CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.069 394.406	378.294 302.081	72.159 78.208	13.616 14.117

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.52 % 76.59 %	15.55 % 19.83 %	2.93 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35861 30362	30288 24204	4649 5178	924 980	84.46 % 79.72 %	12.96 % 17.05 %	2.58 % 3.23 %
Elektronics	35543 30287	29206 23385	5340 5902	997 1000	82.17 % 77.21 %	15.02 % 19.49 %	2.81 % 3.30 %
Entertainment	35669 30255	28964 23092	5601 6045	1104 1118	81.20 % 76.32 %	15.70 % 19.98 %	3.10 % 3.70 %
Cosmetics & Beauty	35591 30425	28942 23232	5604 6099	1045 1094	81.32 % 76.36 %	15.75 % 20.05 %	2.94 % 3.60 %
Food & Drink	35451 30373	29943 24085	4613 5283	895 1005	84.46 % 79.30 %	13.01 % 17.39 %	2.52 % 3.31 %
Home & Garden	36302 30268	30694 24131	4687 5167	921 970	84.55 % 79.72 %	12.91 % 17.07 %	2.54 % 3.20 %
Finance	35580 30282	27873 22132	6533 6922	1174 1228	78.34 % 73.09 %	18.36 % 22.86 %	3.30 % 4.06 %
Health	35702 30386	28285 22511	6338 6731	1079 1144	79.23 % 74.08 %	17.75 % 22.15 %	3.02 % 3.76 %
Pets	35232 30515	29417 24072	4837 5436	978 1007	83.50 % 78.89 %	13.73 % 17.81 %	2.78 % 3.30 %
Sport & Fitness	35937 30484	28892 23007	5945 6312	1100 1165	80.40 % 75.47 %	16.54 % 20.71 %	3.06 % 3.82 %
Job & Career	35982 30364	28580 22710	6198 6456	1204 1198	79.43 % 74.79 %	17.23 % 21.26 %	3.35 % 3.95 %
Dating	35653 30301	27478 21762	6953 7322	1222 1217	77.07 % 71.82 %	19.50 % 24.16 %	3.43 % 4.02 %
Other	35566 30104	29732 23758	4861 5355	973 991	83.60 % 78.92 %	13.67 % 17.79 %	2.74 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	45032 39282	35118 28873	8483 8892	1431 1517	77.98 % 73.50 %	18.84 % 22.64 %	3.18 % 3.86 %
Outlook Mail	44391 38997	35021 28821	7904 8633	1466 1543	78.89 % 73.91 %	17.81 % 22.14 %	3.30 % 3.96 %
Yahoo Mail	44850 40103	36332 30633	7133 8046	1385 1424	81.01 % 76.39 %	15.90 % 20.06 %	3.09 % 3.55 %
AOL Mail	44273 39425	35916 30059	7008 7908	1349 1458	81.12 % 76.24 %	15.83 % 20.06 %	3.05 % 3.70 %
Mail.com	45218 38624	37172 30060	6753 7211	1293 1353	82.21 % 77.83 %	14.93 % 18.67 %	2.86 % 3.50 %
Yandex Mail	44931 38821	35830 29129	7634 8168	1467 1524	79.74 % 75.03 %	16.99 % 21.04 %	3.27 % 3.93 %
GMX Mail	44714 39819	36814 30627	6744 7798	1156 1394	82.33 % 76.92 %	15.08 % 19.58 %	2.59 % 3.50 %
Zoho Mail	44505 40117	37045 31303	6239 7430	1221 1384	83.24 % 78.03 %	14.02 % 18.52 %	2.74 % 3.45 %
ProtonMail	44580 39371	37149 30858	6266 7262	1165 1251	83.33 % 78.38 %	14.06 % 18.45 %	2.61 % 3.18 %
Custom Mail	45125 39847	38081 31718	5940 6860	1104 1269	84.39 % 79.60 %	13.16 % 17.22 %	2.45 % 3.18 %
iCloud Mail	5615	4444	903	268	79.15 % %	16.08 % %	4.77 % %
Tuta	5382	4627	596	159	85.97 % %	11.07 % %	2.95 % %
Juno.com	5453	4745	556	152	87.02 % %	10.20 % %	2.79 % %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.