HubSpot and Rapidmail Email Deliverability Comparison

HubSpot

Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.189 75.984	58.649 59.005	15.766 15.410	1.774 1.569

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.98 % 77.65 %	20.69 % 20.28 %	2.33 % 2.06 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5747 6026	4416 4670	1206 1222	125 134	76.84 % 77.50 %	20.98 % 20.28 %	2.18 % 2.22 %
Elektronics	5801 5985	4514 4712	1154 1157	133 116	77.81 % 78.73 %	19.89 % 19.33 %	2.29 % 1.94 %
Entertainment	5782 5674	4434 4369	1221 1184	127 121	76.69 % 77.00 %	21.12 % 20.87 %	2.20 % 2.13 %
Cosmetics & Beauty	5778 5816	4453 4553	1198 1145	127 118	77.07 % 78.28 %	20.73 % 19.69 %	2.20 % 2.03 %
Food & Drink	6016 5782	4623 4478	1247 1174	146 130	76.85 % 77.45 %	20.73 % 20.30 %	2.43 % 2.25 %
Home & Garden	5763 5826	4430 4465	1194 1239	139 122	76.87 % 76.64 %	20.72 % 21.27 %	2.41 % 2.09 %
Finance	5662 5870	4542 4778	988 974	132 118	80.22 % 81.40 %	17.45 % 16.59 %	2.33 % 2.01 %
Health	5989 5796	4795 4723	1039 949	155 124	80.06 % 81.49 %	17.35 % 16.37 %	2.59 % 2.14 %
Pets	6008 5867	4556 4519	1305 1241	147 107	75.83 % 77.02 %	21.72 % 21.15 %	2.45 % 1.82 %
Sport & Fitness	5882 5831	4509 4485	1248 1221	125 125	76.66 % 76.92 %	21.22 % 20.94 %	2.13 % 2.14 %
Job & Career	5853 5718	4377 4270	1341 1337	135 111	74.78 % 74.68 %	22.91 % 23.38 %	2.31 % 1.94 %
Dating	6038 5775	4379 4232	1524 1430	135 113	72.52 % 73.28 %	25.24 % 24.76 %	2.24 % 1.96 %
Other	5870 6018	4621 4751	1101 1137	148 130	78.72 % 78.95 %	18.76 % 18.89 %	2.52 % 2.16 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5432 5475	3937 4055	1354 1310	141 110	72.48 % 74.06 %	24.93 % 23.93 %	2.60 % 2.01 %
Outlook Mail	5326 5393	4011 4084	1193 1201	122 108	75.31 % 75.73 %	22.40 % 22.27 %	2.29 % 2.00 %
Yahoo Mail	5741 5328	4359 4070	1248 1153	134 105	75.93 % 76.39 %	21.74 % 21.64 %	2.33 % 1.97 %
AOL Mail	5571 5392	4228 4116	1217 1164	126 112	75.89 % 76.34 %	21.85 % 21.59 %	2.26 % 2.08 %
Mail.com	5561 5597	4327 4414	1105 1067	129 116	77.81 % 78.86 %	19.87 % 19.06 %	2.32 % 2.07 %
Yandex Mail	5248 5608	4024 4337	1112 1150	112 121	76.68 % 77.34 %	21.19 % 20.51 %	2.13 % 2.16 %
GMX Mail	5406 5475	4057 4114	1221 1245	128 116	75.05 % 75.14 %	22.59 % 22.74 %	2.37 % 2.12 %
Zoho Mail	5472 5508	4281 4347	1073 1040	118 121	78.23 % 78.92 %	19.61 % 18.88 %	2.16 % 2.20 %
ProtonMail	5282 5243	4144 4211	1010 927	128 105	78.46 % 80.32 %	19.12 % 17.68 %	2.42 % 2.00 %
Custom Mail	5386 5207	4303 4215	960 886	123 106	79.89 % 80.95 %	17.82 % 17.02 %	2.28 % 2.04 %
iCloud Mail	5516 5483	4036 4034	1351 1335	129 114	73.17 % 73.57 %	24.49 % 24.35 %	2.34 % 2.08 %
Tuta	5279 5533	4193 4433	961 997	125 103	79.43 % 80.12 %	18.20 % 18.02 %	2.37 % 1.86 %
Juno.com	5556 5450	4457 4357	972 976	127 117	80.22 % 79.94 %	17.49 % 17.91 %	2.29 % 2.15 %
Mailfence	5413 5292	4292 4218	989 959	132 115	79.29 % 79.71 %	18.27 % 18.12 %	2.44 % 2.17 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.