HubSpot and Sarbacane Email Deliverability Comparison

HubSpot

Sarbacane

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.918 65.728	51.754 51.728	12.850 12.814	1.314 1.186

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.51 % 78.70 %	19.49 % 19.50 %	1.99 % 1.80 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5006 4958	3892 3893	1017 974	97 91	77.75 % 78.52 %	20.32 % 19.65 %	1.94 % 1.84 %
Elektronics	4972 5130	3952 4065	926 980	94 85	79.49 % 79.24 %	18.62 % 19.10 %	1.89 % 1.66 %
Entertainment	5114 5117	3993 4021	1024 996	97 100	78.08 % 78.58 %	20.02 % 19.46 %	1.90 % 1.95 %
Cosmetics & Beauty	4878 5089	3860 4029	919 972	99 88	79.13 % 79.17 %	18.84 % 19.10 %	2.03 % 1.73 %
Food & Drink	5047 5219	3961 4088	983 1032	103 99	78.48 % 78.33 %	19.48 % 19.77 %	2.04 % 1.90 %
Home & Garden	5030 5097	3924 3967	1000 1043	106 87	78.01 % 77.83 %	19.88 % 20.46 %	2.11 % 1.71 %
Finance	5087 4889	4141 4039	845 767	101 83	81.40 % 82.61 %	16.61 % 15.69 %	1.99 % 1.70 %
Health	5242 5007	4295 4094	833 815	114 98	81.93 % 81.77 %	15.89 % 16.28 %	2.17 % 1.96 %
Pets	5249 5079	4084 3986	1065 997	100 96	77.81 % 78.48 %	20.29 % 19.63 %	1.91 % 1.89 %
Sport & Fitness	5118 5129	3983 4018	1036 1026	99 85	77.82 % 78.34 %	20.24 % 20.00 %	1.93 % 1.66 %
Job & Career	4920 4829	3733 3719	1086 1023	101 87	75.87 % 77.01 %	22.07 % 21.18 %	2.05 % 1.80 %
Dating	5185 5015	3895 3706	1199 1222	91 87	75.12 % 73.90 %	23.12 % 24.37 %	1.76 % 1.73 %
Other	5070 5170	4041 4103	917 967	112 100	79.70 % 79.36 %	18.09 % 18.70 %	2.21 % 1.93 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4574 4604	3413 3440	1063 1075	98 89	74.62 % 74.72 %	23.24 % 23.35 %	2.14 % 1.93 %
Outlook Mail	4751 4643	3647 3574	1018 991	86 78	76.76 % 76.98 %	21.43 % 21.34 %	1.81 % 1.68 %
Yahoo Mail	4783 4707	3724 3701	963 928	96 78	77.86 % 78.63 %	20.13 % 19.72 %	2.01 % 1.66 %
AOL Mail	4888 4653	3789 3641	1005 925	94 87	77.52 % 78.25 %	20.56 % 19.88 %	1.92 % 1.87 %
Mail.com	4735 4650	3750 3705	902 864	83 81	79.20 % 79.68 %	19.05 % 18.58 %	1.75 % 1.74 %
Yandex Mail	4625 4836	3626 3761	906 989	93 86	78.40 % 77.77 %	19.59 % 20.45 %	2.01 % 1.78 %
GMX Mail	4740 4677	3654 3571	987 1014	99 92	77.09 % 76.35 %	20.82 % 21.68 %	2.09 % 1.97 %
Zoho Mail	4646 4728	3703 3784	864 856	79 88	79.70 % 80.03 %	18.60 % 18.10 %	1.70 % 1.86 %
ProtonMail	4559 4850	3626 3897	839 864	94 89	79.53 % 80.35 %	18.40 % 17.81 %	2.06 % 1.84 %
Custom Mail	4571 4782	3700 3894	774 795	97 93	80.95 % 81.43 %	16.93 % 16.62 %	2.12 % 1.94 %
iCloud Mail	4710 4459	3519 3350	1100 1024	91 85	74.71 % 75.13 %	23.35 % 22.96 %	1.93 % 1.91 %
Tuta	4704 4547	3810 3678	793 803	101 66	80.99 % 80.89 %	16.86 % 17.66 %	2.15 % 1.45 %
Juno.com	4861 4758	3974 3840	786 831	101 87	81.75 % 80.71 %	16.17 % 17.47 %	2.08 % 1.83 %
Mailfence	4771 4834	3819 3892	850 855	102 87	80.05 % 80.51 %	17.82 % 17.69 %	2.14 % 1.80 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.