CleverReach and Klick-Tipp Email Deliverability Comparison

CleverReach

Klick-Tipp

In this comparison, the deliverability of CleverReach and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.707 77.234	58.850 60.455	15.975 15.304	1.882 1.475

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.72 % 78.28 %	20.83 % 19.82 %	2.45 % 1.91 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5801 5913	4410 4584	1255 1227	136 102	76.02 % 77.52 %	21.63 % 20.75 %	2.34 % 1.73 %
Elektronics	6054 5949	4691 4663	1221 1180	142 106	77.49 % 78.38 %	20.17 % 19.84 %	2.35 % 1.78 %
Entertainment	6218 5917	4734 4637	1328 1162	156 118	76.13 % 78.37 %	21.36 % 19.64 %	2.51 % 1.99 %
Cosmetics & Beauty	5790 6166	4484 4852	1169 1174	137 140	77.44 % 78.69 %	20.19 % 19.04 %	2.37 % 2.27 %
Food & Drink	5796 5871	4430 4568	1226 1198	140 105	76.43 % 77.81 %	21.15 % 20.41 %	2.42 % 1.79 %
Home & Garden	5906 5728	4509 4447	1242 1175	155 106	76.35 % 77.64 %	21.03 % 20.51 %	2.62 % 1.85 %
Finance	5752 6112	4589 5005	1017 986	146 121	79.78 % 81.89 %	17.68 % 16.13 %	2.54 % 1.98 %
Health	6075 5924	4885 4854	1050 952	140 118	80.41 % 81.94 %	17.28 % 16.07 %	2.30 % 1.99 %
Pets	6097 6021	4647 4679	1303 1225	147 117	76.22 % 77.71 %	21.37 % 20.35 %	2.41 % 1.94 %
Sport & Fitness	5770 5992	4408 4669	1232 1203	130 120	76.40 % 77.92 %	21.35 % 20.08 %	2.25 % 2.00 %
Job & Career	5870 5965	4370 4538	1354 1320	146 107	74.45 % 76.08 %	23.07 % 22.13 %	2.49 % 1.79 %
Dating	5825 5811	4228 4281	1451 1423	146 107	72.58 % 73.67 %	24.91 % 24.49 %	2.51 % 1.84 %
Other	5753 5865	4465 4678	1127 1079	161 108	77.61 % 79.76 %	19.59 % 18.40 %	2.80 % 1.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5373 5507	3941 4133	1304 1274	128 100	73.35 % 75.05 %	24.27 % 23.13 %	2.38 % 1.82 %
Outlook Mail	5349 5688	4007 4359	1213 1209	129 120	74.91 % 76.64 %	22.68 % 21.26 %	2.41 % 2.11 %
Yahoo Mail	5525 5581	4174 4330	1210 1137	141 114	75.55 % 77.58 %	21.90 % 20.37 %	2.55 % 2.04 %
AOL Mail	5496 5336	4148 4101	1213 1136	135 99	75.47 % 76.86 %	22.07 % 21.29 %	2.46 % 1.86 %
Mail.com	5307 5539	4155 4398	1030 1038	122 103	78.29 % 79.40 %	19.41 % 18.74 %	2.30 % 1.86 %
Yandex Mail	5519 5452	4184 4248	1204 1102	131 102	75.81 % 77.92 %	21.82 % 20.21 %	2.37 % 1.87 %
GMX Mail	5402 5380	4062 4115	1201 1162	139 103	75.19 % 76.49 %	22.23 % 21.60 %	2.57 % 1.91 %
Zoho Mail	5529 5499	4287 4346	1108 1050	134 103	77.54 % 79.03 %	20.04 % 19.09 %	2.42 % 1.87 %
ProtonMail	5683 5298	4479 4220	1063 974	141 104	78.81 % 79.65 %	18.70 % 18.38 %	2.48 % 1.96 %
Custom Mail	5482 5584	4361 4546	977 938	144 100	79.55 % 81.41 %	17.82 % 16.80 %	2.63 % 1.79 %
iCloud Mail	5414 5534	3975 4148	1314 1282	125 104	73.42 % 74.95 %	24.27 % 23.17 %	2.31 % 1.88 %
Tuta	5609 5626	4433 4507	1027 1005	149 114	79.03 % 80.11 %	18.31 % 17.86 %	2.66 % 2.03 %
Juno.com	5619 5714	4386 4560	1098 1042	135 112	78.06 % 79.80 %	19.54 % 18.24 %	2.40 % 1.96 %
Mailfence	5400 5496	4258 4444	1013 955	129 97	78.85 % 80.86 %	18.76 % 17.38 %	2.39 % 1.76 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.