Kit and Klick-Tipp Email Deliverability Comparison

Kit

Klick-Tipp

In this comparison, the deliverability of Kit and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.811 76.674	59.546 60.274	15.637 14.992	1.628 1.408

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.52 % 78.61 %	20.36 % 19.55 %	2.12 % 1.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6037 5838	4646 4564	1262 1176	129 98	76.96 % 78.18 %	20.90 % 20.14 %	2.14 % 1.68 %
Elektronics	5734 5947	4509 4690	1103 1162	122 95	78.64 % 78.86 %	19.24 % 19.54 %	2.13 % 1.60 %
Entertainment	5794 6018	4426 4725	1248 1169	120 124	76.39 % 78.51 %	21.54 % 19.43 %	2.07 % 2.06 %
Cosmetics & Beauty	5934 6169	4640 4876	1172 1166	122 127	78.19 % 79.04 %	19.75 % 18.90 %	2.06 % 2.06 %
Food & Drink	5909 5911	4558 4613	1222 1196	129 102	77.14 % 78.04 %	20.68 % 20.23 %	2.18 % 1.73 %
Home & Garden	5900 5788	4561 4527	1210 1164	129 97	77.31 % 78.21 %	20.51 % 20.11 %	2.19 % 1.68 %
Finance	5815 6131	4713 5047	982 964	120 120	81.05 % 82.32 %	16.89 % 15.72 %	2.06 % 1.96 %
Health	5884 5780	4769 4738	989 924	126 118	81.05 % 81.97 %	16.81 % 15.99 %	2.14 % 2.04 %
Pets	6051 5810	4624 4522	1293 1184	134 104	76.42 % 77.83 %	21.37 % 20.38 %	2.21 % 1.79 %
Sport & Fitness	6014 5838	4628 4553	1258 1176	128 109	76.95 % 77.99 %	20.92 % 20.14 %	2.13 % 1.87 %
Job & Career	6016 5897	4514 4483	1371 1309	131 105	75.03 % 76.02 %	22.79 % 22.20 %	2.18 % 1.78 %
Dating	5987 5695	4416 4227	1447 1365	124 103	73.76 % 74.22 %	24.17 % 23.97 %	2.07 % 1.81 %
Other	5736 5852	4542 4709	1080 1037	114 106	79.18 % 80.47 %	18.83 % 17.72 %	1.99 % 1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5374 5476	3962 4121	1308 1261	104 94	73.73 % 75.26 %	24.34 % 23.03 %	1.94 % 1.72 %
Outlook Mail	5566 5593	4246 4329	1206 1154	114 110	76.28 % 77.40 %	21.67 % 20.63 %	2.05 % 1.97 %
Yahoo Mail	5573 5523	4248 4306	1210 1109	115 108	76.22 % 77.96 %	21.71 % 20.08 %	2.06 % 1.96 %
AOL Mail	5492 5475	4219 4237	1159 1139	114 99	76.82 % 77.39 %	21.10 % 20.80 %	2.08 % 1.81 %
Mail.com	5453 5429	4295 4333	1040 993	118 103	78.76 % 79.81 %	19.07 % 18.29 %	2.16 % 1.90 %
Yandex Mail	5432 5476	4159 4256	1163 1123	110 97	76.56 % 77.72 %	21.41 % 20.51 %	2.03 % 1.77 %
GMX Mail	5425 5430	4118 4186	1193 1144	114 100	75.91 % 77.09 %	21.99 % 21.07 %	2.10 % 1.84 %
Zoho Mail	5553 5369	4363 4264	1069 1006	121 99	78.57 % 79.42 %	19.25 % 18.74 %	2.18 % 1.84 %
ProtonMail	5414 5348	4308 4273	979 975	127 100	79.57 % 79.90 %	18.08 % 18.23 %	2.35 % 1.87 %
Custom Mail	5273 5470	4240 4481	914 893	119 96	80.41 % 81.92 %	17.33 % 16.33 %	2.26 % 1.76 %
iCloud Mail	5457 5566	4062 4176	1286 1284	109 106	74.44 % 75.03 %	23.57 % 23.07 %	2.00 % 1.90 %
Tuta	5719 5581	4521 4478	1075 1004	123 99	79.05 % 80.24 %	18.80 % 17.99 %	2.15 % 1.77 %
Juno.com	5479 5584	4386 4503	975 978	118 103	80.05 % 80.64 %	17.80 % 17.51 %	2.15 % 1.84 %
Mailfence	5601 5354	4419 4331	1060 929	122 94	78.90 % 80.89 %	18.93 % 17.35 %	2.18 % 1.76 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.