HubSpot and Mailjet Email Deliverability Comparison

HubSpot

Mailjet

In this comparison, the deliverability of HubSpot and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.378 76.576	58.655 58.832	15.934 15.933	1.789 1.811

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.80 % 76.83 %	20.86 % 20.81 %	2.34 % 2.36 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5752 5878	4409 4475	1221 1267	122 136	76.65 % 76.13 %	21.23 % 21.55 %	2.12 % 2.31 %
Elektronics	5967 5926	4611 4543	1220 1242	136 141	77.28 % 76.66 %	20.45 % 20.96 %	2.28 % 2.38 %
Entertainment	5777 6023	4429 4621	1221 1263	127 139	76.67 % 76.72 %	21.14 % 20.97 %	2.20 % 2.31 %
Cosmetics & Beauty	5840 5837	4492 4530	1219 1176	129 131	76.92 % 77.61 %	20.87 % 20.15 %	2.21 % 2.24 %
Food & Drink	6046 5760	4629 4371	1268 1249	149 140	76.56 % 75.89 %	20.97 % 21.68 %	2.46 % 2.43 %
Home & Garden	5763 5928	4424 4572	1207 1221	132 135	76.77 % 77.13 %	20.94 % 20.60 %	2.29 % 2.28 %
Finance	5687 5874	4538 4721	1014 1008	135 145	79.80 % 80.37 %	17.83 % 17.16 %	2.37 % 2.47 %
Health	6033 5948	4832 4746	1042 1060	159 142	80.09 % 79.79 %	17.27 % 17.82 %	2.64 % 2.39 %
Pets	5958 6035	4514 4594	1299 1292	145 149	75.76 % 76.12 %	21.80 % 21.41 %	2.43 % 2.47 %
Sport & Fitness	5774 5799	4424 4443	1223 1213	127 143	76.62 % 76.62 %	21.18 % 20.92 %	2.20 % 2.47 %
Job & Career	5844 5749	4351 4325	1355 1288	138 136	74.45 % 75.23 %	23.19 % 22.40 %	2.36 % 2.37 %
Dating	6035 5899	4362 4269	1533 1498	140 132	72.28 % 72.37 %	25.40 % 25.39 %	2.32 % 2.24 %
Other	5902 5920	4640 4622	1112 1156	150 142	78.62 % 78.07 %	18.84 % 19.53 %	2.54 % 2.40 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailjet is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5465 5364	3965 3934	1359 1301	141 129	72.55 % 73.34 %	24.87 % 24.25 %	2.58 % 2.40 %
Outlook Mail	5319 5368	3985 4043	1216 1202	118 123	74.92 % 75.32 %	22.86 % 22.39 %	2.22 % 2.29 %
Yahoo Mail	5777 5589	4363 4235	1282 1227	132 127	75.52 % 75.77 %	22.19 % 21.95 %	2.28 % 2.27 %
AOL Mail	5568 5347	4225 4060	1216 1161	127 126	75.88 % 75.93 %	21.84 % 21.71 %	2.28 % 2.36 %
Mail.com	5561 5588	4317 4364	1112 1095	132 129	77.63 % 78.10 %	20.00 % 19.60 %	2.37 % 2.31 %
Yandex Mail	5259 5512	4017 4183	1129 1193	113 136	76.38 % 75.89 %	21.47 % 21.64 %	2.15 % 2.47 %
GMX Mail	5487 5321	4123 3984	1235 1213	129 124	75.14 % 74.87 %	22.51 % 22.80 %	2.35 % 2.33 %
Zoho Mail	5411 5759	4228 4475	1060 1141	123 143	78.14 % 77.70 %	19.59 % 19.81 %	2.27 % 2.48 %
ProtonMail	5330 5469	4190 4293	1014 1059	126 117	78.61 % 78.50 %	19.02 % 19.36 %	2.36 % 2.14 %
Custom Mail	5367 5504	4276 4395	966 980	125 129	79.67 % 79.85 %	18.00 % 17.81 %	2.33 % 2.34 %
iCloud Mail	5558 5606	4065 4087	1358 1379	135 140	73.14 % 72.90 %	24.43 % 24.60 %	2.43 % 2.50 %
Tuta	5318 5250	4203 4179	991 943	124 128	79.03 % 79.60 %	18.63 % 17.96 %	2.33 % 2.44 %
Juno.com	5468 5419	4353 4303	988 987	127 129	79.61 % 79.41 %	18.07 % 18.21 %	2.32 % 2.38 %
Mailfence	5490 5480	4345 4297	1008 1052	137 131	79.14 % 78.41 %	18.36 % 19.20 %	2.50 % 2.39 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.