HubSpot and Mailjet Email Deliverability Comparison

HubSpot

Mailjet

In this comparison, the deliverability of HubSpot and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.189 76.742	58.649 59.121	15.766 15.917	1.774 1.704

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.98 % 77.04 %	20.69 % 20.74 %	2.33 % 2.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5747 5922	4416 4527	1206 1267	125 128	76.84 % 76.44 %	20.98 % 21.39 %	2.18 % 2.16 %
Elektronics	5801 5854	4514 4491	1154 1229	133 134	77.81 % 76.72 %	19.89 % 20.99 %	2.29 % 2.29 %
Entertainment	5782 5965	4434 4590	1221 1250	127 125	76.69 % 76.95 %	21.12 % 20.96 %	2.20 % 2.10 %
Cosmetics & Beauty	5778 5828	4453 4543	1198 1160	127 125	77.07 % 77.95 %	20.73 % 19.90 %	2.20 % 2.14 %
Food & Drink	6016 5802	4623 4421	1247 1248	146 133	76.85 % 76.20 %	20.73 % 21.51 %	2.43 % 2.29 %
Home & Garden	5763 5997	4430 4655	1194 1210	139 132	76.87 % 77.62 %	20.72 % 20.18 %	2.41 % 2.20 %
Finance	5662 5833	4542 4700	988 997	132 136	80.22 % 80.58 %	17.45 % 17.09 %	2.33 % 2.33 %
Health	5989 5972	4795 4792	1039 1047	155 133	80.06 % 80.24 %	17.35 % 17.53 %	2.59 % 2.23 %
Pets	6008 6034	4556 4584	1305 1304	147 146	75.83 % 75.97 %	21.72 % 21.61 %	2.45 % 2.42 %
Sport & Fitness	5882 5814	4509 4466	1248 1219	125 129	76.66 % 76.81 %	21.22 % 20.97 %	2.13 % 2.22 %
Job & Career	5853 5765	4377 4343	1341 1298	135 124	74.78 % 75.33 %	22.91 % 22.52 %	2.31 % 2.15 %
Dating	6038 5987	4379 4340	1524 1525	135 122	72.52 % 72.49 %	25.24 % 25.47 %	2.24 % 2.04 %
Other	5870 5969	4621 4669	1101 1163	148 137	78.72 % 78.22 %	18.76 % 19.48 %	2.52 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailjet is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5432 5403	3937 3956	1354 1327	141 120	72.48 % 73.22 %	24.93 % 24.56 %	2.60 % 2.22 %
Outlook Mail	5326 5347	4011 4028	1193 1205	122 114	75.31 % 75.33 %	22.40 % 22.54 %	2.29 % 2.13 %
Yahoo Mail	5741 5619	4359 4278	1248 1220	134 121	75.93 % 76.13 %	21.74 % 21.71 %	2.33 % 2.15 %
AOL Mail	5571 5340	4228 4073	1217 1149	126 118	75.89 % 76.27 %	21.85 % 21.52 %	2.26 % 2.21 %
Mail.com	5561 5631	4327 4428	1105 1078	129 125	77.81 % 78.64 %	19.87 % 19.14 %	2.32 % 2.22 %
Yandex Mail	5248 5414	4024 4121	1112 1164	112 129	76.68 % 76.12 %	21.19 % 21.50 %	2.13 % 2.38 %
GMX Mail	5406 5411	4057 4068	1221 1217	128 126	75.05 % 75.18 %	22.59 % 22.49 %	2.37 % 2.33 %
Zoho Mail	5472 5651	4281 4398	1073 1119	118 134	78.23 % 77.83 %	19.61 % 19.80 %	2.16 % 2.37 %
ProtonMail	5282 5461	4144 4300	1010 1058	128 103	78.46 % 78.74 %	19.12 % 19.37 %	2.42 % 1.89 %
Custom Mail	5386 5552	4303 4457	960 977	123 118	79.89 % 80.28 %	17.82 % 17.60 %	2.28 % 2.13 %
iCloud Mail	5516 5591	4036 4097	1351 1365	129 129	73.17 % 73.28 %	24.49 % 24.41 %	2.34 % 2.31 %
Tuta	5279 5320	4193 4233	961 967	125 120	79.43 % 79.57 %	18.20 % 18.18 %	2.37 % 2.26 %
Juno.com	5556 5458	4457 4334	972 1000	127 124	80.22 % 79.41 %	17.49 % 18.32 %	2.29 % 2.27 %
Mailfence	5413 5544	4292 4350	989 1071	132 123	79.29 % 78.46 %	18.27 % 19.32 %	2.44 % 2.22 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.