HubSpot and mailtrap Email Deliverability Comparison

HubSpot

mailtrap

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for mailtrap.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.920 64.364	51.721 50.801	12.211 12.496	1.231 1.364

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats mailtrap in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.67 % 78.93 %	18.81 % 19.41 %	1.90 % 2.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4921 4816	3887 3783	954 935	95 97	78.99 % 78.55 %	19.39 % 19.41 %	1.93 % 2.01 %
Elektronics	4889 5011	3946 3995	868 932	92 101	80.71 % 79.72 %	17.75 % 18.60 %	1.88 % 2.02 %
Entertainment	5035 5115	3990 4033	968 1010	94 101	79.25 % 78.85 %	19.23 % 19.75 %	1.87 % 1.97 %
Cosmetics & Beauty	4811 4888	3863 3856	877 935	92 113	80.30 % 78.89 %	18.23 % 19.13 %	1.91 % 2.31 %
Food & Drink	5038 4803	4013 3762	960 958	98 102	79.65 % 78.33 %	19.06 % 19.95 %	1.95 % 2.12 %
Home & Garden	5007 4922	3975 3862	951 980	99 114	79.39 % 78.46 %	18.99 % 19.91 %	1.98 % 2.32 %
Finance	4972 4783	4096 3895	801 808	93 93	82.38 % 81.43 %	16.11 % 16.89 %	1.87 % 1.94 %
Health	5130 5040	4229 4107	824 851	104 103	82.44 % 81.49 %	16.06 % 16.88 %	2.03 % 2.04 %
Pets	5162 5040	4064 3988	1023 972	95 108	78.73 % 79.13 %	19.82 % 19.29 %	1.84 % 2.14 %
Sport & Fitness	5037 5073	3977 3979	978 1011	91 105	78.96 % 78.43 %	19.42 % 19.93 %	1.81 % 2.07 %
Job & Career	4916 5017	3805 3862	1034 1069	94 111	77.40 % 76.98 %	21.03 % 21.31 %	1.91 % 2.21 %
Dating	5047 4940	3869 3735	1101 1135	85 111	76.66 % 75.61 %	21.81 % 22.98 %	1.68 % 2.25 %
Other	4955 4916	4007 3944	872 900	99 105	80.87 % 80.23 %	17.60 % 18.31 %	2.00 % 2.14 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than mailtrap.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4577 4690	3509 3570	1001 1052	95 111	76.67 % 76.12 %	21.87 % 22.43 %	2.08 % 2.37 %
Outlook Mail	4858 4718	3796 3622	971 1020	85 94	78.14 % 76.77 %	19.99 % 21.62 %	1.75 % 1.99 %
Yahoo Mail	4612 4756	3634 3731	909 948	86 104	78.79 % 78.45 %	19.71 % 19.93 %	1.86 % 2.19 %
AOL Mail	4848 4666	3825 3663	962 922	89 101	78.90 % 78.50 %	19.84 % 19.76 %	1.84 % 2.16 %
Mail.com	4734 4691	3815 3767	861 852	80 94	80.59 % 80.30 %	18.19 % 18.16 %	1.69 % 2.00 %
Yandex Mail	4565 4685	3649 3670	856 950	85 96	79.93 % 78.34 %	18.75 % 20.28 %	1.86 % 2.05 %
GMX Mail	4689 4720	3692 3689	919 963	91 101	78.74 % 78.16 %	19.60 % 20.40 %	1.94 % 2.14 %
Zoho Mail	4630 4639	3737 3693	838 862	77 95	80.71 % 79.61 %	18.10 % 18.58 %	1.66 % 2.05 %
ProtonMail	4596 4425	3709 3579	821 766	94 93	80.70 % 80.88 %	17.86 % 17.31 %	2.05 % 2.10 %
Custom Mail	4607 4707	3767 3827	763 806	86 98	81.77 % 81.30 %	16.56 % 17.12 %	1.87 % 2.08 %
iCloud Mail	4778 4615	3635 3520	1070 1011	91 102	76.08 % 76.27 %	22.39 % 21.91 %	1.90 % 2.21 %
Tuta	4638 4526	3797 3643	775 806	94 93	81.87 % 80.49 %	16.71 % 17.81 %	2.03 % 2.05 %
Juno.com	4796 4618	3931 3721	781 817	95 101	81.96 % 80.58 %	16.28 % 17.69 %	1.98 % 2.19 %
Mailfence	3992 3908	3225 3106	684 721	83 81	80.79 % 79.48 %	17.13 % 18.45 %	2.08 % 2.07 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.