Kit and Klick-Tipp Email Deliverability Comparison

Kit

Klick-Tipp

In this comparison, the deliverability of Kit and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.621 66.326	50.314 51.987	13.738 13.088	1.569 1.251

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.67 % 78.38 %	20.94 % 19.73 %	2.39 % 1.89 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5042 5064	3840 3956	1080 1024	122 84	76.16 % 78.12 %	21.42 % 20.22 %	2.42 % 1.66 %
Elektronics	5023 5163	3896 4054	1009 1018	118 91	77.56 % 78.52 %	20.09 % 19.72 %	2.35 % 1.76 %
Entertainment	4933 5295	3725 4141	1090 1038	118 116	75.51 % 78.21 %	22.10 % 19.60 %	2.39 % 2.19 %
Cosmetics & Beauty	5085 5235	3936 4123	1031 1008	118 104	77.40 % 78.76 %	20.28 % 19.26 %	2.32 % 1.99 %
Food & Drink	5012 5120	3825 4001	1061 1025	126 94	76.32 % 78.14 %	21.17 % 20.02 %	2.51 % 1.84 %
Home & Garden	5076 5105	3873 3995	1079 1020	124 90	76.30 % 78.26 %	21.26 % 19.98 %	2.44 % 1.76 %
Finance	5014 5187	4023 4254	879 825	112 108	80.24 % 82.01 %	17.53 % 15.91 %	2.23 % 2.08 %
Health	5057 5017	4041 4095	900 815	116 107	79.91 % 81.62 %	17.80 % 16.24 %	2.29 % 2.13 %
Pets	5164 5062	3883 3936	1147 1036	134 90	75.19 % 77.76 %	22.21 % 20.47 %	2.59 % 1.78 %
Sport & Fitness	5206 4985	3990 3880	1088 1012	128 93	76.64 % 77.83 %	20.90 % 20.30 %	2.46 % 1.87 %
Job & Career	4969 5090	3680 3860	1170 1134	119 96	74.06 % 75.83 %	23.55 % 22.28 %	2.39 % 1.89 %
Dating	5040 4873	3677 3588	1244 1196	119 89	72.96 % 73.63 %	24.68 % 24.54 %	2.36 % 1.83 %
Other	5000 5130	3925 4104	960 937	115 89	78.50 % 80.00 %	19.20 % 18.27 %	2.30 % 1.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4683 4688	3410 3506	1173 1103	100 79	72.82 % 74.79 %	25.05 % 23.53 %	2.14 % 1.69 %
Outlook Mail	4706 4770	3575 3691	1022 981	109 98	75.97 % 77.38 %	21.72 % 20.57 %	2.32 % 2.05 %
Yahoo Mail	4615 4758	3487 3693	1020 975	108 90	75.56 % 77.62 %	22.10 % 20.49 %	2.34 % 1.89 %
AOL Mail	4798 4883	3652 3751	1033 1040	113 92	76.12 % 76.82 %	21.53 % 21.30 %	2.36 % 1.88 %
Mail.com	4671 4608	3636 3675	922 841	113 92	77.84 % 79.75 %	19.74 % 18.25 %	2.42 % 2.00 %
Yandex Mail	4736 4848	3582 3764	1041 1002	113 82	75.63 % 77.64 %	21.98 % 20.67 %	2.39 % 1.69 %
GMX Mail	4508 4781	3383 3668	1021 1019	104 94	75.04 % 76.72 %	22.65 % 21.31 %	2.31 % 1.97 %
Zoho Mail	4772 4586	3720 3638	938 862	114 86	77.95 % 79.33 %	19.66 % 18.80 %	2.39 % 1.88 %
ProtonMail	4515 4727	3546 3768	851 865	118 94	78.54 % 79.71 %	18.85 % 18.30 %	2.61 % 1.99 %
Custom Mail	4563 4730	3626 3887	819 751	118 92	79.47 % 82.18 %	17.95 % 15.88 %	2.59 % 1.95 %
iCloud Mail	4728 4767	3445 3560	1173 1112	110 95	72.86 % 74.68 %	24.81 % 23.33 %	2.33 % 1.99 %
Tuta	4836 4766	3793 3807	925 871	118 88	78.43 % 79.88 %	19.13 % 18.28 %	2.44 % 1.85 %
Juno.com	4616 4721	3645 3801	859 836	112 84	78.96 % 80.51 %	18.61 % 17.71 %	2.43 % 1.78 %
Mailfence	4874 4693	3814 3778	941 830	119 85	78.25 % 80.50 %	19.31 % 17.69 %	2.44 % 1.81 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.