Clever Elements and Postmark Email Deliverability Comparison

Clever Elements

Postmark

In this comparison, the deliverability of Clever Elements and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.591 77.301	58.271 59.644	16.445 15.881	1.875 1.776

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.08 % 77.16 %	21.47 % 20.54 %	2.45 % 2.30 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5857 6223	4424 4769	1285 1314	148 140	75.53 % 76.64 %	21.94 % 21.12 %	2.53 % 2.25 %
Elektronics	5927 5871	4529 4570	1249 1167	149 134	76.41 % 77.84 %	21.07 % 19.88 %	2.51 % 2.28 %
Entertainment	6133 5960	4652 4591	1328 1247	153 122	75.85 % 77.03 %	21.65 % 20.92 %	2.49 % 2.05 %
Cosmetics & Beauty	5863 5909	4516 4594	1201 1189	146 126	77.03 % 77.75 %	20.48 % 20.12 %	2.49 % 2.13 %
Food & Drink	5923 5893	4470 4518	1314 1249	139 126	75.47 % 76.67 %	22.18 % 21.19 %	2.35 % 2.14 %
Home & Garden	5957 6020	4516 4626	1293 1255	148 139	75.81 % 76.84 %	21.71 % 20.85 %	2.48 % 2.31 %
Finance	5949 5866	4752 4707	1068 1016	129 143	79.88 % 80.24 %	17.95 % 17.32 %	2.17 % 2.44 %
Health	5811 6028	4657 4852	1017 1041	137 135	80.14 % 80.49 %	17.50 % 17.27 %	2.36 % 2.24 %
Pets	5726 6083	4339 4634	1249 1310	138 139	75.78 % 76.18 %	21.81 % 21.54 %	2.41 % 2.29 %
Sport & Fitness	5768 5716	4317 4412	1301 1165	150 139	74.84 % 77.19 %	22.56 % 20.38 %	2.60 % 2.43 %
Job & Career	6094 5918	4454 4407	1482 1369	158 142	73.09 % 74.47 %	24.32 % 23.13 %	2.59 % 2.40 %
Dating	5622 5907	4011 4330	1473 1439	138 138	71.34 % 73.30 %	26.20 % 24.36 %	2.45 % 2.34 %
Other	5961 5907	4634 4634	1185 1120	142 153	77.74 % 78.45 %	19.88 % 18.96 %	2.38 % 2.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5687 5360	4130 3949	1422 1278	135 133	72.62 % 73.68 %	25.00 % 23.84 %	2.37 % 2.48 %
Outlook Mail	5522 5461	4080 4108	1302 1232	140 121	73.89 % 75.22 %	23.58 % 22.56 %	2.54 % 2.22 %
Yahoo Mail	5452 5550	4107 4209	1213 1223	132 118	75.33 % 75.84 %	22.25 % 22.04 %	2.42 % 2.13 %
AOL Mail	5445 5429	4103 4148	1212 1153	130 128	75.35 % 76.40 %	22.26 % 21.24 %	2.39 % 2.36 %
Mail.com	5480 5528	4247 4361	1087 1042	146 125	77.50 % 78.89 %	19.84 % 18.85 %	2.66 % 2.26 %
Yandex Mail	5302 5569	4003 4255	1176 1192	123 122	75.50 % 76.41 %	22.18 % 21.40 %	2.32 % 2.19 %
GMX Mail	5532 5418	4058 4051	1334 1244	140 123	73.36 % 74.77 %	24.11 % 22.96 %	2.53 % 2.27 %
Zoho Mail	5355 5521	4155 4308	1072 1088	128 125	77.59 % 78.03 %	20.02 % 19.71 %	2.39 % 2.26 %
ProtonMail	5379 5639	4224 4482	1026 1032	129 125	78.53 % 79.48 %	19.07 % 18.30 %	2.40 % 2.22 %
Custom Mail	5754 5386	4573 4313	1034 957	147 116	79.48 % 80.08 %	17.97 % 17.77 %	2.55 % 2.15 %
iCloud Mail	5375 5534	3846 4043	1405 1354	124 137	71.55 % 73.06 %	26.14 % 24.47 %	2.31 % 2.48 %
Tuta	5338 5675	4151 4483	1056 1062	131 130	77.76 % 79.00 %	19.78 % 18.71 %	2.45 % 2.29 %
Juno.com	5361 5728	4192 4584	1040 998	129 146	78.19 % 80.03 %	19.40 % 17.42 %	2.41 % 2.55 %
Mailfence	5609 5503	4402 4350	1066 1026	141 127	78.48 % 79.05 %	19.01 % 18.64 %	2.51 % 2.31 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.