HubSpot and Sarbacane Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Sarbacane.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
465.408 80.139	367.201 63.219	83.633 13.357	14.574 3.563

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Sarbacane in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.90 % 78.89 %	17.97 % 16.67 %	3.13 % 4.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35947 6312	29467 5118	5498 934	982 260	81.97 % 81.08 %	15.29 % 14.80 %	2.73 % 4.12 %
Elektronics	35933 6147	28618 4944	6274 962	1041 241	79.64 % 80.43 %	17.46 % 15.65 %	2.90 % 3.92 %
Entertainment	35924 6187	28223 4879	6485 1045	1216 263	78.56 % 78.86 %	18.05 % 16.89 %	3.38 % 4.25 %
Cosmetics & Beauty	36027 6230	28354 4894	6523 1038	1150 298	78.70 % 78.56 %	18.11 % 16.66 %	3.19 % 4.78 %
Food & Drink	35591 6146	29102 4994	5459 906	1030 246	81.77 % 81.26 %	15.34 % 14.74 %	2.89 % 4.00 %
Home & Garden	35908 6086	29439 4920	5472 905	997 261	81.98 % 80.84 %	15.24 % 14.87 %	2.78 % 4.29 %
Finance	35979 6129	27226 4671	7516 1150	1237 308	75.67 % 76.21 %	20.89 % 18.76 %	3.44 % 5.03 %
Health	35557 6139	27275 4790	7108 1091	1174 258	76.71 % 78.03 %	19.99 % 17.77 %	3.30 % 4.20 %
Pets	35935 6069	29012 4880	5850 950	1073 239	80.73 % 80.41 %	16.28 % 15.65 %	2.99 % 3.94 %
Sport & Fitness	35694 6087	27777 4711	6754 1083	1163 293	77.82 % 77.39 %	18.92 % 17.79 %	3.26 % 4.81 %
Job & Career	35317 6233	27196 4728	6874 1171	1247 334	77.01 % 75.85 %	19.46 % 18.79 %	3.53 % 5.36 %
Dating	36035 6117	26715 4676	8088 1143	1232 298	74.14 % 76.44 %	22.44 % 18.69 %	3.42 % 4.87 %
Other	35561 6257	28797 5014	5732 979	1032 264	80.98 % 80.13 %	16.12 % 15.65 %	2.90 % 4.22 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Sarbacane.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	45292 6147	33939 4530	9717 1296	1636 321	74.93 % 73.69 %	21.45 % 21.08 %	3.61 % 5.22 %
Outlook Mail	45187 6144	34329 4726	9266 1120	1592 298	75.97 % 76.92 %	20.51 % 18.23 %	3.52 % 4.85 %
Yahoo Mail	44916 6171	35280 4853	8212 1056	1424 262	78.55 % 78.64 %	18.28 % 17.11 %	3.17 % 4.25 %
AOL Mail	44547 6059	35030 4742	8124 1041	1393 276	78.64 % 78.26 %	18.24 % 17.18 %	3.13 % 4.56 %
Mail.com	44953 6173	35824 4926	7766 1005	1363 242	79.69 % 79.80 %	17.28 % 16.28 %	3.03 % 3.92 %
Yandex Mail	45211 6156	34808 4732	8870 1118	1533 306	76.99 % 76.87 %	19.62 % 18.16 %	3.39 % 4.97 %
GMX Mail	45129 6255	35820 5045	7989 950	1320 260	79.37 % 80.66 %	17.70 % 15.19 %	2.92 % 4.16 %
Zoho Mail	44566 6180	35941 5001	7315 935	1310 244	80.65 % 80.92 %	16.41 % 15.13 %	2.94 % 3.95 %
ProtonMail	44601 6210	36128 5049	7265 892	1208 269	81.00 % 81.30 %	16.29 % 14.36 %	2.71 % 4.33 %
Custom Mail	44682 6202	36559 5085	6890 888	1233 229	81.82 % 81.99 %	15.42 % 14.32 %	2.76 % 3.69 %
iCloud Mail	5314 6210	4178 4574	915 1252	221 384	78.62 % 73.66 %	17.22 % 20.16 %	4.16 % 6.18 %
Tuta	5564 6206	4714 5025	677 938	173 243	84.72 % 80.97 %	12.17 % 15.11 %	3.11 % 3.92 %
Juno.com	5446 6026	4651 4931	627 866	168 229	85.40 % 81.83 %	11.51 % 14.37 %	3.08 % 3.80 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.