HubSpot and Mailjet Email Deliverability Comparison

HubSpot

Mailjet

In this comparison, the deliverability of HubSpot and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.221 63.497	52.236 49.978	11.235 12.500	1.172 1.457

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.34 % 78.71 %	17.49 % 19.69 %	1.82 % 2.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4948 4936	4000 3890	875 1010	96 111	80.84 % 78.81 %	17.68 % 20.46 %	1.94 % 2.25 %
Elektronics	4767 4799	3908 3792	803 927	84 113	81.98 % 79.02 %	16.84 % 19.32 %	1.76 % 2.35 %
Entertainment	4801 4871	3896 3816	843 971	88 107	81.15 % 78.34 %	17.56 % 19.93 %	1.83 % 2.20 %
Cosmetics & Beauty	4762 4777	3897 3771	813 916	88 107	81.84 % 78.94 %	17.07 % 19.18 %	1.85 % 2.24 %
Food & Drink	4908 4949	3987 3864	880 1015	92 114	81.23 % 78.08 %	17.93 % 20.51 %	1.87 % 2.30 %
Home & Garden	4970 5003	4027 3910	880 994	93 117	81.03 % 78.15 %	17.71 % 19.87 %	1.87 % 2.34 %
Finance	5054 4844	4233 3949	764 809	93 119	83.76 % 81.52 %	15.12 % 16.70 %	1.84 % 2.46 %
Health	5160 4803	4324 3903	778 806	94 108	83.80 % 81.26 %	15.08 % 16.78 %	1.82 % 2.25 %
Pets	5111 4794	4107 3748	942 984	90 116	80.36 % 78.18 %	18.43 % 20.53 %	1.76 % 2.42 %
Sport & Fitness	5079 4779	4098 3772	916 935	92 109	80.69 % 78.93 %	18.04 % 19.56 %	1.81 % 2.28 %
Job & Career	4919 4955	3914 3817	949 1061	94 117	79.57 % 77.03 %	19.29 % 21.41 %	1.91 % 2.36 %
Dating	4837 5107	3808 3880	976 1150	76 107	78.73 % 75.97 %	20.18 % 22.52 %	1.57 % 2.10 %
Other	4905 4880	4037 3866	816 922	92 112	82.30 % 79.22 %	16.64 % 18.89 %	1.88 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4596 4635	3645 3515	907 1045	88 108	79.31 % 75.84 %	19.73 % 22.55 %	1.91 % 2.33 %
Outlook Mail	4930 4576	3947 3531	908 970	87 100	80.06 % 77.16 %	18.42 % 21.20 %	1.76 % 2.19 %
Yahoo Mail	4660 4576	3761 3611	842 900	83 110	80.71 % 78.91 %	18.07 % 19.67 %	1.78 % 2.40 %
AOL Mail	4836 4733	3904 3682	893 974	85 111	80.73 % 77.79 %	18.47 % 20.58 %	1.76 % 2.35 %
Mail.com	4772 4761	3915 3798	813 877	78 110	82.04 % 79.77 %	17.04 % 18.42 %	1.63 % 2.31 %
Yandex Mail	4579 4752	3732 3743	804 929	80 111	81.50 % 78.77 %	17.56 % 19.55 %	1.75 % 2.34 %
GMX Mail	4742 4652	3829 3632	852 962	90 107	80.75 % 78.07 %	17.97 % 20.68 %	1.90 % 2.30 %
Zoho Mail	4617 4694	3788 3716	784 896	78 117	82.04 % 79.16 %	16.98 % 19.09 %	1.69 % 2.49 %
ProtonMail	4548 4561	3748 3649	748 839	89 105	82.41 % 80.00 %	16.45 % 18.40 %	1.96 % 2.30 %
Custom Mail	4592 4762	3825 3849	710 867	85 103	83.30 % 80.83 %	15.46 % 18.21 %	1.85 % 2.16 %
iCloud Mail	4740 4591	3726 3508	955 1028	83 96	78.61 % 76.41 %	20.15 % 22.39 %	1.75 % 2.09 %
Tuta	4574 4623	3807 3675	725 849	88 107	83.23 % 79.49 %	15.85 % 18.36 %	1.92 % 2.31 %
Juno.com	4790 4556	3997 3669	726 802	93 109	83.44 % 80.53 %	15.16 % 17.60 %	1.94 % 2.39 %
Mailfence	3245 3025	2612 2400	568 562	65 63	80.49 % 79.34 %	17.50 % 18.58 %	2.00 % 2.08 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.