HubSpot and Rapidmail Email Deliverability Comparison

HubSpot

Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.221 63.401	52.236 48.855	11.235 13.349	1.172 1.672

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.34 % 77.06 %	17.49 % 21.05 %	1.82 % 2.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4948 4972	4000 3815	875 1051	96 132	80.84 % 76.73 %	17.68 % 21.14 %	1.94 % 2.65 %
Elektronics	4767 5033	3908 3880	803 1064	84 129	81.98 % 77.09 %	16.84 % 21.14 %	1.76 % 2.56 %
Entertainment	4801 4786	3896 3672	843 1022	88 126	81.15 % 76.72 %	17.56 % 21.35 %	1.83 % 2.63 %
Cosmetics & Beauty	4762 4944	3897 3834	813 1021	88 132	81.84 % 77.55 %	17.07 % 20.65 %	1.85 % 2.67 %
Food & Drink	4908 4745	3987 3646	880 1023	92 130	81.23 % 76.84 %	17.93 % 21.56 %	1.87 % 2.74 %
Home & Garden	4970 4709	4027 3602	880 1026	93 125	81.03 % 76.49 %	17.71 % 21.79 %	1.87 % 2.65 %
Finance	5054 4704	4233 3740	764 865	93 125	83.76 % 79.51 %	15.12 % 18.39 %	1.84 % 2.66 %
Health	5160 4867	4324 3861	778 919	94 133	83.80 % 79.33 %	15.08 % 18.88 %	1.82 % 2.73 %
Pets	5111 5130	4107 3925	942 1087	90 138	80.36 % 76.51 %	18.43 % 21.19 %	1.76 % 2.69 %
Sport & Fitness	5079 4867	4098 3762	916 1005	92 120	80.69 % 77.30 %	18.04 % 20.65 %	1.81 % 2.47 %
Job & Career	4919 5081	3914 3825	949 1189	94 132	79.57 % 75.28 %	19.29 % 23.40 %	1.91 % 2.60 %
Dating	4837 4767	3808 3531	976 1127	76 120	78.73 % 74.07 %	20.18 % 23.64 %	1.57 % 2.52 %
Other	4905 4796	4037 3762	816 950	92 130	82.30 % 78.44 %	16.64 % 19.81 %	1.88 % 2.71 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4596 4818	3645 3617	907 1128	88 130	79.31 % 75.07 %	19.73 % 23.41 %	1.91 % 2.70 %
Outlook Mail	4930 4397	3947 3349	908 974	87 117	80.06 % 76.17 %	18.42 % 22.15 %	1.76 % 2.66 %
Yahoo Mail	4660 4570	3761 3482	842 1001	83 118	80.71 % 76.19 %	18.07 % 21.90 %	1.78 % 2.58 %
AOL Mail	4836 4821	3904 3657	893 1048	85 130	80.73 % 75.86 %	18.47 % 21.74 %	1.76 % 2.70 %
Mail.com	4772 4688	3915 3641	813 970	78 126	82.04 % 77.67 %	17.04 % 20.69 %	1.63 % 2.69 %
Yandex Mail	4579 4387	3732 3362	804 935	80 106	81.50 % 76.64 %	17.56 % 21.31 %	1.75 % 2.42 %
GMX Mail	4742 4730	3829 3616	852 1055	90 125	80.75 % 76.45 %	17.97 % 22.30 %	1.90 % 2.64 %
Zoho Mail	4617 4549	3788 3570	784 881	78 125	82.04 % 78.48 %	16.98 % 19.37 %	1.69 % 2.75 %
ProtonMail	4548 4585	3748 3596	748 914	89 113	82.41 % 78.43 %	16.45 % 19.93 %	1.96 % 2.46 %
Custom Mail	4592 4610	3825 3661	710 863	85 118	83.30 % 79.41 %	15.46 % 18.72 %	1.85 % 2.56 %
iCloud Mail	4740 4726	3726 3532	955 1101	83 126	78.61 % 74.74 %	20.15 % 23.30 %	1.75 % 2.67 %
Tuta	4574 4784	3807 3730	725 948	88 132	83.23 % 77.97 %	15.85 % 19.82 %	1.92 % 2.76 %
Juno.com	4790 4652	3997 3656	726 917	93 122	83.44 % 78.59 %	15.16 % 19.71 %	1.94 % 2.62 %
Mailfence	3245 3084	2612 2386	568 614	65 84	80.49 % 77.37 %	17.50 % 19.91 %	2.00 % 2.72 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.