CleverReach and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.233 457.069	370.776 344.463	71.133 95.216	13.324 17.390

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.45 % 75.36 %	15.63 % 20.83 %	2.93 % 3.80 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35176 35691	29685 27888	4585 6554	906 1249	84.39 % 78.14 %	13.03 % 18.36 %	2.58 % 3.50 %
Elektronics	34894 35258	28648 26780	5270 7173	976 1305	82.10 % 75.95 %	15.10 % 20.34 %	2.80 % 3.70 %
Entertainment	34991 35597	28389 26733	5525 7530	1077 1334	81.13 % 75.10 %	15.79 % 21.15 %	3.08 % 3.75 %
Cosmetics & Beauty	34926 34651	28381 26098	5527 7195	1018 1358	81.26 % 75.32 %	15.82 % 20.76 %	2.91 % 3.92 %
Food & Drink	34778 34927	29351 27309	4547 6388	880 1230	84.40 % 78.19 %	13.07 % 18.29 %	2.53 % 3.52 %
Home & Garden	35593 35072	30072 27461	4620 6407	901 1204	84.49 % 78.30 %	12.98 % 18.27 %	2.53 % 3.43 %
Finance	34912 34979	27328 25304	6442 8295	1142 1380	78.28 % 72.34 %	18.45 % 23.71 %	3.27 % 3.95 %
Health	35051 35033	27738 25606	6252 8052	1061 1375	79.14 % 73.09 %	17.84 % 22.98 %	3.03 % 3.92 %
Pets	34537 35329	28817 27314	4762 6685	958 1330	83.44 % 77.31 %	13.79 % 18.92 %	2.77 % 3.76 %
Sport & Fitness	35276 34879	28334 25881	5861 7530	1081 1468	80.32 % 74.20 %	16.61 % 21.59 %	3.06 % 4.21 %
Job & Career	35243 35090	27977 25776	6094 7869	1172 1445	79.38 % 73.46 %	17.29 % 22.43 %	3.33 % 4.12 %
Dating	34945 35191	26891 24981	6854 8730	1200 1480	76.95 % 70.99 %	19.61 % 24.81 %	3.43 % 4.21 %
Other	34911 35372	29165 27332	4794 6808	952 1232	83.54 % 77.27 %	13.73 % 19.25 %	2.73 % 3.48 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44331 45134	34567 32407	8371 10908	1393 1819	77.97 % 71.80 %	18.88 % 24.17 %	3.14 % 4.03 %
Outlook Mail	43694 44362	34441 32277	7812 10246	1441 1839	78.82 % 72.76 %	17.88 % 23.10 %	3.30 % 4.15 %
Yahoo Mail	44180 44181	35764 33202	7052 9321	1364 1658	80.95 % 75.15 %	15.96 % 21.10 %	3.09 % 3.75 %
AOL Mail	43618 44090	35357 33000	6931 9315	1330 1775	81.06 % 74.85 %	15.89 % 21.13 %	3.05 % 4.03 %
Mail.com	44516 44127	36571 33648	6674 8843	1271 1636	82.15 % 76.25 %	14.99 % 20.04 %	2.86 % 3.71 %
Yandex Mail	44251 44469	35271 32742	7544 9965	1436 1762	79.71 % 73.63 %	17.05 % 22.41 %	3.25 % 3.96 %
GMX Mail	44052 44090	36238 33483	6680 9007	1134 1600	82.26 % 75.94 %	15.16 % 20.43 %	2.57 % 3.63 %
Zoho Mail	43845 44288	36468 34208	6172 8540	1205 1540	83.17 % 77.24 %	14.08 % 19.28 %	2.75 % 3.48 %
ProtonMail	43897 43807	36553 33816	6202 8459	1142 1532	83.27 % 77.19 %	14.13 % 19.31 %	2.60 % 3.50 %
Custom Mail	44431 44211	37468 34470	5875 8172	1088 1569	84.33 % 77.97 %	13.22 % 18.48 %	2.45 % 3.55 %
iCloud Mail	4873 4769	3845 3527	791 984	237 258	78.90 % 73.96 %	16.23 % 20.63 %	4.86 % 5.41 %
Tuta	4768 4722	4089 3774	534 739	145 209	85.76 % 79.92 %	11.20 % 15.65 %	3.04 % 4.43 %
Juno.com	4777 4819	4144 3909	495 717	138 193	86.75 % 81.12 %	10.36 % 14.88 %	2.89 % 4.00 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.