HubSpot and Rapidmail Email Deliverability Comparison

HubSpot

Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.507 75.594	58.466 58.369	16.143 15.552	1.898 1.673

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.42 % 77.21 %	21.10 % 20.57 %	2.48 % 2.21 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5828 5920	4459 4546	1234 1235	135 139	76.51 % 76.79 %	21.17 % 20.86 %	2.32 % 2.35 %
Elektronics	6039 6066	4648 4748	1243 1192	148 126	76.97 % 78.27 %	20.58 % 19.65 %	2.45 % 2.08 %
Entertainment	5667 5690	4323 4363	1210 1196	134 131	76.28 % 76.68 %	21.35 % 21.02 %	2.36 % 2.30 %
Cosmetics & Beauty	5844 5663	4449 4426	1258 1115	137 122	76.13 % 78.16 %	21.53 % 19.69 %	2.34 % 2.15 %
Food & Drink	5969 5842	4549 4495	1266 1210	154 137	76.21 % 76.94 %	21.21 % 20.71 %	2.58 % 2.35 %
Home & Garden	5808 5814	4434 4433	1229 1257	145 124	76.34 % 76.25 %	21.16 % 21.62 %	2.50 % 2.13 %
Finance	5732 5861	4565 4719	1028 1012	139 130	79.64 % 80.52 %	17.93 % 17.27 %	2.42 % 2.22 %
Health	6068 5788	4846 4679	1060 975	162 134	79.86 % 80.84 %	17.47 % 16.85 %	2.67 % 2.32 %
Pets	6016 5800	4543 4416	1317 1267	156 117	75.52 % 76.14 %	21.89 % 21.84 %	2.59 % 2.02 %
Sport & Fitness	5813 5748	4425 4398	1245 1216	143 134	76.12 % 76.51 %	21.42 % 21.16 %	2.46 % 2.33 %
Job & Career	5966 5561	4423 4158	1395 1293	148 110	74.14 % 74.77 %	23.38 % 23.25 %	2.48 % 1.98 %
Dating	5962 5831	4284 4242	1533 1461	145 128	71.86 % 72.75 %	25.71 % 25.06 %	2.43 % 2.20 %
Other	5795 6010	4518 4746	1125 1123	152 141	77.96 % 78.97 %	19.41 % 18.69 %	2.62 % 2.35 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5459 5429	3946 3982	1370 1329	143 118	72.28 % 73.35 %	25.10 % 24.48 %	2.62 % 2.17 %
Outlook Mail	5338 5332	3974 4024	1241 1191	123 117	74.45 % 75.47 %	23.25 % 22.34 %	2.30 % 2.19 %
Yahoo Mail	5905 5386	4446 4100	1315 1168	144 118	75.29 % 76.12 %	22.27 % 21.69 %	2.44 % 2.19 %
AOL Mail	5436 5472	4096 4149	1209 1204	131 119	75.35 % 75.82 %	22.24 % 22.00 %	2.41 % 2.17 %
Mail.com	5644 5540	4345 4357	1161 1058	138 125	76.98 % 78.65 %	20.57 % 19.10 %	2.45 % 2.26 %
Yandex Mail	5267 5576	4000 4308	1147 1144	120 124	75.94 % 77.26 %	21.78 % 20.52 %	2.28 % 2.22 %
GMX Mail	5525 5316	4122 3995	1265 1205	138 116	74.61 % 75.15 %	22.90 % 22.67 %	2.50 % 2.18 %
Zoho Mail	5450 5593	4229 4392	1080 1070	141 131	77.60 % 78.53 %	19.82 % 19.13 %	2.59 % 2.34 %
ProtonMail	5357 5229	4211 4171	1012 945	134 113	78.61 % 79.77 %	18.89 % 18.07 %	2.50 % 2.16 %
Custom Mail	5277 5416	4191 4349	954 945	132 122	79.42 % 80.30 %	18.08 % 17.45 %	2.50 % 2.25 %
iCloud Mail	5489 5261	4015 3840	1328 1309	146 112	73.15 % 72.99 %	24.19 % 24.88 %	2.66 % 2.13 %
Tuta	5283 5326	4142 4201	1011 1011	130 114	78.40 % 78.88 %	19.14 % 18.98 %	2.46 % 2.14 %
Juno.com	5506 5439	4365 4337	1009 980	132 122	79.28 % 79.74 %	18.33 % 18.02 %	2.40 % 2.24 %
Mailfence	5571 5279	4384 4164	1041 993	146 122	78.69 % 78.88 %	18.69 % 18.81 %	2.62 % 2.31 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.