CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.233 453.961	370.776 358.213	71.133 81.360	13.324 14.388

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.45 % 78.91 %	15.63 % 17.92 %	2.93 % 3.17 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35176 35063	29685 28736	4585 5396	906 931	84.39 % 81.96 %	13.03 % 15.39 %	2.58 % 2.66 %
Elektronics	34894 34810	28648 27745	5270 6012	976 1053	82.10 % 79.70 %	15.10 % 17.27 %	2.80 % 3.02 %
Entertainment	34991 34724	28389 27328	5525 6242	1077 1154	81.13 % 78.70 %	15.79 % 17.98 %	3.08 % 3.32 %
Cosmetics & Beauty	34926 34949	28381 27489	5527 6322	1018 1138	81.26 % 78.65 %	15.82 % 18.09 %	2.91 % 3.26 %
Food & Drink	34778 35286	29351 28773	4547 5511	880 1002	84.40 % 81.54 %	13.07 % 15.62 %	2.53 % 2.84 %
Home & Garden	35593 35139	30072 28778	4620 5381	901 980	84.49 % 81.90 %	12.98 % 15.31 %	2.53 % 2.79 %
Finance	34912 34451	27328 26078	6442 7113	1142 1260	78.28 % 75.70 %	18.45 % 20.65 %	3.27 % 3.66 %
Health	35051 34485	27738 26399	6252 6943	1061 1143	79.14 % 76.55 %	17.84 % 20.13 %	3.03 % 3.31 %
Pets	34537 35171	28817 28455	4762 5700	958 1016	83.44 % 80.90 %	13.79 % 16.21 %	2.77 % 2.89 %
Sport & Fitness	35276 35041	28334 27263	5861 6639	1081 1139	80.32 % 77.80 %	16.61 % 18.95 %	3.06 % 3.25 %
Job & Career	35243 35073	27977 26993	6094 6862	1172 1218	79.38 % 76.96 %	17.29 % 19.56 %	3.33 % 3.47 %
Dating	34945 34779	26891 25838	6854 7661	1200 1280	76.95 % 74.29 %	19.61 % 22.03 %	3.43 % 3.68 %
Other	34911 34990	29165 28338	4794 5578	952 1074	83.54 % 80.99 %	13.73 % 15.94 %	2.73 % 3.07 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44331 43802	34567 33060	8371 9206	1393 1536	77.97 % 75.48 %	18.88 % 21.02 %	3.14 % 3.51 %
Outlook Mail	43694 44024	34441 33573	7812 8901	1441 1550	78.82 % 76.26 %	17.88 % 20.22 %	3.30 % 3.52 %
Yahoo Mail	44180 43670	35764 34253	7052 7990	1364 1427	80.95 % 78.44 %	15.96 % 18.30 %	3.09 % 3.27 %
AOL Mail	43618 44401	35357 34784	6931 8150	1330 1467	81.06 % 78.34 %	15.89 % 18.36 %	3.05 % 3.30 %
Mail.com	44516 44321	36571 35253	6674 7714	1271 1354	82.15 % 79.54 %	14.99 % 17.40 %	2.86 % 3.05 %
Yandex Mail	44251 43839	35271 33783	7544 8549	1436 1507	79.71 % 77.06 %	17.05 % 19.50 %	3.25 % 3.44 %
GMX Mail	44052 43921	36238 34947	6680 7691	1134 1283	82.26 % 79.57 %	15.16 % 17.51 %	2.57 % 2.92 %
Zoho Mail	43845 44487	36468 35758	6172 7390	1205 1339	83.17 % 80.38 %	14.08 % 16.61 %	2.75 % 3.01 %
ProtonMail	43897 43835	36553 35400	6202 7212	1142 1223	83.27 % 80.76 %	14.13 % 16.45 %	2.60 % 2.79 %
Custom Mail	44431 43573	37468 35697	5875 6693	1088 1183	84.33 % 81.92 %	13.22 % 15.36 %	2.45 % 2.71 %
iCloud Mail	4873 4725	3845 3704	791 790	237 231	78.90 % 78.39 %	16.23 % 16.72 %	4.86 % 4.89 %
Tuta	4768 4776	4089 4056	534 568	145 152	85.76 % 84.92 %	11.20 % 11.89 %	3.04 % 3.18 %
Juno.com	4777 4587	4144 3945	495 506	138 136	86.75 % 86.00 %	10.36 % 11.03 %	2.89 % 2.96 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.