HubSpot and Sarbacane Email Deliverability Comparison

HubSpot

Sarbacane

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.378 76.697	58.655 59.560	15.934 15.507	1.789 1.630

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.80 % 77.66 %	20.86 % 20.22 %	2.34 % 2.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5752 6023	4409 4622	1221 1282	122 119	76.65 % 76.74 %	21.23 % 21.29 %	2.12 % 1.98 %
Elektronics	5967 5602	4611 4407	1220 1073	136 122	77.28 % 78.67 %	20.45 % 19.15 %	2.28 % 2.18 %
Entertainment	5777 5854	4429 4503	1221 1221	127 130	76.67 % 76.92 %	21.14 % 20.86 %	2.20 % 2.22 %
Cosmetics & Beauty	5840 6129	4492 4777	1219 1217	129 135	76.92 % 77.94 %	20.87 % 19.86 %	2.21 % 2.20 %
Food & Drink	6046 6135	4629 4757	1268 1246	149 132	76.56 % 77.54 %	20.97 % 20.31 %	2.46 % 2.15 %
Home & Garden	5763 5677	4424 4352	1207 1202	132 123	76.77 % 76.66 %	20.94 % 21.17 %	2.29 % 2.17 %
Finance	5687 5859	4538 4760	1014 978	135 121	79.80 % 81.24 %	17.83 % 16.69 %	2.37 % 2.07 %
Health	6033 5838	4832 4722	1042 981	159 135	80.09 % 80.88 %	17.27 % 16.80 %	2.64 % 2.31 %
Pets	5958 5935	4514 4586	1299 1223	145 126	75.76 % 77.27 %	21.80 % 20.61 %	2.43 % 2.12 %
Sport & Fitness	5774 6101	4424 4734	1223 1243	127 124	76.62 % 77.59 %	21.18 % 20.37 %	2.20 % 2.03 %
Job & Career	5844 5798	4351 4356	1355 1325	138 117	74.45 % 75.13 %	23.19 % 22.85 %	2.36 % 2.02 %
Dating	6035 5872	4362 4318	1533 1436	140 118	72.28 % 73.54 %	25.40 % 24.46 %	2.32 % 2.01 %
Other	5902 5874	4640 4666	1112 1080	150 128	78.62 % 79.43 %	18.84 % 18.39 %	2.54 % 2.18 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Sarbacane is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5465 5400	3965 3950	1359 1336	141 114	72.55 % 73.15 %	24.87 % 24.74 %	2.58 % 2.11 %
Outlook Mail	5319 5544	3985 4213	1216 1212	118 119	74.92 % 75.99 %	22.86 % 21.86 %	2.22 % 2.15 %
Yahoo Mail	5777 5631	4363 4323	1282 1193	132 115	75.52 % 76.77 %	22.19 % 21.19 %	2.28 % 2.04 %
AOL Mail	5568 5509	4225 4257	1216 1146	127 106	75.88 % 77.27 %	21.84 % 20.80 %	2.28 % 1.92 %
Mail.com	5561 5440	4317 4293	1112 1042	132 105	77.63 % 78.92 %	20.00 % 19.15 %	2.37 % 1.93 %
Yandex Mail	5259 5303	4017 4078	1129 1109	113 116	76.38 % 76.90 %	21.47 % 20.91 %	2.15 % 2.19 %
GMX Mail	5487 5477	4123 4121	1235 1227	129 129	75.14 % 75.24 %	22.51 % 22.40 %	2.35 % 2.36 %
Zoho Mail	5411 5434	4228 4317	1060 993	123 124	78.14 % 79.44 %	19.59 % 18.27 %	2.27 % 2.28 %
ProtonMail	5330 5445	4190 4352	1014 975	126 118	78.61 % 79.93 %	19.02 % 17.91 %	2.36 % 2.17 %
Custom Mail	5367 5547	4276 4451	966 983	125 113	79.67 % 80.24 %	18.00 % 17.72 %	2.33 % 2.04 %
iCloud Mail	5558 5449	4065 4022	1358 1310	135 117	73.14 % 73.81 %	24.43 % 24.04 %	2.43 % 2.15 %
Tuta	5318 5337	4203 4265	991 972	124 100	79.03 % 79.91 %	18.63 % 18.21 %	2.33 % 1.87 %
Juno.com	5468 5444	4353 4328	988 994	127 122	79.61 % 79.50 %	18.07 % 18.26 %	2.32 % 2.24 %
Mailfence	5490 5737	4345 4590	1008 1015	137 132	79.14 % 80.01 %	18.36 % 17.69 %	2.50 % 2.30 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.