Clever Elements and CleverReach Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
463.900 464.069	356.916 378.294	89.057 72.159	17.927 13.616

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.94 % 81.52 %	19.20 % 15.55 %	3.86 % 2.93 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35786 35861	28566 30288	5941 4649	1279 924	79.82 % 84.46 %	16.60 % 12.96 %	3.57 % 2.58 %
Elektronics	35531 35543	27604 29206	6634 5340	1293 997	77.69 % 82.17 %	18.67 % 15.02 %	3.64 % 2.81 %
Entertainment	35604 35669	27359 28964	6857 5601	1388 1104	76.84 % 81.20 %	19.26 % 15.70 %	3.90 % 3.10 %
Cosmetics & Beauty	35769 35591	27489 28942	6936 5604	1344 1045	76.85 % 81.32 %	19.39 % 15.75 %	3.76 % 2.94 %
Food & Drink	35551 35451	28355 29943	5924 4613	1272 895	79.76 % 84.46 %	16.66 % 13.01 %	3.58 % 2.52 %
Home & Garden	36223 36302	28903 30694	6027 4687	1293 921	79.79 % 84.55 %	16.64 % 12.91 %	3.57 % 2.54 %
Finance	36068 35580	26556 27873	7988 6533	1524 1174	73.63 % 78.34 %	22.15 % 18.36 %	4.23 % 3.30 %
Health	35791 35702	26728 28285	7672 6338	1391 1079	74.68 % 79.23 %	21.44 % 17.75 %	3.89 % 3.02 %
Pets	35304 35232	27865 29417	6138 4837	1301 978	78.93 % 83.50 %	17.39 % 13.73 %	3.69 % 2.78 %
Sport & Fitness	35660 35937	27040 28892	7115 5945	1505 1100	75.83 % 80.40 %	19.95 % 16.54 %	4.22 % 3.06 %
Job & Career	35440 35982	26526 28580	7389 6198	1525 1204	74.85 % 79.43 %	20.85 % 17.23 %	4.30 % 3.35 %
Dating	35628 35653	25851 27478	8279 6953	1498 1222	72.56 % 77.07 %	23.24 % 19.50 %	4.20 % 3.43 %
Other	35545 35566	28074 29732	6157 4861	1314 973	78.98 % 83.60 %	17.32 % 13.67 %	3.70 % 2.74 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	45084 45032	32986 35118	10164 8483	1934 1431	73.17 % 77.98 %	22.54 % 18.84 %	4.29 % 3.18 %
Outlook Mail	44088 44391	32776 35021	9480 7904	1832 1466	74.34 % 78.89 %	21.50 % 17.81 %	4.16 % 3.30 %
Yahoo Mail	44941 44850	34270 36332	8802 7133	1869 1385	76.26 % 81.01 %	19.59 % 15.90 %	4.16 % 3.09 %
AOL Mail	45128 44273	34489 35916	8841 7008	1798 1349	76.42 % 81.12 %	19.59 % 15.83 %	3.98 % 3.05 %
Mail.com	45298 45218	35084 37172	8462 6753	1752 1293	77.45 % 82.21 %	18.68 % 14.93 %	3.87 % 2.86 %
Yandex Mail	44496 44931	33402 35830	9274 7634	1820 1467	75.07 % 79.74 %	20.84 % 16.99 %	4.09 % 3.27 %
GMX Mail	44253 44714	34314 36814	8342 6744	1597 1156	77.54 % 82.33 %	18.85 % 15.08 %	3.61 % 2.59 %
Zoho Mail	44946 44505	35286 37045	8050 6239	1610 1221	78.51 % 83.24 %	17.91 % 14.02 %	3.58 % 2.74 %
ProtonMail	44685 44580	35226 37149	7926 6266	1533 1165	78.83 % 83.33 %	17.74 % 14.06 %	3.43 % 2.61 %
Custom Mail	44666 45125	35648 38081	7451 5940	1567 1104	79.81 % 84.39 %	16.68 % 13.16 %	3.51 % 2.45 %
iCloud Mail	5480 5615	4262 4444	955 903	263 268	77.77 % 79.15 %	17.43 % 16.08 %	4.80 % 4.77 %
Tuta	5379 5382	4523 4627	673 596	183 159	84.09 % 85.97 %	12.51 % 11.07 %	3.40 % 2.95 %
Juno.com	5456 5453	4650 4745	637 556	169 152	85.23 % 87.02 %	11.68 % 10.20 %	3.10 % 2.79 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.