HubSpot and mailtrap Email Deliverability Comparison

HubSpot

mailtrap

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for mailtrap than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.067 64.136	50.039 49.496	13.466 13.214	1.562 1.426

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. mailtrap beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.90 % 77.17 %	20.70 % 20.60 %	2.40 % 2.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, mailtrap is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4863 4940	3726 3791	1029 1042	108 107	76.62 % 76.74 %	21.16 % 21.09 %	2.22 % 2.17 %
Elektronics	4968 5186	3866 3998	984 1069	118 119	77.82 % 77.09 %	19.81 % 20.61 %	2.38 % 2.29 %
Entertainment	5025 5106	3859 3964	1051 1030	115 112	76.80 % 77.63 %	20.92 % 20.17 %	2.29 % 2.19 %
Cosmetics & Beauty	4922 4814	3796 3704	1014 994	112 116	77.12 % 76.94 %	20.60 % 20.65 %	2.28 % 2.41 %
Food & Drink	5133 4943	3927 3809	1076 1022	130 112	76.50 % 77.06 %	20.96 % 20.68 %	2.53 % 2.27 %
Home & Garden	4925 4852	3779 3732	1026 1013	120 107	76.73 % 76.92 %	20.83 % 20.88 %	2.44 % 2.21 %
Finance	4894 4958	3902 3966	874 893	118 99	79.73 % 79.99 %	17.86 % 18.01 %	2.41 % 2.00 %
Health	5098 4960	4068 4002	892 855	138 103	79.80 % 80.69 %	17.50 % 17.24 %	2.71 % 2.08 %
Pets	5109 5020	3877 3857	1101 1053	131 110	75.89 % 76.83 %	21.55 % 20.98 %	2.56 % 2.19 %
Sport & Fitness	5042 4910	3872 3742	1062 1050	108 118	76.79 % 76.21 %	21.06 % 21.38 %	2.14 % 2.40 %
Job & Career	4978 4867	3726 3650	1132 1114	120 103	74.85 % 74.99 %	22.74 % 22.89 %	2.41 % 2.12 %
Dating	5182 4833	3766 3542	1299 1178	117 113	72.67 % 73.29 %	25.07 % 24.37 %	2.26 % 2.34 %
Other	4928 4747	3875 3739	926 901	127 107	78.63 % 78.77 %	18.79 % 18.98 %	2.58 % 2.25 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, mailtrap is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4639 4712	3360 3466	1157 1129	122 117	72.43 % 73.56 %	24.94 % 23.96 %	2.63 % 2.48 %
Outlook Mail	4580 4643	3447 3482	1028 1050	105 111	75.26 % 74.99 %	22.45 % 22.61 %	2.29 % 2.39 %
Yahoo Mail	4883 4550	3709 3485	1056 965	118 100	75.96 % 76.59 %	21.63 % 21.21 %	2.42 % 2.20 %
AOL Mail	4767 4714	3606 3619	1048 986	113 109	75.65 % 76.77 %	21.98 % 20.92 %	2.37 % 2.31 %
Mail.com	4606 4518	3563 3528	935 900	108 90	77.36 % 78.09 %	20.30 % 19.92 %	2.34 % 1.99 %
Yandex Mail	4460 4813	3411 3646	948 1057	101 110	76.48 % 75.75 %	21.26 % 21.96 %	2.26 % 2.29 %
GMX Mail	4616 4500	3478 3404	1027 1000	111 96	75.35 % 75.64 %	22.25 % 22.22 %	2.40 % 2.13 %
Zoho Mail	4667 4566	3640 3545	926 916	101 105	77.99 % 77.64 %	19.84 % 20.06 %	2.16 % 2.30 %
ProtonMail	4559 4557	3577 3626	868 832	114 99	78.46 % 79.57 %	19.04 % 18.26 %	2.50 % 2.17 %
Custom Mail	4572 4515	3645 3635	819 778	108 102	79.72 % 80.51 %	17.91 % 17.23 %	2.36 % 2.26 %
iCloud Mail	4699 4603	3437 3405	1149 1103	113 95	73.14 % 73.97 %	24.45 % 23.96 %	2.40 % 2.06 %
Tuta	4599 4562	3659 3625	826 838	114 99	79.56 % 79.46 %	17.96 % 18.37 %	2.48 % 2.17 %
Juno.com	4774 4367	3832 3461	826 807	116 99	80.27 % 79.25 %	17.30 % 18.48 %	2.43 % 2.27 %
Mailfence	4646 4516	3675 3569	853 853	118 94	79.10 % 79.03 %	18.36 % 18.89 %	2.54 % 2.08 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.