HubSpot and Sarbacane Email Deliverability Comparison

HubSpot

Sarbacane

In this comparison, the deliverability of HubSpot and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Sarbacane.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.920 64.877	51.721 50.734	12.211 13.143	1.231 1.267

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Sarbacane in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.67 % 78.20 %	18.81 % 20.26 %	1.90 % 1.95 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4921 4860	3887 3787	954 996	95 94	78.99 % 77.92 %	19.39 % 20.49 %	1.93 % 1.93 %
Elektronics	4889 5171	3946 4067	868 1021	92 94	80.71 % 78.65 %	17.75 % 19.74 %	1.88 % 1.82 %
Entertainment	5035 5110	3990 3993	968 1013	94 106	79.25 % 78.14 %	19.23 % 19.82 %	1.87 % 2.07 %
Cosmetics & Beauty	4811 4941	3863 3889	877 965	92 96	80.30 % 78.71 %	18.23 % 19.53 %	1.91 % 1.94 %
Food & Drink	5038 5105	4013 3970	960 1046	98 104	79.65 % 77.77 %	19.06 % 20.49 %	1.95 % 2.04 %
Home & Garden	5007 5011	3975 3880	951 1066	99 92	79.39 % 77.43 %	18.99 % 21.27 %	1.98 % 1.84 %
Finance	4972 4887	4096 3975	801 845	93 92	82.38 % 81.34 %	16.11 % 17.29 %	1.87 % 1.88 %
Health	5130 4981	4229 4018	824 880	104 103	82.44 % 80.67 %	16.06 % 17.67 %	2.03 % 2.07 %
Pets	5162 4910	4064 3838	1023 1008	95 99	78.73 % 78.17 %	19.82 % 20.53 %	1.84 % 2.02 %
Sport & Fitness	5037 5078	3977 3960	978 1055	91 92	78.96 % 77.98 %	19.42 % 20.78 %	1.81 % 1.81 %
Job & Career	4916 4944	3805 3805	1034 1069	94 96	77.40 % 76.96 %	21.03 % 21.62 %	1.91 % 1.94 %
Dating	5047 4778	3869 3533	1101 1176	85 89	76.66 % 73.94 %	21.81 % 24.61 %	1.68 % 1.86 %
Other	4955 5101	4007 4019	872 1003	99 110	80.87 % 78.79 %	17.60 % 19.66 %	2.00 % 2.16 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Sarbacane.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4577 4659	3509 3489	1001 1083	95 100	76.67 % 74.89 %	21.87 % 23.25 %	2.08 % 2.15 %
Outlook Mail	4858 4704	3796 3620	971 1025	85 87	78.14 % 76.96 %	19.99 % 21.79 %	1.75 % 1.85 %
Yahoo Mail	4612 4742	3634 3696	909 969	86 90	78.79 % 77.94 %	19.71 % 20.43 %	1.86 % 1.90 %
AOL Mail	4848 4576	3825 3566	962 954	89 92	78.90 % 77.93 %	19.84 % 20.85 %	1.84 % 2.01 %
Mail.com	4734 4676	3815 3686	861 921	80 88	80.59 % 78.83 %	18.19 % 19.70 %	1.69 % 1.88 %
Yandex Mail	4565 4705	3649 3649	856 985	85 89	79.93 % 77.56 %	18.75 % 20.94 %	1.86 % 1.89 %
GMX Mail	4689 4707	3692 3594	919 1036	91 98	78.74 % 76.35 %	19.60 % 22.01 %	1.94 % 2.08 %
Zoho Mail	4630 4871	3737 3860	838 943	77 99	80.71 % 79.24 %	18.10 % 19.36 %	1.66 % 2.03 %
ProtonMail	4596 4777	3709 3791	821 904	94 97	80.70 % 79.36 %	17.86 % 18.92 %	2.05 % 2.03 %
Custom Mail	4607 4688	3767 3781	763 834	86 96	81.77 % 80.65 %	16.56 % 17.79 %	1.87 % 2.05 %
iCloud Mail	4778 4569	3635 3436	1070 1035	91 90	76.08 % 75.20 %	22.39 % 22.65 %	1.90 % 1.97 %
Tuta	4638 4509	3797 3604	775 853	94 74	81.87 % 79.93 %	16.71 % 18.92 %	2.03 % 1.64 %
Juno.com	4796 4709	3931 3772	781 879	95 94	81.96 % 80.10 %	16.28 % 18.67 %	1.98 % 2.00 %
Mailfence	3992 3985	3225 3190	684 722	83 73	80.79 % 80.05 %	17.13 % 18.12 %	2.08 % 1.83 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.