Kit and Klick-Tipp Email Deliverability Comparison

Kit

Klick-Tipp

In this comparison, the deliverability of Kit and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.682 65.861	50.857 51.295	13.425 13.067	1.400 1.499

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.43 % 77.88 %	20.44 % 19.84 %	2.13 % 2.28 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4934 5069	3803 3978	1032 980	99 111	77.08 % 78.48 %	20.92 % 19.33 %	2.01 % 2.19 %
Elektronics	5055 5177	3941 4041	1011 1026	103 110	77.96 % 78.06 %	20.00 % 19.82 %	2.04 % 2.12 %
Entertainment	4928 5229	3792 4071	1035 1031	101 127	76.95 % 77.85 %	21.00 % 19.72 %	2.05 % 2.43 %
Cosmetics & Beauty	5118 5104	3991 3969	1023 1020	104 115	77.98 % 77.76 %	19.99 % 19.98 %	2.03 % 2.25 %
Food & Drink	5034 5155	3884 3982	1036 1059	114 114	77.16 % 77.25 %	20.58 % 20.54 %	2.26 % 2.21 %
Home & Garden	5153 5099	3928 3949	1118 1037	107 113	76.23 % 77.45 %	21.70 % 20.34 %	2.08 % 2.22 %
Finance	4996 5056	4055 4124	837 808	104 124	81.16 % 81.57 %	16.75 % 15.98 %	2.08 % 2.45 %
Health	5193 5033	4178 4055	905 862	110 116	80.45 % 80.57 %	17.43 % 17.13 %	2.12 % 2.30 %
Pets	5084 4990	3890 3870	1078 1009	116 111	76.51 % 77.56 %	21.20 % 20.22 %	2.28 % 2.22 %
Sport & Fitness	5108 4944	3960 3807	1035 1019	113 118	77.53 % 77.00 %	20.26 % 20.61 %	2.21 % 2.39 %
Job & Career	4965 4874	3736 3678	1122 1081	107 115	75.25 % 75.46 %	22.60 % 22.18 %	2.16 % 2.36 %
Dating	5067 5058	3721 3729	1233 1215	113 114	73.44 % 73.72 %	24.33 % 24.02 %	2.23 % 2.25 %
Other	5047 5073	3978 4042	960 920	109 111	78.82 % 79.68 %	19.02 % 18.14 %	2.16 % 2.19 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4611 4539	3416 3378	1106 1061	89 100	74.08 % 74.42 %	23.99 % 23.38 %	1.93 % 2.20 %
Outlook Mail	4718 4780	3624 3646	996 1026	98 108	76.81 % 76.28 %	21.11 % 21.46 %	2.08 % 2.26 %
Yahoo Mail	4739 4679	3614 3604	1025 967	100 108	76.26 % 77.03 %	21.63 % 20.67 %	2.11 % 2.31 %
AOL Mail	4678 4875	3600 3736	979 1028	99 111	76.96 % 76.64 %	20.93 % 21.09 %	2.12 % 2.28 %
Mail.com	4706 4633	3722 3691	879 830	105 112	79.09 % 79.67 %	18.68 % 17.91 %	2.23 % 2.42 %
Yandex Mail	4695 4858	3578 3720	1010 1039	107 99	76.21 % 76.57 %	21.51 % 21.39 %	2.28 % 2.04 %
GMX Mail	4660 4825	3523 3679	1042 1036	95 110	75.60 % 76.25 %	22.36 % 21.47 %	2.04 % 2.28 %
Zoho Mail	4695 4612	3696 3612	904 896	95 104	78.72 % 78.32 %	19.25 % 19.43 %	2.02 % 2.25 %
ProtonMail	4557 4745	3621 3776	834 861	102 108	79.46 % 79.58 %	18.30 % 18.15 %	2.24 % 2.28 %
Custom Mail	4681 4643	3745 3791	830 739	106 113	80.00 % 81.65 %	17.73 % 15.92 %	2.26 % 2.43 %
iCloud Mail	4774 4623	3490 3431	1184 1081	100 111	73.10 % 74.22 %	24.80 % 23.38 %	2.09 % 2.40 %
Tuta	4811 4708	3803 3708	907 891	101 109	79.05 % 78.76 %	18.85 % 18.93 %	2.10 % 2.32 %
Juno.com	4612 4698	3652 3787	853 810	107 101	79.18 % 80.61 %	18.50 % 17.24 %	2.32 % 2.15 %
Mailfence	4745 4643	3773 3736	876 802	96 105	79.52 % 80.47 %	18.46 % 17.27 %	2.02 % 2.26 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.