CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.233 394.406	370.776 302.081	71.133 78.208	13.324 14.117

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.45 % 76.59 %	15.63 % 19.83 %	2.93 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35176 30362	29685 24204	4585 5178	906 980	84.39 % 79.72 %	13.03 % 17.05 %	2.58 % 3.23 %
Elektronics	34894 30287	28648 23385	5270 5902	976 1000	82.10 % 77.21 %	15.10 % 19.49 %	2.80 % 3.30 %
Entertainment	34991 30255	28389 23092	5525 6045	1077 1118	81.13 % 76.32 %	15.79 % 19.98 %	3.08 % 3.70 %
Cosmetics & Beauty	34926 30425	28381 23232	5527 6099	1018 1094	81.26 % 76.36 %	15.82 % 20.05 %	2.91 % 3.60 %
Food & Drink	34778 30373	29351 24085	4547 5283	880 1005	84.40 % 79.30 %	13.07 % 17.39 %	2.53 % 3.31 %
Home & Garden	35593 30268	30072 24131	4620 5167	901 970	84.49 % 79.72 %	12.98 % 17.07 %	2.53 % 3.20 %
Finance	34912 30282	27328 22132	6442 6922	1142 1228	78.28 % 73.09 %	18.45 % 22.86 %	3.27 % 4.06 %
Health	35051 30386	27738 22511	6252 6731	1061 1144	79.14 % 74.08 %	17.84 % 22.15 %	3.03 % 3.76 %
Pets	34537 30515	28817 24072	4762 5436	958 1007	83.44 % 78.89 %	13.79 % 17.81 %	2.77 % 3.30 %
Sport & Fitness	35276 30484	28334 23007	5861 6312	1081 1165	80.32 % 75.47 %	16.61 % 20.71 %	3.06 % 3.82 %
Job & Career	35243 30364	27977 22710	6094 6456	1172 1198	79.38 % 74.79 %	17.29 % 21.26 %	3.33 % 3.95 %
Dating	34945 30301	26891 21762	6854 7322	1200 1217	76.95 % 71.82 %	19.61 % 24.16 %	3.43 % 4.02 %
Other	34911 30104	29165 23758	4794 5355	952 991	83.54 % 78.92 %	13.73 % 17.79 %	2.73 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44331 39282	34567 28873	8371 8892	1393 1517	77.97 % 73.50 %	18.88 % 22.64 %	3.14 % 3.86 %
Outlook Mail	43694 38997	34441 28821	7812 8633	1441 1543	78.82 % 73.91 %	17.88 % 22.14 %	3.30 % 3.96 %
Yahoo Mail	44180 40103	35764 30633	7052 8046	1364 1424	80.95 % 76.39 %	15.96 % 20.06 %	3.09 % 3.55 %
AOL Mail	43618 39425	35357 30059	6931 7908	1330 1458	81.06 % 76.24 %	15.89 % 20.06 %	3.05 % 3.70 %
Mail.com	44516 38624	36571 30060	6674 7211	1271 1353	82.15 % 77.83 %	14.99 % 18.67 %	2.86 % 3.50 %
Yandex Mail	44251 38821	35271 29129	7544 8168	1436 1524	79.71 % 75.03 %	17.05 % 21.04 %	3.25 % 3.93 %
GMX Mail	44052 39819	36238 30627	6680 7798	1134 1394	82.26 % 76.92 %	15.16 % 19.58 %	2.57 % 3.50 %
Zoho Mail	43845 40117	36468 31303	6172 7430	1205 1384	83.17 % 78.03 %	14.08 % 18.52 %	2.75 % 3.45 %
ProtonMail	43897 39371	36553 30858	6202 7262	1142 1251	83.27 % 78.38 %	14.13 % 18.45 %	2.60 % 3.18 %
Custom Mail	44431 39847	37468 31718	5875 6860	1088 1269	84.33 % 79.60 %	13.22 % 17.22 %	2.45 % 3.18 %
iCloud Mail	4873	3845	791	237	78.90 % %	16.23 % %	4.86 % %
Tuta	4768	4089	534	145	85.76 % %	11.20 % %	3.04 % %
Juno.com	4777	4144	495	138	86.75 % %	10.36 % %	2.89 % %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.