Constant Contact and Rapidmail Email Deliverability Comparison

Constant Contact

Rapidmail

In this comparison, the deliverability of Constant Contact and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.973 63.401	50.112 48.855	12.784 13.349	1.666 1.672

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.33 % 77.06 %	19.98 % 21.05 %	2.60 % 2.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4680 4972	3647 3815	974 1051	124 132	77.93 % 76.73 %	20.81 % 21.14 %	2.65 % 2.65 %
Elektronics	4774 5033	3773 3880	914 1064	123 129	79.03 % 77.09 %	19.15 % 21.14 %	2.58 % 2.56 %
Entertainment	5102 4786	3988 3672	1000 1022	132 126	78.17 % 76.72 %	19.60 % 21.35 %	2.59 % 2.63 %
Cosmetics & Beauty	4883 4944	3826 3834	990 1021	129 132	78.35 % 77.55 %	20.27 % 20.65 %	2.64 % 2.67 %
Food & Drink	4863 4745	3797 3646	1008 1023	118 130	78.08 % 76.84 %	20.73 % 21.56 %	2.43 % 2.74 %
Home & Garden	4976 4709	3888 3602	1016 1026	127 125	78.14 % 76.49 %	20.42 % 21.79 %	2.55 % 2.65 %
Finance	4956 4704	4015 3740	842 865	140 125	81.01 % 79.51 %	16.99 % 18.39 %	2.82 % 2.66 %
Health	4983 4867	4004 3861	896 919	132 133	80.35 % 79.33 %	17.98 % 18.88 %	2.65 % 2.73 %
Pets	4968 5130	3895 3925	981 1087	132 138	78.40 % 76.51 %	19.75 % 21.19 %	2.66 % 2.69 %
Sport & Fitness	4949 4867	3848 3762	1006 1005	133 120	77.75 % 77.30 %	20.33 % 20.65 %	2.69 % 2.47 %
Job & Career	5031 5081	3865 3825	1084 1189	130 132	76.82 % 75.28 %	21.55 % 23.40 %	2.58 % 2.60 %
Dating	4880 4767	3655 3531	1140 1127	122 120	74.90 % 74.07 %	23.36 % 23.64 %	2.50 % 2.52 %
Other	4928 4796	3911 3762	933 950	124 130	79.36 % 78.44 %	18.93 % 19.81 %	2.52 % 2.71 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Constant Contact is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4709 4818	3594 3617	1032 1128	117 130	76.32 % 75.07 %	21.92 % 23.41 %	2.48 % 2.70 %
Outlook Mail	4505 4397	3463 3349	966 974	120 117	76.87 % 76.17 %	21.44 % 22.15 %	2.66 % 2.66 %
Yahoo Mail	4762 4570	3699 3482	1007 1001	124 118	77.68 % 76.19 %	21.15 % 21.90 %	2.60 % 2.58 %
AOL Mail	4603 4821	3576 3657	946 1048	121 130	77.69 % 75.86 %	20.55 % 21.74 %	2.63 % 2.70 %
Mail.com	4887 4688	3873 3641	937 970	128 126	79.25 % 77.67 %	19.17 % 20.69 %	2.62 % 2.69 %
Yandex Mail	4565 4387	3565 3362	953 935	126 106	78.09 % 76.64 %	20.88 % 21.31 %	2.76 % 2.42 %
GMX Mail	4561 4730	3484 3616	986 1055	115 125	76.39 % 76.45 %	21.62 % 22.30 %	2.52 % 2.64 %
Zoho Mail	4795 4549	3814 3570	899 881	127 125	79.54 % 78.48 %	18.75 % 19.37 %	2.65 % 2.75 %
ProtonMail	4616 4585	3720 3596	833 914	116 113	80.59 % 78.43 %	18.05 % 19.93 %	2.51 % 2.46 %
Custom Mail	4732 4610	3784 3661	865 863	126 118	79.97 % 79.41 %	18.28 % 18.72 %	2.66 % 2.56 %
iCloud Mail	4639 4726	3554 3532	1020 1101	125 126	76.61 % 74.74 %	21.99 % 23.30 %	2.69 % 2.67 %
Tuta	4582 4784	3641 3730	861 948	117 132	79.46 % 77.97 %	18.79 % 19.82 %	2.55 % 2.76 %
Juno.com	4724 4652	3767 3656	848 917	120 122	79.74 % 78.59 %	17.95 % 19.71 %	2.54 % 2.62 %
Mailfence	3293 3084	2578 2386	631 614	84 84	78.29 % 77.37 %	19.16 % 19.91 %	2.55 % 2.72 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.