HubSpot and Sarbacane Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
456.654 71.148	359.849 56.238	82.504 11.784	14.301 3.126

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.80 % 79.04 %	18.07 % 16.56 %	3.13 % 4.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35279 5605	28885 4555	5425 828	969 222	81.88 % 81.27 %	15.38 % 14.77 %	2.75 % 3.96 %
Elektronics	35256 5445	28050 4388	6192 847	1014 210	79.56 % 80.59 %	17.56 % 15.56 %	2.88 % 3.86 %
Entertainment	35251 5489	27666 4335	6396 921	1189 233	78.48 % 78.98 %	18.14 % 16.78 %	3.37 % 4.24 %
Cosmetics & Beauty	35321 5486	27763 4319	6434 907	1124 260	78.60 % 78.73 %	18.22 % 16.53 %	3.18 % 4.74 %
Food & Drink	34914 5478	28512 4454	5385 801	1017 223	81.66 % 81.31 %	15.42 % 14.62 %	2.91 % 4.07 %
Home & Garden	35241 5370	28865 4344	5399 793	977 233	81.91 % 80.89 %	15.32 % 14.77 %	2.77 % 4.34 %
Finance	35273 5436	26648 4158	7408 1014	1217 264	75.55 % 76.49 %	21.00 % 18.65 %	3.45 % 4.86 %
Health	34872 5447	26713 4259	7011 960	1148 228	76.60 % 78.19 %	20.10 % 17.62 %	3.29 % 4.19 %
Pets	35205 5450	28390 4387	5759 851	1056 212	80.64 % 80.50 %	16.36 % 15.61 %	3.00 % 3.89 %
Sport & Fitness	35104 5374	27286 4163	6673 950	1145 261	77.73 % 77.47 %	19.01 % 17.68 %	3.26 % 4.86 %
Job & Career	34648 5542	26653 4227	6774 1035	1221 280	76.93 % 76.27 %	19.55 % 18.68 %	3.52 % 5.05 %
Dating	35384 5455	26182 4169	7991 1013	1211 273	73.99 % 76.43 %	22.58 % 18.57 %	3.42 % 5.00 %
Other	34906 5571	28236 4480	5657 864	1013 227	80.89 % 80.42 %	16.21 % 15.51 %	2.90 % 4.07 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Sarbacane.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44607 5432	33411 4019	9600 1139	1596 274	74.90 % 73.99 %	21.52 % 20.97 %	3.58 % 5.04 %
Outlook Mail	44502 5428	33770 4186	9168 982	1564 260	75.88 % 77.12 %	20.60 % 18.09 %	3.51 % 4.79 %
Yahoo Mail	44271 5506	34743 4334	8124 935	1404 237	78.48 % 78.71 %	18.35 % 16.98 %	3.17 % 4.30 %
AOL Mail	43866 5396	34462 4225	8034 925	1370 246	78.56 % 78.30 %	18.31 % 17.14 %	3.12 % 4.56 %
Mail.com	44268 5531	35247 4417	7681 896	1340 218	79.62 % 79.86 %	17.35 % 16.20 %	3.03 % 3.94 %
Yandex Mail	44585 5461	34290 4207	8780 985	1515 269	76.91 % 77.04 %	19.69 % 18.04 %	3.40 % 4.93 %
GMX Mail	44430 5550	35220 4497	7910 835	1300 218	79.27 % 81.03 %	17.80 % 15.05 %	2.93 % 3.93 %
Zoho Mail	43845 5463	35326 4431	7231 822	1288 210	80.57 % 81.11 %	16.49 % 15.05 %	2.94 % 3.84 %
ProtonMail	43918 5486	35532 4470	7193 781	1193 235	80.91 % 81.48 %	16.38 % 14.24 %	2.72 % 4.28 %
Custom Mail	44012 5512	35982 4519	6819 786	1211 207	81.75 % 81.98 %	15.49 % 14.26 %	2.75 % 3.76 %
iCloud Mail	4641 5519	3635 4080	801 1107	205 332	78.32 % 73.93 %	17.26 % 20.06 %	4.42 % 6.02 %
Tuta	4896 5542	4136 4493	603 831	157 218	84.48 % 81.07 %	12.32 % 14.99 %	3.21 % 3.93 %
Juno.com	4813 5322	4095 4360	560 760	158 202	85.08 % 81.92 %	11.64 % 14.28 %	3.28 % 3.80 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.