HubSpot and Rapidmail Email Deliverability Comparison

HubSpot

Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.918 64.757	51.754 49.798	12.850 13.476	1.314 1.483

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.51 % 76.90 %	19.49 % 20.81 %	1.99 % 2.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5006 5018	3892 3842	1017 1059	97 117	77.75 % 76.56 %	20.32 % 21.10 %	1.94 % 2.33 %
Elektronics	4972 5268	3952 4081	926 1070	94 117	79.49 % 77.47 %	18.62 % 20.31 %	1.89 % 2.22 %
Entertainment	5114 4877	3993 3714	1024 1049	97 114	78.08 % 76.15 %	20.02 % 21.51 %	1.90 % 2.34 %
Cosmetics & Beauty	4878 5033	3860 3899	919 1018	99 116	79.13 % 77.47 %	18.84 % 20.23 %	2.03 % 2.30 %
Food & Drink	5047 4836	3961 3706	983 1013	103 117	78.48 % 76.63 %	19.48 % 20.95 %	2.04 % 2.42 %
Home & Garden	5030 4963	3924 3784	1000 1065	106 114	78.01 % 76.24 %	19.88 % 21.46 %	2.11 % 2.30 %
Finance	5087 4914	4141 3960	845 844	101 110	81.40 % 80.59 %	16.61 % 17.18 %	1.99 % 2.24 %
Health	5242 4949	4295 3989	833 842	114 118	81.93 % 80.60 %	15.89 % 17.01 %	2.17 % 2.38 %
Pets	5249 5100	4084 3888	1065 1095	100 117	77.81 % 76.24 %	20.29 % 21.47 %	1.91 % 2.29 %
Sport & Fitness	5118 4904	3983 3766	1036 1033	99 105	77.82 % 76.79 %	20.24 % 21.06 %	1.93 % 2.14 %
Job & Career	4920 5106	3733 3775	1086 1214	101 117	75.87 % 73.93 %	22.07 % 23.78 %	2.05 % 2.29 %
Dating	5185 4960	3895 3600	1199 1256	91 104	75.12 % 72.58 %	23.12 % 25.32 %	1.76 % 2.10 %
Other	5070 4829	4041 3794	917 918	112 117	79.70 % 78.57 %	18.09 % 19.01 %	2.21 % 2.42 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4574 4758	3413 3491	1063 1159	98 108	74.62 % 73.37 %	23.24 % 24.36 %	2.14 % 2.27 %
Outlook Mail	4751 4385	3647 3308	1018 983	86 94	76.76 % 75.44 %	21.43 % 22.42 %	1.81 % 2.14 %
Yahoo Mail	4783 4579	3724 3476	963 998	96 105	77.86 % 75.91 %	20.13 % 21.80 %	2.01 % 2.29 %
AOL Mail	4888 4639	3789 3493	1005 1034	94 112	77.52 % 75.30 %	20.56 % 22.29 %	1.92 % 2.41 %
Mail.com	4735 4727	3750 3678	902 941	83 108	79.20 % 77.81 %	19.05 % 19.91 %	1.75 % 2.28 %
Yandex Mail	4625 4575	3626 3501	906 976	93 98	78.40 % 76.52 %	19.59 % 21.33 %	2.01 % 2.14 %
GMX Mail	4740 4691	3654 3518	987 1064	99 109	77.09 % 74.99 %	20.82 % 22.68 %	2.09 % 2.32 %
Zoho Mail	4646 4611	3703 3624	864 874	79 113	79.70 % 78.59 %	18.60 % 18.95 %	1.70 % 2.45 %
ProtonMail	4559 4407	3626 3471	839 841	94 95	79.53 % 78.76 %	18.40 % 19.08 %	2.06 % 2.16 %
Custom Mail	4571 4507	3700 3625	774 784	97 98	80.95 % 80.43 %	16.93 % 17.40 %	2.12 % 2.17 %
iCloud Mail	4710 4701	3519 3420	1100 1172	91 109	74.71 % 72.75 %	23.35 % 24.93 %	1.93 % 2.32 %
Tuta	4704 4933	3810 3876	793 943	101 114	80.99 % 78.57 %	16.86 % 19.12 %	2.15 % 2.31 %
Juno.com	4861 4580	3974 3638	786 834	101 108	81.75 % 79.43 %	16.17 % 18.21 %	2.08 % 2.36 %
Mailfence	4771 4664	3819 3679	850 873	102 112	80.05 % 78.88 %	17.82 % 18.72 %	2.14 % 2.40 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.