CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.709 394.406	356.105 302.081	68.912 78.208	12.692 14.117

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.36 % 76.59 %	15.74 % 19.83 %	2.90 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33836 30362	28541 24204	4439 5178	856 980	84.35 % 79.72 %	13.12 % 17.05 %	2.53 % 3.23 %
Elektronics	33539 30287	27499 23385	5112 5902	928 1000	81.99 % 77.21 %	15.24 % 19.49 %	2.77 % 3.30 %
Entertainment	33602 30255	27228 23092	5348 6045	1026 1118	81.03 % 76.32 %	15.92 % 19.98 %	3.05 % 3.70 %
Cosmetics & Beauty	33567 30425	27247 23232	5352 6099	968 1094	81.17 % 76.36 %	15.94 % 20.05 %	2.88 % 3.60 %
Food & Drink	33405 30373	28177 24085	4398 5283	830 1005	84.35 % 79.30 %	13.17 % 17.39 %	2.48 % 3.31 %
Home & Garden	34207 30268	28881 24131	4470 5167	856 970	84.43 % 79.72 %	13.07 % 17.07 %	2.50 % 3.20 %
Finance	33601 30282	26264 22132	6254 6922	1083 1228	78.16 % 73.09 %	18.61 % 22.86 %	3.22 % 4.06 %
Health	33684 30386	26600 22511	6064 6731	1020 1144	78.97 % 74.08 %	18.00 % 22.15 %	3.03 % 3.76 %
Pets	33197 30515	27677 24072	4608 5436	912 1007	83.37 % 78.89 %	13.88 % 17.81 %	2.75 % 3.30 %
Sport & Fitness	33917 30484	27217 23007	5667 6312	1033 1165	80.25 % 75.47 %	16.71 % 20.71 %	3.05 % 3.82 %
Job & Career	33928 30364	26916 22710	5900 6456	1112 1198	79.33 % 74.79 %	17.39 % 21.26 %	3.28 % 3.95 %
Dating	33674 30301	25855 21762	6666 7322	1153 1217	76.78 % 71.82 %	19.80 % 24.16 %	3.42 % 4.02 %
Other	33552 30104	28003 23758	4634 5355	915 991	83.46 % 78.92 %	13.81 % 17.79 %	2.73 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42994 39282	33535 28873	8143 8892	1316 1517	78.00 % 73.50 %	18.94 % 22.64 %	3.06 % 3.86 %
Outlook Mail	42360 38997	33356 28821	7619 8633	1385 1543	78.74 % 73.91 %	17.99 % 22.14 %	3.27 % 3.96 %
Yahoo Mail	42747 40103	34573 30633	6861 8046	1313 1424	80.88 % 76.39 %	16.05 % 20.06 %	3.07 % 3.55 %
AOL Mail	42275 39425	34234 30059	6757 7908	1284 1458	80.98 % 76.24 %	15.98 % 20.06 %	3.04 % 3.70 %
Mail.com	43159 38624	35425 30060	6509 7211	1225 1353	82.08 % 77.83 %	15.08 % 18.67 %	2.84 % 3.50 %
Yandex Mail	42975 38821	34225 29129	7364 8168	1386 1524	79.64 % 75.03 %	17.14 % 21.04 %	3.23 % 3.93 %
GMX Mail	42732 39819	35119 30627	6532 7798	1081 1394	82.18 % 76.92 %	15.29 % 19.58 %	2.53 % 3.50 %
Zoho Mail	42498 40117	35319 31303	6018 7430	1161 1384	83.11 % 78.03 %	14.16 % 18.52 %	2.73 % 3.45 %
ProtonMail	42500 39371	35342 30858	6056 7262	1102 1251	83.16 % 78.38 %	14.25 % 18.45 %	2.59 % 3.18 %
Custom Mail	43135 39847	36337 31718	5743 6860	1055 1269	84.24 % 79.60 %	13.31 % 17.22 %	2.45 % 3.18 %
iCloud Mail	3517	2772	572	173	78.82 % %	16.26 % %	4.92 % %
Tuta	3384	2897	382	105	85.61 % %	11.29 % %	3.10 % %
Juno.com	3433	2971	356	106	86.54 % %	10.37 % %	3.09 % %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.