HubSpot and Sarbacane Email Deliverability Comparison

HubSpot

Sarbacane

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.067 65.975	50.039 51.577	13.466 13.109	1.562 1.289

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.90 % 78.18 %	20.70 % 19.87 %	2.40 % 1.95 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4863 5191	3726 4023	1029 1069	108 99	76.62 % 77.50 %	21.16 % 20.59 %	2.22 % 1.91 %
Elektronics	4968 5010	3866 3941	984 974	118 95	77.82 % 78.66 %	19.81 % 19.44 %	2.38 % 1.90 %
Entertainment	5025 4979	3859 3838	1051 1035	115 106	76.80 % 77.08 %	20.92 % 20.79 %	2.29 % 2.13 %
Cosmetics & Beauty	4922 5125	3796 4024	1014 997	112 104	77.12 % 78.52 %	20.60 % 19.45 %	2.28 % 2.03 %
Food & Drink	5133 5280	3927 4137	1076 1037	130 106	76.50 % 78.35 %	20.96 % 19.64 %	2.53 % 2.01 %
Home & Garden	4925 4947	3779 3828	1026 1023	120 96	76.73 % 77.38 %	20.83 % 20.68 %	2.44 % 1.94 %
Finance	4894 5105	3902 4183	874 830	118 92	79.73 % 81.94 %	17.86 % 16.26 %	2.41 % 1.80 %
Health	5098 5036	4068 4094	892 837	138 105	79.80 % 81.29 %	17.50 % 16.62 %	2.71 % 2.08 %
Pets	5109 4994	3877 3903	1101 992	131 99	75.89 % 78.15 %	21.55 % 19.86 %	2.56 % 1.98 %
Sport & Fitness	5042 5208	3872 4060	1062 1051	108 97	76.79 % 77.96 %	21.06 % 20.18 %	2.14 % 1.86 %
Job & Career	4978 5055	3726 3850	1132 1113	120 92	74.85 % 76.16 %	22.74 % 22.02 %	2.41 % 1.82 %
Dating	5182 5042	3766 3707	1299 1239	117 96	72.67 % 73.52 %	25.07 % 24.57 %	2.26 % 1.90 %
Other	4928 5003	3875 3989	926 912	127 102	78.63 % 79.73 %	18.79 % 18.23 %	2.58 % 2.04 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4639 4610	3360 3401	1157 1119	122 90	72.43 % 73.77 %	24.94 % 24.27 %	2.63 % 1.95 %
Outlook Mail	4580 4731	3447 3604	1028 1041	105 86	75.26 % 76.18 %	22.45 % 22.00 %	2.29 % 1.82 %
Yahoo Mail	4883 4827	3709 3749	1056 989	118 89	75.96 % 77.67 %	21.63 % 20.49 %	2.42 % 1.84 %
AOL Mail	4767 4779	3606 3707	1048 985	113 87	75.65 % 77.57 %	21.98 % 20.61 %	2.37 % 1.82 %
Mail.com	4606 4624	3563 3683	935 853	108 88	77.36 % 79.65 %	20.30 % 18.45 %	2.34 % 1.90 %
Yandex Mail	4460 4631	3411 3578	948 961	101 92	76.48 % 77.26 %	21.26 % 20.75 %	2.26 % 1.99 %
GMX Mail	4616 4603	3478 3488	1027 1014	111 101	75.35 % 75.78 %	22.25 % 22.03 %	2.40 % 2.19 %
Zoho Mail	4667 4641	3640 3721	926 828	101 92	77.99 % 80.18 %	19.84 % 17.84 %	2.16 % 1.98 %
ProtonMail	4559 4755	3577 3824	868 837	114 94	78.46 % 80.42 %	19.04 % 17.60 %	2.50 % 1.98 %
Custom Mail	4572 4843	3645 3917	819 835	108 91	79.72 % 80.88 %	17.91 % 17.24 %	2.36 % 1.88 %
iCloud Mail	4699 4706	3437 3502	1149 1110	113 94	73.14 % 74.42 %	24.45 % 23.59 %	2.40 % 2.00 %
Tuta	4599 4565	3659 3668	826 815	114 82	79.56 % 80.35 %	17.96 % 17.85 %	2.48 % 1.80 %
Juno.com	4774 4780	3832 3812	826 863	116 105	80.27 % 79.75 %	17.30 % 18.05 %	2.43 % 2.20 %
Mailfence	4646 4880	3675 3923	853 859	118 98	79.10 % 80.39 %	18.36 % 17.60 %	2.54 % 2.01 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.