CleverReach and Klick-Tipp Email Deliverability Comparison

CleverReach

Klick-Tipp

In this comparison, the deliverability of CleverReach and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.852 76.674	59.179 60.274	15.819 14.992	1.854 1.408

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats CleverReach in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.00 % 78.61 %	20.58 % 19.55 %	2.41 % 1.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5977 5838	4548 4564	1290 1176	139 98	76.09 % 78.18 %	21.58 % 20.14 %	2.33 % 1.68 %
Elektronics	6026 5947	4693 4690	1191 1162	142 95	77.88 % 78.86 %	19.76 % 19.54 %	2.36 % 1.60 %
Entertainment	6159 6018	4687 4725	1314 1169	158 124	76.10 % 78.51 %	21.33 % 19.43 %	2.57 % 2.06 %
Cosmetics & Beauty	5643 6169	4372 4876	1135 1166	136 127	77.48 % 79.04 %	20.11 % 18.90 %	2.41 % 2.06 %
Food & Drink	5876 5911	4530 4613	1208 1196	138 102	77.09 % 78.04 %	20.56 % 20.23 %	2.35 % 1.73 %
Home & Garden	5944 5788	4555 4527	1235 1164	154 97	76.63 % 78.21 %	20.78 % 20.11 %	2.59 % 1.68 %
Finance	5740 6131	4602 5047	997 964	141 120	80.17 % 82.32 %	17.37 % 15.72 %	2.46 % 1.96 %
Health	6250 5780	5029 4738	1080 924	141 118	80.46 % 81.97 %	17.28 % 15.99 %	2.26 % 2.04 %
Pets	6132 5810	4688 4522	1299 1184	145 104	76.45 % 77.83 %	21.18 % 20.38 %	2.36 % 1.79 %
Sport & Fitness	5711 5838	4400 4553	1183 1176	128 109	77.04 % 77.99 %	20.71 % 20.14 %	2.24 % 1.87 %
Job & Career	5882 5897	4398 4483	1341 1309	143 105	74.77 % 76.02 %	22.80 % 22.20 %	2.43 % 1.78 %
Dating	5821 5695	4230 4227	1453 1365	138 103	72.67 % 74.22 %	24.96 % 23.97 %	2.37 % 1.81 %
Other	5691 5852	4447 4709	1093 1037	151 106	78.14 % 80.47 %	19.21 % 17.72 %	2.65 % 1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5452 5476	3985 4121	1344 1261	123 94	73.09 % 75.26 %	24.65 % 23.03 %	2.26 % 1.72 %
Outlook Mail	5316 5593	3991 4329	1198 1154	127 110	75.08 % 77.40 %	22.54 % 20.63 %	2.39 % 1.97 %
Yahoo Mail	5645 5523	4307 4306	1195 1109	143 108	76.30 % 77.96 %	21.17 % 20.08 %	2.53 % 1.96 %
AOL Mail	5494 5475	4196 4237	1154 1139	144 99	76.37 % 77.39 %	21.00 % 20.80 %	2.62 % 1.81 %
Mail.com	5341 5429	4173 4333	1041 993	127 103	78.13 % 79.81 %	19.49 % 18.29 %	2.38 % 1.90 %
Yandex Mail	5456 5476	4153 4256	1174 1123	129 97	76.12 % 77.72 %	21.52 % 20.51 %	2.36 % 1.77 %
GMX Mail	5392 5430	4058 4186	1201 1144	133 100	75.26 % 77.09 %	22.27 % 21.07 %	2.47 % 1.84 %
Zoho Mail	5616 5369	4374 4264	1113 1006	129 99	77.88 % 79.42 %	19.82 % 18.74 %	2.30 % 1.84 %
ProtonMail	5686 5348	4502 4273	1051 975	133 100	79.18 % 79.90 %	18.48 % 18.23 %	2.34 % 1.87 %
Custom Mail	5533 5470	4414 4481	978 893	141 96	79.78 % 81.92 %	17.68 % 16.33 %	2.55 % 1.76 %
iCloud Mail	5394 5566	3936 4176	1326 1284	132 106	72.97 % 75.03 %	24.58 % 23.07 %	2.45 % 1.90 %
Tuta	5551 5581	4406 4478	1015 1004	130 99	79.37 % 80.24 %	18.28 % 17.99 %	2.34 % 1.77 %
Juno.com	5613 5584	4419 4503	1058 978	136 103	78.73 % 80.64 %	18.85 % 17.51 %	2.42 % 1.84 %
Mailfence	5363 5354	4265 4331	971 929	127 94	79.53 % 80.89 %	18.11 % 17.35 %	2.37 % 1.76 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.