Constant Contact and Rapidmail Email Deliverability Comparison

Constant Contact

Rapidmail

In this comparison, the deliverability of Constant Contact and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.377 75.594	59.263 58.369	16.280 15.552	1.834 1.673

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.59 % 77.21 %	21.04 % 20.57 %	2.37 % 2.21 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6015 5920	4543 4546	1315 1235	157 139	75.53 % 76.79 %	21.86 % 20.86 %	2.61 % 2.35 %
Elektronics	5993 6066	4631 4748	1231 1192	131 126	77.27 % 78.27 %	20.54 % 19.65 %	2.19 % 2.08 %
Entertainment	5899 5690	4481 4363	1279 1196	139 131	75.96 % 76.68 %	21.68 % 21.02 %	2.36 % 2.30 %
Cosmetics & Beauty	6021 5663	4690 4426	1197 1115	134 122	77.89 % 78.16 %	19.88 % 19.69 %	2.23 % 2.15 %
Food & Drink	5782 5842	4401 4495	1246 1210	135 137	76.12 % 76.94 %	21.55 % 20.71 %	2.33 % 2.35 %
Home & Garden	5876 5814	4474 4433	1257 1257	145 124	76.14 % 76.25 %	21.39 % 21.62 %	2.47 % 2.13 %
Finance	6015 5861	4788 4719	1078 1012	149 130	79.60 % 80.52 %	17.92 % 17.27 %	2.48 % 2.22 %
Health	5920 5788	4696 4679	1090 975	134 134	79.32 % 80.84 %	18.41 % 16.85 %	2.26 % 2.32 %
Pets	5977 5800	4543 4416	1286 1267	148 117	76.01 % 76.14 %	21.52 % 21.84 %	2.48 % 2.02 %
Sport & Fitness	5999 5748	4594 4398	1265 1216	140 134	76.58 % 76.51 %	21.09 % 21.16 %	2.33 % 2.33 %
Job & Career	6103 5561	4526 4158	1440 1293	137 110	74.16 % 74.77 %	23.59 % 23.25 %	2.24 % 1.98 %
Dating	5847 5831	4248 4242	1457 1461	142 128	72.65 % 72.75 %	24.92 % 25.06 %	2.43 % 2.20 %
Other	5930 6010	4648 4746	1139 1123	143 141	78.38 % 78.97 %	19.21 % 18.69 %	2.41 % 2.35 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5633 5429	4144 3982	1357 1329	132 118	73.57 % 73.35 %	24.09 % 24.48 %	2.34 % 2.17 %
Outlook Mail	5493 5332	4102 4024	1261 1191	130 117	74.68 % 75.47 %	22.96 % 22.34 %	2.37 % 2.19 %
Yahoo Mail	5663 5386	4284 4100	1244 1168	135 118	75.65 % 76.12 %	21.97 % 21.69 %	2.38 % 2.19 %
AOL Mail	5531 5472	4203 4149	1194 1204	134 119	75.99 % 75.82 %	21.59 % 22.00 %	2.42 % 2.17 %
Mail.com	5532 5540	4291 4357	1112 1058	129 125	77.57 % 78.65 %	20.10 % 19.10 %	2.33 % 2.26 %
Yandex Mail	5570 5576	4223 4308	1221 1144	126 124	75.82 % 77.26 %	21.92 % 20.52 %	2.26 % 2.22 %
GMX Mail	5556 5316	4157 3995	1266 1205	133 116	74.82 % 75.15 %	22.79 % 22.67 %	2.39 % 2.18 %
Zoho Mail	5370 5593	4153 4392	1083 1070	134 131	77.34 % 78.53 %	20.17 % 19.13 %	2.50 % 2.34 %
ProtonMail	5485 5229	4281 4171	1066 945	138 113	78.05 % 79.77 %	19.43 % 18.07 %	2.52 % 2.16 %
Custom Mail	5348 5416	4248 4349	976 945	124 122	79.43 % 80.30 %	18.25 % 17.45 %	2.32 % 2.25 %
iCloud Mail	5411 5261	3976 3840	1307 1309	128 112	73.48 % 72.99 %	24.15 % 24.88 %	2.37 % 2.13 %
Tuta	5676 5326	4454 4201	1096 1011	126 114	78.47 % 78.88 %	19.31 % 18.98 %	2.22 % 2.14 %
Juno.com	5700 5439	4490 4337	1073 980	137 122	78.77 % 79.74 %	18.82 % 18.02 %	2.40 % 2.24 %
Mailfence	5409 5279	4257 4164	1024 993	128 122	78.70 % 78.88 %	18.93 % 18.81 %	2.37 % 2.31 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.