Clever Elements and Postmark Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
463.900 70.968	356.916 58.513	89.057 9.753	17.927 2.702

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.94 % 82.45 %	19.20 % 13.74 %	3.86 % 3.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35786 5537	28566 4670	5941 662	1279 205	79.82 % 84.34 %	16.60 % 11.96 %	3.57 % 3.70 %
Elektronics	35531 5505	27604 4609	6634 710	1293 186	77.69 % 83.72 %	18.67 % 12.90 %	3.64 % 3.38 %
Entertainment	35604 5319	27359 4371	6857 741	1388 207	76.84 % 82.18 %	19.26 % 13.93 %	3.90 % 3.89 %
Cosmetics & Beauty	35769 5459	27489 4481	6936 760	1344 218	76.85 % 82.08 %	19.39 % 13.92 %	3.76 % 3.99 %
Food & Drink	35551 5286	28355 4509	5924 615	1272 162	79.76 % 85.30 %	16.66 % 11.63 %	3.58 % 3.06 %
Home & Garden	36223 5504	28903 4690	6027 635	1293 179	79.79 % 85.21 %	16.64 % 11.54 %	3.57 % 3.25 %
Finance	36068 5547	26556 4403	7988 882	1524 262	73.63 % 79.38 %	22.15 % 15.90 %	4.23 % 4.72 %
Health	35791 5399	26728 4378	7672 795	1391 226	74.68 % 81.09 %	21.44 % 14.72 %	3.89 % 4.19 %
Pets	35304 5541	27865 4634	6138 706	1301 201	78.93 % 83.63 %	17.39 % 12.74 %	3.69 % 3.63 %
Sport & Fitness	35660 5361	27040 4375	7115 794	1505 192	75.83 % 81.61 %	19.95 % 14.81 %	4.22 % 3.58 %
Job & Career	35440 5466	26526 4371	7389 862	1525 233	74.85 % 79.97 %	20.85 % 15.77 %	4.30 % 4.26 %
Dating	35628 5448	25851 4352	8279 862	1498 234	72.56 % 79.88 %	23.24 % 15.82 %	4.20 % 4.30 %
Other	35545 5596	28074 4670	6157 729	1314 197	78.98 % 83.45 %	17.32 % 13.03 %	3.70 % 3.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	45084 5436	32986 4170	10164 988	1934 278	73.17 % 76.71 %	22.54 % 18.18 %	4.29 % 5.11 %
Outlook Mail	44088 5238	32776 4220	9480 802	1832 216	74.34 % 80.57 %	21.50 % 15.31 %	4.16 % 4.12 %
Yahoo Mail	44941 5421	34270 4433	8802 778	1869 210	76.26 % 81.77 %	19.59 % 14.35 %	4.16 % 3.87 %
AOL Mail	45128 5516	34489 4503	8841 787	1798 226	76.42 % 81.64 %	19.59 % 14.27 %	3.98 % 4.10 %
Mail.com	45298 5408	35084 4479	8462 721	1752 208	77.45 % 82.82 %	18.68 % 13.33 %	3.87 % 3.85 %
Yandex Mail	44496 5347	33402 4318	9274 814	1820 215	75.07 % 80.76 %	20.84 % 15.22 %	4.09 % 4.02 %
GMX Mail	44253 5484	34314 4626	8342 665	1597 193	77.54 % 84.35 %	18.85 % 12.13 %	3.61 % 3.52 %
Zoho Mail	44946 5625	35286 4750	8050 689	1610 186	78.51 % 84.44 %	17.91 % 12.25 %	3.58 % 3.31 %
ProtonMail	44685 5409	35226 4615	7926 611	1533 183	78.83 % 85.32 %	17.74 % 11.30 %	3.43 % 3.38 %
Custom Mail	44666 5524	35648 4718	7451 628	1567 178	79.81 % 85.41 %	16.68 % 11.37 %	3.51 % 3.22 %
iCloud Mail	5480 5547	4262 4341	955 961	263 245	77.77 % 78.26 %	17.43 % 17.32 %	4.80 % 4.42 %
Tuta	5379 5570	4523 4705	673 682	183 183	84.09 % 84.47 %	12.51 % 12.24 %	3.40 % 3.29 %
Juno.com	5456 5443	4650 4635	637 627	169 181	85.23 % 85.16 %	11.68 % 11.52 %	3.10 % 3.33 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.