ConvertKit and Sarbacane Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Sarbacane than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
394.406 17.819	302.081 13.985	78.208 3.005	14.117 829

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Sarbacane beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.59 % 78.48 %	19.83 % 16.86 %	3.58 % 4.65 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Sarbacane is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30362 1479	24204 1195	5178 221	980 63	79.72 % 80.80 %	17.05 % 14.94 %	3.23 % 4.26 %
Elektronics	30287 1413	23385 1140	5902 224	1000 49	77.21 % 80.68 %	19.49 % 15.85 %	3.30 % 3.47 %
Entertainment	30255 1407	23092 1099	6045 243	1118 65	76.32 % 78.11 %	19.98 % 17.27 %	3.70 % 4.62 %
Cosmetics & Beauty	30425 1327	23232 1053	6099 219	1094 55	76.36 % 79.35 %	20.05 % 16.50 %	3.60 % 4.14 %
Food & Drink	30373 1347	24085 1075	5283 200	1005 72	79.30 % 79.81 %	17.39 % 14.85 %	3.31 % 5.35 %
Home & Garden	30268 1356	24131 1085	5167 204	970 67	79.72 % 80.01 %	17.07 % 15.04 %	3.20 % 4.94 %
Finance	30282 1364	22132 1029	6922 259	1228 76	73.09 % 75.44 %	22.86 % 18.99 %	4.06 % 5.57 %
Health	30386 1306	22511 1014	6731 234	1144 58	74.08 % 77.64 %	22.15 % 17.92 %	3.76 % 4.44 %
Pets	30515 1375	24072 1092	5436 222	1007 61	78.89 % 79.42 %	17.81 % 16.15 %	3.30 % 4.44 %
Sport & Fitness	30484 1329	23007 1019	6312 237	1165 73	75.47 % 76.67 %	20.71 % 17.83 %	3.82 % 5.49 %
Job & Career	30364 1399	22710 1064	6456 263	1198 72	74.79 % 76.05 %	21.26 % 18.80 %	3.95 % 5.15 %
Dating	30301 1325	21762 1003	7322 257	1217 65	71.82 % 75.70 %	24.16 % 19.40 %	4.02 % 4.91 %
Other	30104 1392	23758 1117	5355 222	991 53	78.92 % 80.24 %	17.79 % 15.95 %	3.29 % 3.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Sarbacane is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39282 1371	28873 996	8892 295	1517 80	73.50 % 72.65 %	22.64 % 21.52 %	3.86 % 5.84 %
Outlook Mail	38997 1420	28821 1090	8633 263	1543 67	73.91 % 76.76 %	22.14 % 18.52 %	3.96 % 4.72 %
Yahoo Mail	40103 1398	30633 1103	8046 241	1424 54	76.39 % 78.90 %	20.06 % 17.24 %	3.55 % 3.86 %
AOL Mail	39425 1365	30059 1063	7908 237	1458 65	76.24 % 77.88 %	20.06 % 17.36 %	3.70 % 4.76 %
Mail.com	38624 1426	30060 1134	7211 235	1353 57	77.83 % 79.52 %	18.67 % 16.48 %	3.50 % 4.00 %
Yandex Mail	38821 1371	29129 1042	8168 253	1524 76	75.03 % 76.00 %	21.04 % 18.45 %	3.93 % 5.54 %
GMX Mail	39819 1432	30627 1143	7798 220	1394 69	76.92 % 79.82 %	19.58 % 15.36 %	3.50 % 4.82 %
Zoho Mail	40117 1308	31303 1055	7430 199	1384 54	78.03 % 80.66 %	18.52 % 15.21 %	3.45 % 4.13 %
ProtonMail	39371 1328	30858 1078	7262 192	1251 58	78.38 % 81.17 %	18.45 % 14.46 %	3.18 % 4.37 %
Custom Mail	39847 1375	31718 1124	6860 203	1269 48	79.60 % 81.75 %	17.22 % 14.76 %	3.18 % 3.49 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.