Kit and Klick-Tipp Email Deliverability Comparison

Kit

Klick-Tipp

In this comparison, the deliverability of Kit and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.756 65.791	50.741 51.708	13.544 12.893	1.471 1.190

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.17 % 78.59 %	20.60 % 19.60 %	2.24 % 1.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5239 5042	4006 3936	1114 1025	119 81	76.46 % 78.06 %	21.26 % 20.33 %	2.27 % 1.61 %
Elektronics	4893 5093	3832 4011	952 1001	109 81	78.32 % 78.76 %	19.46 % 19.65 %	2.23 % 1.59 %
Entertainment	4949 5169	3761 4056	1078 1004	110 109	76.00 % 78.47 %	21.78 % 19.42 %	2.22 % 2.11 %
Cosmetics & Beauty	5035 5269	3924 4168	1001 993	110 108	77.93 % 79.10 %	19.88 % 18.85 %	2.18 % 2.05 %
Food & Drink	5037 5064	3867 3964	1052 1011	118 89	76.77 % 78.28 %	20.89 % 19.96 %	2.34 % 1.76 %
Home & Garden	5043 4995	3881 3915	1047 997	115 83	76.96 % 78.38 %	20.76 % 19.96 %	2.28 % 1.66 %
Finance	4986 5284	4022 4335	856 846	108 103	80.67 % 82.04 %	17.17 % 16.01 %	2.17 % 1.95 %
Health	5053 4900	4082 4018	860 780	111 102	80.78 % 82.00 %	17.02 % 15.92 %	2.20 % 2.08 %
Pets	5179 5006	3930 3891	1126 1030	123 85	75.88 % 77.73 %	21.74 % 20.58 %	2.37 % 1.70 %
Sport & Fitness	5135 5039	3924 3931	1093 1018	118 90	76.42 % 78.01 %	21.29 % 20.20 %	2.30 % 1.79 %
Job & Career	5132 5017	3835 3812	1180 1118	117 87	74.73 % 75.98 %	22.99 % 22.28 %	2.28 % 1.73 %
Dating	5113 4875	3758 3613	1244 1176	111 86	73.50 % 74.11 %	24.33 % 24.12 %	2.17 % 1.76 %
Other	4962 5038	3919 4058	941 894	102 86	78.98 % 80.55 %	18.96 % 17.75 %	2.06 % 1.71 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4597 4739	3365 3563	1138 1098	94 78	73.20 % 75.18 %	24.76 % 23.17 %	2.04 % 1.65 %
Outlook Mail	4816 4830	3671 3740	1042 997	103 93	76.23 % 77.43 %	21.64 % 20.64 %	2.14 % 1.93 %
Yahoo Mail	4767 4698	3614 3665	1048 942	105 91	75.81 % 78.01 %	21.98 % 20.05 %	2.20 % 1.94 %
AOL Mail	4718 4727	3609 3650	1007 991	102 86	76.49 % 77.22 %	21.34 % 20.96 %	2.16 % 1.82 %
Mail.com	4694 4582	3673 3655	914 838	107 89	78.25 % 79.77 %	19.47 % 18.29 %	2.28 % 1.94 %
Yandex Mail	4654 4692	3551 3645	1002 969	101 78	76.30 % 77.69 %	21.53 % 20.65 %	2.17 % 1.66 %
GMX Mail	4610 4687	3483 3620	1027 980	100 87	75.55 % 77.23 %	22.28 % 20.91 %	2.17 % 1.86 %
Zoho Mail	4735 4593	3698 3654	926 856	111 83	78.10 % 79.56 %	19.56 % 18.64 %	2.34 % 1.81 %
ProtonMail	4580 4582	3630 3654	835 847	115 81	79.26 % 79.75 %	18.23 % 18.49 %	2.51 % 1.77 %
Custom Mail	4559 4703	3656 3859	796 759	107 85	80.19 % 82.05 %	17.46 % 16.14 %	2.35 % 1.81 %
iCloud Mail	4680 4815	3459 3623	1123 1103	98 89	73.91 % 75.24 %	24.00 % 22.91 %	2.09 % 1.85 %
Tuta	4840 4807	3809 3852	920 869	111 86	78.70 % 80.13 %	19.01 % 18.08 %	2.29 % 1.79 %
Juno.com	4625 4717	3687 3795	833 839	105 83	79.72 % 80.45 %	18.01 % 17.79 %	2.27 % 1.76 %
Mailfence	4881 4619	3836 3733	933 805	112 81	78.59 % 80.82 %	19.11 % 17.43 %	2.29 % 1.75 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.