Kit and Klick-Tipp Email Deliverability Comparison

Kit

Klick-Tipp

In this comparison, the deliverability of Kit and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.643 76.931	59.459 60.201	15.559 15.259	1.625 1.471

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.58 % 78.25 %	20.30 % 19.83 %	2.12 % 1.91 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5965 5964	4577 4625	1261 1233	127 106	76.73 % 77.55 %	21.14 % 20.67 %	2.13 % 1.78 %
Elektronics	5786 5997	4548 4698	1115 1195	123 104	78.60 % 78.34 %	19.27 % 19.93 %	2.13 % 1.73 %
Entertainment	5907 5971	4528 4671	1255 1180	124 120	76.65 % 78.23 %	21.25 % 19.76 %	2.10 % 2.01 %
Cosmetics & Beauty	5954 6233	4658 4904	1174 1191	122 138	78.23 % 78.68 %	19.72 % 19.11 %	2.05 % 2.21 %
Food & Drink	5862 5954	4516 4617	1216 1231	130 106	77.04 % 77.54 %	20.74 % 20.68 %	2.22 % 1.78 %
Home & Garden	5934 5761	4595 4467	1212 1185	127 109	77.44 % 77.54 %	20.42 % 20.57 %	2.14 % 1.89 %
Finance	5829 6134	4725 5031	983 982	121 121	81.06 % 82.02 %	16.86 % 16.01 %	2.08 % 1.97 %
Health	5875 5850	4778 4791	974 940	123 119	81.33 % 81.90 %	16.58 % 16.07 %	2.09 % 2.03 %
Pets	5980 5901	4592 4579	1254 1207	134 115	76.79 % 77.60 %	20.97 % 20.45 %	2.24 % 1.95 %
Sport & Fitness	5886 5861	4519 4555	1239 1192	128 114	76.78 % 77.72 %	21.05 % 20.34 %	2.17 % 1.95 %
Job & Career	5933 5852	4448 4456	1357 1292	128 104	74.97 % 76.14 %	22.87 % 22.08 %	2.16 % 1.78 %
Dating	5976 5697	4407 4214	1442 1377	127 106	73.74 % 73.97 %	24.13 % 24.17 %	2.13 % 1.86 %
Other	5756 5756	4568 4593	1077 1054	111 109	79.36 % 79.79 %	18.71 % 18.31 %	1.93 % 1.89 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5467 5451	4033 4094	1326 1258	108 99	73.77 % 75.11 %	24.25 % 23.08 %	1.98 % 1.82 %
Outlook Mail	5472 5695	4181 4365	1179 1210	112 120	76.41 % 76.65 %	21.55 % 21.25 %	2.05 % 2.11 %
Yahoo Mail	5648 5526	4305 4293	1227 1120	116 113	76.22 % 77.69 %	21.72 % 20.27 %	2.05 % 2.04 %
AOL Mail	5541 5406	4253 4159	1175 1146	113 101	76.76 % 76.93 %	21.21 % 21.20 %	2.04 % 1.87 %
Mail.com	5406 5390	4261 4273	1028 1013	117 104	78.82 % 79.28 %	19.02 % 18.79 %	2.16 % 1.93 %
Yandex Mail	5401 5515	4145 4276	1149 1136	107 103	76.75 % 77.53 %	21.27 % 20.60 %	1.98 % 1.87 %
GMX Mail	5515 5402	4185 4129	1210 1169	120 104	75.88 % 76.43 %	21.94 % 21.64 %	2.18 % 1.93 %
Zoho Mail	5463 5407	4294 4262	1049 1046	120 99	78.60 % 78.82 %	19.20 % 19.35 %	2.20 % 1.83 %
ProtonMail	5329 5354	4237 4261	970 989	122 104	79.51 % 79.59 %	18.20 % 18.47 %	2.29 % 1.94 %
Custom Mail	5258 5513	4221 4487	918 925	119 101	80.28 % 81.39 %	17.46 % 16.78 %	2.26 % 1.83 %
iCloud Mail	5465 5526	4065 4132	1291 1288	109 106	74.38 % 74.77 %	23.62 % 23.31 %	1.99 % 1.92 %
Tuta	5744 5589	4555 4481	1065 1000	124 108	79.30 % 80.18 %	18.54 % 17.89 %	2.16 % 1.93 %
Juno.com	5446 5690	4372 4565	955 1014	119 111	80.28 % 80.23 %	17.54 % 17.82 %	2.19 % 1.95 %
Mailfence	5488 5467	4352 4424	1017 945	119 98	79.30 % 80.92 %	18.53 % 17.29 %	2.17 % 1.79 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.