Clever Elements and SendInBlue Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for SendInBlue.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.179 402.780	334.402 303.984	85.777 83.770	17.000 15.026

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats SendInBlue in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.49 % 75.47 %	19.62 % 20.80 %	3.89 % 3.73 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33687 30967	26744 24340	5726 5573	1217 1054	79.39 % 78.60 %	17.00 % 18.00 %	3.61 % 3.40 %
Elektronics	33528 30895	25883 23568	6410 6254	1235 1073	77.20 % 76.28 %	19.12 % 20.24 %	3.68 % 3.47 %
Entertainment	33497 31027	25590 23293	6598 6580	1309 1154	76.39 % 75.07 %	19.70 % 21.21 %	3.91 % 3.72 %
Cosmetics & Beauty	33741 30995	25775 23278	6688 6495	1278 1222	76.39 % 75.10 %	19.82 % 20.95 %	3.79 % 3.94 %
Food & Drink	33511 31626	26594 24770	5711 5807	1206 1049	79.36 % 78.32 %	17.04 % 18.36 %	3.60 % 3.32 %
Home & Garden	34102 31435	27064 24684	5808 5724	1230 1027	79.36 % 78.52 %	17.03 % 18.21 %	3.61 % 3.27 %
Finance	33965 31001	24855 22348	7682 7319	1428 1334	73.18 % 72.09 %	22.62 % 23.61 %	4.20 % 4.30 %
Health	33736 30974	25017 22552	7395 7177	1324 1245	74.16 % 72.81 %	21.92 % 23.17 %	3.92 % 4.02 %
Pets	33412 31300	26253 24299	5924 5924	1235 1077	78.57 % 77.63 %	17.73 % 18.93 %	3.70 % 3.44 %
Sport & Fitness	33593 30500	25336 22771	6836 6521	1421 1208	75.42 % 74.66 %	20.35 % 21.38 %	4.23 % 3.96 %
Job & Career	33408 30761	24860 22618	7098 6889	1450 1254	74.41 % 73.53 %	21.25 % 22.40 %	4.34 % 4.08 %
Dating	33575 30610	24173 21675	7985 7709	1417 1226	72.00 % 70.81 %	23.78 % 25.18 %	4.22 % 4.01 %
Other	33424 30689	26258 23788	5916 5798	1250 1103	78.56 % 77.51 %	17.70 % 18.89 %	3.74 % 3.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than SendInBlue.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	43067 40872	31403 29396	9825 9825	1839 1651	72.92 % 71.92 %	22.81 % 24.04 %	4.27 % 4.04 %
Outlook Mail	42029 39335	31088 28795	9195 8946	1746 1594	73.97 % 73.20 %	21.88 % 22.74 %	4.15 % 4.05 %
Yahoo Mail	42936 39623	32605 29861	8540 8266	1791 1496	75.94 % 75.36 %	19.89 % 20.86 %	4.17 % 3.78 %
AOL Mail	43017 40403	32731 30219	8570 8592	1716 1592	76.09 % 74.79 %	19.92 % 21.27 %	3.99 % 3.94 %
Mail.com	43219 40085	33315 30627	8213 8007	1691 1451	77.08 % 76.41 %	19.00 % 19.98 %	3.91 % 3.62 %
Yandex Mail	42432 39964	31690 29495	8994 8908	1748 1561	74.68 % 73.80 %	21.20 % 22.29 %	4.12 % 3.91 %
GMX Mail	42218 39884	32552 30400	8126 8097	1540 1387	77.10 % 76.22 %	19.25 % 20.30 %	3.65 % 3.48 %
Zoho Mail	42953 39823	33567 30796	7838 7635	1548 1392	78.15 % 77.33 %	18.25 % 19.17 %	3.60 % 3.50 %
ProtonMail	42563 40373	33380 31130	7714 7817	1469 1426	78.42 % 77.11 %	18.12 % 19.36 %	3.45 % 3.53 %
Custom Mail	42540 40291	33793 31574	7239 7332	1508 1385	79.44 % 78.36 %	17.02 % 18.20 %	3.54 % 3.44 %
iCloud Mail	3366 712	2578 535	622 141	166 36	76.59 % 75.14 %	18.48 % 19.80 %	4.93 % 5.06 %
Tuta	3389 725	2797 595	467 106	125 24	82.53 % 82.07 %	13.78 % 14.62 %	3.69 % 3.31 %
Juno.com	3450 690	2903 561	434 98	113 31	84.14 % 81.30 %	12.58 % 14.20 %	3.28 % 4.49 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.