.57 %	10.46 % 9.63 %	2.71 % 2.80 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.