Constant Contact and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
438.027 40.838	330.244 28.449	90.425 11.943	17.358 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.39 % 69.66 %	20.64 % 29.24 %	3.96 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33667 3108	26349 2310	6066 763	1252 35	78.26 % 74.32 %	18.02 % 24.55 %	3.72 % 1.13 %
Elektronics	33415 3168	25454 2203	6709 930	1252 35	76.18 % 69.54 %	20.08 % 29.36 %	3.75 % 1.10 %
Entertainment	33654 3097	25335 2149	6954 920	1365 28	75.28 % 69.39 %	20.66 % 29.71 %	4.06 % 0.90 %
Cosmetics & Beauty	33691 3104	25389 2138	6984 928	1318 38	75.36 % 68.88 %	20.73 % 29.90 %	3.91 % 1.22 %
Food & Drink	33730 2988	26488 2221	6044 729	1198 38	78.53 % 74.33 %	17.92 % 24.40 %	3.55 % 1.27 %
Home & Garden	33744 3198	26361 2374	6115 790	1268 34	78.12 % 74.23 %	18.12 % 24.70 %	3.76 % 1.06 %
Finance	34034 3213	24516 2065	8084 1111	1434 37	72.03 % 64.27 %	23.75 % 34.58 %	4.21 % 1.15 %
Health	33220 3194	24247 2052	7604 1109	1369 33	72.99 % 64.25 %	22.89 % 34.72 %	4.12 % 1.03 %
Pets	34152 3075	26407 2277	6455 768	1290 30	77.32 % 74.05 %	18.90 % 24.98 %	3.78 % 0.98 %
Sport & Fitness	34038 3244	25245 2247	7395 961	1398 36	74.17 % 69.27 %	21.73 % 29.62 %	4.11 % 1.11 %
Job & Career	33428 3038	24634 2106	7343 898	1451 34	73.69 % 69.32 %	21.97 % 29.56 %	4.34 % 1.12 %
Dating	34008 3120	24034 1854	8468 1226	1506 40	70.67 % 59.42 %	24.90 % 39.29 %	4.43 % 1.28 %
Other	33246 3291	25785 2453	6204 810	1257 28	77.56 % 74.54 %	18.66 % 24.61 %	3.78 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Constant Contact is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42858 3918	30887 2512	10167 1366	1804 40	72.07 % 64.11 %	23.72 % 34.86 %	4.21 % 1.02 %
Outlook Mail	42630 4078	31015 2660	9740 1375	1875 43	72.75 % 65.23 %	22.85 % 33.72 %	4.40 % 1.05 %
Yahoo Mail	42656 4200	31978 2966	8946 1187	1732 47	74.97 % 70.62 %	20.97 % 28.26 %	4.06 % 1.12 %
AOL Mail	41862 4366	31371 3106	8692 1213	1799 47	74.94 % 71.14 %	20.76 % 27.78 %	4.30 % 1.08 %
Mail.com	43040 4218	32797 3033	8571 1137	1672 48	76.20 % 71.91 %	19.91 % 26.96 %	3.88 % 1.14 %
Yandex Mail	43141 4051	31731 2782	9594 1223	1816 46	73.55 % 68.67 %	22.24 % 30.19 %	4.21 % 1.14 %
GMX Mail	42456 4002	32271 2712	8603 1243	1582 47	76.01 % 67.77 %	20.26 % 31.06 %	3.73 % 1.17 %
Zoho Mail	42893 3898	33094 2817	8256 1038	1543 43	77.15 % 72.27 %	19.25 % 26.63 %	3.60 % 1.10 %
ProtonMail	43164 3953	33274 2797	8345 1112	1545 44	77.09 % 70.76 %	19.33 % 28.13 %	3.58 % 1.11 %
Custom Mail	43176 4154	33800 3064	7842 1049	1534 41	78.28 % 73.76 %	18.16 % 25.25 %	3.55 % 0.99 %
iCloud Mail	3319	2465	667	187	74.27 % %	20.10 % %	5.63 % %
Tuta	3385	2739	508	138	80.92 % %	15.01 % %	4.08 % %
Juno.com	3447	2822	494	131	81.87 % %	14.33 % %	3.80 % %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.