HubSpot and mailtrap Email Deliverability Comparison

HubSpot

mailtrap

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for mailtrap than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.378 75.551	58.655 58.133	15.934 15.767	1.789 1.651

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. mailtrap beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.80 % 76.95 %	20.86 % 20.87 %	2.34 % 2.19 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, mailtrap is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5752 5811	4409 4441	1221 1249	122 121	76.65 % 76.42 %	21.23 % 21.49 %	2.12 % 2.08 %
Elektronics	5967 6039	4611 4639	1220 1255	136 145	77.28 % 76.82 %	20.45 % 20.78 %	2.28 % 2.40 %
Entertainment	5777 5903	4429 4574	1221 1203	127 126	76.67 % 77.49 %	21.14 % 20.38 %	2.20 % 2.13 %
Cosmetics & Beauty	5840 5801	4492 4452	1219 1216	129 133	76.92 % 76.75 %	20.87 % 20.96 %	2.21 % 2.29 %
Food & Drink	6046 5889	4629 4505	1268 1258	149 126	76.56 % 76.50 %	20.97 % 21.36 %	2.46 % 2.14 %
Home & Garden	5763 5754	4424 4435	1207 1199	132 120	76.77 % 77.08 %	20.94 % 20.84 %	2.29 % 2.09 %
Finance	5687 5792	4538 4635	1014 1035	135 122	79.80 % 80.02 %	17.83 % 17.87 %	2.37 % 2.11 %
Health	6033 5759	4832 4621	1042 1015	159 123	80.09 % 80.24 %	17.27 % 17.62 %	2.64 % 2.14 %
Pets	5958 5948	4514 4551	1299 1266	145 131	75.76 % 76.51 %	21.80 % 21.28 %	2.43 % 2.20 %
Sport & Fitness	5774 5636	4424 4297	1223 1209	127 130	76.62 % 76.24 %	21.18 % 21.45 %	2.20 % 2.31 %
Job & Career	5844 5765	4351 4326	1355 1323	138 116	74.45 % 75.04 %	23.19 % 22.95 %	2.36 % 2.01 %
Dating	6035 5826	4362 4229	1533 1464	140 133	72.28 % 72.59 %	25.40 % 25.13 %	2.32 % 2.28 %
Other	5902 5628	4640 4428	1112 1075	150 125	78.62 % 78.68 %	18.84 % 19.10 %	2.54 % 2.22 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, mailtrap is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5465 5598	3965 4089	1359 1378	141 131	72.55 % 73.04 %	24.87 % 24.62 %	2.58 % 2.34 %
Outlook Mail	5319 5540	3985 4155	1216 1260	118 125	74.92 % 75.00 %	22.86 % 22.74 %	2.22 % 2.26 %
Yahoo Mail	5777 5379	4363 4103	1282 1165	132 111	75.52 % 76.28 %	22.19 % 21.66 %	2.28 % 2.06 %
AOL Mail	5568 5582	4225 4278	1216 1178	127 126	75.88 % 76.64 %	21.84 % 21.10 %	2.28 % 2.26 %
Mail.com	5561 5366	4317 4162	1112 1093	132 111	77.63 % 77.56 %	20.00 % 20.37 %	2.37 % 2.07 %
Yandex Mail	5259 5451	4017 4130	1129 1196	113 125	76.38 % 75.77 %	21.47 % 21.94 %	2.15 % 2.29 %
GMX Mail	5487 5369	4123 4035	1235 1222	129 112	75.14 % 75.15 %	22.51 % 22.76 %	2.35 % 2.09 %
Zoho Mail	5411 5412	4228 4185	1060 1103	123 124	78.14 % 77.33 %	19.59 % 20.38 %	2.27 % 2.29 %
ProtonMail	5330 5363	4190 4265	1014 990	126 108	78.61 % 79.53 %	19.02 % 18.46 %	2.36 % 2.01 %
Custom Mail	5367 5238	4276 4218	966 905	125 115	79.67 % 80.53 %	18.00 % 17.28 %	2.33 % 2.20 %
iCloud Mail	5558 5364	4065 3961	1358 1294	135 109	73.14 % 73.84 %	24.43 % 24.12 %	2.43 % 2.03 %
Tuta	5318 5381	4203 4269	991 994	124 118	79.03 % 79.33 %	18.63 % 18.47 %	2.33 % 2.19 %
Juno.com	5468 5132	4353 4047	988 963	127 122	79.61 % 78.86 %	18.07 % 18.76 %	2.32 % 2.38 %
Mailfence	5490 5376	4345 4236	1008 1026	137 114	79.14 % 78.79 %	18.36 % 19.08 %	2.50 % 2.12 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.