HubSpot and Rapidmail Email Deliverability Comparison

HubSpot

Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.067 65.064	50.039 50.510	13.466 13.220	1.562 1.334

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.90 % 77.63 %	20.70 % 20.32 %	2.40 % 2.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4863 5173	3726 4009	1029 1050	108 114	76.62 % 77.50 %	21.16 % 20.30 %	2.22 % 2.20 %
Elektronics	4968 5154	3866 4063	984 996	118 95	77.82 % 78.83 %	19.81 % 19.32 %	2.38 % 1.84 %
Entertainment	5025 4829	3859 3721	1051 1008	115 100	76.80 % 77.06 %	20.92 % 20.87 %	2.29 % 2.07 %
Cosmetics & Beauty	4922 5047	3796 3943	1014 1003	112 101	77.12 % 78.13 %	20.60 % 19.87 %	2.28 % 2.00 %
Food & Drink	5133 4964	3927 3839	1076 1012	130 113	76.50 % 77.34 %	20.96 % 20.39 %	2.53 % 2.28 %
Home & Garden	4925 4925	3779 3776	1026 1048	120 101	76.73 % 76.67 %	20.83 % 21.28 %	2.44 % 2.05 %
Finance	4894 4940	3902 4020	874 818	118 102	79.73 % 81.38 %	17.86 % 16.56 %	2.41 % 2.06 %
Health	5098 5003	4068 4089	892 810	138 104	79.80 % 81.73 %	17.50 % 16.19 %	2.71 % 2.08 %
Pets	5109 5030	3877 3869	1101 1068	131 93	75.89 % 76.92 %	21.55 % 21.23 %	2.56 % 1.85 %
Sport & Fitness	5042 5007	3872 3853	1062 1048	108 106	76.79 % 76.95 %	21.06 % 20.93 %	2.14 % 2.12 %
Job & Career	4978 4938	3726 3688	1132 1152	120 98	74.85 % 74.69 %	22.74 % 23.33 %	2.41 % 1.98 %
Dating	5182 4934	3766 3605	1299 1233	117 96	72.67 % 73.06 %	25.07 % 24.99 %	2.26 % 1.95 %
Other	4928 5120	3875 4035	926 974	127 111	78.63 % 78.81 %	18.79 % 19.02 %	2.58 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4639 4655	3360 3458	1157 1101	122 96	72.43 % 74.29 %	24.94 % 23.65 %	2.63 % 2.06 %
Outlook Mail	4580 4604	3447 3490	1028 1025	105 89	75.26 % 75.80 %	22.45 % 22.26 %	2.29 % 1.93 %
Yahoo Mail	4883 4609	3709 3525	1056 994	118 90	75.96 % 76.48 %	21.63 % 21.57 %	2.42 % 1.95 %
AOL Mail	4767 4597	3606 3499	1048 1003	113 95	75.65 % 76.11 %	21.98 % 21.82 %	2.37 % 2.07 %
Mail.com	4606 4744	3563 3742	935 907	108 95	77.36 % 78.88 %	20.30 % 19.12 %	2.34 % 2.00 %
Yandex Mail	4460 4811	3411 3703	948 1006	101 102	76.48 % 76.97 %	21.26 % 20.91 %	2.26 % 2.12 %
GMX Mail	4616 4695	3478 3525	1027 1067	111 103	75.35 % 75.08 %	22.25 % 22.73 %	2.40 % 2.19 %
Zoho Mail	4667 4693	3640 3694	926 899	101 100	77.99 % 78.71 %	19.84 % 19.16 %	2.16 % 2.13 %
ProtonMail	4559 4452	3577 3573	868 789	114 90	78.46 % 80.26 %	19.04 % 17.72 %	2.50 % 2.02 %
Custom Mail	4572 4476	3645 3620	819 768	108 88	79.72 % 80.88 %	17.91 % 17.16 %	2.36 % 1.97 %
iCloud Mail	4699 4681	3437 3456	1149 1125	113 100	73.14 % 73.83 %	24.45 % 24.03 %	2.40 % 2.14 %
Tuta	4599 4778	3659 3830	826 861	114 87	79.56 % 80.16 %	17.96 % 18.02 %	2.48 % 1.82 %
Juno.com	4774 4690	3832 3749	826 840	116 101	80.27 % 79.94 %	17.30 % 17.91 %	2.43 % 2.15 %
Mailfence	4646 4579	3675 3646	853 835	118 98	79.10 % 79.62 %	18.36 % 18.24 %	2.54 % 2.14 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.