HubSpot and mailtrap Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for mailtrap than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
465.408 71.601	367.201 58.020	83.633 10.738	14.574 2.843

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. mailtrap beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.90 % 81.03 %	17.97 % 15.00 %	3.13 % 3.97 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, mailtrap is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35947 5457	29467 4551	5498 723	982 183	81.97 % 83.40 %	15.29 % 13.25 %	2.73 % 3.35 %
Elektronics	35933 5566	28618 4594	6274 781	1041 191	79.64 % 82.54 %	17.46 % 14.03 %	2.90 % 3.43 %
Entertainment	35924 5505	28223 4463	6485 825	1216 217	78.56 % 81.07 %	18.05 % 14.99 %	3.38 % 3.94 %
Cosmetics & Beauty	36027 5475	28354 4412	6523 829	1150 234	78.70 % 80.58 %	18.11 % 15.14 %	3.19 % 4.27 %
Food & Drink	35591 5593	29102 4660	5459 728	1030 205	81.77 % 83.32 %	15.34 % 13.02 %	2.89 % 3.67 %
Home & Garden	35908 5480	29439 4574	5472 720	997 186	81.98 % 83.47 %	15.24 % 13.14 %	2.78 % 3.39 %
Finance	35979 5521	27226 4333	7516 939	1237 249	75.67 % 78.48 %	20.89 % 17.01 %	3.44 % 4.51 %
Health	35557 5505	27275 4381	7108 883	1174 241	76.71 % 79.58 %	19.99 % 16.04 %	3.30 % 4.38 %
Pets	35935 5527	29012 4554	5850 786	1073 187	80.73 % 82.40 %	16.28 % 14.22 %	2.99 % 3.38 %
Sport & Fitness	35694 5435	27777 4348	6754 863	1163 224	77.82 % 80.00 %	18.92 % 15.88 %	3.26 % 4.12 %
Job & Career	35317 5437	27196 4263	6874 925	1247 249	77.01 % 78.41 %	19.46 % 17.01 %	3.53 % 4.58 %
Dating	36035 5446	26715 4241	8088 941	1232 264	74.14 % 77.87 %	22.44 % 17.28 %	3.42 % 4.85 %
Other	35561 5654	28797 4646	5732 795	1032 213	80.98 % 82.17 %	16.12 % 14.06 %	2.90 % 3.77 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, mailtrap is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	45292 5503	33939 4144	9717 1081	1636 278	74.93 % 75.30 %	21.45 % 19.64 %	3.61 % 5.05 %
Outlook Mail	45187 5628	34329 4473	9266 932	1592 223	75.97 % 79.48 %	20.51 % 16.56 %	3.52 % 3.96 %
Yahoo Mail	44916 5432	35280 4387	8212 843	1424 202	78.55 % 80.76 %	18.28 % 15.52 %	3.17 % 3.72 %
AOL Mail	44547 5567	35030 4468	8124 854	1393 245	78.64 % 80.26 %	18.24 % 15.34 %	3.13 % 4.40 %
Mail.com	44953 5625	35824 4581	7766 818	1363 226	79.69 % 81.44 %	17.28 % 14.54 %	3.03 % 4.02 %
Yandex Mail	45211 5488	34808 4338	8870 904	1533 246	76.99 % 79.05 %	19.62 % 16.47 %	3.39 % 4.48 %
GMX Mail	45129 5478	35820 4540	7989 742	1320 196	79.37 % 82.88 %	17.70 % 13.55 %	2.92 % 3.58 %
Zoho Mail	44566 5461	35941 4536	7315 729	1310 196	80.65 % 83.06 %	16.41 % 13.35 %	2.94 % 3.59 %
ProtonMail	44601 5492	36128 4608	7265 687	1208 197	81.00 % 83.90 %	16.29 % 12.51 %	2.71 % 3.59 %
Custom Mail	44682 5591	36559 4682	6890 718	1233 191	81.82 % 83.74 %	15.42 % 12.84 %	2.76 % 3.42 %
iCloud Mail	5314 5465	4178 4178	915 1017	221 270	78.62 % 76.45 %	17.22 % 18.61 %	4.16 % 4.94 %
Tuta	5564 5393	4714 4483	677 724	173 186	84.72 % 83.13 %	12.17 % 13.42 %	3.11 % 3.45 %
Juno.com	5446 5478	4651 4602	627 689	168 187	85.40 % 84.01 %	11.51 % 12.58 %	3.08 % 3.41 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.