Clever Elements and SendInBlue Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for SendInBlue.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
463.900 402.780	356.916 303.984	89.057 83.770	17.927 15.026

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats SendInBlue in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.94 % 75.47 %	19.20 % 20.80 %	3.86 % 3.73 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35786 30967	28566 24340	5941 5573	1279 1054	79.82 % 78.60 %	16.60 % 18.00 %	3.57 % 3.40 %
Elektronics	35531 30895	27604 23568	6634 6254	1293 1073	77.69 % 76.28 %	18.67 % 20.24 %	3.64 % 3.47 %
Entertainment	35604 31027	27359 23293	6857 6580	1388 1154	76.84 % 75.07 %	19.26 % 21.21 %	3.90 % 3.72 %
Cosmetics & Beauty	35769 30995	27489 23278	6936 6495	1344 1222	76.85 % 75.10 %	19.39 % 20.95 %	3.76 % 3.94 %
Food & Drink	35551 31626	28355 24770	5924 5807	1272 1049	79.76 % 78.32 %	16.66 % 18.36 %	3.58 % 3.32 %
Home & Garden	36223 31435	28903 24684	6027 5724	1293 1027	79.79 % 78.52 %	16.64 % 18.21 %	3.57 % 3.27 %
Finance	36068 31001	26556 22348	7988 7319	1524 1334	73.63 % 72.09 %	22.15 % 23.61 %	4.23 % 4.30 %
Health	35791 30974	26728 22552	7672 7177	1391 1245	74.68 % 72.81 %	21.44 % 23.17 %	3.89 % 4.02 %
Pets	35304 31300	27865 24299	6138 5924	1301 1077	78.93 % 77.63 %	17.39 % 18.93 %	3.69 % 3.44 %
Sport & Fitness	35660 30500	27040 22771	7115 6521	1505 1208	75.83 % 74.66 %	19.95 % 21.38 %	4.22 % 3.96 %
Job & Career	35440 30761	26526 22618	7389 6889	1525 1254	74.85 % 73.53 %	20.85 % 22.40 %	4.30 % 4.08 %
Dating	35628 30610	25851 21675	8279 7709	1498 1226	72.56 % 70.81 %	23.24 % 25.18 %	4.20 % 4.01 %
Other	35545 30689	28074 23788	6157 5798	1314 1103	78.98 % 77.51 %	17.32 % 18.89 %	3.70 % 3.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than SendInBlue.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	45084 40872	32986 29396	10164 9825	1934 1651	73.17 % 71.92 %	22.54 % 24.04 %	4.29 % 4.04 %
Outlook Mail	44088 39335	32776 28795	9480 8946	1832 1594	74.34 % 73.20 %	21.50 % 22.74 %	4.16 % 4.05 %
Yahoo Mail	44941 39623	34270 29861	8802 8266	1869 1496	76.26 % 75.36 %	19.59 % 20.86 %	4.16 % 3.78 %
AOL Mail	45128 40403	34489 30219	8841 8592	1798 1592	76.42 % 74.79 %	19.59 % 21.27 %	3.98 % 3.94 %
Mail.com	45298 40085	35084 30627	8462 8007	1752 1451	77.45 % 76.41 %	18.68 % 19.98 %	3.87 % 3.62 %
Yandex Mail	44496 39964	33402 29495	9274 8908	1820 1561	75.07 % 73.80 %	20.84 % 22.29 %	4.09 % 3.91 %
GMX Mail	44253 39884	34314 30400	8342 8097	1597 1387	77.54 % 76.22 %	18.85 % 20.30 %	3.61 % 3.48 %
Zoho Mail	44946 39823	35286 30796	8050 7635	1610 1392	78.51 % 77.33 %	17.91 % 19.17 %	3.58 % 3.50 %
ProtonMail	44685 40373	35226 31130	7926 7817	1533 1426	78.83 % 77.11 %	17.74 % 19.36 %	3.43 % 3.53 %
Custom Mail	44666 40291	35648 31574	7451 7332	1567 1385	79.81 % 78.36 %	16.68 % 18.20 %	3.51 % 3.44 %
iCloud Mail	5480 712	4262 535	955 141	263 36	77.77 % 75.14 %	17.43 % 19.80 %	4.80 % 5.06 %
Tuta	5379 725	4523 595	673 106	183 24	84.09 % 82.07 %	12.51 % 14.62 %	3.40 % 3.31 %
Juno.com	5456 690	4650 561	637 98	169 31	85.23 % 81.30 %	11.68 % 14.20 %	3.10 % 4.49 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.