Kit and Klick-Tipp Email Deliverability Comparison

Kit

Klick-Tipp

In this comparison, the deliverability of Kit and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Kit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.532 77.234	59.301 60.455	15.612 15.304	1.619 1.475

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Kit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.49 % 78.28 %	20.40 % 19.82 %	2.12 % 1.91 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5912 5913	4544 4584	1241 1227	127 102	76.86 % 77.52 %	20.99 % 20.75 %	2.15 % 1.73 %
Elektronics	5766 5949	4517 4663	1128 1180	121 106	78.34 % 78.38 %	19.56 % 19.84 %	2.10 % 1.78 %
Entertainment	5963 5917	4535 4637	1304 1162	124 118	76.05 % 78.37 %	21.87 % 19.64 %	2.08 % 1.99 %
Cosmetics & Beauty	5998 6166	4673 4852	1202 1174	123 140	77.91 % 78.69 %	20.04 % 19.04 %	2.05 % 2.27 %
Food & Drink	5958 5871	4579 4568	1250 1198	129 105	76.85 % 77.81 %	20.98 % 20.41 %	2.17 % 1.79 %
Home & Garden	5970 5728	4625 4447	1217 1175	128 106	77.47 % 77.64 %	20.39 % 20.51 %	2.14 % 1.85 %
Finance	5740 6112	4653 5005	968 986	119 121	81.06 % 81.89 %	16.86 % 16.13 %	2.07 % 1.98 %
Health	5751 5924	4689 4854	936 952	126 118	81.53 % 81.94 %	16.28 % 16.07 %	2.19 % 1.99 %
Pets	5989 6021	4607 4679	1252 1225	130 117	76.92 % 77.71 %	20.90 % 20.35 %	2.17 % 1.94 %
Sport & Fitness	5853 5992	4490 4669	1239 1203	124 120	76.71 % 77.92 %	21.17 % 20.08 %	2.12 % 2.00 %
Job & Career	5995 5965	4501 4538	1360 1320	134 107	75.08 % 76.08 %	22.69 % 22.13 %	2.24 % 1.79 %
Dating	5933 5811	4377 4281	1430 1423	126 107	73.77 % 73.67 %	24.10 % 24.49 %	2.12 % 1.84 %
Other	5704 5865	4511 4678	1085 1079	108 108	79.08 % 79.76 %	19.02 % 18.40 %	1.89 % 1.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Kit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5520 5507	4092 4133	1319 1274	109 100	74.13 % 75.05 %	23.89 % 23.13 %	1.97 % 1.82 %
Outlook Mail	5479 5688	4158 4359	1211 1209	110 120	75.89 % 76.64 %	22.10 % 21.26 %	2.01 % 2.11 %
Yahoo Mail	5595 5581	4278 4330	1203 1137	114 114	76.46 % 77.58 %	21.50 % 20.37 %	2.04 % 2.04 %
AOL Mail	5586 5336	4286 4101	1184 1136	116 99	76.73 % 76.86 %	21.20 % 21.29 %	2.08 % 1.86 %
Mail.com	5302 5539	4177 4398	1014 1038	111 103	78.78 % 79.40 %	19.12 % 18.74 %	2.09 % 1.86 %
Yandex Mail	5317 5452	4061 4248	1150 1102	106 102	76.38 % 77.92 %	21.63 % 20.21 %	1.99 % 1.87 %
GMX Mail	5513 5380	4162 4115	1232 1162	119 103	75.49 % 76.49 %	22.35 % 21.60 %	2.16 % 1.91 %
Zoho Mail	5551 5499	4352 4346	1075 1050	124 103	78.40 % 79.03 %	19.37 % 19.09 %	2.23 % 1.87 %
ProtonMail	5360 5298	4252 4220	985 974	123 104	79.33 % 79.65 %	18.38 % 18.38 %	2.29 % 1.96 %
Custom Mail	5286 5584	4241 4546	931 938	114 100	80.23 % 81.41 %	17.61 % 16.80 %	2.16 % 1.79 %
iCloud Mail	5371 5534	3988 4148	1275 1282	108 104	74.25 % 74.95 %	23.74 % 23.17 %	2.01 % 1.88 %
Tuta	5665 5626	4487 4507	1057 1005	121 114	79.21 % 80.11 %	18.66 % 17.86 %	2.14 % 2.03 %
Juno.com	5545 5714	4458 4560	967 1042	120 112	80.40 % 79.80 %	17.44 % 18.24 %	2.16 % 1.96 %
Mailfence	5442 5496	4309 4444	1009 955	124 97	79.18 % 80.86 %	18.54 % 17.38 %	2.28 % 1.76 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.