HubSpot and mailtrap Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for mailtrap than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
456.654 62.804	359.849 50.873	82.504 9.435	14.301 2.496

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. mailtrap beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.80 % 81.00 %	18.07 % 15.02 %	3.13 % 3.97 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, mailtrap is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35279 4783	28885 3983	5425 634	969 166	81.88 % 83.27 %	15.38 % 13.26 %	2.75 % 3.47 %
Elektronics	35256 4864	28050 4018	6192 684	1014 162	79.56 % 82.61 %	17.56 % 14.06 %	2.88 % 3.33 %
Entertainment	35251 4822	27666 3907	6396 725	1189 190	78.48 % 81.02 %	18.14 % 15.04 %	3.37 % 3.94 %
Cosmetics & Beauty	35321 4810	27763 3866	6434 728	1124 216	78.60 % 80.37 %	18.22 % 15.14 %	3.18 % 4.49 %
Food & Drink	34914 4848	28512 4045	5385 630	1017 173	81.66 % 83.44 %	15.42 % 13.00 %	2.91 % 3.57 %
Home & Garden	35241 4844	28865 4041	5399 639	977 164	81.91 % 83.42 %	15.32 % 13.19 %	2.77 % 3.39 %
Finance	35273 4868	26648 3817	7408 829	1217 222	75.55 % 78.41 %	21.00 % 17.03 %	3.45 % 4.56 %
Health	34872 4846	26713 3857	7011 779	1148 210	76.60 % 79.59 %	20.10 % 16.08 %	3.29 % 4.33 %
Pets	35205 4815	28390 3967	5759 685	1056 163	80.64 % 82.39 %	16.36 % 14.23 %	3.00 % 3.39 %
Sport & Fitness	35104 4820	27286 3845	6673 770	1145 205	77.73 % 79.77 %	19.01 % 15.98 %	3.26 % 4.25 %
Job & Career	34648 4785	26653 3758	6774 814	1221 213	76.93 % 78.54 %	19.55 % 17.01 %	3.52 % 4.45 %
Dating	35384 4765	26182 3712	7991 823	1211 230	73.99 % 77.90 %	22.58 % 17.27 %	3.42 % 4.83 %
Other	34906 4934	28236 4057	5657 695	1013 182	80.89 % 82.23 %	16.21 % 14.09 %	2.90 % 3.69 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, mailtrap is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44607 4834	33411 3631	9600 952	1596 251	74.90 % 75.11 %	21.52 % 19.69 %	3.58 % 5.19 %
Outlook Mail	44502 4990	33770 3959	9168 828	1564 203	75.88 % 79.34 %	20.60 % 16.59 %	3.51 % 4.07 %
Yahoo Mail	44271 4777	34743 3866	8124 741	1404 170	78.48 % 80.93 %	18.35 % 15.51 %	3.17 % 3.56 %
AOL Mail	43866 4886	34462 3928	8034 750	1370 208	78.56 % 80.39 %	18.31 % 15.35 %	3.12 % 4.26 %
Mail.com	44268 4941	35247 4019	7681 721	1340 201	79.62 % 81.34 %	17.35 % 14.59 %	3.03 % 4.07 %
Yandex Mail	44585 4829	34290 3811	8780 799	1515 219	76.91 % 78.92 %	19.69 % 16.55 %	3.40 % 4.54 %
GMX Mail	44430 4774	35220 3957	7910 647	1300 170	79.27 % 82.89 %	17.80 % 13.55 %	2.93 % 3.56 %
Zoho Mail	43845 4781	35326 3971	7231 637	1288 173	80.57 % 83.06 %	16.49 % 13.32 %	2.94 % 3.62 %
ProtonMail	43918 4804	35532 4031	7193 599	1193 174	80.91 % 83.91 %	16.38 % 12.47 %	2.72 % 3.62 %
Custom Mail	44012 4890	35982 4092	6819 629	1211 169	81.75 % 83.68 %	15.49 % 12.86 %	2.75 % 3.46 %
iCloud Mail	4641 4824	3635 3692	801 899	205 233	78.32 % 76.53 %	17.26 % 18.64 %	4.42 % 4.83 %
Tuta	4896 4686	4136 3893	603 630	157 163	84.48 % 83.08 %	12.32 % 13.44 %	3.21 % 3.48 %
Juno.com	4813 4788	4095 4023	560 603	158 162	85.08 % 84.02 %	11.64 % 12.59 %	3.28 % 3.38 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.