HubSpot and Rapidmail Email Deliverability Comparison

HubSpot

Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.378 75.890	58.655 58.604	15.934 15.613	1.789 1.673

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.80 % 77.22 %	20.86 % 20.57 %	2.34 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5752 5966	4409 4594	1221 1230	122 142	76.65 % 77.00 %	21.23 % 20.62 %	2.12 % 2.38 %
Elektronics	5967 5995	4611 4702	1220 1167	136 126	77.28 % 78.43 %	20.45 % 19.47 %	2.28 % 2.10 %
Entertainment	5777 5651	4429 4317	1221 1203	127 131	76.67 % 76.39 %	21.14 % 21.29 %	2.20 % 2.32 %
Cosmetics & Beauty	5840 5761	4492 4490	1219 1146	129 125	76.92 % 77.94 %	20.87 % 19.89 %	2.21 % 2.17 %
Food & Drink	6046 5853	4629 4507	1268 1208	149 138	76.56 % 77.00 %	20.97 % 20.64 %	2.46 % 2.36 %
Home & Garden	5763 5845	4424 4454	1207 1262	132 129	76.77 % 76.20 %	20.94 % 21.59 %	2.29 % 2.21 %
Finance	5687 5922	4538 4769	1014 1025	135 128	79.80 % 80.53 %	17.83 % 17.31 %	2.37 % 2.16 %
Health	6033 5794	4832 4693	1042 970	159 131	80.09 % 81.00 %	17.27 % 16.74 %	2.64 % 2.26 %
Pets	5958 5821	4514 4444	1299 1265	145 112	75.76 % 76.34 %	21.80 % 21.73 %	2.43 % 1.92 %
Sport & Fitness	5774 5780	4424 4425	1223 1225	127 130	76.62 % 76.56 %	21.18 % 21.19 %	2.20 % 2.25 %
Job & Career	5844 5602	4351 4181	1355 1311	138 110	74.45 % 74.63 %	23.19 % 23.40 %	2.36 % 1.96 %
Dating	6035 5841	4362 4252	1533 1462	140 127	72.28 % 72.80 %	25.40 % 25.03 %	2.32 % 2.17 %
Other	5902 6059	4640 4776	1112 1139	150 144	78.62 % 78.82 %	18.84 % 18.80 %	2.54 % 2.38 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5465 5427	3965 3988	1359 1323	141 116	72.55 % 73.48 %	24.87 % 24.38 %	2.58 % 2.14 %
Outlook Mail	5319 5430	3985 4105	1216 1210	118 115	74.92 % 75.60 %	22.86 % 22.28 %	2.22 % 2.12 %
Yahoo Mail	5777 5405	4363 4108	1282 1178	132 119	75.52 % 76.00 %	22.19 % 21.79 %	2.28 % 2.20 %
AOL Mail	5568 5383	4225 4081	1216 1184	127 118	75.88 % 75.81 %	21.84 % 22.00 %	2.28 % 2.19 %
Mail.com	5561 5574	4317 4380	1112 1071	132 123	77.63 % 78.58 %	20.00 % 19.21 %	2.37 % 2.21 %
Yandex Mail	5259 5612	4017 4319	1129 1167	113 126	76.38 % 76.96 %	21.47 % 20.79 %	2.15 % 2.25 %
GMX Mail	5487 5419	4123 4078	1235 1222	129 119	75.14 % 75.25 %	22.51 % 22.55 %	2.35 % 2.20 %
Zoho Mail	5411 5577	4228 4375	1060 1071	123 131	78.14 % 78.45 %	19.59 % 19.20 %	2.27 % 2.35 %
ProtonMail	5330 5221	4190 4175	1014 932	126 114	78.61 % 79.97 %	19.02 % 17.85 %	2.36 % 2.18 %
Custom Mail	5367 5256	4276 4208	966 930	125 118	79.67 % 80.06 %	18.00 % 17.69 %	2.33 % 2.25 %
iCloud Mail	5558 5341	4065 3898	1358 1331	135 112	73.14 % 72.98 %	24.43 % 24.92 %	2.43 % 2.10 %
Tuta	5318 5537	4203 4381	991 1044	124 112	79.03 % 79.12 %	18.63 % 18.85 %	2.33 % 2.02 %
Juno.com	5468 5446	4353 4348	988 973	127 125	79.61 % 79.84 %	18.07 % 17.87 %	2.32 % 2.30 %
Mailfence	5490 5262	4345 4160	1008 977	137 125	79.14 % 79.06 %	18.36 % 18.57 %	2.50 % 2.38 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.