HubSpot and mailtrap Email Deliverability Comparison

HubSpot

mailtrap

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for mailtrap.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.472 64.339	50.685 49.599	13.324 13.283	1.463 1.457

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats mailtrap in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.41 % 77.09 %	20.35 % 20.65 %	2.23 % 2.26 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4895 4906	3776 3763	1012 1039	107 104	77.14 % 76.70 %	20.67 % 21.18 %	2.19 % 2.12 %
Elektronics	4936 5247	3863 4073	964 1055	109 119	78.26 % 77.63 %	19.53 % 20.11 %	2.21 % 2.27 %
Entertainment	5054 5049	3903 3918	1046 1019	105 112	77.23 % 77.60 %	20.70 % 20.18 %	2.08 % 2.22 %
Cosmetics & Beauty	4988 4855	3870 3723	1010 1013	108 119	77.59 % 76.68 %	20.25 % 20.87 %	2.17 % 2.45 %
Food & Drink	5071 4989	3918 3819	1036 1051	117 119	77.26 % 76.55 %	20.43 % 21.07 %	2.31 % 2.39 %
Home & Garden	5056 4872	3891 3742	1046 1022	119 108	76.96 % 76.81 %	20.69 % 20.98 %	2.35 % 2.22 %
Finance	4956 4798	3977 3841	869 859	110 98	80.25 % 80.05 %	17.53 % 17.90 %	2.22 % 2.04 %
Health	5162 4968	4162 4019	873 839	127 110	80.63 % 80.90 %	16.91 % 16.89 %	2.46 % 2.21 %
Pets	5158 5064	3933 3872	1102 1078	123 114	76.25 % 76.46 %	21.36 % 21.29 %	2.38 % 2.25 %
Sport & Fitness	5076 4916	3909 3751	1065 1050	102 115	77.01 % 76.30 %	20.98 % 21.36 %	2.01 % 2.34 %
Job & Career	4884 4828	3672 3629	1100 1090	112 109	75.18 % 75.17 %	22.52 % 22.58 %	2.29 % 2.26 %
Dating	5216 4994	3849 3652	1263 1221	104 121	73.79 % 73.13 %	24.21 % 24.45 %	1.99 % 2.42 %
Other	5020 4853	3962 3797	938 947	120 109	78.92 % 78.24 %	18.69 % 19.51 %	2.39 % 2.25 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than mailtrap.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4604 4718	3380 3470	1111 1133	113 115	73.41 % 73.55 %	24.13 % 24.01 %	2.45 % 2.44 %
Outlook Mail	4670 4652	3530 3502	1042 1038	98 112	75.59 % 75.28 %	22.31 % 22.31 %	2.10 % 2.41 %
Yahoo Mail	4833 4641	3698 3548	1029 985	106 108	76.52 % 76.45 %	21.29 % 21.22 %	2.19 % 2.33 %
AOL Mail	4796 4789	3648 3647	1041 1028	107 114	76.06 % 76.15 %	21.71 % 21.47 %	2.23 % 2.38 %
Mail.com	4642 4609	3626 3613	919 901	97 95	78.11 % 78.39 %	19.80 % 19.55 %	2.09 % 2.06 %
Yandex Mail	4476 4777	3445 3631	935 1033	96 113	76.97 % 76.01 %	20.89 % 21.62 %	2.14 % 2.37 %
GMX Mail	4705 4588	3593 3487	1010 999	102 102	76.37 % 76.00 %	21.47 % 21.77 %	2.17 % 2.22 %
Zoho Mail	4616 4524	3636 3504	890 920	90 100	78.77 % 77.45 %	19.28 % 20.34 %	1.95 % 2.21 %
ProtonMail	4477 4578	3518 3638	852 839	107 101	78.58 % 79.47 %	19.03 % 18.33 %	2.39 % 2.21 %
Custom Mail	4604 4531	3686 3641	813 787	105 103	80.06 % 80.36 %	17.66 % 17.37 %	2.28 % 2.27 %
iCloud Mail	4827 4482	3553 3315	1168 1068	106 99	73.61 % 73.96 %	24.20 % 23.83 %	2.20 % 2.21 %
Tuta	4676 4533	3733 3592	831 840	112 101	79.83 % 79.24 %	17.77 % 18.53 %	2.40 % 2.23 %
Juno.com	4780 4441	3858 3492	813 848	109 101	80.71 % 78.63 %	17.01 % 19.09 %	2.28 % 2.27 %
Mailfence	4766 4476	3781 3519	870 864	115 93	79.33 % 78.62 %	18.25 % 19.30 %	2.41 % 2.08 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.