Clever Elements and Postmark Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.179 44.308	334.402 36.117	85.777 6.404	17.000 1.787

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.49 % 81.51 %	19.62 % 14.45 %	3.89 % 4.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33687 3433	26744 2867	5726 434	1217 132	79.39 % 83.51 %	17.00 % 12.64 %	3.61 % 3.85 %
Elektronics	33528 3414	25883 2823	6410 466	1235 125	77.20 % 82.69 %	19.12 % 13.65 %	3.68 % 3.66 %
Entertainment	33497 3342	25590 2714	6598 492	1309 136	76.39 % 81.21 %	19.70 % 14.72 %	3.91 % 4.07 %
Cosmetics & Beauty	33741 3358	25775 2715	6688 496	1278 147	76.39 % 80.85 %	19.82 % 14.77 %	3.79 % 4.38 %
Food & Drink	33511 3326	26594 2816	5711 407	1206 103	79.36 % 84.67 %	17.04 % 12.24 %	3.60 % 3.10 %
Home & Garden	34102 3410	27064 2873	5808 419	1230 118	79.36 % 84.25 %	17.03 % 12.29 %	3.61 % 3.46 %
Finance	33965 3489	24855 2723	7682 579	1428 187	73.18 % 78.05 %	22.62 % 16.60 %	4.20 % 5.36 %
Health	33736 3338	25017 2671	7395 516	1324 151	74.16 % 80.02 %	21.92 % 15.46 %	3.92 % 4.52 %
Pets	33412 3502	26253 2892	5924 472	1235 138	78.57 % 82.58 %	17.73 % 13.48 %	3.70 % 3.94 %
Sport & Fitness	33593 3373	25336 2723	6836 521	1421 129	75.42 % 80.73 %	20.35 % 15.45 %	4.23 % 3.82 %
Job & Career	33408 3392	24860 2684	7098 555	1450 153	74.41 % 79.13 %	21.25 % 16.36 %	4.34 % 4.51 %
Dating	33575 3355	24173 2663	7985 554	1417 138	72.00 % 79.37 %	23.78 % 16.51 %	4.22 % 4.11 %
Other	33424 3576	26258 2953	5916 493	1250 130	78.56 % 82.58 %	17.70 % 13.79 %	3.74 % 3.64 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	43067 3380	31403 2556	9825 635	1839 189	72.92 % 75.62 %	22.81 % 18.79 %	4.27 % 5.59 %
Outlook Mail	42029 3267	31088 2603	9195 527	1746 137	73.97 % 79.68 %	21.88 % 16.13 %	4.15 % 4.19 %
Yahoo Mail	42936 3432	32605 2776	8540 518	1791 138	75.94 % 80.89 %	19.89 % 15.09 %	4.17 % 4.02 %
AOL Mail	43017 3495	32731 2818	8570 522	1716 155	76.09 % 80.63 %	19.92 % 14.94 %	3.99 % 4.43 %
Mail.com	43219 3428	33315 2808	8213 481	1691 139	77.08 % 81.91 %	19.00 % 14.03 %	3.91 % 4.05 %
Yandex Mail	42432 3340	31690 2660	8994 534	1748 146	74.68 % 79.64 %	21.20 % 15.99 %	4.12 % 4.37 %
GMX Mail	42218 3391	32552 2828	8126 430	1540 133	77.10 % 83.40 %	19.25 % 12.68 %	3.65 % 3.92 %
Zoho Mail	42953 3521	33567 2938	7838 457	1548 126	78.15 % 83.44 %	18.25 % 12.98 %	3.60 % 3.58 %
ProtonMail	42563 3357	33380 2836	7714 398	1469 123	78.42 % 84.48 %	18.12 % 11.86 %	3.45 % 3.66 %
Custom Mail	42540 3365	33793 2852	7239 408	1508 105	79.44 % 84.75 %	17.02 % 12.12 %	3.54 % 3.12 %
iCloud Mail	3366 3409	2578 2622	622 619	166 168	76.59 % 76.91 %	18.48 % 18.16 %	4.93 % 4.93 %
Tuta	3389 3543	2797 2971	467 456	125 116	82.53 % 83.86 %	13.78 % 12.87 %	3.69 % 3.27 %
Juno.com	3450 3380	2903 2849	434 419	113 112	84.14 % 84.29 %	12.58 % 12.40 %	3.28 % 3.31 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.