HubSpot and mailtrap Email Deliverability Comparison

HubSpot

mailtrap

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for mailtrap.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.700 64.658	50.869 49.747	13.378 13.457	1.453 1.454

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats mailtrap in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.43 % 76.94 %	20.36 % 20.81 %	2.21 % 2.25 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4986 4843	3826 3711	1050 1030	110 102	76.73 % 76.63 %	21.06 % 21.27 %	2.21 % 2.11 %
Elektronics	5025 5066	3942 3936	976 1021	107 109	78.45 % 77.69 %	19.42 % 20.15 %	2.13 % 2.15 %
Entertainment	5037 5063	3877 3908	1056 1047	104 108	76.97 % 77.19 %	20.96 % 20.68 %	2.06 % 2.13 %
Cosmetics & Beauty	4901 4940	3811 3799	982 1017	108 124	77.76 % 76.90 %	20.04 % 20.59 %	2.20 % 2.51 %
Food & Drink	5093 4982	3945 3793	1031 1075	117 114	77.46 % 76.13 %	20.24 % 21.58 %	2.30 % 2.29 %
Home & Garden	5017 4922	3868 3762	1033 1049	116 111	77.10 % 76.43 %	20.59 % 21.31 %	2.31 % 2.26 %
Finance	5013 4833	4028 3878	875 854	110 101	80.35 % 80.24 %	17.45 % 17.67 %	2.19 % 2.09 %
Health	5187 5019	4192 4046	871 861	124 112	80.82 % 80.61 %	16.79 % 17.15 %	2.39 % 2.23 %
Pets	5250 5067	4012 3871	1121 1079	117 117	76.42 % 76.40 %	21.35 % 21.29 %	2.23 % 2.31 %
Sport & Fitness	5096 5030	3913 3814	1077 1101	106 115	76.79 % 75.83 %	21.13 % 21.89 %	2.08 % 2.29 %
Job & Career	4881 4855	3657 3643	1111 1105	113 107	74.92 % 75.04 %	22.76 % 22.76 %	2.32 % 2.20 %
Dating	5203 5093	3839 3713	1262 1258	102 122	73.78 % 72.90 %	24.26 % 24.70 %	1.96 % 2.40 %
Other	5011 4945	3959 3873	933 960	119 112	79.01 % 78.32 %	18.62 % 19.41 %	2.37 % 2.26 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than mailtrap.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4541 4773	3337 3494	1092 1158	112 121	73.49 % 73.20 %	24.05 % 24.26 %	2.47 % 2.54 %
Outlook Mail	4712 4689	3569 3523	1047 1062	96 104	75.74 % 75.13 %	22.22 % 22.65 %	2.04 % 2.22 %
Yahoo Mail	4775 4650	3655 3535	1016 1009	104 106	76.54 % 76.02 %	21.28 % 21.70 %	2.18 % 2.28 %
AOL Mail	4783 4656	3644 3530	1036 1016	103 110	76.19 % 75.82 %	21.66 % 21.82 %	2.15 % 2.36 %
Mail.com	4713 4552	3678 3558	939 899	96 95	78.04 % 78.16 %	19.92 % 19.75 %	2.04 % 2.09 %
Yandex Mail	4520 4788	3477 3636	946 1046	97 106	76.92 % 75.94 %	20.93 % 21.85 %	2.15 % 2.21 %
GMX Mail	4751 4719	3620 3584	1029 1028	102 107	76.19 % 75.95 %	21.66 % 21.78 %	2.15 % 2.27 %
Zoho Mail	4699 4561	3707 3515	903 936	89 110	78.89 % 77.07 %	19.22 % 20.52 %	1.89 % 2.41 %
ProtonMail	4550 4551	3571 3606	874 847	105 98	78.48 % 79.24 %	19.21 % 18.61 %	2.31 % 2.15 %
Custom Mail	4673 4618	3734 3705	830 816	109 97	79.91 % 80.23 %	17.76 % 17.67 %	2.33 % 2.10 %
iCloud Mail	4755 4500	3497 3318	1153 1079	105 103	73.54 % 73.73 %	24.25 % 23.98 %	2.21 % 2.29 %
Tuta	4640 4585	3706 3628	822 856	112 101	79.87 % 79.13 %	17.72 % 18.67 %	2.41 % 2.20 %
Juno.com	4835 4449	3900 3511	825 837	110 101	80.66 % 78.92 %	17.06 % 18.81 %	2.28 % 2.27 %
Mailfence	4753 4567	3774 3604	866 868	113 95	79.40 % 78.91 %	18.22 % 19.01 %	2.38 % 2.08 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.