Kit and Klick-Tipp Email Deliverability Comparison

Kit

Klick-Tipp

In this comparison, the deliverability of Kit and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.911 65.017	50.481 51.104	13.230 12.712	1.420 1.428

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.77 % 78.60 %	20.38 % 19.55 %	2.19 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4894 4880	3792 3864	1020 929	105 101	77.48 % 79.18 %	20.84 % 19.04 %	2.15 % 2.07 %
Elektronics	5030 5194	3922 4104	1020 1003	105 109	77.97 % 79.01 %	20.28 % 19.31 %	2.09 % 2.10 %
Entertainment	4908 5132	3808 4026	1006 1002	106 121	77.59 % 78.45 %	20.50 % 19.52 %	2.16 % 2.36 %
Cosmetics & Beauty	5065 5065	3980 3963	1006 1019	100 111	78.58 % 78.24 %	19.86 % 20.12 %	1.97 % 2.19 %
Food & Drink	4988 5048	3861 3949	1016 999	114 114	77.41 % 78.23 %	20.37 % 19.79 %	2.29 % 2.26 %
Home & Garden	5048 5017	3865 3932	1080 996	107 106	76.56 % 78.37 %	21.39 % 19.85 %	2.12 % 2.11 %
Finance	4952 4912	3998 4021	864 799	108 113	80.74 % 81.86 %	17.45 % 16.27 %	2.18 % 2.30 %
Health	5084 5051	4083 4073	910 899	110 112	80.31 % 80.64 %	17.90 % 17.80 %	2.16 % 2.22 %
Pets	5014 4937	3851 3864	1061 971	118 105	76.80 % 78.27 %	21.16 % 19.67 %	2.35 % 2.13 %
Sport & Fitness	5062 4941	3947 3852	1014 995	115 118	77.97 % 77.96 %	20.03 % 20.14 %	2.27 % 2.39 %
Job & Career	4864 4792	3697 3658	1084 1039	107 109	76.01 % 76.34 %	22.29 % 21.68 %	2.20 % 2.27 %
Dating	5008 5022	3728 3766	1187 1147	111 106	74.44 % 74.99 %	23.70 % 22.84 %	2.22 % 2.11 %
Other	4994 5026	3949 4032	962 914	114 103	79.07 % 80.22 %	19.26 % 18.19 %	2.28 % 2.05 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4615 4595	3460 3481	1070 1038	95 99	74.97 % 75.76 %	23.19 % 22.59 %	2.06 % 2.15 %
Outlook Mail	4732 4770	3659 3699	972 995	106 102	77.32 % 77.55 %	20.54 % 20.86 %	2.24 % 2.14 %
Yahoo Mail	4596 4651	3525 3598	976 934	99 103	76.70 % 77.36 %	21.24 % 20.08 %	2.15 % 2.21 %
AOL Mail	4786 4851	3707 3765	993 1004	103 102	77.46 % 77.61 %	20.75 % 20.70 %	2.15 % 2.10 %
Mail.com	4724 4551	3756 3647	884 821	104 100	79.51 % 80.14 %	18.71 % 18.04 %	2.20 % 2.20 %
Yandex Mail	4809 4835	3687 3752	1032 999	108 101	76.67 % 77.60 %	21.46 % 20.66 %	2.25 % 2.09 %
GMX Mail	4636 4884	3545 3770	1018 1026	99 106	76.47 % 77.19 %	21.96 % 21.01 %	2.14 % 2.17 %
Zoho Mail	4604 4614	3626 3671	901 866	98 100	78.76 % 79.56 %	19.57 % 18.77 %	2.13 % 2.17 %
ProtonMail	4602 4687	3648 3763	873 830	100 105	79.27 % 80.29 %	18.97 % 17.71 %	2.17 % 2.24 %
Custom Mail	4653 4660	3729 3805	838 744	107 113	80.14 % 81.65 %	18.01 % 15.97 %	2.30 % 2.42 %
iCloud Mail	4683 4603	3462 3474	1135 1056	105 111	73.93 % 75.47 %	24.24 % 22.94 %	2.24 % 2.41 %
Tuta	4804 4614	3807 3658	907 876	107 102	79.25 % 79.28 %	18.88 % 18.99 %	2.23 % 2.21 %
Juno.com	4682 4764	3714 3850	883 839	108 101	79.33 % 80.81 %	18.86 % 17.61 %	2.31 % 2.12 %
Mailfence	3985 3938	3156 3171	748 684	81 83	79.20 % 80.52 %	18.77 % 17.37 %	2.03 % 2.11 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.