Clever Elements and CleverReach Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.200 455.233	349.623 370.776	87.954 71.133	17.623 13.324

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.81 % 81.45 %	19.32 % 15.63 %	3.87 % 2.93 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35121 35176	27992 29685	5869 4585	1260 906	79.70 % 84.39 %	16.71 % 13.03 %	3.59 % 2.58 %
Elektronics	34847 34894	27026 28648	6553 5270	1268 976	77.56 % 82.10 %	18.81 % 15.10 %	3.64 % 2.80 %
Entertainment	34946 34991	26814 28389	6773 5525	1359 1077	76.73 % 81.13 %	19.38 % 15.79 %	3.89 % 3.08 %
Cosmetics & Beauty	35127 34926	26947 28381	6855 5527	1325 1018	76.71 % 81.26 %	19.51 % 15.82 %	3.77 % 2.91 %
Food & Drink	34858 34778	27758 29351	5850 4547	1250 880	79.63 % 84.40 %	16.78 % 13.07 %	3.59 % 2.53 %
Home & Garden	35533 35593	28312 30072	5951 4620	1270 901	79.68 % 84.49 %	16.75 % 12.98 %	3.57 % 2.53 %
Finance	35382 34912	25996 27328	7887 6442	1499 1142	73.47 % 78.28 %	22.29 % 18.45 %	4.24 % 3.27 %
Health	35100 35051	26160 27738	7578 6252	1362 1061	74.53 % 79.14 %	21.59 % 17.84 %	3.88 % 3.03 %
Pets	34678 34537	27329 28817	6068 4762	1281 958	78.81 % 83.44 %	17.50 % 13.79 %	3.69 % 2.77 %
Sport & Fitness	34996 35276	26499 28334	7022 5861	1475 1081	75.72 % 80.32 %	20.07 % 16.61 %	4.21 % 3.06 %
Job & Career	34740 35243	25951 27977	7288 6094	1501 1172	74.70 % 79.38 %	20.98 % 17.29 %	4.32 % 3.33 %
Dating	35008 34945	25345 26891	8185 6854	1478 1200	72.40 % 76.95 %	23.38 % 19.61 %	4.22 % 3.43 %
Other	34864 34911	27494 29165	6075 4794	1295 952	78.86 % 83.54 %	17.42 % 13.73 %	3.71 % 2.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44411 44331	32466 34567	10049 8371	1896 1393	73.10 % 77.97 %	22.63 % 18.88 %	4.27 % 3.14 %
Outlook Mail	43431 43694	32237 34441	9388 7812	1806 1441	74.23 % 78.82 %	21.62 % 17.88 %	4.16 % 3.30 %
Yahoo Mail	44307 44180	33744 35764	8716 7052	1847 1364	76.16 % 80.95 %	19.67 % 15.96 %	4.17 % 3.09 %
AOL Mail	44433 43618	33907 35357	8751 6931	1775 1330	76.31 % 81.06 %	19.69 % 15.89 %	3.99 % 3.05 %
Mail.com	44650 44516	34542 36571	8379 6674	1729 1271	77.36 % 82.15 %	18.77 % 14.99 %	3.87 % 2.86 %
Yandex Mail	43797 44251	32829 35271	9172 7544	1796 1436	74.96 % 79.71 %	20.94 % 17.05 %	4.10 % 3.25 %
GMX Mail	43606 44052	33752 36238	8273 6680	1581 1134	77.40 % 82.26 %	18.97 % 15.16 %	3.63 % 2.57 %
Zoho Mail	44279 43845	34716 36468	7977 6172	1586 1205	78.40 % 83.17 %	18.02 % 14.08 %	3.58 % 2.75 %
ProtonMail	43981 43897	34617 36553	7852 6202	1512 1142	78.71 % 83.27 %	17.85 % 14.13 %	3.44 % 2.60 %
Custom Mail	43999 44431	35063 37468	7381 5875	1555 1088	79.69 % 84.33 %	16.78 % 13.22 %	3.53 % 2.45 %
iCloud Mail	4800 4873	3720 3845	848 791	232 237	77.50 % 78.90 %	17.67 % 16.23 %	4.83 % 4.86 %
Tuta	4703 4768	3940 4089	600 534	163 145	83.78 % 85.76 %	12.76 % 11.20 %	3.47 % 3.04 %
Juno.com	4803 4777	4090 4144	568 495	145 138	85.16 % 86.75 %	11.83 % 10.36 %	3.02 % 2.89 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.