Clever Elements and SendInBlue Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for SendInBlue.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.200 402.780	349.623 303.984	87.954 83.770	17.623 15.026

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats SendInBlue in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.81 % 75.47 %	19.32 % 20.80 %	3.87 % 3.73 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35121 30967	27992 24340	5869 5573	1260 1054	79.70 % 78.60 %	16.71 % 18.00 %	3.59 % 3.40 %
Elektronics	34847 30895	27026 23568	6553 6254	1268 1073	77.56 % 76.28 %	18.81 % 20.24 %	3.64 % 3.47 %
Entertainment	34946 31027	26814 23293	6773 6580	1359 1154	76.73 % 75.07 %	19.38 % 21.21 %	3.89 % 3.72 %
Cosmetics & Beauty	35127 30995	26947 23278	6855 6495	1325 1222	76.71 % 75.10 %	19.51 % 20.95 %	3.77 % 3.94 %
Food & Drink	34858 31626	27758 24770	5850 5807	1250 1049	79.63 % 78.32 %	16.78 % 18.36 %	3.59 % 3.32 %
Home & Garden	35533 31435	28312 24684	5951 5724	1270 1027	79.68 % 78.52 %	16.75 % 18.21 %	3.57 % 3.27 %
Finance	35382 31001	25996 22348	7887 7319	1499 1334	73.47 % 72.09 %	22.29 % 23.61 %	4.24 % 4.30 %
Health	35100 30974	26160 22552	7578 7177	1362 1245	74.53 % 72.81 %	21.59 % 23.17 %	3.88 % 4.02 %
Pets	34678 31300	27329 24299	6068 5924	1281 1077	78.81 % 77.63 %	17.50 % 18.93 %	3.69 % 3.44 %
Sport & Fitness	34996 30500	26499 22771	7022 6521	1475 1208	75.72 % 74.66 %	20.07 % 21.38 %	4.21 % 3.96 %
Job & Career	34740 30761	25951 22618	7288 6889	1501 1254	74.70 % 73.53 %	20.98 % 22.40 %	4.32 % 4.08 %
Dating	35008 30610	25345 21675	8185 7709	1478 1226	72.40 % 70.81 %	23.38 % 25.18 %	4.22 % 4.01 %
Other	34864 30689	27494 23788	6075 5798	1295 1103	78.86 % 77.51 %	17.42 % 18.89 %	3.71 % 3.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than SendInBlue.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44411 40872	32466 29396	10049 9825	1896 1651	73.10 % 71.92 %	22.63 % 24.04 %	4.27 % 4.04 %
Outlook Mail	43431 39335	32237 28795	9388 8946	1806 1594	74.23 % 73.20 %	21.62 % 22.74 %	4.16 % 4.05 %
Yahoo Mail	44307 39623	33744 29861	8716 8266	1847 1496	76.16 % 75.36 %	19.67 % 20.86 %	4.17 % 3.78 %
AOL Mail	44433 40403	33907 30219	8751 8592	1775 1592	76.31 % 74.79 %	19.69 % 21.27 %	3.99 % 3.94 %
Mail.com	44650 40085	34542 30627	8379 8007	1729 1451	77.36 % 76.41 %	18.77 % 19.98 %	3.87 % 3.62 %
Yandex Mail	43797 39964	32829 29495	9172 8908	1796 1561	74.96 % 73.80 %	20.94 % 22.29 %	4.10 % 3.91 %
GMX Mail	43606 39884	33752 30400	8273 8097	1581 1387	77.40 % 76.22 %	18.97 % 20.30 %	3.63 % 3.48 %
Zoho Mail	44279 39823	34716 30796	7977 7635	1586 1392	78.40 % 77.33 %	18.02 % 19.17 %	3.58 % 3.50 %
ProtonMail	43981 40373	34617 31130	7852 7817	1512 1426	78.71 % 77.11 %	17.85 % 19.36 %	3.44 % 3.53 %
Custom Mail	43999 40291	35063 31574	7381 7332	1555 1385	79.69 % 78.36 %	16.78 % 18.20 %	3.53 % 3.44 %
iCloud Mail	4800 712	3720 535	848 141	232 36	77.50 % 75.14 %	17.67 % 19.80 %	4.83 % 5.06 %
Tuta	4703 725	3940 595	600 106	163 24	83.78 % 82.07 %	12.76 % 14.62 %	3.47 % 3.31 %
Juno.com	4803 690	4090 561	568 98	145 31	85.16 % 81.30 %	11.83 % 14.20 %	3.02 % 4.49 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.